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LAUGHING TOGETHER:
The ultimate business
connection
The Basics
• We are a NYC-based, singing comedy act specializing in song
parodies, original songs and sketch comedy about life and work (the
things we talk about around “The Water Cooler”) and two-time winner of
the Spotlight Entertainer of the Year Award.
• Focus on your client’s event goals and audience when developing each
show’s set list.
• Have a library of specialty material that speaks directly to specific
audiences (for example: our patient medley for physicians, sales
medley and closing number for sales events, accounting material for
accountants, etc.)
• Can write customized material for your client’s event.
• Were created for the events industry and in addition to our nationally
touring act, have become experts in using comedy to bring people
together, energize them and to reinforce core themes/messages in a
fun way.
• Have a look: Preview Videos
The hottest ticket in town! E! Entertainment Television
How We Work With You
• Listen.
• Take your concept and translate it into comedy and music.
• If the show requires customized material, write it and create
rough demos of all customization for you and your client to
review.
• Draw on a pool of seasoned NYC comedy writers, directors,
arrangers, MDs, and comic talent that get how business events
work.
• Rehearse it in NYC and deliver to your destination (building in
an onsite rehearsal the day before if needed).
• Coordinate with you every step of the way to ensure what we're
delivering fits seamlessly into the event you are developing for
your client.
A motivating, inspirational, and of course FUNNY show...
really captured what the executives hoped to say. Impact Communications
How Clients Have Used Us
• Daytime Impact: Energize and focus
• Kickoff a general session
• Interstitials – adding bursts of energy and creating focus
throughout the day
• Keynote slot
• The lunch show
• Award Shows: Celebrate, Recognize, and Entertain
• Custom Opening Number
• Mini Intros to celebrate winners, departments or define
awards
• Hosting
• Custom Closing Number
• Evening Entertainment: Have Fun & Laugh
• Shows that last from 20-60 minutes
• Can follow dinner service or stand alone
• Can pull from core material or include customization
They received a standing ovation! Their performance was awesome and EVERYONE loved them.
Lauren Kinard, Communication Manager, Flexible Packaging Association
Event Types
• Sales Meetings
• Incentive Trips
• Award/Recognition Programs
• User Group – Customer Meetings
• Associations
• Employee Meetings
• Leadership Meetings
“I haven’t laughed that hard in ages…” THE WATER COOLERS were the hit of our weeklong
meeting! Meredith Raynor, Director, Meetings and Special Projects March of Dimes
For Social Events
You! The Musical – A Customized Musical About The Guest Of
Honor
• Weddings/Rehearsal Dinners
• Anniversaries
• Milestone Birthdays
• Retirement Parties
• Fundraising Events
When I decided to hire you to write and perform a musical about my wife’s life, that was perhaps my
best decision in the past ten years and you made me look like the best husband in history. Mark
Levinstein
Partial List of Producers
• Continuity Productions
• Seattle Premiere Events
• TMG
• George P. Johnson
• Ideas With Impact
• Event Designs New York
• Freeman
• JNR
• Corporate Dimensions
• Drury Design Dynamics
• Impact Communications
• Extraordinary Events
• Enloe Productions
• East Coast Entertainment
GREAT. FABULOUS. HILARIOUS. TERRIFIC. TOTALLY PERFECT ENTERTAINMENT. These are just
some of the words our JP Morgan clients used after last night’s show. And they’re right. Drury Design
Dynamics
Partial List of End Clients
• Aon Hewitt*
• AT&T*
• Bingham McCutcheon LLC
• Caesars Entertainment
Group*
• Cigna**
• CNA Insurance*
• Deloitte*
• Equifax
• Fisher Price*
• Genworth Financial*
• Hewlett Packard*
• John Wiley & Sons
• Lifemark Partners
• Met Life*
• Microsoft
• National Life Group*
• Pacific Life**
• Qliktech*
• State Farm*
• Success Factors*
• Thermo Fisher*
• Thomson Reuters*
• Wolters Kluwer*
* Repeat Client; ** Primary Contact Rehired Us at New Company
“Thank you for a tremendous show! People were laughing hysterically – some had tears
streaming down their faces – and every song was spot on!” Bingham McCutcheon LLC
Partial List of Assn. Clients
• American Business
Women’s Association
• American College of
Audiology
• American Payroll
Association
• American Society of
Association Executives
• Association of Plumbing,
Heating and Cooling
Contractors
• Association of State Dam
Safety Officials
• Association of Water
Technologies
• Delaware State Bar
Association
• Flexible Packaging
Association
• Grocery Manufacturer’s
Association
• Help Desk Institute
• International Bridge, Tunnel
& Turnpike Association
• National Association of
Community Health Centers
• National Association of
Corporate Directors
• National Association of
Subrogation Professionals
• National Council for
Community Behavioral
Healthcare
“Never in my 32 years of working here has this group enjoyed a show as much as they did
The Water Coolers. They actually laughed – out loud! ” Boy Scouts of America
MINI-CASE STUDIES
Corporate Dimensions
Seattle Premiere Events
Impact Communications
Mini-Case Study
Producer: Corporate Dimensions
The producer’s objective: “[Our client] really needs to find a way to
connect their rapidly growing global team and reinforce their core values
and their commitment to collaboration. We want to bring their core
values to life.”
Our approach:
 Used material from our award-winning touring act to warm up
the audience and then delivered a medley of comedy songs
that spoke to specific challenges including staying connected in
the face of so much growth.
 Wrote special song parodies to comically introduce 8 scenarios
that Corporate Dimensions around which Corporate
Dimensions had created exercises for the attendees.
 Focused on comedy and music as tools to reinforce the
connection that binds audience members together.
Result: As the session ended, the CEO came backstage after the
session and said, “This is the best event we’ve ever hosted.”
Guaranteed to make you laugh! Chicago Sun Times
Mini-Case Study
Producer: Seattle Premiere Events
The producer’s objective: “As Microsoft heads into the holiday season,
they need to prepare their store marketing pros to blow all sales
records for the new Xbox 360. We’d like you to help us get this team
pumped and ready to go out and blow the lid off of the holiday
season.”
Our approach: Created a 1-hour set list drawing on the applicable
material from our touring act and featuring two songs written
specifically for this audience and event:
1. An original song sending up the way that Xbox gamers were
literally falling in love with their devices.
2. A rock anthem that pulled up one of the executives to deliver a
mock onstage harmonica solo as one of our performers wailed
on the harmonica offstage.
Result: “You had our 300 guests hysterically laughing. Talk of your
performance lasted until the last guests got on the plane…I sat next
to our most important Microsoft VIP and he was so entertained and
so thrilled that I couldn’t have asked for more.”
Truly golden veins of comic inspiration… made this reviewer laugh as hard as he
has at any new show this year. TheaterMania.com
Mini-Case Study
Producer: Impact Communications
The producer’s objective: Energize 2500 store managers for the
holiday sales season and demonstrate to them that “corporate”
understands the challenges they face each day.
Our approach: Wrote a fully-customized 20-minute show comically
saluting a day in the life of a store manager, culminating with the
manager hitting all their goals. NOTE: LINK TO THE STERLING
SHOW VIDEO.
Result: “The show was a huge success! Everyone was thrilled.
Thanks you so much for your brilliant creativity and for a
phenomenal execution. ” Irene Majer, Impact Communications
…they have their audiences in stitches…
The Water Coolers makes a wonderful evening. UPI
We’d love to brainstorm ways to
meet your event’s goals.
We’ve done hundreds of events and at every step of the way, we’ve worked closely
with creative, insightful producers and clients. Thanks to them, we’ve had the
chance to meet many event challenges, support a wide variety of business goals,
and learn a ton about helping clients achieve their goals.
We’d love to share our best thinking and experiences with you.
These creative conversations are the best part of our job.
info@seethewatercoolers.com
www.seethewatercoolers.com
877-2665375
Or browse more Mini Cases.

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The water coolers work with event producers

  • 1. LAUGHING TOGETHER: The ultimate business connection
  • 2. The Basics • We are a NYC-based, singing comedy act specializing in song parodies, original songs and sketch comedy about life and work (the things we talk about around “The Water Cooler”) and two-time winner of the Spotlight Entertainer of the Year Award. • Focus on your client’s event goals and audience when developing each show’s set list. • Have a library of specialty material that speaks directly to specific audiences (for example: our patient medley for physicians, sales medley and closing number for sales events, accounting material for accountants, etc.) • Can write customized material for your client’s event. • Were created for the events industry and in addition to our nationally touring act, have become experts in using comedy to bring people together, energize them and to reinforce core themes/messages in a fun way. • Have a look: Preview Videos The hottest ticket in town! E! Entertainment Television
  • 3. How We Work With You • Listen. • Take your concept and translate it into comedy and music. • If the show requires customized material, write it and create rough demos of all customization for you and your client to review. • Draw on a pool of seasoned NYC comedy writers, directors, arrangers, MDs, and comic talent that get how business events work. • Rehearse it in NYC and deliver to your destination (building in an onsite rehearsal the day before if needed). • Coordinate with you every step of the way to ensure what we're delivering fits seamlessly into the event you are developing for your client. A motivating, inspirational, and of course FUNNY show... really captured what the executives hoped to say. Impact Communications
  • 4. How Clients Have Used Us • Daytime Impact: Energize and focus • Kickoff a general session • Interstitials – adding bursts of energy and creating focus throughout the day • Keynote slot • The lunch show • Award Shows: Celebrate, Recognize, and Entertain • Custom Opening Number • Mini Intros to celebrate winners, departments or define awards • Hosting • Custom Closing Number • Evening Entertainment: Have Fun & Laugh • Shows that last from 20-60 minutes • Can follow dinner service or stand alone • Can pull from core material or include customization They received a standing ovation! Their performance was awesome and EVERYONE loved them. Lauren Kinard, Communication Manager, Flexible Packaging Association
  • 5. Event Types • Sales Meetings • Incentive Trips • Award/Recognition Programs • User Group – Customer Meetings • Associations • Employee Meetings • Leadership Meetings “I haven’t laughed that hard in ages…” THE WATER COOLERS were the hit of our weeklong meeting! Meredith Raynor, Director, Meetings and Special Projects March of Dimes
  • 6. For Social Events You! The Musical – A Customized Musical About The Guest Of Honor • Weddings/Rehearsal Dinners • Anniversaries • Milestone Birthdays • Retirement Parties • Fundraising Events When I decided to hire you to write and perform a musical about my wife’s life, that was perhaps my best decision in the past ten years and you made me look like the best husband in history. Mark Levinstein
  • 7. Partial List of Producers • Continuity Productions • Seattle Premiere Events • TMG • George P. Johnson • Ideas With Impact • Event Designs New York • Freeman • JNR • Corporate Dimensions • Drury Design Dynamics • Impact Communications • Extraordinary Events • Enloe Productions • East Coast Entertainment GREAT. FABULOUS. HILARIOUS. TERRIFIC. TOTALLY PERFECT ENTERTAINMENT. These are just some of the words our JP Morgan clients used after last night’s show. And they’re right. Drury Design Dynamics
  • 8. Partial List of End Clients • Aon Hewitt* • AT&T* • Bingham McCutcheon LLC • Caesars Entertainment Group* • Cigna** • CNA Insurance* • Deloitte* • Equifax • Fisher Price* • Genworth Financial* • Hewlett Packard* • John Wiley & Sons • Lifemark Partners • Met Life* • Microsoft • National Life Group* • Pacific Life** • Qliktech* • State Farm* • Success Factors* • Thermo Fisher* • Thomson Reuters* • Wolters Kluwer* * Repeat Client; ** Primary Contact Rehired Us at New Company “Thank you for a tremendous show! People were laughing hysterically – some had tears streaming down their faces – and every song was spot on!” Bingham McCutcheon LLC
  • 9. Partial List of Assn. Clients • American Business Women’s Association • American College of Audiology • American Payroll Association • American Society of Association Executives • Association of Plumbing, Heating and Cooling Contractors • Association of State Dam Safety Officials • Association of Water Technologies • Delaware State Bar Association • Flexible Packaging Association • Grocery Manufacturer’s Association • Help Desk Institute • International Bridge, Tunnel & Turnpike Association • National Association of Community Health Centers • National Association of Corporate Directors • National Association of Subrogation Professionals • National Council for Community Behavioral Healthcare “Never in my 32 years of working here has this group enjoyed a show as much as they did The Water Coolers. They actually laughed – out loud! ” Boy Scouts of America
  • 10. MINI-CASE STUDIES Corporate Dimensions Seattle Premiere Events Impact Communications
  • 11. Mini-Case Study Producer: Corporate Dimensions The producer’s objective: “[Our client] really needs to find a way to connect their rapidly growing global team and reinforce their core values and their commitment to collaboration. We want to bring their core values to life.” Our approach:  Used material from our award-winning touring act to warm up the audience and then delivered a medley of comedy songs that spoke to specific challenges including staying connected in the face of so much growth.  Wrote special song parodies to comically introduce 8 scenarios that Corporate Dimensions around which Corporate Dimensions had created exercises for the attendees.  Focused on comedy and music as tools to reinforce the connection that binds audience members together. Result: As the session ended, the CEO came backstage after the session and said, “This is the best event we’ve ever hosted.” Guaranteed to make you laugh! Chicago Sun Times
  • 12. Mini-Case Study Producer: Seattle Premiere Events The producer’s objective: “As Microsoft heads into the holiday season, they need to prepare their store marketing pros to blow all sales records for the new Xbox 360. We’d like you to help us get this team pumped and ready to go out and blow the lid off of the holiday season.” Our approach: Created a 1-hour set list drawing on the applicable material from our touring act and featuring two songs written specifically for this audience and event: 1. An original song sending up the way that Xbox gamers were literally falling in love with their devices. 2. A rock anthem that pulled up one of the executives to deliver a mock onstage harmonica solo as one of our performers wailed on the harmonica offstage. Result: “You had our 300 guests hysterically laughing. Talk of your performance lasted until the last guests got on the plane…I sat next to our most important Microsoft VIP and he was so entertained and so thrilled that I couldn’t have asked for more.” Truly golden veins of comic inspiration… made this reviewer laugh as hard as he has at any new show this year. TheaterMania.com
  • 13. Mini-Case Study Producer: Impact Communications The producer’s objective: Energize 2500 store managers for the holiday sales season and demonstrate to them that “corporate” understands the challenges they face each day. Our approach: Wrote a fully-customized 20-minute show comically saluting a day in the life of a store manager, culminating with the manager hitting all their goals. NOTE: LINK TO THE STERLING SHOW VIDEO. Result: “The show was a huge success! Everyone was thrilled. Thanks you so much for your brilliant creativity and for a phenomenal execution. ” Irene Majer, Impact Communications …they have their audiences in stitches… The Water Coolers makes a wonderful evening. UPI
  • 14. We’d love to brainstorm ways to meet your event’s goals. We’ve done hundreds of events and at every step of the way, we’ve worked closely with creative, insightful producers and clients. Thanks to them, we’ve had the chance to meet many event challenges, support a wide variety of business goals, and learn a ton about helping clients achieve their goals. We’d love to share our best thinking and experiences with you. These creative conversations are the best part of our job. info@seethewatercoolers.com www.seethewatercoolers.com 877-2665375 Or browse more Mini Cases.