It's been a year of huge change and disruption for the global news landscape. Tomorrow’s News 2017 unveils some of the key news consumption shifts in the last 12 months, looks at what’s influencing news attitudes and behaviours, and what the future holds.
Based on a global survey of 1,711 Reuters.com users, the findings also show that – in the year the media became the headline – while fake news can be damaging for both news brands and advertisers, brands which advertise on trusted news sites can benefit. The findings include:
- 83% tend to trust well-known news brands and always check the accuracy of shared news from other sources (up 6% on 2016).
- 87% agree that it is damaging for a brand to advertise on a news site associated with a fake news story.
- Trustworthy content is the number one factor that makes online news brands appealing (57% agreed).
- 57% agree that they have a more favourable opinion of a brand if it advertises on a trusted news site (rising to 60% among those in director level positions).
- 54% believe they are more likely to respond to an advert if it appears on a trusted news site.
Read more>> https://plus.reuters.com/en/case-studies/Tomorrows-News.html
Small is beautiful: #smartcontent for smartphonesMarc Hartog
1) Smartphones and tablets have become the primary way that consumers access the internet and consume content, with over half of mobile users owning a smartphone.
2) The amount of new digital content being created every minute is immense, making it difficult for content to break through the noise.
3) To rise above the competition, content marketers should take a "magazine mindset" by creating high-quality, well-paced content that educates or delights readers, and deliver it through a rich storytelling app experience.
The document discusses how new technologies like mobile, social media, and data integration are driving changes in research methods. It argues that these technologies enable more accurate, granular, and predictive research by getting closer to consumers in the moment. Mobile surveys can be faster and more automated. Integrating various data sources allows for more targeted marketing and measurement of ROI. The vision is for a more flexible and iterative research approach combining predictive modeling with modular surveys and social/search data to better understand consumers and measure brands.
Tomorrow’s News 2018 explores:
News consumption patterns and habits of global executives The importance of news brands and social media Perceptions of news brands and advertisers
Issues around data transparency and GDPR
Future tech influencers of news consumption and businesses
News consumption patterns and preferences were explored among 1,230 Reuters.com users globally. Respondents reported consuming news from various platforms and sources, with PCs/laptops and news websites/apps being most dominant. Nine in ten turn to trusted news brands to verify breaking stories. Key attributes making news brands appealing included trustworthy content, reputation, and credibility. While most were satisfied with current online news, only one third would pay for unique, high-quality content. Emerging technologies, especially those leveraging mobile devices, were expected to significantly influence future news consumption.
Reaching an Engaged Audience in a Multiplatform World with NewsyMediaPost
Newsy is the next-generation national news network that provides “news with the why,” built to inform and engage with the top stories across every platform. A leader in the OTT space and upcoming launches planned on new platforms, Newsy continues to attract a highly engaged (and growing) audience making it a strong option for advertisers looking to reach an 18-54 cross platform audience.
This document summarizes key findings from the 2017 Digital News Report about trends in how people discover and consume news online. It finds that:
1) While social media and search expose people to more news sources, brand recognition of the original publisher is low, with fewer than half able to identify the brand that produced a story.
2) Confidence in social media and news media ability to separate facts from fiction is low, at only 24% and 40% respectively.
3) The role of platforms like Facebook and messaging apps like WhatsApp is evolving, with around half now using social media for news, but messaging apps growing rapidly for news in some markets.
1) The document summarizes key findings from the Digital News Report 2017 on trends in how people discover and interact with news online. It found that while search and social media expose people to more news sources, few can accurately remember the brand that produced a story.
2) Confidence in social media and news media ability to separate facts from fiction is low, under 50% for both, and perceptions of what constitutes "fake news" vary.
3) Around half now use social media for news discovery, though messaging apps are rising, and voice assistants may be the next development. Publishers and platforms must improve brand recognition as trust remains a challenge.
[2018] Tech Trends For Journalism and Media – The Future Today InstituteFilipp Paster
Key Takeaways
2018 marks the beginning of the end of smartphones in the world's largest economies. What's coming next are conversational interfaces with zero-UIs. This will radically change the media landscape, and now is the best time to start thinking through future scenarios.
In 2018, a critical mass of emerging technologies will converge finding advanced uses beyond initial testing and applied research. That’s a signal worth paying attention to. News organizations should devote attention to emerging trends in voice interfaces, the decentralization of content, mixed reality, new types of search, and hardware (such as CubeSats and smart cameras).
Journalists need to understand what artificial intelligence is, what it is not, and what it means for the future of news. AI research has advanced enough that it is now a core component of our work at FTI. You will see the AI ecosystem represented in many of the trends in this report, and it is vitally important that all decision-makers within news organizations familiarize themselves with the current and emerging AI landscapes. We have included an AI Primer For Journalists in our Trend Report this year to aid in that effort.
Decentralization emerged as a key theme for 2018. Among the companies and organizations FTI covers, we discovered a new emphasis on restricted peer-to-peer networks to detect harassment, share resources and connect with sources. There is also a push by some democratic governments around the world to divide internet access and to restrict certain content, effectively creating dozens of “splinternets.”
Consolidation is also a key theme for 2018. News brands, broadcast spectrum, and artificial intelligence startups will continue to be merged with and acquired by relatively few corporations. Pending legislation and policy in the U.S., E.U. and in parts of Asia could further concentrate the power among a small cadre of information and technology organizations in the year ahead.
To understand the future of news, you must pay attention to the future of many industries and research areas in the coming year. When journalists think about the future, they should broaden the usual scope to consider developments from myriad other fields also participating in the knowledge economy. Technology begets technology. We are witnessing an explosion in slow motion.
Small is beautiful: #smartcontent for smartphonesMarc Hartog
1) Smartphones and tablets have become the primary way that consumers access the internet and consume content, with over half of mobile users owning a smartphone.
2) The amount of new digital content being created every minute is immense, making it difficult for content to break through the noise.
3) To rise above the competition, content marketers should take a "magazine mindset" by creating high-quality, well-paced content that educates or delights readers, and deliver it through a rich storytelling app experience.
The document discusses how new technologies like mobile, social media, and data integration are driving changes in research methods. It argues that these technologies enable more accurate, granular, and predictive research by getting closer to consumers in the moment. Mobile surveys can be faster and more automated. Integrating various data sources allows for more targeted marketing and measurement of ROI. The vision is for a more flexible and iterative research approach combining predictive modeling with modular surveys and social/search data to better understand consumers and measure brands.
Tomorrow’s News 2018 explores:
News consumption patterns and habits of global executives The importance of news brands and social media Perceptions of news brands and advertisers
Issues around data transparency and GDPR
Future tech influencers of news consumption and businesses
News consumption patterns and preferences were explored among 1,230 Reuters.com users globally. Respondents reported consuming news from various platforms and sources, with PCs/laptops and news websites/apps being most dominant. Nine in ten turn to trusted news brands to verify breaking stories. Key attributes making news brands appealing included trustworthy content, reputation, and credibility. While most were satisfied with current online news, only one third would pay for unique, high-quality content. Emerging technologies, especially those leveraging mobile devices, were expected to significantly influence future news consumption.
Reaching an Engaged Audience in a Multiplatform World with NewsyMediaPost
Newsy is the next-generation national news network that provides “news with the why,” built to inform and engage with the top stories across every platform. A leader in the OTT space and upcoming launches planned on new platforms, Newsy continues to attract a highly engaged (and growing) audience making it a strong option for advertisers looking to reach an 18-54 cross platform audience.
This document summarizes key findings from the 2017 Digital News Report about trends in how people discover and consume news online. It finds that:
1) While social media and search expose people to more news sources, brand recognition of the original publisher is low, with fewer than half able to identify the brand that produced a story.
2) Confidence in social media and news media ability to separate facts from fiction is low, at only 24% and 40% respectively.
3) The role of platforms like Facebook and messaging apps like WhatsApp is evolving, with around half now using social media for news, but messaging apps growing rapidly for news in some markets.
1) The document summarizes key findings from the Digital News Report 2017 on trends in how people discover and interact with news online. It found that while search and social media expose people to more news sources, few can accurately remember the brand that produced a story.
2) Confidence in social media and news media ability to separate facts from fiction is low, under 50% for both, and perceptions of what constitutes "fake news" vary.
3) Around half now use social media for news discovery, though messaging apps are rising, and voice assistants may be the next development. Publishers and platforms must improve brand recognition as trust remains a challenge.
[2018] Tech Trends For Journalism and Media – The Future Today InstituteFilipp Paster
Key Takeaways
2018 marks the beginning of the end of smartphones in the world's largest economies. What's coming next are conversational interfaces with zero-UIs. This will radically change the media landscape, and now is the best time to start thinking through future scenarios.
In 2018, a critical mass of emerging technologies will converge finding advanced uses beyond initial testing and applied research. That’s a signal worth paying attention to. News organizations should devote attention to emerging trends in voice interfaces, the decentralization of content, mixed reality, new types of search, and hardware (such as CubeSats and smart cameras).
Journalists need to understand what artificial intelligence is, what it is not, and what it means for the future of news. AI research has advanced enough that it is now a core component of our work at FTI. You will see the AI ecosystem represented in many of the trends in this report, and it is vitally important that all decision-makers within news organizations familiarize themselves with the current and emerging AI landscapes. We have included an AI Primer For Journalists in our Trend Report this year to aid in that effort.
Decentralization emerged as a key theme for 2018. Among the companies and organizations FTI covers, we discovered a new emphasis on restricted peer-to-peer networks to detect harassment, share resources and connect with sources. There is also a push by some democratic governments around the world to divide internet access and to restrict certain content, effectively creating dozens of “splinternets.”
Consolidation is also a key theme for 2018. News brands, broadcast spectrum, and artificial intelligence startups will continue to be merged with and acquired by relatively few corporations. Pending legislation and policy in the U.S., E.U. and in parts of Asia could further concentrate the power among a small cadre of information and technology organizations in the year ahead.
To understand the future of news, you must pay attention to the future of many industries and research areas in the coming year. When journalists think about the future, they should broaden the usual scope to consider developments from myriad other fields also participating in the knowledge economy. Technology begets technology. We are witnessing an explosion in slow motion.
The 2017 Digital News Report surveyed 70,000 people across 36 markets on five continents to provide new insights into our digital news consumption. This research is a reminder that the digital revolution is full of contradictions and exceptions. These differences are captured in individual country pages that can be found towards the end of the report. They contain critical industry context written by experts as well as key charts and data points.
The report explores news consumption in: Australia, Austria, Belgium, Brazil, Canada, Chile, Croatia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, Ireland, Italy, Japan, Malaysia, Mexico, Netherlands, Norway, Poland, Portugal, Romania, Singapore, Slovakia, South Korea, Spain, Sweden, Switzerland, Taiwan, Turkey, United Kingdom and the United States of America.
As well as country-by country analysis, the report also contains an essay by Melissa Bell, Publisher and Co-founder of Vox Media and an executive summary by Lead Author Nic Newman. Explore the report, along with a video breakdown and full interactive graphics, on our Digital News Report website: http://digitalnewsreport.org/.
This document summarizes the key findings of a global online survey regarding digital advertising and issues of ad fraud. It finds that while digital advertising spending and programmatic advertising are growing rapidly, ad fraud estimated at $16.4 billion in 2017 must be addressed. Both brands and consumers agree that unintended ad placements hurt reputation and increasing transparency is needed across the digital supply chain and industry. Most see collaboration between agencies, brands, publishers and ad tech as crucial to driving changes to resolve issues of ad fraud and improve brand safety.
If we want to understand and address problems of misinformation, we need to understand not only the content itself, but also how it reaches people, how they see it, and who they as a consequence should do something about it. This presentation shows how the move to distributed discovery is demonstrably expanding people’s news diets but means people often don’t recognize brands, have low levels of trust in news overall - and especially news in search and social - and in many countries we see high levels of concern over what is real and what is fake in the news, concerns that are fanned by politicized use of the term “f*ke news” and wide attention to it and draw on deep-seated and much broader concerns that lead many to see publishers as responsible for main forms of what they see as misinformation.
Drawing on the largest ever study of influencer posts on Instagram to identify:
• how influencers have disrupted the media landscape
• the brands using influencers
• the impact of different influencers
• new ways of working to combat growing challenges
Disinformation — Ppublic perceptions and practical responsesRasmus Kleis Nielsen
Presentation at "Countering Online Disinformation: Towards a more transparent, trustworthy and accountable digital media ecosystem", hosted by the European Commission, January 29, 2019, Brussels
Parsons | MS in Strategic Design & Management
Design Innovation and Leadership: An innovation report to help The New York Times meet the challenges of, and thrive in the digital age.
The document summarizes key media and technology trends from 2016, including the rise of "fake news" and declining trust in traditional media. It also discusses the financial struggles of digital publishers and growing power of tech platforms like Facebook and Google. Major developments included the expansion of distributed publishing through platforms like Instant Articles and AMP, increased focus on live and social video, and debates around the responsibilities of platforms.
1) Key trends in media include the shift of advertising revenues from newspapers to tech giants like Google and Facebook, the growth of mobile and social media, and the rise of video and conversational interfaces.
2) Technologies like artificial intelligence and data analytics will help create more personalized experiences for users.
3) The company Twipe provides tools to help publishers engage readers on mobile platforms, create digital publications, and convert readers to subscribers.
This document analyzes the quality of advertising impact for premium and luxury brands campaigns across different media. It finds that magazines, both print and digital, are the most engaging media and create the highest quality impact. Advertising in magazines is found to motivate more consumer actions like purchases, website visits, and discussions compared to other media like TV, newspapers, outdoor, and internet. The document also finds that high-end magazine readers pay more attention to ads and are more motivated to purchase advertised products than mass-market magazine readers. Overall, the study concludes that magazines, especially high-end titles, provide the best context and environment for premium/luxury brands to communicate with their high quality, engaging advertising.
Here are some social media facts, trends and social media statistics to help inform how or where a business might focus their social media strategy.
Remember that today, social media is allot more than just likes, followers or branding. It is a complete publishing and sales channel with the ability to tap into large volumes of data together with a reach that stretches into the millions of buyers.
Here are some suggestions for how your organization can take action on emerging trends:
1. Pilot new ideas. Select one or two emerging trends to experiment with through small pilots or proofs-of-concept. This allows you to learn without a major investment.
2. Build partnerships. Partner with startups, universities or other organizations that are further along in exploring a trend. This gives you access to new knowledge and capabilities.
3. Re-examine your strategy. Use the trends to identify implications for your broader strategy. Where do the trends suggest opportunities for new products, services or business models?
4. Train your workforce. Educate employees on the trends most relevant to your business so they understand both opportunities
Into the Mainstream: Influencer Marketing in Societyrun_frictionless
TAKUMI surveyed over 3,500 consumers, marketers, and influencers across the UK, US, and Germany to uncover the latest trends in the sector. The report ‘Into the mainstream: Influencer marketing in society’, uncovered divided opinions on what consumers want to see and what brands are willing to engage with influencers on.
https://runfrictionless.com/b2b-white-paper-service/
Influential social media trends to follow in 2021CatherineTeves1
Staying updated on the latest social media trends helps you stand out among the masses. Here are the most important Social media marketing trends in 2021 that Social media marketing agencies are keenly observing and that you can also use to fuel your strategy.
- An online survey was conducted in April/May 2013 of 64 advertisers and 240 agency executives working on international accounts.
- ZenithOptimedia, OMD, and Mindshare were the best known and most desired agencies, while Mediacom was the most popular within its peer group.
- Mindshare and OMD were seen to have strong reputations for strategic planning, consumer insight, and return on investment. Google was the top digital brand known for its size.
International Media Image Survey (I-MIS) - HighlightsBelinda Barker
- An online survey was conducted in April/May 2013 of 64 advertisers and 240 agency executives working on international accounts.
- The survey looked at how advertisers view media agencies, how both view media, and predictions for budgets in the next 18 months.
- ZenithOptimedia, OMD, and Mindshare were the best known and most desired agencies, while Mediacom was the most popular within its peer group. Google was the top digital brand while traditional brands were still seen as more professional.
We at WAN-IFRA hope that insights like our World Press Trends annual report will be valuable to news publishers as they work out strategies in their organisations for change management, budgeting and hiring. In times of uncertainty, the World Press Trends report is a guiding light for publishers making sense of the environment today, and more importantly, in planning for the future.
Jocelyn Smith, CEO and Founding Partner of infinitee Communications, Inc., shatters the status quo of when to start marketing a new development. Learn how branding your property early and branding it right gets you leasing results while also building customer loyalty, ultimately effecting that all-important return on your investment.
From investors to developers and everyone in between, this message is for you. Being 100% leased by grand opening is half the battle. The moment you break ground, the chatter starts. The right messaging mix, the right platforms, the right leverage and the right positioning is key to capitalizing on that anticipation and controlling the conversation.
Social Media Insights: 2018 Social Media Trends and Analytics Implications | ...PaloServices
In this presentation, Marina Grapsa, Client Service Director at PaloServices, focused on analyzing four (4) trends in social media that drive social media insights. Particularly:
1. Brands are turning into broadcasting technology and videos in replace of writing and publications.
2. The rise in the impact of influencers and micro-influencers as a result of the public's lack of public confidence in media, social media and institutions.
3. The influence and development of Artificial Intelligence, which helps automate and facilitate understanding and customer service.
4. The momentum for Social Data, where brands seem to show more emphasis on social media insights and try to get a piece of the channels themselves.
Finally, Mrs. Grapsa referred to the kinds of analysis that can be made in social media, but she also provided some useful tips for a successful Social Media Insights analysis and export, practices that are used and evolved continuously by PaloPro.
Learn more about PaloPro, the most user-friendly Social Media Monitoring Tool, at https://palopro.io
The 2017 Digital News Report surveyed 70,000 people across 36 markets on five continents to provide new insights into our digital news consumption. This research is a reminder that the digital revolution is full of contradictions and exceptions. These differences are captured in individual country pages that can be found towards the end of the report. They contain critical industry context written by experts as well as key charts and data points.
The report explores news consumption in: Australia, Austria, Belgium, Brazil, Canada, Chile, Croatia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, Ireland, Italy, Japan, Malaysia, Mexico, Netherlands, Norway, Poland, Portugal, Romania, Singapore, Slovakia, South Korea, Spain, Sweden, Switzerland, Taiwan, Turkey, United Kingdom and the United States of America.
As well as country-by country analysis, the report also contains an essay by Melissa Bell, Publisher and Co-founder of Vox Media and an executive summary by Lead Author Nic Newman. Explore the report, along with a video breakdown and full interactive graphics, on our Digital News Report website: http://digitalnewsreport.org/.
This document summarizes the key findings of a global online survey regarding digital advertising and issues of ad fraud. It finds that while digital advertising spending and programmatic advertising are growing rapidly, ad fraud estimated at $16.4 billion in 2017 must be addressed. Both brands and consumers agree that unintended ad placements hurt reputation and increasing transparency is needed across the digital supply chain and industry. Most see collaboration between agencies, brands, publishers and ad tech as crucial to driving changes to resolve issues of ad fraud and improve brand safety.
If we want to understand and address problems of misinformation, we need to understand not only the content itself, but also how it reaches people, how they see it, and who they as a consequence should do something about it. This presentation shows how the move to distributed discovery is demonstrably expanding people’s news diets but means people often don’t recognize brands, have low levels of trust in news overall - and especially news in search and social - and in many countries we see high levels of concern over what is real and what is fake in the news, concerns that are fanned by politicized use of the term “f*ke news” and wide attention to it and draw on deep-seated and much broader concerns that lead many to see publishers as responsible for main forms of what they see as misinformation.
Drawing on the largest ever study of influencer posts on Instagram to identify:
• how influencers have disrupted the media landscape
• the brands using influencers
• the impact of different influencers
• new ways of working to combat growing challenges
Disinformation — Ppublic perceptions and practical responsesRasmus Kleis Nielsen
Presentation at "Countering Online Disinformation: Towards a more transparent, trustworthy and accountable digital media ecosystem", hosted by the European Commission, January 29, 2019, Brussels
Parsons | MS in Strategic Design & Management
Design Innovation and Leadership: An innovation report to help The New York Times meet the challenges of, and thrive in the digital age.
The document summarizes key media and technology trends from 2016, including the rise of "fake news" and declining trust in traditional media. It also discusses the financial struggles of digital publishers and growing power of tech platforms like Facebook and Google. Major developments included the expansion of distributed publishing through platforms like Instant Articles and AMP, increased focus on live and social video, and debates around the responsibilities of platforms.
1) Key trends in media include the shift of advertising revenues from newspapers to tech giants like Google and Facebook, the growth of mobile and social media, and the rise of video and conversational interfaces.
2) Technologies like artificial intelligence and data analytics will help create more personalized experiences for users.
3) The company Twipe provides tools to help publishers engage readers on mobile platforms, create digital publications, and convert readers to subscribers.
This document analyzes the quality of advertising impact for premium and luxury brands campaigns across different media. It finds that magazines, both print and digital, are the most engaging media and create the highest quality impact. Advertising in magazines is found to motivate more consumer actions like purchases, website visits, and discussions compared to other media like TV, newspapers, outdoor, and internet. The document also finds that high-end magazine readers pay more attention to ads and are more motivated to purchase advertised products than mass-market magazine readers. Overall, the study concludes that magazines, especially high-end titles, provide the best context and environment for premium/luxury brands to communicate with their high quality, engaging advertising.
Here are some social media facts, trends and social media statistics to help inform how or where a business might focus their social media strategy.
Remember that today, social media is allot more than just likes, followers or branding. It is a complete publishing and sales channel with the ability to tap into large volumes of data together with a reach that stretches into the millions of buyers.
Here are some suggestions for how your organization can take action on emerging trends:
1. Pilot new ideas. Select one or two emerging trends to experiment with through small pilots or proofs-of-concept. This allows you to learn without a major investment.
2. Build partnerships. Partner with startups, universities or other organizations that are further along in exploring a trend. This gives you access to new knowledge and capabilities.
3. Re-examine your strategy. Use the trends to identify implications for your broader strategy. Where do the trends suggest opportunities for new products, services or business models?
4. Train your workforce. Educate employees on the trends most relevant to your business so they understand both opportunities
Into the Mainstream: Influencer Marketing in Societyrun_frictionless
TAKUMI surveyed over 3,500 consumers, marketers, and influencers across the UK, US, and Germany to uncover the latest trends in the sector. The report ‘Into the mainstream: Influencer marketing in society’, uncovered divided opinions on what consumers want to see and what brands are willing to engage with influencers on.
https://runfrictionless.com/b2b-white-paper-service/
Influential social media trends to follow in 2021CatherineTeves1
Staying updated on the latest social media trends helps you stand out among the masses. Here are the most important Social media marketing trends in 2021 that Social media marketing agencies are keenly observing and that you can also use to fuel your strategy.
- An online survey was conducted in April/May 2013 of 64 advertisers and 240 agency executives working on international accounts.
- ZenithOptimedia, OMD, and Mindshare were the best known and most desired agencies, while Mediacom was the most popular within its peer group.
- Mindshare and OMD were seen to have strong reputations for strategic planning, consumer insight, and return on investment. Google was the top digital brand known for its size.
International Media Image Survey (I-MIS) - HighlightsBelinda Barker
- An online survey was conducted in April/May 2013 of 64 advertisers and 240 agency executives working on international accounts.
- The survey looked at how advertisers view media agencies, how both view media, and predictions for budgets in the next 18 months.
- ZenithOptimedia, OMD, and Mindshare were the best known and most desired agencies, while Mediacom was the most popular within its peer group. Google was the top digital brand while traditional brands were still seen as more professional.
We at WAN-IFRA hope that insights like our World Press Trends annual report will be valuable to news publishers as they work out strategies in their organisations for change management, budgeting and hiring. In times of uncertainty, the World Press Trends report is a guiding light for publishers making sense of the environment today, and more importantly, in planning for the future.
Jocelyn Smith, CEO and Founding Partner of infinitee Communications, Inc., shatters the status quo of when to start marketing a new development. Learn how branding your property early and branding it right gets you leasing results while also building customer loyalty, ultimately effecting that all-important return on your investment.
From investors to developers and everyone in between, this message is for you. Being 100% leased by grand opening is half the battle. The moment you break ground, the chatter starts. The right messaging mix, the right platforms, the right leverage and the right positioning is key to capitalizing on that anticipation and controlling the conversation.
Social Media Insights: 2018 Social Media Trends and Analytics Implications | ...PaloServices
In this presentation, Marina Grapsa, Client Service Director at PaloServices, focused on analyzing four (4) trends in social media that drive social media insights. Particularly:
1. Brands are turning into broadcasting technology and videos in replace of writing and publications.
2. The rise in the impact of influencers and micro-influencers as a result of the public's lack of public confidence in media, social media and institutions.
3. The influence and development of Artificial Intelligence, which helps automate and facilitate understanding and customer service.
4. The momentum for Social Data, where brands seem to show more emphasis on social media insights and try to get a piece of the channels themselves.
Finally, Mrs. Grapsa referred to the kinds of analysis that can be made in social media, but she also provided some useful tips for a successful Social Media Insights analysis and export, practices that are used and evolved continuously by PaloPro.
Learn more about PaloPro, the most user-friendly Social Media Monitoring Tool, at https://palopro.io
projet de traité négocié à Istanbul (anglais).pdfEdouardHusson
Ceci est le projet de traité qui avait été négocié entre Russes et Ukrainiens à Istanbul en mars 2022, avant que les Etats-Unis et la Grande-Bretagne ne détournent Kiev de signer.
Recent years have seen a disturbing rise in violence, discrimination, and intolerance against Christian communities in various Islamic countries. This multifaceted challenge, deeply rooted in historical, social, and political animosities, demands urgent attention. Despite the escalating persecution, substantial support from the Western world remains lacking.
विवादास्पद फिल्म के ट्रेलर से गाली-गलौज वाले दृश्य हटा दिए गए हैं, और जुर्माना लगाया गया है। सुप्रीम कोर्ट और बॉम्बे हाई कोर्ट दोनों ने फिल्म की रिलीज पर रोक लगा दी है और उसे निलंबित कर दिया है। पहले यह फिल्म 7 जून और फिर 14 जून को रिलीज होने वाली थी, लेकिन अब यह 21 जून को रिलीज हो रही है।
Slide deck with charts from our Digital News Report 2024, the most comprehensive exploration of news consumption habits around the world, based on survey data from more than 95,000 respondents across 47 countries.
#WenguiGuo#WashingtonFarm Guo Wengui Wolf son ambition exposed to open a far...rittaajmal71
Since fleeing to the United States in 2014, Guo Wengui has founded a number of projects in the United States, such as GTV Media Group, GTV private equity, farm loan project, G Club Operations Co., LTD., and Himalaya Exchange.
19 जून को बॉम्बे हाई कोर्ट ने विवादित फिल्म ‘हमारे बारह’ को 21 जून को थिएटर में रिलीज करने का रास्ता साफ कर दिया, हालांकि यह सुनिश्चित करने के बाद कि फिल्म निर्माता कुछ आपत्तिजनक अंशों को हटा दें।
17062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
Shark Tank Jargon | Operational ProfitabilityTheUnitedIndian
Don't let fancy business words confuse you! This blog is your cheat sheet to understanding the Shark Tank Jargon. We'll translate all the confusing terms like "valuation" (how much the company is worth) and "royalty" (a fee for using someone's idea). You'll be swimming with the Sharks like a pro in no time!
18062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
Why We Chose ScyllaDB over DynamoDB for "User Watch Status"ScyllaDB
Yichen Wei and Adam Drennan share the architecture and technical requirements behind "user watch status" for a major global media streaming service, what that meant for their database, the pros and cons of the many options they considered for replacing DynamoDB, why they ultimately chose ScyllaDB, and their lessons learned so far.
लालू यादव की जीवनी LALU PRASAD YADAV BIOGRAPHYVoterMood
Discover the life and times of Lalu Prasad Yadav with a comprehensive biography in Hindi. Learn about his early days, rise in politics, controversies, and contribution.
Federal Authorities Urge Vigilance Amid Bird Flu Outbreak | The Lifesciences ...The Lifesciences Magazine
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https://ecspe.org/the-rise-of-christian-persecution-in-islamic-countries/
The Rise of Christian Persecution In Islamic Countries
Tomorrow's News 2017 - Report
1. Global online survey among 1,711
Reuters.com users who are currently
working.
Survey used database of users who
have registered with Reuters.com as
the
sample source.
Regions covered include Americas,
EMEA
and APAC.
Regional data weighted equally across
regions to produce global average
data.
Project managed by research agency:
Synergy Research and Consulting.
Fielded between 10th April- 3rd May
2017.
METHOD
TOMORROW’S NEWS
2. Understand news consumption
patterns of Reuters.com users
Explore preferred content and news
types and platforms/sources used
Explore impact of fake news on
consumers
Assess the drivers of fake news
Identify appeal of news brands
Evaluate the impact of fake news on
news brands and advertisers
Explore current and future tech
influencers of news consumption
OBJECTIVES
3. Global online survey among 1,711 Reuters.com
users currently working
Survey used database of users registered with
Reuters.com and popup boost on Reuters
sites
Regions covered include Americas, EMEA and
APAC
Regional data weighted equally across regions
to produce global average data
Project managed by research agency: Synergy
Research and Consulting.
Fielded: 10th April- 3rd May 2017
METHOD
4. GENDER
24% FEMALE
76% MALE
PROFILE
AGE
33% < 44
67% > 45
INCOME
$100,000+
28%
JOB POSITION
DIRECTOR+
31%
SECTOR
18% BANKING
14% TECH
Consistent with last year’s sample size
7. HEALTHY NEWS
CONSUMPTION
54
Agree their news
consumption will continue
to grow
(50% agreed last year)
54
Usually check multiple
sources when a news
story breaks
(50% agreed last year)
Q: Now thinking of the future of your news and content consumption, which of the
following do you agree with?
Q: To what extent do you agree with the following statements regarding news
consumption?
8. ONLINE
NEWS SOURCES
Q: Which of the following sources do you refer to when consuming news stories online?
SEARCH
ENGINES
45
EMAILS,
NEWSLETTERS
36
NEWS WEBSITES
OR APPS
94
SOCIAL MEDIA
30
AGGREGATORS
17
NEWS SOURCES PREFERRED
9. DECLINING TRUST
IN SOCIAL MEDIA
Agree they would only share
news content once they have
all information
69
Q: To what extent do you agree with the following statements?
28
Agree they trust the source
of the news stories shared
by family, friends,
colleagues via social
networks
(32% last year)
10
Agree social media will be
their primary source in the
future
(14% agree last year)
10. PASSION
FOR NEWS
Q: Which of the following types of news/ content do you usually consume?
SCIENCE AND
TECHNOLOGY
58
IN-DEPTH ANALYSIS
OF NEWS STORIES
50
BREAKING
NEWS
72
FINANCIAL
NEWS
69
GLOBAL
NEWS
84
CONTENT TYPES PREFERED
11. QUALITIES
OF A NEWS
STORY
95
TRY TO AVOID
SENSATIONALISM IN
THE NEWS
(82% agreed last year)
90
PREFER FACTUAL AND
IMPARTIAL NEWS
CONTENT
(95% agreed last year)
Q: In your view, what makes a news story attractive and shareable?
Q: To what extent do you agree with the following statements? (%AGREE)
RECOGNIZED,
RESPECTED
JOURNALISTS
42
A CAPTIVATING
TITLE
41
IN-DEPTH
ANALYSIS
61
THE SOURCE OF
A NEWS STORY
58
INTELLECTUALLY
STIMULATING
CONTENT
68
ATTRIBUTES MAKING A
NEWS STORY ATTRACTIVE
12. CHANGING NEWS
PATTERN
66
Like to know about
a news story as soon
as it breaks
(84% agreed last year)
89
Have a daily routine for
catching up with news
during the week
(74% agreed last year)
Q: Do you tend to have a routine for consuming news?
Q: To what extent do you agree with the following statements regarding news
consumption?
13.
14. FAKE NEWS
REALITY
Agree that fake news
to some people is real
news to others70
65%
Agree the fake news
debate is nothing new
Q: To what extent do you agree with the following statements regarding news consumption?
28%
Agree the fake news
debate is dying down
22%
Agree they would actively
seek out a fake news story
once they hear about it
74%
Agree their news
consumption habits have not
changed due to the fake
news debate
15. IMPACT ON NEWS
BRANDS AND
ADVERTISERS
Agree they are more
likely to use news
brands that have not
been associated with
fake news
(3 in 4 strongly agree)
93
Q: To what extent do you agree with the following statements regarding news consumption?
74%
Strongly agree the association
of a news brand with fake
news can damage the
perception of a news brand
(95% agree)
64%
Strongly agree that it is
damaging for a brand to
advertise on a news brand
associated with fake news
(87% agree)
16. INSTIGATORS
Q: Who do you think is fuelling the fake news debate?
POLITICAL SUPPORTERS 72%
SOCIAL MEDIA 70%
ACTIVISTS 69%
GOVERNMENTS 52%
COMPANIES, BUSINESSES 30%
WHO IS FUELLING THE
FAKE NEWS DEBATE?
17. FIXERS
Believe news brands are
responsible for stopping
the spread of fake news57%
Q: Who do you think is responsible for stopping the spread of fake news?
NEWS BRANDS 57%
NEWS CONSUMERS 45%
SOCIAL MEDIA 38%
GOVERNMENTS 35%
INDUSTRY BODIES 30%
WHO IS RESPONSIBLE FOR
STOPPING SPREAD OF FAKE
NEWS?
18.
19. IN-DEPTH ANALYSIS
OF NEWS STORIES
46
SPEED OF
DELIVERING
BREAKING NEWS
41
TRUSTWORTHY
CONTENT
57
UNBIASED/
IMPARTIAL STANCE
40
RELIABLE SOURCE
FOR NEWS STORY
VERIFICATION
27
FACTORS THAT MAKE ONLINE
NEWS BRANDS APPEALING VALUE OF
TRUSTED NEWS
BRANDS
85
Agree a news brand
is a mark of quality
on a story
(81% agree last year)
88
Agree they only share news
stories from news brands
they trust
(70% agree last year)
Q: which of the following do you agree with?
Q: Which THREE of the following do you feel make an online news brand most appealing?
20. RISE IN NEWS
VERIFICATION
82
Strongly agree they often
turn to news brands they
trust to verify the source of
a breaking news story
(66% strongly agree last year)
74
Agree that nowadays they are
more likely to check or
investigate news stories
Q: which of the following do you agree with?
76
Turn to online news
brands to verify the
source of a news story I
found on social media
22. ADVERTISING
WITH TRUSTED
NEWS BRANDS
57
Believe they are more likely to
notice an advertiser if it appears on
a trusted news site
54% among those earning $100,000+
54% among Director+
54
Agree they have a more favourable
opinion of a brand if it advertises
on a trusted news site
59% among those earning $100,000+
60% among Director+
48
Believe they are more likely to
respond to an ad if it appears on a
trusted news site
52% among those earning $100,000+
54% among Director+
Q: To what extent do you agree with the following statements?
77 Expect to see trusted
brands advertising on
Reuters sites
78 Expect to see quality
advertising on Reuters
sites
23.
24. TECHNOLOGY
SHAPING NEWS
CONSUMPTION
Feel the capabilities
of mobile devices
will drive news
consumption
87
Q: To what extent do you think the following technological innovations will influence your
consumption of news in the long term? (% INFLUENCE)
POWER OF MOBILE DEVICES 87%
MOBILE APP DEVELOPMENT 81%
ALGORITHMS 74%
ARTIFICIAL INTELLIGENCE 72%
INTERNET OF THINGS 72%
360 CONTENT 63%
ROBOTICS 61%
AUGMENTED REALITY 57%
VOICE ASSISTANTS 56%
DRIVERLESS VEHICLES 56%
VIRTUAL REALITY 55%
WEARABLE TECHNOLOGIES 55%
VIRTUAL NEWS READER 53%
LAST YEAR
25. TECHNOLOGY
SHAPING
BUSINESSES
Q: Please select the FIVE most important factors you feel will influence
businesses in the next 4 years.
GLOBAL ECONOMY 71%
GLOBAL POLITICAL LANDSCAPE 59%
AUTOMATION 38%
BIG DATA AND ANALYTICS 37%
ARTIFICIAL INTELLIGENCE 37%
TRUMP 30%
REVENUE PRESSURES 29%
INTEREST RATES 26%
EMERGING MARKETS 26%
CSR 25%
OIL PRICES 24%
BUDGET CUTS 22%
BREXIT 21%
CORPORATE GOVERNANCE LEGISLATION 21%
EXCHANGE RATES 16%
OUTSOURCING 13%
71%
26. News consumption continues to grow – but not influenced by fake
news
Consumers use multiple news sources for news - news sites preferred
Preference for global, breaking and financial news
Intelligent, impartial, factual content is key
Demand for in-depth analysis
Fake news to some is real to others
Fake news fuelled by political supporters and social media
Advertisers prefer news brands ‘not implicated’ in fake news
Brands advertising with news sites associated with fake news can be
damaging
Trust is the most important attribute for news brand appeal
Advertisers partnering with trusted news brands can benefit
Artificial Intelligence and voice-tech are the trends to watch
SUMMARY
27. Global online survey among 1,711
Reuters.com users who are currently
working.
Survey used database of users who
have registered with Reuters.com as
the
sample source.
Regions covered include Americas,
EMEA
and APAC.
Regional data weighted equally across
regions to produce global average
data.
Project managed by research agency:
Synergy Research and Consulting.
Fielded between 10th April- 3rd May
2017.
METHOD
TOMORROW’S NEWS