SlideShare a Scribd company logo
I just bought a product
after being on a list for
over two years.
I hadn't spent one red cent with
this guy for two years, but like
clockwork, his e-mails just kept
coming.
Day after day after
day. Week after week.
I finally gave in and purchased
his product recently (it's in a
field WAY outside marketing).
Why did I stay on his list for so
long? And why did I finally pony
up the cashola for his product?
It's because he had taught me
to respond. Just like he taught
everyone on his list to respond.
How did he do it? Lucky
for you, I'm a sharing guy.
Here are three things he
did to build a responsive
list
1. Build Rapport With
Your Readers
The guy told stories. He made it
personal. Over the two years, I got
to know him through his emails.
And here's the clincher...
I look forward to getting his
emails! Even though I get
hundreds a day, I read his first.
That's powerful. If you can get your
readers to look forward to getting
your stuff, you can tap into that
money tree like a faucet.
So, build rapport with
your readers by making
your stuff personal.
2. Create Excitement
And Anticipation
It never failed. He told
me all the time...
"Hey, watch out for what
I've got planned next
Wednesday."
or...
"During the last week of this
month, I'm gonna do something
really special for you. Watch your
e-mail."
He got his list excited about things he had
planned. I caught myself always wishing
the day would hurry up and get here so
he'd uncover his surprise for me.
When you build YOUR lists, try to
excite and ignite them by making
'em look forward to your stuff.
3. Expand Your Line
Of Products
One thing that always made me
envious about this guy is how fast
he created products for his list. The
dude was like a machine!
It seemed like he was coming
out with something every
couple of weeks for us to buy.
Now, this is important,
so listen up here...
If you want to teach your list to
RESPOND, you have to give them
something to respond to over and
over.
Read that last
sentence again.
Give your list something to
buy (either your products
or affiliate products).
Give them something to do (fill out
surveys, tell you what they want,
tell you where to stuff your latest
product).
Then, do it over and over.
Train your list to
RESPOND.
Last Thoughts
Building lists is great. But, if
you build a dead list, you're
just wasting your time.
You have to build RESPONSIVE
lists. You want people to WANT to
buy your stuff. You want them to
look forward to buying your stuff.
I have a friend who makes more
moolah with his list of under 1,000
than other knuckleheads make with
lists of 100,000.
I'm serious.
A responsive list can
support your entire
business.
Like
Share
Comment
Download
Thanks =)
Make Money Online
www.AsEasyAsLife.com
Digital Marketing &
Home Business Blog
www.DerrickMichaels.com

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Three Ways To Build A Responsive List

  • 1.
  • 2. I just bought a product after being on a list for over two years.
  • 3. I hadn't spent one red cent with this guy for two years, but like clockwork, his e-mails just kept coming.
  • 4. Day after day after day. Week after week.
  • 5. I finally gave in and purchased his product recently (it's in a field WAY outside marketing).
  • 6. Why did I stay on his list for so long? And why did I finally pony up the cashola for his product?
  • 7. It's because he had taught me to respond. Just like he taught everyone on his list to respond.
  • 8. How did he do it? Lucky for you, I'm a sharing guy.
  • 9. Here are three things he did to build a responsive list
  • 10. 1. Build Rapport With Your Readers
  • 11. The guy told stories. He made it personal. Over the two years, I got to know him through his emails. And here's the clincher...
  • 12. I look forward to getting his emails! Even though I get hundreds a day, I read his first.
  • 13. That's powerful. If you can get your readers to look forward to getting your stuff, you can tap into that money tree like a faucet.
  • 14. So, build rapport with your readers by making your stuff personal.
  • 15. 2. Create Excitement And Anticipation
  • 16. It never failed. He told me all the time...
  • 17. "Hey, watch out for what I've got planned next Wednesday."
  • 18. or...
  • 19. "During the last week of this month, I'm gonna do something really special for you. Watch your e-mail."
  • 20. He got his list excited about things he had planned. I caught myself always wishing the day would hurry up and get here so he'd uncover his surprise for me.
  • 21. When you build YOUR lists, try to excite and ignite them by making 'em look forward to your stuff.
  • 22. 3. Expand Your Line Of Products
  • 23. One thing that always made me envious about this guy is how fast he created products for his list. The dude was like a machine!
  • 24. It seemed like he was coming out with something every couple of weeks for us to buy.
  • 25. Now, this is important, so listen up here...
  • 26. If you want to teach your list to RESPOND, you have to give them something to respond to over and over.
  • 28. Give your list something to buy (either your products or affiliate products).
  • 29. Give them something to do (fill out surveys, tell you what they want, tell you where to stuff your latest product).
  • 30. Then, do it over and over. Train your list to RESPOND.
  • 32. Building lists is great. But, if you build a dead list, you're just wasting your time.
  • 33. You have to build RESPONSIVE lists. You want people to WANT to buy your stuff. You want them to look forward to buying your stuff.
  • 34. I have a friend who makes more moolah with his list of under 1,000 than other knuckleheads make with lists of 100,000.
  • 36. A responsive list can support your entire business.
  • 37. Like Share Comment Download Thanks =) Make Money Online www.AsEasyAsLife.com Digital Marketing & Home Business Blog www.DerrickMichaels.com