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the real promise of
     cloud storage


             terry jones
        terry@fluidinfo.com
             @terrycojones
using the cloud
       for regular storage
offers only linear benefits
linear accumulation of value
this is how
we typically
 do open!
cloud storage
 offers something


much
more interesting...
the possibility of
shared (writable) storage
1
information is more valuable
     when stored in context
post-it notes:

  a distributed
  asynchronous
information store

with a wonderful
 user interface
what if applications
                could also
     store data in context?

                    an example:
tickery.net, wemet.at, tunkrank
do the math!
the friendly face of nuclear data
shared writable storage allows


 unexpected data combination   (boom!)

 value from search
 augmentation
 personalization
 dynamic organization
but shared storage also
               allows...
2
           the evolution of
asynchronous data protocols
2
           the evolution of
asynchronous data protocols


         da da!!
asynchronous data protocol
asynchronous data protocol




                    storage
inter-building communication
       via post-it notes
read-only
read-only   read-write
tear-off strips
evolution of
 convention



asynchronous
data protocol
evolution of convention
evolution of convention
evolution of convention




@addressing, #hashtags, RT
ok, humans can do it
what about applications?
we’ve already seen an example:
tickery.net, wemet.at, tunkrank

  not aware of one another
  weren’t anticipated
  didn’t ask for permission
  don’t wait for each other
  just share storage and a convention
anyone can play
anyone can play




simply follow the convention
anyone
can play
no one gets to set the rules
people and applications
 can do what they want
other advantages

 conventions can be extended
 (without harm)

 biologically fit conventions flourish

 arriving late is ok
final example
                         tim o’reilly:
“where is the web 2.0 address book?”
facebook.com/request/timoreilly
           request_id: 98738793
           email: joe@blow.com
           name: Joe Blow
           phone: +44 123456789
           twitter_id: joeblow
facebook.com/request/timoreilly
                       request_id: 98738793
                       email: joe@blow.com
no owner!              name: Joe Blow
                       phone: +44 123456789
                       twitter_id: joeblow
facebook.com/request/timoreilly
                       request_id: 98738793
                       email: joe@blow.com
no owner!              name: Joe Blow
                       phone: +44 123456789
                       twitter_id: joeblow
facebook.com/request/timoreilly
                       request_id: 98738793
                       email: joe@blow.com
no owner!              name: Joe Blow
                       phone: +44 123456789
                       twitter_id: joeblow




                      oreilly.com/unknown
facebook.com/request/timoreilly
                       request_id: 98738793
                       email: joe@blow.com
no owner!              name: Joe Blow
                       phone: +44 123456789
                       twitter_id: joeblow




                      oreilly.com/unknown
facebook.com/request/timoreilly
                       request_id: 98738793
                       email: joe@blow.com
no owner!              name: Joe Blow
                       phone: +44 123456789
                       twitter_id: joeblow




                      oreilly.com/unknown


                  friendmaker.com/accepted
                                  98738793
facebook.com/request/timoreilly
                       request_id: 98738793
                       email: joe@blow.com
no owner!              name: Joe Blow
                       phone: +44 123456789
                       twitter_id: joeblow




                      oreilly.com/unknown


                  friendmaker.com/accepted
                                  98738793
facebook.com/request/timoreilly
                           request_id: 98738793
                           email: joe@blow.com
no owner!                  name: Joe Blow
                           phone: +44 123456789
                           twitter_id: joeblow




                          oreilly.com/unknown

amazon.com/unknown
                      friendmaker.com/accepted
                                      98738793
facebook.com/request/timoreilly
                           request_id: 98738793
                           email: joe@blow.com
no owner!                  name: Joe Blow
                           phone: +44 123456789
                           twitter_id: joeblow
                      facebook.com/request/done


                          oreilly.com/unknown

amazon.com/unknown
                      friendmaker.com/accepted
                                      98738793
conclusion:

              the real promise of the cloud is
              shared writable storage
                                which enables

  1. information storage in context
          (making it more useful and valuable)

                                          and

                 2. the evolution of
        asynchronous data protocols
(so applications can communicate through data)
more information
 two oreilly radar articles:
  http://oreil.ly/fi-async
  http://j.mp/9mPuNB

 http://fluidinfo.com
 terry (@) fluidinfo (dot) com
 http://twitter.com/terrycojones
image credits
 Brick layer http://www.flickr.com/photos/jvk/19081705/
 Matilda http://www.flickr.com/photos/evelynishere/2680876172/
 Bookmark http://www.flickr.com/photos/s3a/4081809238/
 Hand http://www.flickr.com/photos/exalthim/2049427002/
 Happy nuclear http://ffden-2.phys.uaf.edu/212_fall2009.web/
 Alex_Legrismith/index.html
 Fission http://aldoaoa.tumblr.com/post/3900399798/clearscience-lets-
 consider-a-nuclear-reaction
 may i suggest? http://www.flickr.com/photos/njlibraryevents/
 3284490589/
 Puppies http://www.flickr.com/photos/boojee/3549697572/
 hybrid bulletin board http://www.flickr.com/photos/alaskanlibrarian/
 348572183/
 japanese bb http://www.flickr.com/photos/opengov/3358672174/in/
 photostream/
 stapled bb http://www.flickr.com/photos/fassofamily/4895550925/
image credits
http://quizlet.com/5170760/italiani-famosi-flash-cards/
Topless post-its http://www.flickr.com/photos/bearpark/2741212476/
Toilet http://www.flickr.com/photos/adelcambre/4533404029/
Inter-building http://www.flickr.com/photos/schill/5416710009/
Dog http://www.flickr.com/photos/mccord/15875561/
Silo http://www.flickr.com/photos/kahala/2922931033/
Twitter bird http://www.flickr.com/photos/methodologie/4371620010/
wikipedia http://wikipedia.org
Tennis http://www.flickr.com/photos/22326055@N06/3659110161/in/
photostream/
Tennis balls http://www.flickr.com/photos/crowdive/2715250899/in/
photostream/
Rules http://www.flickr.com/photos/djbrady/1205847589/in/photostream/

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The Real Promise of Cloud Storage

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