1. Tobacco in Peru
Report Details:
Published:October 2012
No. of Pages: 49
Price: Single User License – US$1900
After a significant drop in retail sales in 2010 due to the change in the tax system, cigarettes
showed some signs of recovery in 2011. This improvement can be attributed to the fact that rising
purchasing power allowed consumers to continue buying their favourite cigarettes brands despite
price increases. Furthermore, the launch of menthol brands combined with still low awareness of
the health dangers posed by smoking meant that a significant number of young adults started
smoking during the...
Euromonitor International''s Tobacco in Peru report offers a comprehensive guide to the size and
shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing
you to identify the sectors driving growth. It identifies the leading companies, the leading brands
and offers strategic analysis of key factors influencing the market - be the new legislative,
distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless
Tobacco, Smoking Tobacco.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and
distribution data.
Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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network of over 800 analysts worldwide, Euromonitor International has a unique capability to
develop reliable information resources to help drive informed strategic planning.
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Major points covered in Table of Contents of this report include
TOBACCO IN PERU
Euromonitor International
October 2012
LIST OF CONTENTS AND TABLES
Executive Summary
Cigarettes Register Better Performance in 2011
Prohibition of Smoking in Closed Public Places
British American Tobacco Dominates Sales
Independent Small Grocers Continue To Lead Tobacco Sales
Slow Pace of Growth Expected
Operating Environment
Legislative Overview/fctc Ratification
Summary 1 Legislation Summary at a Glance
Country-specific Legislation:
Minimum Legal Smoking Age
Smoking Prevalence
Table 1 Smoking Prevalence in Adult Population 2006-2011
Table 2 Number of Smokers by Gender 2006-2011
Tar Levels
Health Warnings
Advertising & Sponsorship
Advertising Through the Media
Advertising Through Retail Sales Points
Sponsorship of Sporting/music Events
Distribution of Tobacco Branded Gifts (eg Cigarette Branded Lighters, Pens, Etc)
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Regulation
''reduced Harm''
Electronic Cigarettes
Litigation
Death by Cause
Table 3 Death by Cause 2007-2011
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Table 4 Taxation and Duty Levies 2006-2011
3. Average Cigarette Pack Price Breakdown
Table 5 Average Cigarette Pack Price Breakdown : Brand Examples
Production/imports/exports
Illicit Trade in Cigarettes
Market Indicators
Table 6 Illicit Trade Estimate of Cigarettes by Volume 2006-2011
Market Data
Table 7 Sales of Tobacco by Category: Volume 2006-2011
Table 8 Sales of Tobacco by Category: Value 2006-2011
Table 9 Sales of Tobacco by Category: % Volume Growth 2006-2011
Table 10 Sales of Tobacco by Category: % Value Growth 2006-2011
Table 11 Forecast Sales of Tobacco by Category: Volume 2011-2016
Table 12 Forecast Sales of Tobacco by Category: Value 2011-2016
Table 13 Forecast Sales of Tobacco by Category: % Volume Growth 2011-2016
Table 14 Forecast Sales of Tobacco by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 2 Research Sources
British American Tobacco Perú Holdings Saa in Tobacco (peru)
Strategic Direction
Key Facts
Summary 3 British American Tobacco Perú Holdings SAA: Key Facts
Summary 4 British American Tobacco Perú Holdings SAA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 British American Tobacco Perú SAA: Competitive Position 2011
Philip Morris Perú SA in Tobacco (peru)
Strategic Direction
Key Facts
Summary 6 Philip Morris Perú SA: Key Facts
Summary 7 Philip Morris Perú SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 Philip Morris Perú SA: Competitive Position 2011
Tabacalera Del Oriente Sac in Tobacco (peru)
Strategic Direction
Key Facts
Summary 9 Tabacalera del Oriente SAC: Key Facts
Company Background
Production
4. Summary 10 Tabacalera del Oriente SAC: Production Statistics 2011
Competitive Positioning
Headlines
Trends
Competitive Landscape
New Product Developments
Summary 11 Cigarettes - New Product Launches
Distribution
Prospects
Category Background
Cigarettes: Price Bands
Summary 12 Cigarette Price Band Definitions
Cigarettes: Menthol/standard
Flavour Threads and Capsule Filters:
Cigarettes: Filter/non-filter
Cigarettes: Carbon/standard Filter
Cigarettes: Filter Length
Cigarettes: Regular Vs Slims Vs Superslims
Cigarettes: Pack Size
Cigarettes: Pack Type
Category Data
Table 15 Sales of Cigarettes by Tar Level: Volume 2006-2011
Table 16 Sales of Cigarettes by Tar Level: Value 2006-2011
Table 17 Sales of Cigarettes by Tar Level: % Volume Growth 2006-2011
Table 18 Sales of Cigarettes by Tar Level: % Value Growth 2006-2011
Table 19 Sales of Cigarettes by Price Band: % Volume Breakdown 2006-2011
Table 20 Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2006-2011
Table 21 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2006-2011
Table 22 Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2006-2011
Table 23 Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown 2006-2011
Table 25 Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2007-2011
Table 26 Sales of Cigarettes by Pack Size: % Volume Breakdown 2006-2011
Table 27 Sales of Cigarettes by Pack Type: % Volume Breakdown 2006-2011
Table 28 Cigarettes Company Shares 2007-2011
Table 29 Cigarettes Brand Shares 2008-2011
Table 30 Sales of Cigarettes by Distribution Format: % Analysis 2006-2011
Table 31 Cigarettes: Production, Imports and Exports: Total Volume 2006-2011
Table 32 Forecast Sales of Cigarettes by Tar Level: Volume 2011-2016
Table 33 Forecast Sales of Cigarettes by Tar Level: Value 2011-2016
Table 34 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2011-2016
Table 35 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2011-2016
Table 36 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2011-2016
5. Table 37 Forecast Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2011-2016
Table 38 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2011-2016
Table 39 Forecast Sales of Cigarettes by Filter Vs Non-filter: % Volume Breakdown 2011-2016
Table 40 Forecast Sales of Filter Cigarettes by Carbon Vs Non-carbon: % Volume Breakdown
2011-2016
Table 41 Forecast Sales of Cigarettes by Length: % Volume Breakdown 2011-2016
Table 42 Forecast Sales of Cigarettes by Regular/Slim/Superslim: % Volume Breakdown 2011-
2016
Table 43 Forecast Sales of Cigarettes by Pack Size: % Volume Breakdown 2011-2016
Table 44 Forecast Sales of Cigarettes by Pack Type: % Volume Breakdown 2011-2016
Headlines
Trends
Handmade Versus Machine Manufactured Splits
Table 45 Sales of Cigars by Handmade vs. Machine-made: % Volume/Value Breakdown 2007-
2011
Competitive Landscape
New Product Developments
Distribution
Prospects
Category Data
Table 46 Sales of Cigars by Category: Volume 2006-2011
Table 47 Sales of Cigars by Category: Value 2006-2011
Table 48 Sales of Cigars by Category: % Volume Growth 2006-2011
Table 49 Sales of Cigars by Category: % Value Growth 2006-2011
Table 50 Sales of Cigars by Handmade vs Machine-manufactured: % Volume Breakdown 2006-
2011
Table 51 Sales of Cigars by Handmade vs Machine-manufactured: % Value Breakdown 2006-
2011
Table 52 Company Shares of Cigars Excluding Cigarillos 2007-2011
Table 53 Brand Shares of Cigars Excluding Cigarillos 2008-2011
Table 54 Company Shares of Cigarillos 2007-2011
Table 55 Brand Shares of Cigarillos 2008-2011
Table 56 Sales of Cigars by Distribution Format: % Analysis 2006-2011
Table 57 Forecast Sales of Cigars by Category: Volume 2011-2016
Table 58 Forecast Sales of Cigars by Category: Value 2011-2016
Table 59 Forecast Sales of Cigars by Category: % Volume Growth 2011-2016
Table 60 Forecast Sales of Cigars by Category: % Value Growth 2011-2016