Tracxn - Smart Homes Startup Landscape

Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Smart Homes - Aug 2019
Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
2
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Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
3
Feed Summary
Investment Trend Summary
Exit Outlook Summary
BlueBox
Summary of Key Markets
Notable Companies in the Sector
Recent News

Note: Mega Companies includes IPO’d companies, Mega Acquisitions and Unicorn. Data is taken from Tracxn Platform as on August 17, 2019.
Smart Homes Feed Summary
4
Smart Homes > Feed Summary
Companies developing IoT-based (internet connected) devices and software solutions for home automation and security
applications
• Inclusions: Includes companies which develop hardware for
automating any kind of function in homes, usually connected
to the user's smartphone through an internet connection
(delivered through WiFi or GSM). Also includes smartphone
apps which are able to connect to home automation hardware
• Exclusions: Excludes all home devices that are not connected
to the cloud, and which collect no data. Also excludes devices
which can be remote controlled from short distances (such as
through traditional IR-based remote controllers, or
Bluetooth). In addition, all IoT-based systems that apply to
large scale systems such as buildings or cities are also
excluded
• Excludes funding information of Chinese companies
Feed in Numbers
Overview
$3.3B
Funding
20
Mega
Companies
4781620
FundedCovered on
Tracxn
-
Unicorns
7
Soonicorns
33
Minicorns
14
IPO’d Cos
140
Late Stage Cos
23
90
Acquisitions
163
DeadPooled
2
Acquihired
Series A+ Cos
ADT
(1874, Boca Raton, $24.1M)
Ring Labs
(2012, Santa Monica, $204M)
Nest
(2010, Palo Alto, $80M)
Top Companies

Investment Trend Summary
Summary of Funding Activity in Smart Homes
5
$70M - Series B
Latch (2014, New York City, $147M)
$30M - Series C
Rotimatic (2008, Singapore, $42.5M)
$62M - Series C
ecobee (2007, Toronto, $155M)
$29.9M - Series B
Sense (2013, Cambridge, $69.9M)
$56M - Series B
$28.9M - Series B
Canary (2012, New York City, $70.1M)
$50M - Series F
Tado (2011, Munich, $107M)
$28.2M - Series B
Flo Technologies (2015, Culver City, $39.3M)
$36.3M - Series C
$27M - Series C
Bidgely (2010, Sunnyvale, $51.6M)
Top Geos of InvestmentEntrepreneurial Activity Global Funding Trend
*YTD *YTD
Smart Homes > Feed Summary > Investment Trend Summary
Seed WI Harper Group (#2), Morningside Ventures (#2), LB Investment
(#2)
Series A/B KPN Ventures (#3), GV (#2), Qualcomm Ventures (#2)
Series C+ DFJ (#1), Qualcomm Ventures (#1), Thomvest Ventures (#1)
Incubators Plug and Play Tech Center (#24), HAX (#14), Techstars (#12)
Other Notable
Investors
Telefonica (#4), BDC (#4), Intel Capital (#3)
Debt Investors
Western Technology Investment (#9), Silicon Valley Bank (#1),
KKR (#1)
Most Active InvestorsRecent Investments
278
300
200
99
56
22
2014 2015 2016 2017 2018 2019*
Y-o-Y # of Companies Founded 89 109 102 91 79 27
$2.4B
$327M
$174M
$62.8M
$41.1M
US
Europe
Canada
SEA
Israel
$ Funding
$203M
$366M $379M
$606M
$442M
$514M
$305M
41
2014 2015 2016 2017 2018 2019*
$ Funding # Rounds

Summary of exit outlook in Smart Homes
Exit Outlook Summary
66
Most Active AcquirersTop Investors in Exits
Kleiner Perkins 3
Ring Labs (2012, Santa Monica, $204M)
Nest (2010, Palo Alto, $80M)
First Round Capital 2
SmartThings (2012, Washington D.C., $27.9M)
A-Grade Investments 1 SmartThings (2012, Washington D.C., $27.9M)
Almi Invest 1 Plejd (2009, Gothenburg)
CrunchFund 1 SmartThings (2012, Washington D.C., $27.9M)
May 2019 Control4 Acq by SnapAV for $680M
Feb 2018 Ring Labs Acq by The Alexa Fund for $1B
Feb 2016 ADT Acq by Apollo Global Management for $6.9B
Aug 2014 SmartThings Acq by Samsung for $200M
Jun 2014 Dropcam Acq by Nest for $555M
Jan 2014 Nest Acq by Google for $3.2B
Feb 2013 2GIG Acq by Nortek for $135M
Smart Homes > Feed Summary > Exit Outlook Summary
Legrand 2 BTicino (Jun 1989), Netatmo (Nov 2018)
Nortek 2 2GIG (Feb 2013, $135M), ELAN Home Systems
Scotts Miracle-
Gro
2 Blossom (Dec 2016), PlantLink (Dec 2016)
Leviton
Manufacturing
Corp
2 Home Automation (Aug 2012), BitWise Controls (Sep 2014)
Nice Spa 2 Fibaro (Jul 2018, $67.4M), Abode Systems (Apr 2018)
Recent IPOs Top Acquisitions
Control4 Aug 2013
Wireless home automation infrastructure
IPO MCap: $354M
LightwaveRF Nov 2008
Home automation solutions
IPO MCap: -
Brinks Sep 2008
Provider of wireless home security soluti…
IPO MCap: -
Everspring Sep 2008
Developer of connected switches
IPO MCap: -
ADT Jan 2018
Connected security solutions for home and…
IPO MCap: $10.5B
Plejd Apr 2016
Smart lighting control systems for homes
IPO MCap: -
Alarm Jun 2015
Wireless security and energy management s…
IPO MCap: $628M
AwoX Apr 2014
Developer of wifi-enabled smart home appl…
IPO MCap: $65.7M

Marketmap: Smart Homes
SMART HOME SUITE
ACCESS CONTROL
HOME SECURITY
VIDEO SURVEILLANCE
SMOKE AND FIRE ALARMS
PET FEEDERS
HOME APPLIANCES
HOME ENVIRONMENT MONITORING
KITCHEN APPLIANCES
SMART THERMOSTATS
HVAC SYSTEMS
SMART AC CONTROLLERS
ENERGY
CONSUMPTION MONITORING
SMART LIGHTS
ENERGY AND UTILITIES
WATER MONITORING
GARDENING
HUBS & VOICE CONTROLLERS
HOME AUTOMATION CONTROLLERS
SMART SWITCHES AND PLUGS
Overview
Companies 1620
Funded 478 Series A+ 140
Funding $3.3B Last 2 yrs $858M
Most Active Investors
Seed WI Harper Group (2)
Series A/B KPN Ventures (3)
Series C+ DFJ (1)
Others Telefonica (4)
Incubators Plug and Play Tech Center (24)
Top Cities
Bay Area 176 Cos $1B
New York City 26 Cos $242M
Feed in Numbers
Unicorns - Soonicorns 7
Minicorns 33 Editor Picks 144
Acquihired 2 Deadpooled 163
Top Companies
ADT (1874, Boca Raton, $24.1M)
Exits
IPOs 14 ADT, Alarm
Acquisitions 90 ADT, Nest
Top Acquirers Legrand, Nortek
Smart Homes > Feed Summary > BlueBox
7
FACTSHEET
Funding data excludes Debt, Grants & Post-IPO rounds.
Excludes all details for Chinese companies.

Key Sub Sectors in Smart Homes Sector
Summary of Key Markets
8
Top Markets of Investment Activity
# Cos on
Platform
Last 2 Years
$ Invested # Round
Home Security > Access Control >
Locks 78 $159M 16
Home Automation Controllers >
Hubs 151 $57.7M 15
Energy and Utilities >
Energy Consumption Monitoring 69 $92.4M 8
Kitchen Appliances >
Cooking Appliances 64 $57.5M 8
HVAC >
Smart Thermostats 41 $102M 5
Energy and Utilities > Water Monitoring >
Pipeline >
Leak Detectors
28 $48.3M 7
Home Security >
Home Network Security 21 $23.5M 7
Home Security >
Suite 39 $32.7M 5
Smart Home Suite
233 $12M 8
Home Security > Video Surveillance >
Monitoring Camera >
Indoor
55 $19.4M 6
Sub Sectors
# Cos
Tracked
#
Funded
Total
Funding
Home Security
Companies developing home security systems that
monitor a house and give the user wireless...
322 105 $1.1B
Smart Home Suite
Companies developing connected solutions for home
automation and security
233 42 $544M
Home Automation Controllers
Companies offering control system hubs and apps for
home devices
437 107 $489M
HVAC
Companies developing solutions for monitoring and
controlling HVAC (heating, ventilation...
78 31 $314M
Energy and Utilities
Companies developing smart and connected solutions
for monitoring energy and utilities...
128 60 $295M
Kitchen Appliances
Companies developing connected kitchen appliances
for smart homes
86 37 $293M
Smart Lights
Companies developing connected lighting solutions for
smart homes
99 26 $139M
Smart Homes > Feed Summary > Summary of Key Markets

List of Notable Companies in Smart Homes
Notable Companies in the Sector
9
Note: *(Founded Year, Location, Total Funding)
Smart Homes > Feed Summary > Notable Companies in the Sector
Public
Alarm
(2000, Washington D.C.,
$165M)*
AwoX
(2003, Montpellier, $5.1M)
LightwaveRF
(2007, Birmingham, $13M)
Scout
(2012, Chicago, $1.8M)
KOCOM
(1976, Gimpo-si)
GE Link
(2014, Boston)
Plejd
(2009, Gothenburg)
JSW Pacific Corporation
(1992, Taipei)
Everspring
(1980, Taipei)
Hyundai Telecom
(1988, Seongnam-si)
Public
Somfy
(1969, Cluses)
Acquired
ADT
(1874, Boca Raton, $24.1M)
Nest
(2010, Palo Alto, $80M)
Ring Labs
(2012, Santa Monica, $204M)
Control4
(2003, Salt Lake City, $93M)
Dropcam
(2009, San Francisco, $47.8M)
SmartThings
(2012, Washington D.C., $27.9M)
2GIG
(2005, Lehi)
Anova Culinary
(2013, San Francisco)

List of Notable Companies by Market in Smart Homes
Notable Companies by Market (1/5)
11
Smart Homes > Feed Summary > Notable Companies by Market
Smart Home Suite
Smart Home Suite
Alarm (2000, Washington D.C., $165M)
Wireless security and energy management systems
Editor's Pick. Stage: Public
TCV, ABS Capital, Egis Capital Partners
Hardware and software for monitoring home
energy consumption.
Editor's Pick. Stage: Acquired
Venrock, GV, Lightspeed Venture Partners and 10
Other Investors
ADT (1874, Boca Raton, $24.1M)
Connected security solutions for home and office
ATP Private Equity Partners, Fisher Lynch Capital
LightwaveRF (2007, Birmingham, $13M)
Committed Capital, Santander Corporate &
Commercial, WHIreland and 3 Other Investors
Smart Home Suite
KOCOM (1976, Gimpo-si)
Developer of end-to-end home automation
solutions for residential buildings
Brinks (1994, Farmers Branch)
Provider of wireless home security solutions and
services
Everspring (1980, Taipei)
Stage: Public
Hyundai Telecom (1988, Seongnam-si)
China-based manufacturer of home automation
solutions
Stage: Public
Home Security
Suite
2GIG (2005, Lehi)
Home security, automation and control system
Stage: Acquired
JSW Pacific Corporation (1992, Taipei)
Develops and manufactures wireless devices for
home security applications
Stage: Public

12
Home Security
Video Surveillance
Dropcam (2009, San Francisco, $47.8M)
Developer of WiFi enabled video streaming
cameras
IVP, Menlo Ventures, Accel and 9 Other Investors
Security Alarms
Scout (2012, Chicago, $1.8M)
Wireless home security technology that provides
remote monitoring through smartphone.
Stage: Public
Plug and Play Tech Center, The Alexa Fund,
UpHonest Capital
Access Control
Smart locks for homes, offices and apartment
buildings
Soonicorn. Stage: Series B
Avenir Growth Capital, Brookfield, RXR Realty and
20 Other Investors

13
Home Security
Doorbell
Developer of video doorbell and monitoring camera
DFJ, Qualcomm Ventures, True Ventures and 25
Other Investors
Kitchen Appliances
Cooking Appliances
Innit (2013, San Francisco, $43M)
Phase sensors to manage and connect food
information
Soonicorn. Stage: Series A
Plug and Play Tech Center, Finistere Ventures, S2G
Ventures
Developer of a robotic flat bread maker for
household purposes
Soonicorn. Stage: Series C
Credence Partners, EDBI, NSI Ventures and 5 Other
Investors
Anova Culinary (2013, San Francisco)
Sous vide cooker
Stage: Acquired
Smart Lights
Smart Lights
AwoX (2003, Montpellier, $5.1M)
Developer of wifi-enabled smart home appliances
Stage: Public
BNP Paribas Investment Partners, CM-CIC Capital
Prive, Innovacom and 3 Other Investors
GE Link (2014, Boston)
Connected LED bulbs by GE
Stage: Public

14
Smart Lights
Controllers
Plejd (2009, Gothenburg)
Stage: Public
Almi Invest
HVAC
Smart AC Controllers
Smart AC management device provider
Soonicorn. Stage: Series F
E.on, Total, Energy Innovation Capital and 13 Other
Investors
Smart Thermostats
Developer of smart thermostats for commercial and
residential applications
Soonicorn. Stage: Series C
Caisse de depot et placement du Quebec, AGL
Energy, BDC and 13 Other Investors

15
Energy Consumption Monitoring
Device to monitor appliances and track energy
usages
MacKinnon, Bennett & Company, IDO and 12 Other
Investors
Smart Furnishing
Window Shades
Somfy (1969, Cluses)
Developer of range of building automation products
for openings and closures
Stage: Public
Hubs
Control4 (2003, Salt Lake City, $93M)
GSV Capital, Cisco Investments, Venture Capital and
3 Other Investors
Savant Systems (2005, Barnstable, $90M)
App and hub for connected device management
Soonicorn. Stage: Funded
KKR
SmartThings (2012, Washington D.C., $27.9M)
Home automation using internet connected devices
Stage: Acquired
Greylock Partners, Highland Capital Partners, First
Round Capital and 9 Other Investors

Recent News in Smart Homes Sector
Recent News
16
Smart Homes > Feed Summary > Recent News
Aug 2019
Misfit Vapor X adds more battery life and style for an affordable
Wear OS option, NewAtlas
Aug 2019
GE's stock plunge after accusations of accounting fraud, Breaking The
News
Aug 2019 GE rejects accounting fraud allegations, Breaking The News
Aug 2019
GE CEO calls Markopolos claims 'pure market manipulation',
Breaking The News
Aug 2019
GE secures four-year labor deal with unions for 6,600 workers,
Reuters
Aug 2019
GE CEO calls Markopolos report 'market manipulation' and 'false',
Reuters
Aug 2019 GE accused of masking financial problems, The Business Times
Aug 2019 LG, Lumi partner on smarter home ecosystem, Telecompaper
Aug 2019
Misfit launches Vapor X, a lightweight aluminum Snapdragon 3100
watch, VentureBeat
Aug 2019 Brilliant Gets Colorful With Native LIFX Integration, PR Newswire
Aug 2019 Sharp Expand 4k Smart Display Range, ChannelNews
Aug 2019
PointCentral New Smart Home Integration With OwnerRez
Property Management System Gives Vacation Rental Managers
Property Automation Access Control, PRWeb
Aug 2019 Haliade-X 12MW Nacelle Departs for Rotterdam, Offshore Wind
Key Recent News Key Recent News
Aug 2019
Holographic technology company Light Field Lab raises $28M in
funding round, SiliconAngle
Aug 2019
Partners Group invests in Australia’s 244MW Bango windfarm,
Power Technology
Aug 2019
Employee Focus on ‘Best in the World’ Helps Alarm.com Earn
Business Journal’s Best Places to Work Award for First Time,
GlobeNewswire
Aug 2019
Sutro Connect Selects Soracom Connectivity for Smart Pool and Spa
Management, GlobeNewswire
Aug 2019 GE to power wind farms in Turkey, Machinery Market
Aug 2019 Operato Guest Technologies partners with Nuki, travolution.com
Aug 2019
Ring Brings Its Disruptive Home Security Offerings to Business
Owners with Ring for Business, Providing an Affordable Alternative
to Traditional Systems, Business Wire
Aug 2019 GE to sell its remaining stake in Wabtec, AGEFI
Aug 2019
WIX Filters Introduces 103 New Parts In First Half Of Year,
Aftermarket News
Aug 2019 Alarm.com EPS beats by $0.08, beats on revenue, Seeking Alpha
Aug 2019
Stadtwerke München Increases Energy Efficiency and Flexibility
with GE’s Environmentally Friendly District Heating Plant Upgrades
in Germany, WebWire
Aug 2019 New Nintendo Switch To Use Sharp Panels, ChannelNews

Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
17
Funding Trends
Median Deal Size and Trend
New Entrants in Funding Club
Distribution of companies by Funding Range
Funding Funnel of the Sector
Top Investments and Investors
Investors in Unicorn club

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Investments ($M) and number of rounds in Smart Homes; 2012-2019
Global Funding Trends (1/2)
19
Note: Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Smart Homes > Investment Trends > Global Funding Trends
#Rounds
$Funding
3 Year CAGR
6 Year CAGR 10% # of Rounds19% $ Funding
13% # of Rounds
11% $ Funding
$203M
$177M
$229M
$366M $379M
$606M
$442M
$514M
$305M
0
20
40
60
80
100
120
$0k
$100M
$200M
$300M
$400M
$500M
$600M
$700M
2012 2013 2014 2015 2016 2017 2018 2019*
$ Funding Predicted $ Funding # Rounds Predicted # Rounds

$9M $16M $41M $53M $59M $33M $46M $16M
$167M
$83M
$128M
$311M
$215M
$265M $262M
$187M
$0K $130M $197M $15M $332M $145M $205M
2012 2013 2014 2015 2016 2017 2018 2019 YTD
Seed Early Stage Late Stage
29 31 68 75 67 47 38 15
8
12
18 33
26
40
34
12
3 3 1 9 4 7
2012 2013 2014 2015 2016 2017 2018 2019 YTD
Seed Early Stage Late Stage
37
27
Total # of Rounds
20
Note: Mega Rounds = rounds with size > $20M. Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Stage-wise Number of RoundsStage-wise $ Invested
New Entrants in Funded Club
Global Funding Trends (2/2)
Investments ($M) and number of rounds in Smart Homes; 2012-2019
Smart Homes > Investment Trends > Global Funding Trends
48
55
64
45
41
26
10
289
$1.3M
$1.6M
$0.0M
$0.5M
$1.0M
$1.5M
$2.0M
$2.5M
$3.0M
$3.5M
0
50
100
150
200
250
300
350
2013 2014 2015 2016 2017 2018 2019 YTD Total
Entrants in Funding Club Avg. Ticket Size
$1.3M $0.8M $1.4M $0.8M $3.2M $1.6M $2M $1.6M
$177M
$203M
Total $ Invested
$134M
$137M $130M
$234M
$193M
$408M
$155M
$304M
$201M
6
0
1
2
3
4
5
6
7
8
9
0
50000000
100000000
150000000
200000000
250000000
300000000
350000000
400000000
450000000
2012 2013 2014 2015 2016 2017 2018 2019 YTD
$ Funding Predicted $ Funding # of Rounds Predicted # Rounds
Mega Rounds
1 3 4 6 8 3 7 4

Smart Homes > Investment Trends > Funding Trends by Geography
Investments ($M) and number of rounds in Smart Homes
Funding Trends by Geography
Funding Trends by Geography Top Cities of Funding
City $ Funding # Rounds
Bay Area 1B 159
New York City 242M 22
Santa Monica 204M 5
Washington D.C. 193M 6
Provo 172M 2
Toronto 157M 18
Cambridge 119M 15
Munich 109M 9
Boston 104M 19
Barnstable 90M 1
Total Funding
419
143
37
8
16
45
3
5
# Rounds
$2.4B
$327M
$174M
$62.8M
$41.1M
$20.8M
$7.5M
$4.8M
US
Europe
Canada
SEA
Israel
India
Japan
Australia
Note: Excludes funding information of China companies

Trend of Average Deal Size ($M)
$0.4
$0.6 $0.8
$1.1 $1.2
$0.8
$1.4
2012 2013 2014 2015 2016 2017 2018
Smart Homes > Investment Trends > Median Deal Size and Trend
Median and Average Deal Size in $M (per Stage) in Smart Homes; 2012-2018
Median Deal Size and Trend
Note: Excludes funding information of Chinese companies. *Graph not to scale
Median Deal Size and Range
$1.8K* $7M
$100K $37M
$100K $137M
$267K $109M
$35M
$17.1M
$4.8M
$598K
Series C+
Series B
Series A
Seed
Stage
$52.0
$0.6
$22.3 $26.0
$15.0
$24.5
$43.3
$65.7
$15.0
$41.5 $48.2 $41.1
$2.8
$8.2 $9.8
$4.9 $6.5 $6.7 $6.1

Note: 237 companies with undisclosed funding amount are not included
23
<$1M
$1-10M
$10-50M
$50-100M
$100M+
Funding Range
94
120
45
13
6
No. of Companies
Smart Homes > Investment Trends > Distribution of companies by Funding Range
No. of companies by funding range in Smart Homes; as of Aug 2019
Distribution of companies by Funding Range
$26M
$476M
$1.B
$964M
$877M
$ Investment

Stage No. of Companies
Funding
Funnel
100%
30%
9%
3%
1%
24
Note: Numbers in the brackets show the count of companies
Time to raise
next round
23
47
140
478
1620
Series C+
Series B
Series A
Funded
Founded
Next
Round
100M+
Valuation
Exits
Acqui-
Hired
Dead
Pooled
Others
30% 2%
(27)
1%
(22)
0%
(2)
10%
(163)
60%
(977)
29% 5%
(24)
4%
(19)
0%
(1)
9%
(41)
62%
(296)
34% 11%
(16)
8%
(11)
- 4%
(6)
62%
(87)
49% 28%
(13)
19%
(9)
- 6%
(3)
45%
(21)
- 43%
(10)
35%
(8)
- - 48%
(11)
Smart Homes > Investment Trends > Funding Funnel
Number of companies progressing to subsequent funding stages in Smart Homes
Funding Funnel
17 Months
18 Months
18 Months
Investment backedBootstrapped
7
62
12
28
2
Soonicorns
Unicorns
Acquisitions
IPOs

Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Smart Homes > Investment Trends > Notable Investments in last 24 months
Major funding rounds by Stage in Smart Homes; Aug 2017-Aug 2019
Notable Investments in last 24 months (1/5)
LATE STAGE
$62M - Series C Mar 2018
Energy Impact Partners, Thomvest Ventures,
Northleaf Capital Partners, Export Development
Canada, AGL Energy, OCGC, Tech Capital Partners,
The Alexa Fund
$50M - Series F Oct 2018
Smart AC management device provider
E.on, Total, Energy Innovation Capital, Inven Capital,
European Investment Bank, The Alexa Fund
$36.3M - Series C May 2018
Caisse de depot et placement du Quebec, AGL
Energy, BDC
LATE STAGE
$30M - Series C Apr 2018
Developer of a robotic flat bread maker for
household purposes
Credence Partners, EDBI, NSI Ventures, Robert
Bosch Venture Capital
$27M - Series C Jan 2018
Enables consumers to monitor and manage their
household energy use
Georgian Partners, E.on, Khosla Ventures, Innogy
Venture Capital
$10.5M - Series C Dec 2017
Rachio (2012, Denver, $20.2M)
Smart sprinkler controller and flow-meter provider
Eastside Partners, Bonaventure Capital
EARLY STAGE
$70M - Series B Aug 2018
buildings
Brookfield, Lux Capital, RRE Ventures, Primary
Venture Partner, Corigin Ventures, Third Prime,
Camber Creek, Balyasny Asset Management,
Tishman Speyer
buildings
Avenir Growth Capital, Brookfield, RXR Realty,
Tishman Speyer
$29.9M - Series B Aug 2019
usages
MacKinnon, Bennett & Company, IDO, Schneider
Electric, Landis+Gyr

EARLY STAGE
$28.9M - Series B Oct 2018
Canary (2012, New York City, $70.1M)
Safety sensor device for home monitoring
Smartfrog
$28.2M - Series B Jan 2019
Connected water-monitoring solution for smart
home applications
Fortune Brands Home & Security
$21M - Series A Oct 2017
Brilliant (2015, San Mateo, $21M)
Hub for controlling and managing smart home
devices
August Capital, Miramar Digital Ventures, BoxGroup,
StartX
$20M - Series B Feb 2019
Circle Media (2013, Portland, $33.6M)
Parental control device and app for managed
internet and content access
NETGEAR, T-Mobile USA, Relay Ventures, Third Kind
Venture Capital
EARLY STAGE
$18.1M - Series B Oct 2018
usages
Schneider Electric, Prelude Ventures, Capricorn,
Shell Global, Energy Impact Partners, iRobot
$15M - Series B Nov 2018
Deako (2015, Seattle, $30.8M)
Connected switches for controlling lighting
$15M - Series B Jul 2019
Igloohome (2015, Singapore, $20.3M)
Developer of key-less smart locks for both consumer
and commercial applications
Insignia Ventures Partners, Wavemaker Partners,
Kickstart Ventures, TH Capital, Singtel Innov8,
InnoVen Capital, Pine Ventures, Seeds Capital
$14.6M - Series A Aug 2018
Roome (2015, Durham, $17.6M)
Developer of smart home light & switch
Chen Tao Capital
EARLY STAGE
$12M - Series A Nov 2018
SAM (2016, Tel Aviv, $16M)
Smart home hub for monitoring & cyber securing
connected devices
Intel Capital, NightDragon, Blumberg Capital, ADT,
Dave DeWalt
Connected water-monitoring solution for smart
home applications
Crosslink Capital, Anthemis Group, USAA -
Corporate Development
$10.4M - Series B Aug 2017
Roost Smart Home Telematics (2014,
Sunnyvale, $16.9M)
Developer of connected smoke alarms
Aviva, Desjardins Insurance, Fosun Kinzon Capital

EARLY STAGE
$10M - Series B Dec 2018
Awair (2013, San Francisco, $21.2M)
Developing smart connected air related products
Westly Group, iRobot, Altos Ventures Capital,
Emerson, NUOVO CAPITAL
$9.2M - Series A Dec 2017
Tovala (2015, Chicago, $14.6M)
Smart Appliance manufacturer and food
subscription service
Origin Ventures, Y Combinator, Pritzker Group, Joe
Mansueto, Larry Levy, The University of Chicago
$8.5M - Series A Apr 2019
Verv (2014, London, $10.1M)
AI-based energy monitor for homes
Earthworm, InnoEnergy, Centrica
$8M - Series A Apr 2019
Minut (2014, Malmo, $11.7M)
Develops security sensor for residential buildings
KPN Ventures, Centrica, Karma Ventures, SOSV,
Nordic Makers
EARLY STAGE
$8M - Series A Oct 2018
Ivideon (2010, Las Vegas, $12M)
Security and remote surveillance solutions provider
Rusnano Sistema SICAR, Skolkovo Ventures
$8M - Series A Jan 2018
Drop (2012, Dublin, $10M)
App-based platform providing personalised recipe
recommendations and cooking instructions
Alsop Louie Partners, Ross Lewis, Domini Kemp,
Peaches Kemp
$5M - Series B Feb 2018
Gate Labs (2014, San Francisco, $9.6M)
Developing camera equipped smart lock
Cota Capital
$4.8M - Series A May 2018
EARLY STAGE
Leaf (2016, Tel Aviv, $9M)
Autonomous cannabis growing platform for
consumer
Paul Rosenblum, Arcadian Fund, Jeffrey Kadanoff ,
Steven Isenberg , Isaac Maresky , Neil Closner,
Danial Schecter
FreshAir Sensor (2013, Lebanon, $10.8M)
Manufacturer of smart smoke detectors
$4M - Series A Apr 2018
Developer of key-less smart locks for both consumer
and commercial applications
Phillip Private Equity, X Capital Ventures, Kuok
Meng Xiong, Koh Boon Hwee
$3.5M - Series A Jan 2019
FreshAir Sensor (2013, Lebanon, $10.8M)
Manufacturer of smart smoke detectors

EARLY STAGE
Leeo (2013, Palo Alto, $40.6M)
Smart alarm for smoke detectors
$3M - Series A Jul 2019
Notion (2013, Denver, $18.2M)
Sensors for home monitoring
$3M - Series A Dec 2018
Spinn Coffee (2014, San Francisco, $10M)
Connected coffee maker for homes
$2.1M - Series A Sep 2017
Tandem Capital
Series A Jan 2018
June (2013, San Francisco, $29.5M)
Smart counter top oven
Alexa Fund
EARLY STAGE
Series A Feb 2018
Tovala (2015, Chicago, $14.6M)
Smart Appliance manufacturer and food
subscription service
Tyson Foods
SEED STAGE
$7M - Seed Nov 2018
Currant (2015, Mountain View, $9.4M)
Developer of smart outlets to monitor energy
consumption of homes
Uncork Capital, K9 Ventures, UP2398, Precursor
Ventures
$5.4M - Seed Jan 2019
Flume (2015, San Luis Obispo, $5.4M)
Sensor-based water leak detection solution
$4M - Seed Feb 2018
connected devices
Blumberg Capital
$2.5M - Seed Nov 2017
Karma Ventures, Nordic Makers, HAX
$1.7M - Seed Jun 2018
Avi (2014, San Francisco, $4.9M)
Mobile application to control devices at home

SEED STAGE
$1.6M - Seed Oct 2017
$967k - Seed Oct 2018

Smart Homes > Investment Trends > Notable Investments in last 24 months in China
Notable Investments in last 24 months in China
LATE STAGE
$87M - Series D Dec 2018
Yunding (2014, Beijing, $126M)
Developer of smart home security products for
consumer and enterprise purposes
Baidu, Shunwei Capital, K2VC
$54.5M - Series D Feb 2018
BroadLink (2013, Hangzhou, $75.3M)
Smart Home Solutions Provider
Baidu, CITIC Capital, LIBY
$39.5M - Series C Jul 2018
Blueprint venture Capital Lan Fund, Shunwei
Capital, Baidu Ventures, K2VC
$21.7M - Series C Nov 2018
GO+ (2013, Beijing, $21.7M)
Smart lock solution
LATE STAGE
$19.1M - Series C May 2019
Orvibo (2011, Shenzhen, $64.9M)
Developer of suite of home automation devices
Redstar Macalline
Series C Sep 2017
Baidu Ventures, Xiaomi, Shunwei Capital
Series C Aug 2018
Yeelight (2013, Qingdao)
Internet enabled smart bulb
Cathay Capital, Blueprint venture Capital Lan Fund,
Shunwei Capital, Peak Valley Capital
EARLY STAGE
$100M - Series B Jan 2018
Rokid (2014, Hangzhou, $173M)
Artificial intelligence based smart home hardware
Temasek, Credit Suisse, CDIB Capital, IDG Capital
Orvibo (2011, Shenzhen, $64.9M)
Developer of suite of home automation devices

Most Active Investors (VC, PE) by Stage in Smart Homes; Last 5 years (Aug 2014-Aug 2019)
Most Active VC & PE Investors
31
Smart Homes > Investment Trends > Most Active VC & PE Investors
SEED STAGE
WI Harper Group (2 Investments)
Drop, Wynd Technologies
1
Morningside Ventures(2 Investments)
Edyn, Desora
2
LB Investment(2 Investments)
Awair, Roome
3
Altair Capital (2 Investments)
Cherry Labs, Akita
4
Tandem Capital (2 Investments)
ConnectedYard, Mellow
5
Winklevoss Capital (2 Investments)
Astro, Zuli
6
Unicorn India Ventures(2 Investments)
Open App, SectorQube
7
Kakao Ventures(2 Investments)
Awair, Brunt
8
Sequoia Capital
Leaf Technologies
9
Charles River Ventures
Sense
10
EARLY STAGE
KPN Ventures(3 Investments)
Minut, CUJO, Locumi Labs
1
GV (2 Investments)
Juicero, Luma Home
2
Qualcomm Ventures (2 Investments)
August, Lifi Labs
3
Lux Capital(2 Investments)
Latch, Deep Sentinel
4
JAFCO (2 Investments)
Akerun, Photosynth
5
True Ventures(2 Investments)
Ring Labs, Brava Home
6
Lerer Hippeau Ventures(2 Investments)
June, Kangaroo
7
YJ Capital(2 Investments)
Akerun, Photosynth
8
USAA - Corporate Development (2
Investments)
Flo Technologies, Roost Smart Home Telematics
9
Miramar Digital Ventures (2 Investments)
Brilliant, Rachio
10
LATE STAGE
DFJ
Ring Labs
1
Qualcomm Ventures
Ring Labs
2
Thomvest Ventures
ecobee
3
Kleiner Perkins
Ring Labs
4
EDBI
Rotimatic
5
Northleaf Capital Partners
ecobee
6
Georgian Partners
Bidgely
7
Goldman Sachs Investment Partners
Ring Labs
8
ATP Private Equity Partners
ADT
9
Bonaventure Capital
Rachio
10

Smart Homes > Investment Trends > Most Active Ecosystem Investors
Top Ecosystem Investors in Smart Homes; Last 5 years (Aug 2014-Aug 2019)
Most Active Ecosystem Investors
INCUBATOR/ACCELERATOR
Plug and Play Tech Center(24
Investments)
Innit, Flo Technologies, Abode Systems
1
HAX(14 Investments)
KitchBot, MAETEL, Breezi
2
Techstars(12 Investments)
Latch, Awair, Notion
3
Startupbootcamp(10 Investments)
SecureHome, Homy Hub, Eskesso
4
The Alexa Fund (8 Investments)
ecobee, Tado, Rachio
5
MetaProp NYC(7 Investments)
Latch, Canary, Flo Technologies
6
500 Startups(6 Investments)
Luma Home, Rachio, Alfred
7
SOSV(6 Investments)
Minut, Locumi Labs, Flair Systems
8
MassChallenge(5 Investments)
Grove, Perseus Mirrors, Sprouts
9
Y Combinator(4 Investments)
Deako, Tovala, Cinder
10
OTHER NOTABLE INVESTORS
Telefonica(4 Investments)
Aerial.ai, GaragApp, Nubings
1
BDC(4 Investments)
ecobee, Neurio Technology, SensorSuite
2
Intel Capital(3 Investments)
SAM, Aerial.ai, IOTAS
3
Singtel Innov8(3 Investments)
August, Igloohome, Ninja Blocks
4
E.on(3 Investments)
Tado, Bidgely, Leeo
5
Seedrs(3 Investments)
Angee, Homeit, Ding Labs
6
Allegion(3 Investments)
iDevices, Yonomi, Nuki Home Solutions
7
Amazon(2 Investments)
ecobee, Garageio
8
Bpifrance(2 Investments)
Fenotek, Qivivo
9
Tech Coast Angels(2 Investments)
Korner, Curb
10
DEBT INVESTORS
Western Technology Investment(9
Investments)
Canary, SmartThings, Awair
1
Silicon Valley Bank
Ring Labs
2
KKR
Savant Systems
3
Export Development Canada
ecobee
4
TPG
Brava Home
5
Kartesia
Rademacher
6
InnoVen Capital
Igloohome
7
Stellus Capital Management
Protect America
8
Decathlon Capital Partners
ReST
9
Brookfield
Latch
10

Smart Homes > Investment Trends > Investors in Unicorn club
Investors in Unicorn Club (1/3)

Smart Homes > Investment Trends > Unicorn Investors in the Sector
Unicorn Investors in the Sector

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
37
BlueBox
Key Sub Sectors
Detailed Sector Taxonomy
Top Markets of Investment Activity
Top Markets of Early Stage Investors
Market Deep Dive

Haptic Technology
Aug 2019
Natural User Interface
Jul 2019
Brain Computer Interface
Jul 2019

Marketmap: Smart Homes
39
Smart Homes > Market Details > BlueBox

Key Sub Sectors (1/2)
40
Key Sub Sectors in Smart Homes
Market Top Companies
# Cos
Tracked
#
Funded
Total
Funding
Home Security
Companies developing home security systems that monitor a house and give the user wireless
control over safety devices like locks, video cameras etc.
Ring Labs (2012, Santa Monica, Acquired)
August (2013, San Francisco, Acquired)
322 105 $1.1B
Smart Home Suite
Companies developing connected solutions for home automation and security
Nest (2010, Palo Alto, Acquired)
ADT (1874, Boca Raton, Acquired)
233 42 $544M
Companies offering control system hubs and apps for home devices
Control4 (2003, Salt Lake City, Acquired)
437 107 $489M
HVAC
Companies developing solutions for monitoring and controlling HVAC (heating, ventilation
and air conditioning) devices
78 31 $314M
Companies developing smart and connected solutions for monitoring energy and utilities
consumption in smart homes
128 60 $295M
Kitchen Appliances
Companies developing connected kitchen appliances for smart homes
Gourmia (2015, Brooklyn)
Innit (2013, San Francisco, $43M)
86 37 $293M
Smart Lights
Companies developing connected lighting solutions for smart homes
Lifi Labs (2012, San Francisco, Acquired)
99 26 $139M
Home Appliances
Companies developing connected home appliances like smart clocks, smart safes, smart
clocks, smart mirrors, etc
HiMirror (2016, Lake Forest)
Awair (2013, San Francisco, $21.2M)
129 37 $112M
Gardening
Companies developing smart gardening devices and implements
Rachio (2012, Denver, $20.2M)
Leaf (2016, Tel Aviv, $9M)
82 24 $50.3M
Smart Homes > Market Details > Key Sub Sectors

Key Sub Sectors (2/2)
41
Key Sub Sectors in Smart Homes
Market Top Companies
# Cos
Tracked
#
Funded
Total
Funding
Smart Furnishing
Companies that develop furniture with automation functions
MAETEL (2016, Mapo-dong, $250k)
Stir (2012, Pasadena, $1.5M)
25 9 $1.8M
Smart Homes > Market Details > Key Sub Sectors

Detailed Sector Taxonomy (1/7)
42
Smart Homes > Market Details > Detailed Sector Taxonomy

43

44

45

46

47

48

Rank Market
Last 2 Years
$ Invested # Round Top Funded Company
1
(+4)
Home Security > Access Control > Locks
Companies developing smart locks that require some sort of identification such as RFID tag or
Bluetooth
(Companies covered 78 | Funded 27 | Total Funding $237M)
$159M
(+$117M)
16
(+4)
Latch
(2014, New York City, $147M)
2
(+13)
Home Automation Controllers > Hubs
Companies that build hubs for controlling smart home devices and enabling interoperability
$57.7M
(+$54.8M)
15
(+8)
Brilliant
(2015, San Mateo, $21M)
3
(+1)
Energy and Utilities > Energy Consumption Monitoring
Companies developing platforms and systems to monitor home energy usage
$92.4M
(+$39.1M)
8
(-4)
Sense
(2013, Cambridge, $69.9M)
4
(-2)
Kitchen Appliances > Cooking Appliances
Companies that develop appliances for automating various cooking processes
$57.5M
(-$36.6M)
8
(-9)
Rotimatic
(2008, Singapore, $42.5M)
5
(+2)
HVAC > Smart Thermostats
Companies developing connected thermostats for homes
$102M
(+$61.7M)
5
(-4)
ecobee
(2007, Toronto, $155M)
6
(+17)
Energy and Utilities > Water Monitoring > Pipeline > Leak Detectors
Companies developing connected solutions that can be used for detecting water leaks and controlling
the valves remotely
(Companies covered 28 | Funded 13 | Total Funding $48.4M)
$48.3M
(+$48.2M)
7
(+4)
Flo Technologies
(2015, Culver City, $39.3M)
7
(-1)
Home Security > Home Network Security
Companies developing devices to protect home networks from hackers
(Companies covered 21 | Funded 8 | Total Funding $70.4M)
$23.5M
(-$18.6M)
7
(-2)
Circle Media
(2013, Portland, $33.6M)
49
Note: The numbers in the bracket represent the change in a 2 year period.
Top Markets of Investment Activity (1/2)
Top Markets by Funding in Smart Homes in last 2 years (August 2017 - July 2019)
Smart Homes > Market Details > Top Markets of Investment Activity

Top Markets of Investment Activity (2/2)
Smart Homes > Market Details > Top Markets of Investment Activity

Rank Market # Investments Key Investments
1
Home Automation Controllers > Hubs
Companies that build hubs for controlling smart home devices and enabling interoperability
(Companies created 151 | Funded 39 | Total Funding $297M )
2
IOTAS (2014, Portland, $6M)
Note: Investors considered - Sequoia Capital, Accel Partners, Andreessen Horowitz, NEA, Greylock Partners, General Catalyst Partners, Benchmark Capital, KPCB, Khosla Ventures, Redpoint Ventures, Founders Fund, SV Angel, Index Ventures, Bessemer
Venture Partners, Lightspeed Venture Partners, Venrock, Draper Fisher Jurvetson, Institutional Venture Partners, Intel Capital, Battery Ventures
51
Top Markets of Early Stage Investors
Top Markets where Early Stage Investors are investing in last 2 years (August 2017 - July 2019)
Smart Homes > Market Details > Top Markets of Early Stage Investors

Incubators HAX (#1), Up to Eleven (#1)
Seed Wavemaker Partners (#1), Singtel Innov8 (#1)
Series A/B JAFCO (#2), YJ Capital (#2)
Series C+
Lockitron Jan - 2019
Acq by Chamberlain Group
Noke Dec - 2018
Acq by Janus International Group
Okidokeys Dec - 2016
Acq by Somfy
$56M - Series B
$15M - Series B
$50k - Seed
Haven (2014, Nashville, $2.7M)
Seed
Homeit (2015, Lisbon, $596k)
$1.2M - Seed
$1.3M - Seed
Open App (2014, Bangalore, $2M)
$48.7k - Seed
Open App (2014, Bangalore, $2M)
$1.4M - Seed
$70M - Series B
$3.5M - Series A
SCLAK (2014, Milan, $3.5M)
Aug 2019
Smart-Lock Startup Latch Opens Door to New Funding, The
Wall Street Journal
Jul 2019 Smart access company Igloohome picks up $15 mln, PE Hub
Jul 2019
Reagle Launches Homekit Compatible Smart Deadbolt Lock,
Newswire
Jun 2019
Reagle's HomeKit-enabled Smart Door Lock ships in July,
AppleInsider
May 2019
Lockly™ Builds On Lineup Of Smart Lock Solutions With
Availability Of Lockly Secure Pro And Secure Link, PR
Newswire
May 2019
Updated Kwikset Signature Series Features New Z-Wave
Chipset, Smaller Footprint, Security Sales & Integration
Apr 2019
Pod Group Provides Secure Connectivity for Klevio’s Smart
Door Entry Application, IoT Business News
Apr 2019
Veteran Ventures Capital (VVC) Veteran Fund I Launches
and Makes First Investment, PRWeb
Apr 2019
Tapplock Brings Enterprise-Level Biometric Padlocks to ISC
West, FindBiometrics
Apr 2019
Danalock Integrates with Nortek Security Panel for a
Seamless Global Door-Opening Experience, Business Wire
Mar 2019
A1 integrates A1 Smart Home with smart door lock Nuki,
Telecompaper
Feb 2019
Tapplock enterprise security platform uses fingerprint
padlocks, The FABRICATOR
Feb 2019
Unicorn India, Karnataka govt's VC fund back smart-lock
maker OpenApp, VCCircle
News
3
1
10
27
78
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Home Security > Access Control > Locks: Market Factsheet
52
ExitsMost Active Investors
Recent InvestmentsCompanies developing smart locks
that require some sort of
identification such as RFID tag or
Bluetooth
Igloohome
(2015, Singapore, $20.3M)
Latch
(2014, New York City, $147M)
Gate Labs
Glue Home
(2014, Stockholm, $6.5M)
Photosynth
(2014, Minato, $3.8M)
Top Companies
#1 Top Markets of Investment Activity
Smart Homes > Market Details > Market: Locks
Companies Created 78 | Funded 27 | Total Funding $237M
0
5
10
$0k
$50M
$100M
$150M
2015 2016 2017 2018 2019
Predicted Funding YoY Funding
Rounds Predicted Rounds
YoY Funding and Rounds
Market: Locks

Home Security > Access Control > Locks: Top Companies
Market: Locks
Analyst’s Pick
buildings
Avenir Growth Capital, Brookfield, RXR Realty and
20 Other Investors
Developer of key-less smart locks for both
consumer and commercial applications
Minicorn. Stage: Series B
Kickstart Ventures and 12 Other Investors
Gate Labs (2014, San Francisco, $9.6M)
Developing camera equipped smart lock
Minicorn. Stage: Series B
Cota Capital, Band of Angels
Glue Home (2014, Stockholm, $6.5M)
Smart lock for homes
Editor's Pick. Stage: Seed
Alfven and Didrikson, MOOR Capital
Analyst’s Pick
Photosynth (2014, Minato, $3.8M)
Access control and management solutions for smart
homes and buildings
Editor's Pick. Stage: Series A
Globis Capital Partners, YJ Capital, Gaiax and 2
Other Investors
AwakeY (2015, Jaipur)
Smart lock with mobile access
Editor's Pick. Stage: Unfunded

Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics
54
Home Security > Access Control > Locks: Leaderboard
Better than Market Average
Market: Locks
Overall
Rating
Company
Name
Year Location Stage
Funding
($M)
Funding
Rounds
Team
Rating
Execution Quality Size Metrics 6M Growth Metrics
App
Rating
App UI
Web
UI
Social
Followers
Mobile
Downloads
Mobile
Reviews
News
Mentions
Mobile
Reviews
Social
Followers
Δ % Δ %
5.0 Latch 2014
New York
City
Series B $147M 5 - 3 - 4 685 8k 41 9 50
-
556%
117 21%
4.9
Nuki Home
Solutions
2014 Graz Series A $2.3M 2 - 4 - - 1.6k 84k 1.9k 6 719 66% 197 14%
4.8 Igloohome 2015 Singapore Series B $20.3M 3 4 4 - - 384 31k 95 10 26 38% 44 13%
4.1 Homeit 2015 Lisbon Seed $596k 2 - 5 5 4 256 8k 32 4 5 19% - -
4.0 Haven 2014 Nashville Seed $2.7M 3 - 5 - - 3k 3k 14 2 - - 124 4%
3.9 Open App 2014 Bangalore Seed $2M 3 - - - - 28 - - 2 - - - -
3.8 Tapplock 2014 Toronto Seed - 1 - 4 - 3 697 31k 198 6 - - 21 3%
3.7 KIWI 2012 Berlin Series A $4.4M 4 - 4 - - 730 3k 42 3 5 14% 66 10%
3.6 Glue Home 2014 Stockholm Seed $6.5M 3 - 3 - - 903 8k 125 2 22 21% -2 -
3.6 Lockitron 2009
San
Francisco
Acquired - 2 - 3 - - 10.1k 30k 366 2 10 3% -57 -1%
3.4 Gate Labs 2014
San
Francisco
Series B $9.6M 3 - 3 - - 805 3k 51 5 6 13% -25 -3%
3.2 Noke 2013 Draper Acquired - - - 2 - - - 43k 408 3 45 12% - -
3.1 Lockly 2012
San
Francisco
Unfunded - - - 5 5 4 1.4k 3k 22 2 20
1000
%
- -
3.1 PIN Genie 2014
San
Francisco
Unfunded - - - 5 - - - 3.6M 35.5k - 4.9k 16% 8
-
100%

Incubators Techstars (#4), Wayra (#2)
Seed First Round Capital (#1), Lerer Hippeau Ventures (#1)
Series A/B Intel Capital (#2), Foundry Group (#1)
Series C+ Cisco Investments (#1), GSV Capital (#1)
Control4 Aug - 2013
IPO'd on NASDAQ
Neeo Feb - 2019
Acq by Control4
Wibutler May - 2018
Acq by Viessmann
Wink Jul - 2017
Acq by i.am+ for $38.7M
Revolv Oct - 2014
Acq by Nest
BitWise Controls Sep - 2014
Acq by Leviton Manufacturing Corp
SmartThings Aug - 2014
Acq by Samsung for $200M
Seed
Homa (2017, Irvine)
Seed
Swan Solutions (2014, Houston,
$1.8M)
$2.3M - Series A
Dwelo (2014, San Jose, $9.7M)
$700k - Series A
IOTAS (2014, Portland, $6M)
$12M - Series A
Series A
Dwelo (2014, San Jose, $9.7M)
Aug 2019
Brilliant Gets Colorful With Native LIFX Integration, PR
Newswire
Jul 2019
Audio Video Invasion begins deploying ClearOne
collaboration solutions, Digital Signage Today
Jul 2019
Ezlo Innovation acquires smart home device maker
Centralite, NJ
Jul 2019
FPT announces strategic investment in Homa Techs Inc.,
entering Southeast Asia smart home market, Business Wire
Jun 2019
Control4 Launches Smart Home OS 3 to Unify Connected
Devices, Security Sales & Integration
Jun 2019
LeakSmart Now Compatible with Samsung SmartThings,
PHCP Pros
May 2019
Bragar Eagel & Squire, P.C. is Investigating the Board of
Directors of Control4 Corporation (NASDAQ: CTRL) on
Behalf of Control4 Stockholders and Encourages Control4
Investors to Contact the Firm, GlobeNewswire
Feb 2019
Hubitat Announces Next-Generation Home Automation Hub,
AiThority
Feb 2019 Control4 beats by $0.01, misses on revenue, Seeking Alpha
Jan 2019
Global ZigBee enabled Smart Thermostat Market 2018 –
Carrier, Centralite Systems, Control4, Ecobee, Energate,
Fidure, Lincoln Trail Publishing
Jan 2019
Ingenious launches Vision VCT to target television and
audio-visual content, Angel News
Jan 2019
Brilliant Partners With InstallerNet to Provide Smart Home
Automation Installation Services, Newswire
News
9
5
12
39
151
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Home Automation Controllers > Hubs: Market Factsheet
55
Exits
Recent InvestmentsCompanies that build hubs for
controlling smart home devices
and enabling interoperability
Control4
(2003, Salt Lake City, $93M)
Savant Systems
(2005, Barnstable, $90M)
Brilliant
(2015, San Mateo, $21M)
SAM
(2016, Tel Aviv, $16M)
Avi
Top Companies
Smart Homes > Market Details > Market: Hubs
0
5
10
$0k
$20M
$40M
2015 2016 2017 2018 2019
Market: Hubs

Home Automation Controllers > Hubs: Top Companies
Market: Hubs
Analyst’s Pick
Control4 (2003, Salt Lake City, $93M)
GSV Capital, Cisco Investments, Venture Capital and
3 Other Investors
App and hub for connected device management
Soonicorn. Stage: Funded
KKR
Brilliant (2015, San Mateo, $21M)
Hub for controlling and managing smart home
devices
Minicorn. Stage: Series A
August Capital, Miramar Digital Ventures,
BoxGroup and 2 Other Investors
connected devices
Intel Capital, NightDragon, Blumberg Capital and 3
Other Investors
Analyst’s Pick
Avi (2014, San Francisco, $4.9M)
Mobile application to control devices at home
Minicorn. Stage: Seed
The Ubi (2012, Toronto, $635k)
Voice enabled, WiFi connected computer assistant
MaxMyTV (2012, Pittsburgh)
Smart device hub for TVs
Editor's Pick. Stage: Unfunded

57
Home Automation Controllers > Hubs: Leaderboard
Market: Hubs
Overall
Rating
Company
Name
Year Location Stage
Funding
($M)
Funding
Rounds
Team
Rating
App
Rating
App UI
Web
UI
Social
Followers
Mobile
Downloads
Mobile
Reviews
News
Mentions
Mobile
Reviews
Social
Followers
Δ % Δ %
5.0 Control4 2003
Salt Lake
City
Acquired $93M 2 - 4 - - 28.8k 338k 905 65 98 12% 239 1%
4.4 SmartThings 2012
Washingto
n D.C.
Acquired $27.9M 3 - 3 - - 49.4k 2.3M 16.5k 19 1.5k 10% 617 1%
4.1 Brilliant 2015 San Mateo Series A $21M 1 5 4 - 5 829 3k 5 5 1 25% 128 18%
3.8 IOTAS 2014 Portland Series A $6M 4 - 4 - - 924 3k 9 8 4 80% 40 5%
3.8
Savant
Systems
2005 Barnstable Funded $90M 1 - 4 - - - 68k 251 16 28 13% - -
3.7 Dwelo 2014 San Jose Series A $9.7M 5 - 3 - - 338 8k 84 4 19 29% 21 7%
3.3 SAM 2016 Tel Aviv Series A $16M 2 4 - - - - - - 3 - - - -
3.0
ELAN Home
Systems
1989 Carlsbad Acquired - - - - - - 2.7k - - 5 - - 56 2%
3.0 Loxone 2009
Kollerschla
g
Unfunded - - - 4 - - 2.4k 300k 1.3k 4 147 14% 101 4%
2.9 uControl 2006 Austin Acquired $9.5M 2 - - - - 75 - - 6 - - - -
2.8 Wink 2013
New York
City
Acquired - - - 4 - - 99 750k 8.2k 10 177 2% -1 -1%
2.8 Neeo 2014 Solothurn Acquired - - - - - - 928 - - 3 - - -11 -1%
2.8 Avi 2014
San
Francisco
Seed $4.9M 4 - 2 - - 330 30k 545 - 102 23% -6 -2%
2.7 Revolv 2012 Boulder Acquired $6.9M 4 - - - - 6.5k - - 4 - - -84 -1%

Incubators innogy Innovation Hub (#1), FLOW (#1)
Seed Charles River Ventures (#1), BDC (#1)
Series A/B First Round Capital (#1), Khosla Ventures (#1)
Series C+ Georgian Partners (#1), Innogy Venture Capital (#1)
Neurio Technology Mar - 2019
Acq by Generac Power Systems
Watty Feb - 2019
Acq by Discovergy
AlertMe Feb - 2015
Acq by British Gas for $99.4M
Home Comfort Zones Jun - 2012
Acq by Get Emme
Greenbox Sep - 2009
Acq by Silver Spring Networks
$29.9M - Series B
Series A
Smart Load Solutions (2015,
Tallinn)
$8.5M - Series A
$7M - Seed
$18.1M - Series B
$27M - Series C
$270k - Seed
Glow (2017, Athens, $270k)
$1.6M - Seed
Jul 2019 Sense takes in $10 mln, PE Hub
Jul 2019
Sense raises $10 million more for AI that monitors energy
use, VentureBeat
Jul 2019
EVBox and Smappee use solar energy to charge electric cars,
Fleet Europe
Jul 2019
Utilidata and Sense Team Up to Create End-To-End Digital
Twin of Electric Grid, PRWeb
Jun 2019
Luko creates home insurance with satellite imagery, Usine
Digitale
Jun 2019
Dividend Finance and Sense Partner to Offer Solar Installers
a New Approach to Engaging Customers Through Home
Energy Monitoring, Business Wire
May 2019
Bengaluru startup ThingsCloud plans to solve India's power
crisis with smart solar inverters for homes, YourStory Media
May 2019
Tallinn-based smart floor heating startup Smart Load
Solutions raises capital from Sunly startup, EU-Startups
Apr 2019
Verv raises £6.5m to scale up smart energy hub, Energy Live
News
Apr 2019
Accessible in-home energy display receives RNIB Tried and
Tested certification, Cambridge Network
Apr 2019
Bidgely CARE Solution Brings AI to Utility Customer Service,
AiThority
Apr 2019
Sense Home Energy Monitor integrates with TP-Link Kasa
HS300 Smart Strip, tracking and controlling multiple
consumer electronics simultaneously, PR Newswire
Mar 2019 Generac to acquire Neurio Tech, Seeking Alpha
News
5
2
16
33
69
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Energy and Utilities > Energy Consumption Monitoring: Market Factsheet
58
Exits
Recent InvestmentsCompanies developing platforms
and systems to monitor home
energy usage
Bidgely
(2010, Sunnyvale, $51.6M)
Sense
(2013, Cambridge, $69.9M)
Verv
(2014, London, $10.1M)
Currant
(2015, Mountain View, $9.4M)
Enertalk
(2013, San Jose, $6M)
Top Companies
Smart Homes > Market Details > Market: Energy Consumption Monitoring
0
5
10
$0k
$50M
$100M
2015 2016 2017 2018 2019
Market: Energy Consumption Monitoring

Energy and Utilities > Energy Consumption Monitoring: Top Companies
Analyst’s Pick
usages
MacKinnon, Bennett & Company, IDO and 12 Other
Investors
Enables consumers to monitor and manage their
household energy use
Minicorn. Stage: Series C
Georgian Partners, E.on, Khosla Ventures and 8
Other Investors
Earthworm, InnoEnergy, Centrica and 2 Other
Investors
Analyst’s Pick
Developer of smart outlets to monitor energy
consumption of homes
Minicorn. Stage: Seed
Uncork Capital, K9 Ventures, UP2398, Precursor
Ventures
Enertalk (2013, San Jose, $6M)
Solution for power consumption monitoring
Watty (2012, Stockholm, $4.5M)
Energy usage data analytics for smart homes and
buildings
Cleantech Invest, EQT Ventures, Swedish Energy
Agency, InnoEnergy
Neurio Technology (2005, Vancouver, $1.8M)
System to monitor energy consumption at home
BDC, Plug and Play Tech Center, WUTIF Capital and
2 Other Investors
Analyst’s Pick
There (2009, Espoo)
Provider of home energy management and
residential demand response solutions
Editor's Pick. Stage: Funded
Twingz (2010, Vienna)
Monitoring, control and optimization of energy
consumption
Startupbootcamp, Fusion, Howzat Partners

60
Energy and Utilities > Energy Consumption Monitoring: Leaderboard
Overall
Rating
Company
Name
Year Location Stage
Funding
($M)
Funding
Rounds
Team
Rating
App
Rating
App UI
Web
UI
Social
Followers
Mobile
Downloads
Mobile
Reviews
News
Mentions
Mobile
Reviews
Social
Followers
Δ % Δ %
5.0 Sense 2013 Cambridge Series B $69.9M 4 - 4 - - 115 30k 224 16 35 19% 3 3%
5.0 Bidgely 2010 Sunnyvale Series C $51.6M 5 - - - - 877 - - 18 - - 25 3%
5.0 Verv 2014 London Series A $10.1M 2 - - - 3 1.9k - - 8 - - 201 12%
4.9 Smappee 2012 Bruges Series A $2.7M 1 - 3 - - 2.2k 38k 446 4 28 7% 28 1%
4.7
Green
Energy
Options
2006 Cambridge Series A $5.4M 2 - 3 - - 3.1k 30k 199 4 9 5% 68 2%
3.6
Neurio
Technology
2005 Vancouver Acquired $1.8M 3 - 4 - - - 8k 74 3 5 7% - -
3.5 AlertMe 2006 Cambridge Acquired $36.8M 2 - - - - - - - 6 - - - -
3.3 Watty 2012 Stockholm Acquired $4.5M 2 - - - - - - - 2 - - - -
3.3 Enertalk 2013 San Jose Series A $6M 1 - 5 4 4 277 2k 14 - - - -26 -9%
3.2 Curb 2012 Austin Series A $1.3M 2 3 4 - - 1.9k 4k 25 3 1 4% -33 -2%
3.2 ThingsCloud 2014 Bangalore Seed $526k 1 - - - - 51 - - 1 - - 7 16%
3.1
Ambient
Devices
2001 Cambridge Series B $6.6M 2 - - - - - - - 2 - - - -
3.1
carbonTRAC
K
2010 Hawthorn Series A $3.1M 2 - 3 - - - 4k 24 1 2 9% - -
3.0 Fresh Energy 2017 Berlin Seed $3.5M 1 - - - 4 258 - - 1 - - - -

Smart Homes > Market Details > Market: Cooking Appliances
Market: Cooking Appliances

Market: Cooking Appliances (1/2)

Market: Cooking Appliances (2/2)

Market: Cooking Appliances

Smart Homes > Market Details > Market: Smart Thermostats
Market: Smart Thermostats

Smart Homes > Market Details > Market: Leak Detectors
Companies Created 28 | Funded 13 | Total Funding $48.4M
Market: Leak Detectors

Smart Homes > Market Details > Market: Home Network Security
Companies Created 21 | Funded 8 | Total Funding $70.4M
Market: Home Network Security

Smart Homes > Market Details > Market: Suite
Market: Suite

Market: Suite

Smart Homes > Market Details > Market: Smart Home Suite
Market: Smart Home Suite

Market: Smart Home Suite (1/2)

Market: Smart Home Suite (2/2)

Market: Smart Home Suite

Smart Homes > Market Details > Market: Indoor
Market: Indoor

Market: Indoor

Public Companies
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
84
Notable Acquisitions
Top Acquirers
Acqui-hires

Healthcare - India
Jul 2019
Consumer Digital - Australia &
New Zealand
Jul 2019
Application Development
Tools
Jul 2019

Public companies (1/2)
86
List of Public Companies in Smart Homes
IPO Date Company
IPO
Mcap
Exchange
Ticker
Apr 2016
Plejd (2009, Gothenburg)
PLEJD
Jun 2015
Alarm (2000, Washington D.C.)
Wireless security and energy management systems
$628M NASDAQ:ALRM
Apr 2014
AwoX (2003, Montpellier)
Developer of wifi-enabled smart home appliances
$65.7M Euronext:AWOX
Nov 2008
LightwaveRF (2007, Birmingham)
LON:LWRF
Sep 2008
Everspring (1980, Taipei)
TPE:2390
Sep 1997
KOCOM (1976, Gimpo-si)
Developer of end-to-end home automation solutions for residential
buildings
KOSDAQ:15710
GE Link (2014, Boston)
Connected LED bulbs by GE
Hyundai Telecom (1988, Seongnam-si)
China-based manufacturer of home automation solutions
Somfy (1969, Cluses)
Developer of range of building automation products for openings and
closures
EPA:SO
Smart Homes > Exit Outlook > Public Companies

Public companies (2/2)
87
List of Public Companies in Smart Homes
IPO Date Company
IPO
Mcap
Exchange
Ticker
Scout (2012, Chicago)
Wireless home security technology that provides remote monitoring
through smartphone.
ASX:SCT
JSW Pacific Corporation (1992, Taipei)
Develops and manufactures wireless devices for home security
applications
Smart Homes > Exit Outlook > Public Companies

Notable Acquisitions (1/3)
88
Notable Acquisitions in Smart Homes
Smart Homes > Exit Outlook > Notable Acquisitions
Acq. Date Company Acquirer Deal Size
May 2019
Control4 (2003, Salt Lake City)
SnapAV $680M
Nov 2018
Netatmo (2011, Paris)
Thermostat, video monitoring and personal weather station
and air quality sensor devices for use with Android and iOS
apps.
Legrand
Oct 2018
Canary (2012, New York City)
Safety sensor device for home monitoring
Smartfrog
Jun 2018
SimpliSafe (2006, Boston)
Home security alarm system
Hellman & Friedman
Apr 2018
Ketra (2009, Austin)
Dynamic LED lighting fixtures
Lutron Electronics
Apr 2018
Abode Systems (2014, Palo Alto)
Smart cameras for home security
Nice Spa
Feb 2018
Ring Labs (2012, Santa Monica)
Developer of video doorbell and monitoring camera
The Alexa Fund $1B
Jan 2018
Luma Home (2014, Atlanta)
Device for creating smart wifi network
Newell Brands
Dec 2017
Blink (2016, Boston)
Smart motion sensing wifi cameras by Immedia
Semiconductors
Amazon $90M

89
Dec 2017
August (2013, San Francisco)
Smart lock and access system
Assa Abloy
Feb 2017
Anova Culinary (2013, San Francisco)
Sous vide cooker
Electrolux $115M
Jun 2016
iControl (2003, Redwood City)
Connected home management software and video
monitoring device
Comcast
Feb 2016
ADT (1874, Boca Raton)
Connected security solutions for home and office
Apollo Global Management $6.9B
Jun 2015
Peel (2009, Mountain View)
Universal remote with user engagement feature
Feb 2015
AlertMe (2006, Cambridge)
Devices and web services for home automation and
monitoring.
British Gas $99.4M
Aug 2014
SmartThings (2012, Washington D.C.)
Home automation using internet connected devices
Samsung $200M
Jun 2014
Dropcam (2009, San Francisco)
Developer of WiFi enabled video streaming cameras
Nest $555M
Jan 2014
Nest (2010, Palo Alto)
Hardware and software for monitoring home energy
consumption.
Google $3.2B

90
Feb 2013
2GIG (2005, Lehi)
Home security, automation and control system
Nortek $135M
Sep 2012
Vivint (1999, Provo)
Developers of home automation systems
Blackstone
Jan 2005
Central Security Group (1983, Tulsa)
Home security and automation system provider
Great Hill Partners

Most Active Acquirers
91
Smart Homes > Exit Outlook > Most Active Acquirers

Acqui-hires
92
List of Acqui-hires in Smart Homes
Excludes all details for Chinese companies
Date Target
Feb-18 Wemo Acq by Bash.ai
Jul-17 Thington Acq by Eero
Smart Homes > Exit Outlook > Acqui-hires
View all 2 Acqui-hired companies on Tracxn Platform

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
93
Details on VC & PE Investors
Seed Stage
Early Stage
Late Stage
Details on Top Ecosystem Players

Smart Homes > Investors > Index of Most Active VC & PE Investors
Index of Top Investors (VC, PE) by Stage in Smart Homes; Last 5 years (Aug 2014 - Jul 2019)
Index of Most Active VC & PE Investors
SEED STAGE
WI Harper Group (2 Investments)
Morningside Ventures (2 Investments)
LB Investment (2 Investments)
Altair Capital (2 Investments)
Tandem Capital (2 Investments)
Winklevoss Capital (2 Investments)
Unicorn India Ventures (2 Investments)
Kakao Ventures (2 Investments)
Sequoia Capital
DCM Ventures
Maveron
GSV Capital
Crosslink Capital
Flybridge Capital Partners
EARLY STAGE
KPN Ventures (3 Investments)
GV (2 Investments)
Qualcomm Ventures (2 Investments)
Lux Capital (2 Investments)
JAFCO (2 Investments)
True Ventures (2 Investments)
Lerer Hippeau Ventures (2 Investments)
YJ Capital (2 Investments)
USAA - Corporate Development (2
Investments)
Miramar Digital Ventures (2 Investments)
Alexa Fund (2 Investments)
Center Electric (2 Investments)
Eclipse (2 Investments)
Bessemer Venture Partners
Accel
LATE STAGE
DFJ
Qualcomm Ventures
Thomvest Ventures
Kleiner Perkins
EDBI
Georgian Partners
Bonaventure Capital
Credence Partners
Innogy Venture Capital
Energy Impact Partners
Tech Capital Partners
Eastside Partners

WI Harper Group
96
Portfolio in Smart Homes | Exits | Funds Link | Website | LinkedIn | Twitter
Smart Homes > Investors > WI Harper Group
Investments
[Minicorn] Drop (2012, Dublin, $10M, Series A)
App-based platform providing personalised recipe recommendations
and cooking instructions
Smart Homes Notable Portfolio
[Unicorn] Penske Media Corporation (2003, Los Angeles,
$235M, Series C)
Digital media corporation
[Soonicorn] GCT Semiconductor (1998, San Jose, $270M,
Series H)
Single chip solutions for 4G wireless communication
[Soonicorn] Synthego (2012, Redwood City, $159M, Series C)
Genome engineering solutions company
[Soonicorn] GrubMarket (2014, San Francisco, $92.3M, Series C)
Online marketplace for organic products
[Soonicorn] Appier (2012, Taipei, $82.5M, Series C)
Reporting and analytics for cross-screen targeted advertising
[Soonicorn] Wonder Workshop (2012, San Mateo, $78.3M,
Series C)
Dash and Dot, teaching basics of robotics to kids through play
[Soonicorn] Visenze (2012, Singapore, $34.5M, Series C)
AI-based visual search and recognition tools for e-tailers
[Minicorn] Epic (2013, Palo Alto, $47.5M, Series D)
eBooks for kids
[Minicorn] Embark (2016, San Francisco, $47M, Series B)
Developing software for self-driving commercial trucks for the long
haul stretches
[Minicorn] Shots (2013, San Francisco, $15.2M, Series A)
Digital studio and multi-channel network
Other Notable Portfolio
Top Exits Recent News on Fund & Portfolio
Geographical Spread Stage of Entry
Mar 2019 Brew Your Coffee Using Drop And Siri, Business Plus
Jan 2019
Wynd raises € 72 million to strengthen itself
internationally and boost its solution to AI, Usine Digitale
Dec 2018
LG Presents The Future Of Smart Kitchens At CES 2019,
PR Newswire
Nov 2018
Wynd announces a new air purifier and desktop monitor,
TechCrunch
Oct 2018
Electrolux Partners With Smart Kitchen Startup Drop, PR
Newswire
Sep 2018
Dublin-based Drop cooks up deal with electrical
appliances giant LG, Post Publications Limited
Jan 2018
Kitchen tech firm Drop raises $8m in funding, Post
Publications Limited
Aug 2017
Bosch home appliances and Drop
Debut Smart Kitchen Partnership in U.S.
, Marketwired
Oct 2016
The Taiwanese Startup That Can Sell You A Lifetime's
Worth Of Stored Data, Forbes
Blossom
(2014, Irvine, $4M)
Acq by Scotts Miracle-Gro - Dec
2016
1 1
2014 2015 2016 2017 2018 2019
Follow On New Investments
2
-
-
-
2
Undisclosed
Series C+
Series B
Series A
Seed2
1
1
-
-
US
Taiwan
Europe

LB Investment
97
Smart Homes > Investors > LB Investment
People
Investments
[Minicorn] Awair (2013, San Francisco, $21.2M, Series B)
Developing smart connected air related products
[Minicorn] Roome (2015, Durham, $17.6M, Series A)
Developer of smart home light & switch
[Soonicorn] Kakao Games (2016, Seongnam-si, $139M, Seed)
Multi-platform game developer & publisher company
[Soonicorn] Noom (2006, New York City, $83.8M, Series E)
Weight loss coaching app
[Soonicorn] ZIGBANG (2012, Seoul, $63.4M, Series C)
Web and mobile based real-estate listing platform
[Minicorn] Buzzvil (2012, Seoul, $14.8M, Series B)
Lock screen advertising platform
[Minicorn] Open Gallery (2014, Gangnam, $5.8M, Series A)
Online rental platform for artworks
[Editor's Pick] PandoraTV (2004, Seoul, $16M, Public)
Video viewing and sharing website
[Editor's Pick] Beatpacking Company (2013, Seongnam-si,
$11M, Series B)
Music streaming platform
[Editor's Pick] StyleShare (2011, Seoul, $3.3M, Series A)
Community-based discovery platform for fashion products
[Editor's Pick] Grape (2014, Vienna, $1.9M, Series A)
Team Communication
[Editor's Pick] AhnLab (1995, Seoul, Public)
Enterprise security solution suite for enterprise network & endpoints
Top Exits
Recent News on Fund & Portfolio
Brian Koo
CEO & MD
Koo Bon-Chun
CEO & Vice Chairman
Jul 2019
Awair’s Glow C combines a smart plug, air sensor, and
nightlight in one, The Verge
May 2019
Awair raises $10M to help customers like WeWork
monitor their office environments, TechCrunch
Sep 2018
Bringing smart electronics into Chinese homes, Roome
completed nearly 100 million RMB in Series A+, KrASIA
Feb 2018
Awair Presents New Indoor Air-Quality Monitor,
Commercial Property Executive
Jan 2018
Awair aims to take leap forward in B2B sector,
theinvestor.co.kr
Aug 2016
Bitfinder, makers of the Awair air monitor, inhales $4.5
million in Series A, TechCrunch
Jul 2016
Awair air quality monitor teams up with Nest, Amazon
Echo and IFTTT, TechCrunch
None
1 1
2014 2015 2016 2017 2018 2019
-
-
-
-
2
Undisclosed
Series C+
Series B
Series A
Seed2
-
-
-
-
US

Tandem Capital
98
Smart Homes > Investors > Tandem Capital
Investments
[Minicorn] Deako (2015, Seattle, $30.8M, Series B)
[Editor's Pick] Mellow (2013, Burlingame, Seed)
Smart cooking appliance
[Soonicorn] Tile (2012, San Mateo, $104M, Series C)
Develops a location tracking consumer device
[Soonicorn] Lambda School (2017, San Francisco, $48.1M,
Series B)
Career readiness courses for students
[Minicorn] Outdoorsy (2014, San Francisco, $75M, Series C)
Online P2P rental marketplace for campervans and motorhomes
[Minicorn] Cloudleaf (2014, San Francisco, $39M, Series B)
Developer of asset location tracking solutions
[Minicorn] May Mobility (2017, Ann Arbor, $37.1M, Series A)
Developer of autonomous electric vehicles
[Minicorn] Upsight (2007, San Francisco, $23.3M, Series B)
Mobile Analytics and Marketing
[Minicorn] Smart Lunches (2012, Boston, $17.3M, Series B)
Online ordering and delivery service at schools
[Minicorn] 7shifts (2011, Regina, $14.7M, Series A)
Online employee scheduling software
[Editor's Pick] PagerDuty (2009, San Francisco, $174M, Public)
SaaS-based IT alerting & incident management system
[Editor's Pick] Bellwether Coffee (2013, Berkeley, $22.7M,
Series A)
Developer and private label manufacturer of iOS integrated coffee
roaster
Top Exits Recent News on Fund & Portfolio
Jul 2019
Smart light switch startup Deako lands $3.5M to speed up
production for homebuilders, GeekWire
Nov 2018
With millions in funding and a U.S. expansion in the
works, Deako’s ‘plug-and-play’ smart lighting casts a
bright future, GeekWire
Oct 2018
ConnectedYard Introduces pHin™ Ready Hot Tubs, PR
Newswire
Sep 2018
pHin Smart Water Care Recognized as Best Smart Home
Product, PR Newswire
May 2018
Smart lighting startup Deako unveils plug-and-play
lighting system for home-builders, raises $4M, GeekWire
Apr 2018
Hayward Industries, Inc. Acquires ConnectedYard Inc., PR
Newswire
Feb 2018
Mellow Releases an App Update to Enhance Its Built-In
Refrigeration System., PR Newswire
Dec 2017
pHin Pioneers Data-Driven Pool and Hot Tub Care for
Retailers, PR Newswire
Nov 2017
pHin and ThermoSpas Make it Easy to Care for Your Hot
Tub, PR Newswire
ConnectedYard
(2014, Campbell, $9.2M)
Acq by hayward.com - Apr 2018
11 1
2014 2015 2016 2017 2018 2019
1
-
-
1
2
Undisclosed
Series C+
Series B
Series A
Seed4
-
-
-
-
US

Winklevoss Capital
99
Smart Homes > Investors > Winklevoss Capital

Kakao Ventures
100
Smart Homes > Investors > Kakao Ventures

Sequoia Capital
101
Smart Homes > Investors > Sequoia Capital

102
Smart Homes > Investors > Charles River Ventures

DCM Ventures
103
Smart Homes > Investors > DCM Ventures

Maveron
104
Smart Homes > Investors > Maveron

GSV Capital
105
Smart Homes > Investors > GSV Capital

Crosslink Capital
106
Smart Homes > Investors > Crosslink Capital

Flybridge Capital Partners
107
Smart Homes > Investors > Flybridge Capital Partners

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
108
Seed Stage
Early Stage
Late Stage

KPN Ventures
109
Smart Homes > Investors > KPN Ventures

GV
110
Smart Homes > Investors > GV

Qualcomm Ventures
111
Smart Homes > Investors > Qualcomm Ventures

Lux Capital
112
Smart Homes > Investors > Lux Capital

True Ventures
113
Smart Homes > Investors > True Ventures

Lerer Hippeau Ventures
114
Smart Homes > Investors > Lerer Hippeau Ventures

USAA - Corporate Development
115
Smart Homes > Investors > USAA - Corporate Development

Miramar Digital Ventures
116
Smart Homes > Investors > Miramar Digital Ventures

Alexa Fund
117
Smart Homes > Investors > Alexa Fund

Center Electric
118
Smart Homes > Investors > Center Electric

Eclipse
119
Smart Homes > Investors > Eclipse

Bessemer Venture Partners
120
Smart Homes > Investors > Bessemer Venture Partners

Accel
121
Smart Homes > Investors > Accel

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
122
Seed Stage
Early Stage
Late Stage

DFJ
123
Smart Homes > Investors > DFJ

Qualcomm Ventures
124
Smart Homes > Investors > Qualcomm Ventures

Thomvest Ventures
125
Smart Homes > Investors > Thomvest Ventures

Kleiner Perkins
126
Smart Homes > Investors > Kleiner Perkins

127
Smart Homes > Investors > Northleaf Capital Partners

Georgian Partners
128
Smart Homes > Investors > Georgian Partners

129
Smart Homes > Investors > Goldman Sachs Investment Partners

130
Smart Homes > Investors > ATP Private Equity Partners

Bonaventure Capital
131
Smart Homes > Investors > Bonaventure Capital

Innogy Venture Capital
132
Smart Homes > Investors > Innogy Venture Capital

Energy Impact Partners
133
Smart Homes > Investors > Energy Impact Partners

Tech Capital Partners
134
Smart Homes > Investors > Tech Capital Partners

Eastside Partners
135
Smart Homes > Investors > Eastside Partners

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
136
Incubators
Other Notable Investors
Debt Investors

Tracxn - Smart Homes Startup Landscape

Tracxn - Smart Homes Startup Landscape

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