The document discusses various tools for analyzing Twitter activity and engagement, highlighting platforms like Klout, Twitter Grader, TweetStats, TwitterCounter, TweetMeme, and TweetPsych. Each tool offers unique insights such as influence scoring, user statistics, tweet frequency, and psychological analysis of content. The overall objective is to improve promotional efforts and track engagement effectively on Twitter.

1. Tools to Analyze Your Twitter Activity By Kaushik Pal

2. Twitter.com – The background Founded by Jack Dorsey, Biz Stone and Evan Williams in 2006. A social networking and micro blogging site Users can post updates within 140-characters through web form or instant message. Links posted within the updates help as great reference tools and pushes traffic through Google Real-time results Twitter now has over 145 million users and over 300,000 Apps developed through its APIs

3. Twitter.com – The Activities Posting a tweet with / without a short URL Retweet an earlier tweet Send Direct Message (DM) Reply to a Message Write a post keeping someone in copy Post a message acknowledging that the origin is from someone else (‘via’ tweet) Search tweets, create lists, organize lists, save searches etc.

4. Twitter.com – Why Analyze your Actions Promotional Tool Is the objective being met Are you able to create the right influence Creating ‘value’ without being marked as SPAM Return on Investments ? Tracking and Analyzing for best results and continual improvement

5. KLOUT.com

6. KLOUT.com Provides an “influence matrix” of the Twitter profile

7. KLOUT Analysis

8. Twitter.Grader.com

9. Twitter.Grader.com – Account Summary

10. Twitter.Grader.com – Features Other Features / Analysis includes: Account Summary Follower History Quick Follower Check Tweet Cloud Tips and Suggestions Marketing Pitch

11. Twitter.Grader.com – A 100/100 Score

12. TweetStats.com

13. TweetStats.com Reports

14. TweetStats.com Reports Tweet Density i.e. no. of tweets per hourly basis Aggregate Daily tweets Descending order sorting of Replies to other Twitter handles Interface Used

15. Twittercounter.com

16. Twittercounter.com - Features Provides Comparative Chart, Predictions regarding Followers nos. etc. Innovated the TwitterCounter badge .

17. Tweetmeme.com

18. About Tweetmeme.com Tweetmeme is the “Digg” for Twitter activities Tracks hottest tweet content on the web Measured by max. no. of RTs Categories the Tweets according to various categories, duration, Top tweets etc.

19. TweetPsych.com Analyzes on the basis of Positive, Work, Future, Sex, Learning, Social, Conceptual, Control, Senses, Emotions, Constructive, Present, Thinking, Numbers, Past, Leisure, Negative, Money, Media, Anxiety and Self Reference.

20. Twitter Analytics Tools Roundup Tools USP / Best Utility Twitter.Grader.com Account Summary with Tips & Suggestions Klout.com Provides detailed "Influence matrix" reports TweetStats.com To understand frequency / patterns of tweeting Twittercounter.com For Comparison and Predictions on Follower trends TweetMeme.com The "Digg" of Twitter fraternity TweetPsych.com In-depth psychological analysis of tweets