Tinkerbots is a modular robotics building set designed for children, compatible with Lego and programmable via smartphones or tablets, set to launch its second generation in 2017. The product has received positive feedback and aims to promote coding and robotics learning through interactive play. With strong interest from major toy brands and a strategic marketing approach targeting parents and educational institutions, Tinkerbots represents a significant innovation in the toy industry.

2. Tinkerbots - An Entirely New Kind Of Building Set
•A modular toy building set introducing robotics to kids‘ playroom
• Fully LEGO® compatible, programmable, remote control via smartphone & tablet
• First series of production shipped by end of 2015 - Enthusiastic user & media feedback
• Secound generation of Tinkerbots will be launched in Q3/2017
• Strong interest from big players in the toy market
22

3. If You Can Think IT - You Can Build It!
•Any child can build interactive robots
• Wireless & so easy to use
• Intuitive controlling via app and motion recording
• Enables kids to learn programming & have fun
33

4. Code2Play: Learn How To Program Our Robots
For young explorers and great geniuses
• With Tinkerbots, learn how to code using your mobile device
or desktop computer
• With our gamification features, it is fun to use
• More advanced users are able to program
via code- or block-based-programming languages
44

5. Protected IP: Core Patents On Modular System and Wireless Connector
Patent II - Wireless connector
with integrated data- and power
transmission
• DE102012017305.9
• PCT/EP 2013/002609
Patent I - Construction kit
with kinetic modules
• DE102010062217A1
• EP000002525883A1
• US020130183882A1
• WO002011089109A1
55

6. Further Innovations: Intuitive User Interface and Adapter to LEGO®
Patent III - A method for data and / or
energy exchange between modules
• 102015015142.8
• National patent application
in November 2015
• PCT/EP patent application
in November Q4 2016
Brick Adapter
• Expandable
• Endless combinations
• Fully compatible to LEGO®
66

7. Robotics Starter SetMy First Robot Set Robotics Advanced Set
229,95 €189,95 €119,95 €
Robotics Advanced Set
329,95 €
Milestones: From Prototype To Marketable Product Within Two Years
Proof of concept,
Indiegogo fampaign
300% funded
$300K in preorders
2015
Fully certified, Start
mass production,
First 1.200 sets
shipped
Growing online
sales and entering
retail market, New
product launch
in 2017
Company founded
in Sep. 2013
4th Generation
prototype
20142013 2016 / 2017
77

8. Feedback: Thousends Of Customers Show Great Enthusiasm
My grandson received his Tinkerbots
last week and LOVES them!!
Roxanne A., Canada
It was a sensation under the Xmas
tree, better than the PS4!!
Gerd A., Germany
It was one of the most used
toys/gifts used by everyone
from age 5 to 50 & everyone
was commenting on the build
quality and nice controls.
Hjalte V. K., Norway
Within minutes he had a
functional robot. Delighted
in the way that you can teach
robot behaviours.
Kathleen F. and Wilf R., USA
Leander (11) was so happy, he sent me a
WhatsApp with 4 likes and 10 smiley faces
(although he was standing next to me)
It made me happy as well for he usually
don‘t show his emotions
Jens H., Germany
88

9. Marketing Strategy: We Approach A Huge International Audience
Parents
• Primary
purchasers
• Gen X
• Frequent users
of Social Media
like Facebook,
YouTube, Twit-
ter etc.
• Purchasing de-
cisions often
based on refer-
rals
STEM
education
• Schools
• Kindergartens
• Science centers
• Multiplier effect:
• Lots of children
and parents get in
touch with Tinker-
bots
• Growing market as
STEM education
gets more and more
attention
Kids
• Main users of
our products
• Digital natives
• Very active on
YouTube
• They need to
be convinced
to make their
parents buy Tin-
kerbots
Tinkerbots
• We target parents with Facebook ads, keyword adverti-
sing & test reports (referrals)
• The Tinkerbots YouTube Channel will feature new videos
every week to reach out for children
• We approach educational institutions via fairs and
events (e.g. Didacta, Maker Faires, etc.) and create an
eco-system of fellow schools and institutions
99

10. In A Nutshell: This Is What We Got
Tinkerbots is an outstanding product
combining building sets and robotics
• Unlimited potential due to modularity
• Patents to prevent imitation
• Fully compatible to LEGO, MEGA BLOKS
(MATTEL) and KRE-O (HASBRO)
• Pathbreaking tech product for a young
target group that can foster brand loyalty
at an early age
Robotics is the next big
thing in the toy industry (see,
e.g., Sphero and Anki)
Building sets are one
of the fastest growing ca-
tegories in the traditional
toy market
1010

11. Christian Guder
CTO & founder
Product engineer
Leonhard Oschütz
CCO & founder
Product designer
Adrienne Fischer
CEO
Sales- & Marketing
Expert
1111
Kinematics GmbH: Founders and management team

12. Kinematics GmbH
Zepernicker Chaussee 1
16321 Bernau bei Berlin
Germany
Phone: +49 (0)3338-3592940
E-Mail: hello@tinkerbots.com
www.tinkerbots.com