1. TRANSFORMERS POSTER TRAILER
How are the The Transformers are represented as the stars of the film In the trailer the Transformers and
dues to the fact that they are placed at the top of the poster ‘humans’ get equal billing, and it comes
stars/characters and also larger than the ‘human’ actors. The humans look a across as though it’s Sam’s story
represented? little insignificant due to their size on the poster. because he is the first character we are
introduced to. The robot in the middle of
the poster (Optimus Prime) is shown to
be important, and on the humans side,
whereas we the robot on the right of the
poster (Megatron) is shown to be evil.
Characters and Sam is placed in middle of the other two charceters which Captain Lennox is shown more in the
connotes that he is more important. He also looks like he is trailer and is shown to work with Sam as
relationships protecting Mikaela. There is also a soldier (Captain Lennox) they try to protect the city. Mikaela and
with them he probably places an important role within the Sam’s relationship is shown to be more
film too. intimate as they almost kiss and they
hold hands.
Comment on the The typography used makes the letters look like they are The typography is the same instead it
made out of metal to fit in with the narrative of the film moves to mimic the movements that the
use of typography Transformers make.
What are the We can tell that it’s a sci-fi film because of the transformers - Meteors flying towards Earth
and it looks as if they are from another world as they have a - Robots
genre clues? planet above them, and we can see the Earth below. (Alien - Government secrets
invasions are a narrative theme for sci-fi). There are 2 men - The President talking about the
and one woman on the poster, and male characters are robots as a threat
usually dominant in sci-fi films. - Only 1 female character
What are the All of the images and the tag line provide narrative clues. The use of fight scenes between the
‘Their war. Our World’ along with the images tell the robots, and robots attacking soldiers,
narrative (story) audience that humans are going to become involved in the helps the audience understand the
clues? Transformers war, and that this may cause problems for narrative that the robots are fighting their
Earth. war on our Earth.