The document discusses how following a "three card trick" of traffic, AdSense, and money can reliably generate income from websites. It notes that simply having AdSense on a website will generate some money, but that most of the potential income is being lost. Tracking results closely and purchasing additional tools to optimize websites can significantly increase AdSense earnings without requiring more traffic. Implementing strategies from an optimization tool doubled the author's click-through rates.

1. Traffic, Adsense, Money - The Three Card Trick of
Internet Marketing

2. There are not many things in the Internet Marketing
world that you can wholly rely on. Following the advice
of the 'experts' does not always yield success. In my
experience though, there is one area of Internet
business that can pretty reliably deliver results. And that
is 'Traffic, Adsense, Money'. In other words, if you send
traffic to a site with AdSense on it, you will get paid! The
good bit is that you will get paid by Google, which
means that the income source is reliable. There is no
waiting for payments, and no panicking if the provider
will go bust before they send you your money.

3. So everything is rosy ..... or is it?

4. Can it really be as simple as that?

5. Well, in essence, it is that simple. Google have some
simple rules which you must follow, but otherwise, you
can pretty much count on receiving regular payments
from Google if you adhere to the three card trick.
Sending traffic to a site is not always straight forward,
but there are many ways in which this can be achieved,
although this is something outside the scope of this
article.

6. What we want to discuss here, assumes that some
traffic is coming to your site, and you have AdSense
already established. We want to look at the 'money'
element of the equation.

7. Whilst getting traffic to your site is a major part of the
Internet Marketing exercise, it is not enough by itself.
Undoubtedly, when you receive traffic to a web site with
AdSense on it, you will get some people clicking on Ads,
and you will receive some income. However, for every
dollar you make on each web site, you could be losing
another four or five. Let's read that again,

8. For Every Dollar You Make, You Could Be Losing Four Or
Five!

9. =====================================

10. Ouch! But it's true. I know because I have proved it.

11. When I started creating web sites a few years ago, I
discovered AdSense, created an account, threw some
code onto my sites and left it. Not surprisingly, nothing
happened, and I forgot about it, and went onto other
things (sound familiar so far?).

12. Imagine my surprise when about two years later, I
received a cheque from Google for just over $100. I
couldn't believe it. So, the first thing I did was to look at
my AdSense account and see why they paid me. I also
checked my web logs and lo noticed that traffic has
appeared over a period of time, and yes, people had
clicked on my AdSense ads. However, I was hungry for
more information. After all, if I could do this without
paying attention, imagine what would happen if I tried
to replicate it. I started doing the math, and multiplying
my results by the number of web sites I was going to put
up. I could see dollar signs in front of my eyes, and was
on my way to the travel agent, when it

13. hit me.

14. I didn't know HOW to replicate this success. I didn't have
enough information.

15. One thing was for sure. Web sites take time to attract
traffic as a rule, and by doing nothing to promote my
sites, I got some results, but it took a couple of years. So,
we come to a rule

16. * There may be ways to speed things up, but you have
to be patient.

17. And while we are at it, we can create another rule

18. * Track your results

19. Now, Google does offer some tools to track your web
sites, but to my mind they are limited and cumbersome .
They certainly didn't give me many clues as to how and
why I received my cheque from Google I wasn't able to
tell anything other than which sites has produced the
income. Nice to know, but not enough to enable me to
replicate my success. So, I had to find another way to
track AdSense results. I eventually tracked down an
awesome script that did everything bar get up and make
a cup of coffee.

20. This script has everything that you need to monitor your
AdSense campaigns. It not only tells you which sites are
generating income, but it also tells you which pages on
the sites, which Ads on the sites, which colors of which
ads on the sites, which keywords were used to find you,
which site referred your customer to you .... need I go
on? It is a magnificent tool, and one which is
indispensable if you want to succeed with AdSense

21. I just wish I had it four years ago .......

22. Anyway, back to the story ......

23. Once I installed the script, I started to see trends in my
web sites, and as I built more sites, my AdSense income
grew, and I now get regular payments from Google
Please note that I am NOT one of those who makes tens
of thousands a month with AdSense (I wish), and I still
haven't discovered the secret to that level of success. I
do, however, continue to monitor my results and to read
any information that I can relating to AdSense

24. And so I come to my second point. .....

25. I recently purchased something else, which has had an
immediate effect on my results. Please read that again

26. I Recently Purchased Something Else, Which Has Had An
Immediate Effect On My Results.

27. ===============================================
===========

28. I don't know about you, but I buy a lot of material to try
and help me build my online business, and I can count
on very few fingers on one hand, those that actually
worked as described.

29. This is one of those that does what is says on the tin
folks!.

30. And what did I learn from this tool?

31. First off, I should point out that the tool is excellent for
the beginner, because it takes you through every aspect
of setting up an AdSense web site. No stone is left
unturned.

32. And I am testimony to the fact that it goes beyond
beginners as well.

33. I have implemented some of the strategies outlined on
some of my sites, and I have seen improvements in all of
them. I would say that my clicks have doubled with the
same amount of traffic. I do not have many high traffic
sites, and this is where this really wins. It helps you get
the most out of your existing traffic, and does not rely
on you having to generate more traffic.

34. Needless to say, I will continue to apply these
techniques to my other sites, and certainly apply them
to all of my new ones.

35. Would you like to know what these tools are? Ok, just
follow the link in the resource box, and you will find
links to these sites live for you to investigate.

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