The document discusses shopping norms and experiences in the Netherlands. It notes that most shops close at 6pm, except for supermarkets which are open until 8-9pm, and that all shops are closed on Sundays. It then provides suggestions for improving the shopping experience, such as having "fake customers" in empty shops, offering personal shopping services to fill orders online, adding call buttons in fitting rooms for assistance, and providing recipe suggestions at supermarket entrances.
7. Many places watched
,visited, observed
Shops ,one bank, one theater
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8. Everything is (almost) perfect
• Open doors
• Everyone smiles
• Shops smells nice
• Music inside
• etc
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9. I noticed that:
1.The shops without customers inside, have no
costumers for a long time.
Once someone get in, more people get in.
It seems like some people are to shy to enter in
empty shops.
What if would be some kind of ‘fake’ customers
all the time…this would attract others
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10. 2.Shop assistant
Did you ever feel like going shopping is the last
thing you want to do before finally going home
(especially when you know the shops close
early, this is more stress to be on time)?
Or you feel like your partner does not have the
same shopping ‘skills as you’?
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11. What if you could make a shopping list on
the shop website. To fill what you need
, from which provider you want
AND
Someone to pack it for you
You just pass by to pick it up
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12. 3.I went shopping alone
Many salespersons but much more customers
My dress does not fit, I need another size but is
no one to help me
I am almost naked and to many clothes to put
on me to go to get the good size
Finally I leave having in mind…I will try the
right size another time
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13. What if
Would be buttons in the dressing
room
You push the button and someone
comes to help you
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14. 4.On the supermarket
You have nothing in the fridge
You need to cook but still no idea what
Some new recipes are always welcome
Many diverse recipes, eventually with the
ingredients you can buy from that shop
on the entrance of the supermarket
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17. Some of the pictures are from:
• http://www.amsterdam-advisor.com/where-
is-amsterdam.html
• http://en.wikipedia.org/wiki/Netherlands
• http://www.ziare.com/afaceri/idei-
afaceri/cum-stii-ca-ideea-ta-de-afaceri-e-
buna-1022212
The rest of the pictures are mine
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