This document discusses different personality types - Red, Yellow, Blue, and Green - and how recognizing a prospect's type can help a salesperson modify their behavior to be more effective. It also references different dances - Tango, Body Popping, Line Dancing, and The Waltz - that represent each personality type's rhythm or style. The overall message is that understanding a prospect's character can help a salesperson connect better and increase the chances of the prospect making a positive decision.

1. The Sales Rhythm
Jason Routley

2. Selling
is really just
helping people
make the right
decision

3. Red Yellow
Competitive Enthusiastic
Driven Animated
Single Minded Sociable
Demanding Persuasive
Purposeful Expressive
Determined Inspirational
Green Blue
Caring Analytical
Amicable Questioning
Considerate Cautious
Sharing Precise
Patient Formal
Relaxed Detailed

4. The Sales Rhythm
Jason Routley

5. RED
Tango

7. YELLOW
Body Popping

9. BLUE
Line Dancing

11. GREEN
The Waltz

13. Recognising
character
types

14. Modifying your
behaviour

15. Caring Green

16. Dominant Red

17. Cool Blue

18. Sunshine
Yellow

19. The Sales Rhythm
Jason Routley