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If you don’t build your dream, someone else will
hire you to build theirs.
If you don’t build your dream, someone else will
hire you to build theirs. ”
– Tony A. Gaskins
“
The Side Project Accelerator
Micro-Workshop
David Tintner & Sagi Shrieber present:
David & Sagi
David Tintner
@dmtintner
Sagi Shrieber
@sagishrieber
David Tintner
@dmtintner
Sagi Shrieber
@sagishrieber
Community for designers, developers and creative entrepreneurs
David Tintner
@dmtintner
Sagi Shrieber
@sagishrieber
The Side Project Accelerator by David Tintner & Sagi Shrieber
“Bye bye dayjob!”
The Side Project Accelerator by David Tintner & Sagi Shrieber
The Side Project Accelerator by David Tintner & Sagi Shrieber
The Side Project Accelerator by David Tintner & Sagi Shrieber
PHILOSOPHY
WRITING
PART 1
PART 2
The Side Project Accelerator by David Tintner & Sagi Shrieber
PHILOSOPHY
PART 1/2
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
The Side Project Life Style
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Freedom
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Audience-Driven
Product Development
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Time = Money
Time = Audience
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Am I perceived as a giver or a taker?
Did I give my audience real value,
before I tried to take something
from them?
01
02
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Put yourself out there
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Get in front of people’s faces
consistentl
The Side Project Accelerator by David Tintner & Sagi Shrieber
Obscurity
ENEMY
is your
Grant Cardone, The 10x Rule
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Kick fear in the ass
Decide on a format
Set a routine
Get yourself in front of people’s faces
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
BE YOURSELF.
BE AUTHENTIC.
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Finding the time
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
It’s all about
SETTING EXPECTATIONS
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Always w!k on
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Summing Up
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
01
02
03
04
05
Summing
up
Always work towards your freedom, and make your decisions
based on achieving that freedom
We are going to practice audience-driven product development
With every piece of content that you put out, ask yourself, am I
a giver or a taker?
Decide on a format for your content, set up your routines and
get yourself out there. Being a thought leader is mandatory for
your side project’s success
Work on setting expectations and on perfecting “The Switch”
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
01
02
03
04
05
Summing
up
Always work towards your freedom, and make your decisions
based on achieving that freedom
We are going to practice audience-driven product development
With every piece of content that you put out, ask yourself, am I
a giver or a taker?
Decide on a format for your content, set up your routines and
get yourself out there. Being a thought leader is mandatory for
your side project’s success
Work on setting expectations and on perfecting “The Switch”
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
01
02
03
04
05
Summing
up
Always work towards your freedom, and make your decisions
based on achieving that freedom
We are going to practice audience-driven product development
With every piece of content that you put out, ask yourself, am I
a giver or a taker?
Decide on a format for your content, set up your routines and
get yourself out there. Being a thought leader is mandatory for
your side project’s success
Work on setting expectations and on perfecting “The Switch”
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
01
02
03
04
05
Summing
up
Always work towards your freedom, and make your decisions
based on achieving that freedom
We are going to practice audience-driven product development
With every piece of content that you put out, ask yourself, am I
a giver or a taker?
Decide on a format for your content, set up your routines and
get yourself out there. Being a thought leader is mandatory for
your side project’s success
Work on setting expectations and on perfecting “The Switch”
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Always work towards your freedom, and make your decisions
based on achieving that freedom
We are going to practice audience-driven product development
With every piece of content that you put out, ask yourself, am I
a giver or a taker?
Decide on a format for your content, set up your routines and
get yourself out there. Being a thought leader is mandatory for
your side project’s success
Work on setting expectations and on perfecting “The Switch”
01
02
03
04
05
Summing
up
The Side Project Accelerator by David Tintner & Sagi Shrieber
WRITING
PART 2/2
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Finding your idea
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
What are you most
about?
passionate
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
1000
You need only
true fans
The Side Project Accelerator by David Tintner & Sagi Shrieber
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Exercise #1
5 minutes
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Write down the things that most excite you.
What are you most interested in at work?
What was the last new thing you learned?
What do you most want to learn about?
Exercise #1
5 minutes
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
What should I write about today?
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
Dotted Line Principle
The
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
Dotted Line Principle
The
Scribbled 2Pac - Hip Hop poster on Etsy
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Exercise #2
5 minutes
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
What is the one thing that I know today about this passion that I
wish someone told me earlier?
What do I want to study about this passion? Is there something
that I want to find out for myself?
What is the smallest, most simple thing that I know about this
that can give my readers 80% of the value I want to provide?
Exercise #2
5 minutes
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Exercise #2
Prioritize
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
Let’s get down with writing!
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The Writing workflow that
we found most effective
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article01
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article
Turn those bullets into paragraphs
01
02
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article
Turn those bullets into paragraphs
Write an intro and outro paragraph
01
02
03
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article
Turn those bullets into paragraphs
Write an intro and outro paragraph
Images + featured image + social media image
01
02
03
04
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article
Turn those bullets into paragraphs
Write an intro and outro paragraph
Images + featured image + social media image
Run some final editing
01
02
03
04
05
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article
Turn those bullets into paragraphs
Write an intro and outro paragraph
Images + featured image + social media image
Run some final editing
Publish the post (yay!)
01
02
03
04
05
06
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The 7 stage
writing
workflow
Write bullets to map out your article
Turn those bullets into paragraphs
Write an intro and outro paragraph
Images + featured image + social media image
Run some final editing
Publish the post (yay!)
Then promote your post
01
02
03
04
05
06
07
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
5 minute drill / over time / while at work
#1 - Map it out with Bullets
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Exercise #3
5 minutes
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 1/2: THE PHILOSOPHY
Be in the mentality of a “Braindump” and don’t over think!
Write just bullets, nothing more than that. 1 word to 2 sentences each
The bullets should be IN NO PARTICULAR ORDER
You can also add sub-bullets. Again - in no particular order
Exercise #3
5 minutes
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
#2 - Turn your bullets into
paragraphs
Where to go from here:
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
Elevate your search quality by giving VALUE with your content!
Don’t bother with SEO!
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
“how may I help?”
The
approach
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
EmotionCreate
The Side Project Accelerator by David Tintner & Sagi Shrieber
PART 2/2: WRITING
hackingui.com/sideprojects
facebook.com/groups/sideprojects
Thank You
David & Sagi
$999 $650
SPA 02
OCTOBER
coupon code: MICRO
valid until 26th
→ hackingui.com/spa-payment

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The Side Project Accelerator Micro-Workshop

  • 1. If you don’t build your dream, someone else will hire you to build theirs. If you don’t build your dream, someone else will hire you to build theirs. ” – Tony A. Gaskins “
  • 2. The Side Project Accelerator Micro-Workshop David Tintner & Sagi Shrieber present:
  • 3. David & Sagi David Tintner @dmtintner Sagi Shrieber @sagishrieber
  • 4. David Tintner @dmtintner Sagi Shrieber @sagishrieber Community for designers, developers and creative entrepreneurs
  • 6. The Side Project Accelerator by David Tintner & Sagi Shrieber “Bye bye dayjob!”
  • 7. The Side Project Accelerator by David Tintner & Sagi Shrieber
  • 8. The Side Project Accelerator by David Tintner & Sagi Shrieber
  • 9.
  • 10. The Side Project Accelerator by David Tintner & Sagi Shrieber PHILOSOPHY WRITING PART 1 PART 2
  • 11. The Side Project Accelerator by David Tintner & Sagi Shrieber PHILOSOPHY PART 1/2
  • 12. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY The Side Project Life Style
  • 13. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Freedom
  • 14. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Audience-Driven Product Development
  • 15. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY
  • 16. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Time = Money Time = Audience
  • 17. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Am I perceived as a giver or a taker? Did I give my audience real value, before I tried to take something from them? 01 02
  • 18. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Put yourself out there
  • 19. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Get in front of people’s faces consistentl
  • 20. The Side Project Accelerator by David Tintner & Sagi Shrieber Obscurity ENEMY is your Grant Cardone, The 10x Rule
  • 21. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Kick fear in the ass Decide on a format Set a routine Get yourself in front of people’s faces
  • 22. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY BE YOURSELF. BE AUTHENTIC.
  • 23. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Finding the time
  • 24. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY It’s all about SETTING EXPECTATIONS
  • 25. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Always w!k on
  • 26. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Summing Up
  • 27. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY 01 02 03 04 05 Summing up Always work towards your freedom, and make your decisions based on achieving that freedom We are going to practice audience-driven product development With every piece of content that you put out, ask yourself, am I a giver or a taker? Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success Work on setting expectations and on perfecting “The Switch”
  • 28. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY 01 02 03 04 05 Summing up Always work towards your freedom, and make your decisions based on achieving that freedom We are going to practice audience-driven product development With every piece of content that you put out, ask yourself, am I a giver or a taker? Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success Work on setting expectations and on perfecting “The Switch”
  • 29. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY 01 02 03 04 05 Summing up Always work towards your freedom, and make your decisions based on achieving that freedom We are going to practice audience-driven product development With every piece of content that you put out, ask yourself, am I a giver or a taker? Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success Work on setting expectations and on perfecting “The Switch”
  • 30. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY 01 02 03 04 05 Summing up Always work towards your freedom, and make your decisions based on achieving that freedom We are going to practice audience-driven product development With every piece of content that you put out, ask yourself, am I a giver or a taker? Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success Work on setting expectations and on perfecting “The Switch”
  • 31. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Always work towards your freedom, and make your decisions based on achieving that freedom We are going to practice audience-driven product development With every piece of content that you put out, ask yourself, am I a giver or a taker? Decide on a format for your content, set up your routines and get yourself out there. Being a thought leader is mandatory for your side project’s success Work on setting expectations and on perfecting “The Switch” 01 02 03 04 05 Summing up
  • 32. The Side Project Accelerator by David Tintner & Sagi Shrieber WRITING PART 2/2
  • 33. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Finding your idea
  • 34. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY What are you most about? passionate
  • 35. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING 1000 You need only true fans The Side Project Accelerator by David Tintner & Sagi Shrieber
  • 36. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Exercise #1 5 minutes
  • 37. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Write down the things that most excite you. What are you most interested in at work? What was the last new thing you learned? What do you most want to learn about? Exercise #1 5 minutes
  • 38. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY What should I write about today?
  • 39. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING Dotted Line Principle The
  • 40. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING Dotted Line Principle The Scribbled 2Pac - Hip Hop poster on Etsy
  • 41. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Exercise #2 5 minutes
  • 42. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY What is the one thing that I know today about this passion that I wish someone told me earlier? What do I want to study about this passion? Is there something that I want to find out for myself? What is the smallest, most simple thing that I know about this that can give my readers 80% of the value I want to provide? Exercise #2 5 minutes
  • 43. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Exercise #2 Prioritize
  • 44. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING Let’s get down with writing!
  • 45. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The Writing workflow that we found most effective
  • 46. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article01
  • 47. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article Turn those bullets into paragraphs 01 02
  • 48. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article Turn those bullets into paragraphs Write an intro and outro paragraph 01 02 03
  • 49. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article Turn those bullets into paragraphs Write an intro and outro paragraph Images + featured image + social media image 01 02 03 04
  • 50. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article Turn those bullets into paragraphs Write an intro and outro paragraph Images + featured image + social media image Run some final editing 01 02 03 04 05
  • 51. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article Turn those bullets into paragraphs Write an intro and outro paragraph Images + featured image + social media image Run some final editing Publish the post (yay!) 01 02 03 04 05 06
  • 52. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING The 7 stage writing workflow Write bullets to map out your article Turn those bullets into paragraphs Write an intro and outro paragraph Images + featured image + social media image Run some final editing Publish the post (yay!) Then promote your post 01 02 03 04 05 06 07
  • 53. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING 5 minute drill / over time / while at work #1 - Map it out with Bullets
  • 54. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Exercise #3 5 minutes
  • 55. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 1/2: THE PHILOSOPHY Be in the mentality of a “Braindump” and don’t over think! Write just bullets, nothing more than that. 1 word to 2 sentences each The bullets should be IN NO PARTICULAR ORDER You can also add sub-bullets. Again - in no particular order Exercise #3 5 minutes
  • 56. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING #2 - Turn your bullets into paragraphs Where to go from here:
  • 57. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING Elevate your search quality by giving VALUE with your content! Don’t bother with SEO!
  • 58. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING “how may I help?” The approach
  • 59. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING
  • 60. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING EmotionCreate
  • 61. The Side Project Accelerator by David Tintner & Sagi Shrieber PART 2/2: WRITING
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