2. Tracer CQM Products

5. Sales Funnel

6. Tracer Mobile + Tracer Web + = One Database Tracer Web Tracer Mobile

7. Tracer Mobile Infrastructure

9. Tracer Mobile - Personality Types

11. Tracer Web communication

12. Tracer Web - Client Series

13. Tracer Web - Contact Series

14. Tracer Web - Interaction Series

15. Tracer Web - Interaction Series

16. CQM Reports (Dashboard)

17. CQM Reports (Dashboard)

21. Business Tools – Market Share

22. Business Tools – Deal Information

28. Your Time ? Your Money ? Your Resources ? Urgent vs Important Work Business Resources

29. High ROI Low Potential Proactive Targeting Low ROI Number of Customers High Potential Convenient Servicing Market Opportunity

30. CURRENT ACCOUNTS POTENTIAL CUSTOMERS ? Different Customers need Different Strategies

31. Potential Attract Expand Sustain Gold Silver Bronze Targeting Model

33. Potential Attract Expand Sustain Gold Silver Bronze R140 000 R150 000 R30 000 R100 000 R15 000 R50 000 R30 000 R150 000 R0 R150 000 R0 R100 000 R90 000 R100 000 R45 000 R50 000 Targeting Model

34. Calls 1st 2nd 3rd 4th 5th & Onward Converted 2 of 100 3 of 98 4 of 95 10 of 91 81 of 81 Percentage 2% 3% 4% 10% 81% Sales Conversion Ratio Reference: www.sell.org (USA)

35. The Commitment Model

38. Business Influencers

40. “ We have only two sources of competitive advantage: 1) the ability to learn more about our customers faster than the competition and 2) the ability to turn that learning into action faster than the competition .” — Jack Welch, CEO of GE, outlining his competitive strategy for the next century

46. Creating Synergies