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Nurturing Beauty
Through Botanicals:
A Visionary Approach of
Greenwood
Jacine
W O R L D
M A G A Z I N E
W O R L D
M A G A Z I N E
Nurturing Beauty
Through Botanicals:
A Visionary Approach of
Greenwood
Jacine
VOL-01 | ISSUE-05 | 2024
The Most
Successful
WOMEN
WOMEN
WOMEN
Entrepreneurs
to Follow
in2024
The Most
Successful
WOMEN
WOMEN
WOMEN
Entrepreneurs
to Follow
in2024
Over the next
two years, the
company aims
to diversify its
product
o erings by
venturing into
hair and
body care.
Quote?
EEDITORS
View
TheAstonishing
Arena
Personalities of
the Business
E - Lewis oper
Throughout history, women have continually proven their mettle, demonstrating prowess
and innovation across various sectors. The individuals featured in this edition have not
only shattered glass ceilings but also paved the way for future generations of women
leaders.
From technology to finance, healthcare to entertainment, these women stand as pillars of
inspiration and empowerment. Their visionary approaches, unwavering determination,
and commitment to excellence serve as guiding lights for aspiring leaders and
entrepreneurs.
This edition encapsulates the stories of ten outstanding women who have not only
excelled in their fields but have also made significant impacts through their work. Their
diverse experiences and achievements illuminate the possibilities for aspiring
businesswomen, offering insights and motivation for those navigating their own
professional journeys.
In an era where leadership is enabling innovations, breaking barriers and fostering
inclusivity, WomenWorld Magazine takes great pride in highlighting the achievements
and influence of some of the most remarkable women in the world of business. “The Most
Successful Women Entrepreneurs to Follow in 2024” is a testament to their exceptional
contributions, resilience and leadership in diverse industries.
We invite our readers to delve into the stories of these remarkable individuals, each a
testament to the potential and capabilities of women in business. Their journeys,
challenges, and triumphs serve as beacons of inspiration and motivation, proving that
success knows no gender.
This edition stands as a celebration of empowerment, a tribute to the remarkable strides
made by these women in their respective industries. It's a testament to the potential and
possibilities that lie ahead in the ever-evolving world of business. As we celebrate these
phenomenal women, let us continue to champion diversity, inclusivity, and empowerment
in all spheres of life.
TE
TE
08
16
Benchmark of Excellence
An Overview of Women Leaders
Making a Difference Globally
20
Strategies for Success
Empowering Women Entrepreneurs
Articles
Nurturing Beauty
Through Botanicals:
A Visionary Approach of
Greenwood
Jacine
C
O
V
E
R
S
T
O
R
Y
D
Info@womenworldmagazine.com
January, 2024
Copyright © 2024 WomenWorld Magazine, All rights reserved. The content and images used in this
magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical,
photocopying, recording or otherwise, without prior permission from WomenWorld Magazine.
Reprint rights remain solely with WomenWorld Magazine.
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C R E D I T S
CONTENT
Deputy Editor Lewis Cooper
Managing Editor Jerry Fernandes
Executive Editor Anish Miller
DESIGN
Visualizer Dave Bates
Art & Design Director Jimmy Anderson
Associate Designer Bruce Stacy
SALES
Senior Sales Manager Tom Wilson
Customer Success Manager David Smith
Sales Executives Amy, Alan
TECHNICAL
Technical Head Peter V.
Technical Consultant Victor Collins
Pooja M Bansal
Editor-in-Chief
SME-SMO
Research Analyst Eric Smith
SEO Executive Dave Peterson
DBrief
Company Name
Featured Person
Genie is a seasoned professional in international government
affairs, multi-lateral negotiator, thought leader and community
influencer
Helen's role entails a variety of responsibilities that include
developing, implementing and enforcing the BBC’s security
policies to protect the critical data, services and systems across
the business.
Jacine is driven by the vision of creating beauty products that
nurture the skin’s natural resilience by supporting its barrier,
utilizing botanicals with proven benefits
Kaspersky
kaspersky.com
BBC
bbc.co.uk
Roccoco Botanicals
roccoco.com
Genie Sugene Gan
Head of Government
Affairs & Public Policy
professional in Cybersecurity
& Tech
Marianna is a a people oriented person in parallel with
achieving business performance indicators with strong
analytical, communication, marketing and management skills.
Adient
adient.com
Mariana Plamadeala
Quality Systems
Engineer | Internal
Auditor 1st and 2nd party
Helen Rabe
Chief Information and
Security Officer
Jacine Greenwood
Founder and CEO
Leveraging innovative solutions and a profound understanding
of customer engagement dynamics, Manouk collaborates to
shape and optimize digital interactions for ABN AMRO's
clientele.
ABN AMRO Bank N.V.
nl.abnamro.com
Manouk Klaassen
Business Consultant
Customer Digital Engagement
Nurturing Beauty
Through Botanicals:
A Visionary Approach of
Greenwood
Jacine
Roccoco Botanicals prioritizes a
team-oriented culture from the
initial interview process,
communicating the company’s
values and emphasizing a
collaborative environment
where the mindset is focused on
teamwork rather than
individuals saying, ‘That’s not
my job’.
Cov
ver Story
Jacine Greenwood
Founder and CEO
Roccoco Botanicals
prominent figure in the cosmetic industry,
Aoften referred to as the fairy-godmother of skin,
Jacine Greenwood is the Founder and CEO of
Roccoco Botanicals. “With a global reputation as a
cosmetic chemist, Jacine is driven by the vision of creating
beauty products that nurture the skin’s natural resilience by
supporting its barrier, utilizing botanicals with proven
benefits.”
Jacine’s journey into the world of skincare was born out
of personal challenges. Struggling with acne-prone
sensitive skin and witnessing her children develop
eczema without finding effective solutions from
existing products, Jacine felt compelled to seek a better
way. This led to the inception of Roccoco Botanicals, a
brand dedicated to addressing the unique needs of
various skin types.
A Journey of Determination and Adaptability
Jacine’s educational path reflects her determination
and adaptability. Initially pursuing a nursing degree, she
faced numerous relocations due to her husband’s
commitments. Despite the challenges, she pivoted to
study beauty therapy, providing a foundational
understanding of skin and treatment. Following a
divorce, Jacine returned to complete her nursing
degree, gaining valuable insights into how medications
can impact the skin.
Investing in postgraduate courses, Jacine reached a
pivotal moment where she recognized the need to
create her own skincare products. She trained in
aromatherapy, sparking an interest in botanical
ingredients. Plants fascinated her, and at one point, she
considered becoming a naturopath. The appeal lay in
the fact that botanical ingredients could possess
thousands of phytocompounds, making them intelligent
choices for skincare due to their multifunctional nature.
Overcoming self-doubt, she embarked on a journey of
self-teaching cosmetic chemistry, eventually earning
qualifications as a cosmetic chemist.
Innovative Strategies and Philosophies
A pivotal moment for Jacine in shaping the growth and
success of her business was the implementation of
minimum order requirements. This strategic decision
prevented the depletion of resources on clinics that
generated minimal revenue, allowing the company to
allocate efforts more efficiently. Following Pareto’s
principles, they focused on identifying top-performing
clinics and analyzed common traits to attract more of
them.
Roccoco Botanicals distinguishes itself in the skincare
industry through its unique philosophy. The brand’s
emphasis on rapid results and tailored products for
individuals prone to acne and sensitivity sets it apart.
Despite the misconception that natural ingredients are
less effective, Roccoco Botanicals achieves impressive
results using elements from nature. Jacine’s intuitive
approach to formulation, leveraging her natural gift,
contributes to the brand’s success. The true impact of
their products often becomes apparent as positive
results accumulate, challenging the conventional
notions about the effectiveness of natural skincare.
Sustainability in Skincare
Roccoco Botanicals has consciously decided to
collaborate with suppliers who prioritize sustainable
practices. A significant number of the brand’s
ingredients carry Eco certification. In their
manufacturing process, water is recycled for cooling,
and efforts are made to recycle the fill or packaging
received.
The brand is committed to using recycled cardboard for
its boxes, and there are plans to introduce refillable
packaging, with the rollout scheduled for April of the
coming year. This commitment to sustainability reflects
Roccoco Botanicals’ dedication to environmental
responsibility and reducing its ecological footprint in
the skincare industry.
A pivotal moment for Jacine in
shaping the growth and
success of her business was
the implementation of
minimum order requirements.
The Most Successful Women Entrepreneurs to Follow in 2024
Myth Busting and Education
Jacine sheds light on a common myth in skincare—the
belief that products labeled as “non-comedogenic” are
inherently acne-safe. In reality, many products with this
label may not be acne-safe, leading to confusion among
customers who may experience breakouts after using
them. This highlights the importance of educating
consumers about the myths of product claims and
ingredients.
As per Jacine, education has been a cornerstone of
Roccoco Botanicals’ success. The brand initially utilized
Instagram as a platform for education and later
transitioned to a Facebook group. This shift provided a
distinct advantage, allowing for the development of a
more intimate relationship with customers. By using
these social platforms to educate and engage, Roccoco
Botanicals has created a space where customers can
learn more about the brand, its products, and skincare
practices, fostering a sense of connection and
understanding.
Jacine acknowledges trends but doesn’t always
embrace them. For her, innovation is about finding
alternative solutions to problems that are either
quicker or more effective. This pursuit of innovation
involves staying informed about available actives and
ingredients, as knowledge in this area is crucial for
creative problem-solving.
Unseen Triumphs and Hiring Challenges
The most rewarding moments for Roccoco Botanicals
have come from the creation of products that Jacine
never released publicly. These products were
developed for clients facing skin issues that couldn’t be
resolved through traditional dermatological methods.
Providing a solution and relief for these clients has
been a significant and fulfilling accomplishment.
On the flip side, the brand has encountered significant
obstacles, with one of the most prominent being the
challenge of finding the right staff. Learning from trial
and error, Jacine delved into understanding the
recruitment process and refining her interviewing
skills. This proactive approach led to a substantial
reduction in the failure rate of hiring employees who
weren’t the right fit for the brand, showcasing a
commitment to continuous improvement and
adaptability.
According to Jacine, the most significant challenge was
establishing brand recognition, especially when
competing against major established brands with more
sophisticated marketing strategies. Initially, she
adopted a strategy of providing the product for free,
confident that those who tried it would become loyal
customers. To build credibility, she actively engaged in
forums and LinkedIn discussions on skincare,
positioning herself as an expert and gaining the
attention of estheticians in the USA, ultimately
breaking into that market.
The Resilient Mindset
Jacine views resilience as a mindset, recognizing that
there are always alternative ways to approach
challenges. It involves maintaining an open mindset,
remaining adaptable, and being receptive to other
possibilities.
For self-care, Jacine emphasizes taking time out,
whether listening to music or spending quality
moments with her pets. Engaging in activities that
induce relaxation is key. Country drives into nature, a
gesture often facilitated by her husband, serves as a
particularly effective way to unwind and tap into
creativity. This holistic approach to well-being reflects
an understanding of the importance of mental and
emotional rejuvenation for resilience and creativity.
Global Formulation Approach
Roccoco Botanicals has also adapted some formulas to
colder climates, considering the USA's and Australia's
climate disparity. Jacine emphasizes the value of
firsthand experience gained through travel, allowing
her to formulate better products tailored to specific
environments. Testing these formulations in the actual
climate provides valuable insights for refinement.
Empowering Women in Beauty Entrepreneurship
Jacine highlights women’s critical role in the beauty
space, emphasizing the unique insight they bring to
innovation by understanding the needs and desires of
their own gender. This perspective allows women
entrepreneurs to create products and solutions that
resonate with their target audience.
She offers valuable advice to aspiring entrepreneurs,
emphasizing the importance of providing something of
value that people genuinely want or need. Jacine
cautions against entering business with untested ideas
and encourages seeking mentorship or gaining
knowledge through reading. Additionally, she advises
outsourcing and hiring as soon as possible to allow
entrepreneurs to focus on their strengths and core
competencies. This strategic approach can contribute
to the success and sustainability of a business.
Team-Oriented Culture and Commitment to
Sustainability
Roccoco Botanicals prioritizes a team-oriented culture
from the initial interview process, communicating the
company’s values and emphasizing a collaborative
environment where the mindset is focused on
teamwork rather than individuals saying, “That’s not my
job.” This approach allows the company to identify
individuals who align with the team’s ethos during the
interview.
Jacine emphasizes Roccoco Botanicals’ commitment to
its team by providing above-award wages and
opportunities for further growth. Additionally, the
company contributes to women’s organizations,
actively supporting and encouraging women to enter
the business world. In line with environmentally
conscious practices, Roccoco Botanicals participates in
recycling initiatives for packaging and boxes, and the
recent launch of refillable packaging underscores the
brand’s dedication to sustainability. This holistic
approach reflects a commitment to the well-being of
the team and the broader community and
environmental responsibility.
Jacine’s intuitive approach to
formulation, leveraging her
natural gift, contributes to the
brand’s success.
Global Expansion and Diversification
Jacine envisions global expansion, with plans to enter
the Canadian market in the next 12 months.
Additionally, Roccoco Botanicals is exploring
opportunities for expansion into India, with plans to
meet potential distributors in December. Over the next
two years, the company aims to diversify its product
offerings by venturing into hair and body care. This
strategic vision reflects the brand’s ambition to grow its
presence internationally and expand its product
portfolio.
Don’t worry
about failure; you
only have to be right
once.
Don’t worry
about failure; you
only have to be right
once.
-Drew Houston
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Women
An Overview of
Leaders Making a
Difference
Globally
In recent years, women leaders have been playing a significant role in shaping
the global landscape, breaking barriers, and making impactful contributions
to various fields. This article explores the qualities that define and distinguish
these women leaders, emphasizing their commitment to positive change and
progress.
Empathy and Compassion:
One key quality exhibited by women leaders is their profound sense of
empathy and compassion. They have demonstrated an unparalleled ability to
connect with the challenges faced by diverse communities and individuals.
This quality allows them to formulate policies and initiatives that address the
unique needs of different populations, fostering inclusivity and social
harmony.
Resilience in the Face of Adversity:
Women leaders globally have shown remarkable resilience when confronted
with adversity. Whether overcoming societal norms, navigating complex
political landscapes, or facing criticism, these leaders exhibit unwavering
determination to pursue their goals. This resilience not only empowers them
individually but also serves as an inspiration for others to persevere in the
face of challenges.
Collaborative Leadership:
Effective collaboration is another hallmark of women leaders making a
difference globally. They recognize the importance of building strong, diverse
Benchmark of Excellence
Jan 2024 | 16 | womenworldmagazine.com
teams and engaging in
partnerships to achieve
common goals. This
collaborative approach
promotes innovation and
ensures a holistic perspective
in decision-making,
contributing to sustainable
and inclusive development.
Visionary Leadership:
Many women leaders possess
a visionary outlook, capable
of identifying long-term goals
and strategies to bring about
positive change. Their ability
to envision a better future
empowers them to implement
policies and initiatives that
address the root causes of
issues, promoting lasting and
meaningful transformations.
Commitment to Education
and Empowerment:
Across the globe, women
leaders have shown a deep
commitment to education and
empowerment. They
understand the pivotal role
education plays in breaking
the cycle of poverty and
promoting gender equality.
These leaders champion
initiatives that provide access
Jan 2024 | 17 | womenworldmagazine.com
to quality education for all, empowering individuals to
realize their full potential and contribute meaningfully
to society.
Effective Communication:
Women leaders are often recognized for their
exceptional communication skills. Whether addressing
a nation, negotiating with global counterparts, or
engaging with local communities, their ability to convey
ideas with clarity and empathy fosters understanding
and unity. Effective communication is a critical tool in
building trust and inspiring collective action.
Environmental Stewardship:
A growing number of women leaders are taking bold
steps towards environmental sustainability.
Recognizing the urgent need for climate action, they
advocate for policies that address environmental
challenges and promote sustainable practices. Their
commitment to protecting the planet reflects a broader
understanding of the interconnectedness of global
issues.
Social Justice and Human Rights:
Many women leaders actively champion social justice
and human rights on a global scale. Their dedication to
upholding fundamental rights and promoting equality
extends beyond national borders. By addressing issues
such as systemic discrimination, poverty, and injustice,
these leaders strive to create societies that respect the
dignity and rights of all individuals, regardless of their
background.
Inclusive Economic Policies:
Women leaders often prioritize inclusive economic
policies that aim to reduce inequality and create
opportunities for all. By fostering economic growth that
benefits marginalized communities, these leaders
contribute to building more resilient and sustainable
economies. Their focus on inclusivity helps bridge the
wealth gap and ensures that the benefits of economic
development reach a broader segment of the
population.
Adaptive Problem-Solving:
The ability to adapt to evolving challenges is a crucial
quality displayed by women leaders. In a rapidly
changing global landscape, these leaders showcase
resilience and agility in navigating complex issues. Their
capacity for adaptive problem-solving enables them to
address emerging threats and seize opportunities for
positive transformation.
Mentorship and Support for Future Leaders:
Recognizing the importance of mentorship, women
leaders actively engage in supporting and nurturing the
next generation of leaders. By sharing their
experiences, providing guidance, and creating
mentorship programs, they contribute to the
development of a pipeline of diverse and capable
leaders. This commitment to mentorship ensures a
sustainable legacy of positive impact.
Cultural Sensitivity and Diplomacy:
In the realm of international relations, women leaders
often exhibit cultural sensitivity and diplomacy. Their
ability to navigate diverse cultural landscapes and
engage in constructive dialogue fosters stronger global
partnerships. By promoting mutual understanding and
collaboration, these leaders contribute to building a
more peaceful and interconnected world.
Tech and Innovation Advocacy:
As technology continues to play a crucial role in shaping
the future, women leaders actively advocate for the
inclusion of women in the fields of science, technology,
engineering, and mathematics (STEM). Their emphasis
on diversity in these sectors ensures that innovations
reflect a wide range of perspectives, leading to more
inclusive and equitable technological advancements.
Jan 2024 | 18 | womenworldmagazine.com
Empowering
Women
Entrepreneurs
mpowering women entrepreneurs is
Ecrucial for fostering economic growth,
promoting diversity, and creating a
more inclusive business environment. While
women have made significant strides in the
entrepreneurial landscape, there are still
challenges they face. This article explores key
strategies to empower and support women
entrepreneurs in their journey to success.
Access to Education and Training:
One of the fundamental strategies for
empowering women entrepreneurs is
providing them with access to education and
training programs. These initiatives should
cover various aspects of business
management, financial literacy, and leadership
skills. By enhancing their knowledge and skills,
women entrepreneurs can navigate the
complexities of running a business with
confidence.
Networking Opportunities:
Building a strong network is vital for success
in the business world. Creating platforms and
events that facilitate networking among
women entrepreneurs helps them connect
with mentors, investors, and other business
professionals. Networking not only opens
doors to valuable resources but also fosters a
supportive community.
Jan 2024 | 20 | womenworldmagazine.com
Strategies for Success
Jan 2024 | 21 | womenworldmagazine.com
Mentorship Programs:
Mentorship plays a crucial role in the development of
entrepreneurs. Establishing mentorship programs that
pair experienced entrepreneurs with women seeking
guidance can provide invaluable insights, advice, and
encouragement. Mentorship helps bridge the gap
between theory and real-world business challenges,
accelerating the learning curve for women
entrepreneurs.
Access to Funding:
Financial barriers often hinder the growth of women-
owned businesses. Governments, financial institutions,
and private organizations should actively work towards
providing equal access to funding for women
entrepreneurs. Initiatives such as low-interest loans,
grants, and venture capital specifically dedicated to
women-led businesses can be instrumental in
overcoming financial obstacles.
Flexible Work Policies:
Recognizing and accommodating the unique challenges
faced by women, especially those balancing business
and family responsibilities, is crucial. Implementing
flexible work policies, such as remote work options and
family-friendly policies, can contribute to a more
supportive and inclusive entrepreneurial ecosystem.
Promoting Diversity and Inclusion:
Encouraging diversity and inclusion in all aspects of
business, including leadership roles and decision-
making processes, is essential. Companies and
organizations should actively work towards creating
environments that value and celebrate diversity,
fostering a culture where women entrepreneurs can
thrive.
Technology Adoption:
Embracing technology can be a game-changer for
women entrepreneurs. Access to digital tools, e-
commerce platforms, and online marketing strategies
can significantly expand their reach and enhance
business operations. Training programs focused on
technology adoption can empower women to leverage
these tools effectively.
Advocacy and Policy Support:
Advocating for policies that promote gender equality in
entrepreneurship is crucial. Governments and industry
associations should work together to create an
environment that supports and encourages the
participation of women in business. This includes
addressing legal and regulatory barriers that may
disproportionately affect women entrepreneurs.
Community Engagement and Support:
Establishing strong community support networks is
essential for women entrepreneurs. Local business
associations, chambers of commerce, and community
organizations can play a pivotal role in providing
resources, organizing events, and fostering a sense of
belonging. Community support helps women
entrepreneurs overcome challenges by sharing
experiences and collaborating on solutions.
Promoting Work-Life Balance:
Striking a balance between professional and personal
life is a common challenge for entrepreneurs.
Encouraging a healthy work-life balance by promoting
self-care and stress management is vital.
Showcasing and celebrating the success stories of
women entrepreneurs can be a powerful motivational
tool. Recognizing their achievements not only inspires
others but also challenges stereotypes and
preconceptions about women in business. Media,
industry conferences, and awards can contribute to
raising the visibility of successful women
entrepreneurs.
Inclusive Marketing and Branding:
Businesses should adopt inclusive marketing strategies
that resonate with diverse audiences. By featuring
women entrepreneurs in advertising and branding
campaigns, companies not only contribute to breaking
gender stereotypes but also create a more inclusive
market environment. This approach can attract a
broader customer base and enhance the visibility of
women-owned businesses.
Access to International Markets:
Facilitating access to international markets is crucial
for the growth of women-led businesses. Governments
and industry organizations can provide support in
navigating international trade regulations, connecting
entrepreneurs with global networks, and offering
export assistance programs. This opens up new
opportunities and markets for women entrepreneurs to
expand their businesses globally.
Continuous Learning and Skill Development:
The business landscape is constantly evolving, and
continuous learning is essential for staying competitive.
Establishing ongoing training programs and workshops
that address emerging trends, technological
advancements, and evolving market dynamics ensures
that women entrepreneurs remain at the forefront of
their industries.
Corporate Partnerships and Supplier Diversity:
Encouraging corporate partnerships with women-
owned businesses and promoting supplier diversity
initiatives can create additional avenues for growth.
Large corporations can actively seek partnerships with
women entrepreneurs as suppliers, vendors, and
collaborators, fostering a more inclusive business
ecosystem.
Encouraging Entrepreneurship in Education:
Introducing entrepreneurship education in schools and
universities can instill an entrepreneurial mindset from
a young age. Encouraging girls and young women to
explore and pursue entrepreneurial endeavors as a
viable career option can help break down societal
barriers and foster a new generation of women
entrepreneurs.
Jan 2024 | 22 | womenworldmagazine.com
Leadership
is not about
being
It is about making
everyone
else
better.
thebest.
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The Most Successful Women Entrepreneurs to Follow in 2024.pdf

  • 1. Nurturing Beauty Through Botanicals: A Visionary Approach of Greenwood Jacine W O R L D M A G A Z I N E W O R L D M A G A Z I N E Nurturing Beauty Through Botanicals: A Visionary Approach of Greenwood Jacine VOL-01 | ISSUE-05 | 2024 The Most Successful WOMEN WOMEN WOMEN Entrepreneurs to Follow in2024 The Most Successful WOMEN WOMEN WOMEN Entrepreneurs to Follow in2024 Over the next two years, the company aims to diversify its product o erings by venturing into hair and body care.
  • 2.
  • 5. E - Lewis oper Throughout history, women have continually proven their mettle, demonstrating prowess and innovation across various sectors. The individuals featured in this edition have not only shattered glass ceilings but also paved the way for future generations of women leaders. From technology to finance, healthcare to entertainment, these women stand as pillars of inspiration and empowerment. Their visionary approaches, unwavering determination, and commitment to excellence serve as guiding lights for aspiring leaders and entrepreneurs. This edition encapsulates the stories of ten outstanding women who have not only excelled in their fields but have also made significant impacts through their work. Their diverse experiences and achievements illuminate the possibilities for aspiring businesswomen, offering insights and motivation for those navigating their own professional journeys. In an era where leadership is enabling innovations, breaking barriers and fostering inclusivity, WomenWorld Magazine takes great pride in highlighting the achievements and influence of some of the most remarkable women in the world of business. “The Most Successful Women Entrepreneurs to Follow in 2024” is a testament to their exceptional contributions, resilience and leadership in diverse industries. We invite our readers to delve into the stories of these remarkable individuals, each a testament to the potential and capabilities of women in business. Their journeys, challenges, and triumphs serve as beacons of inspiration and motivation, proving that success knows no gender. This edition stands as a celebration of empowerment, a tribute to the remarkable strides made by these women in their respective industries. It's a testament to the potential and possibilities that lie ahead in the ever-evolving world of business. As we celebrate these phenomenal women, let us continue to champion diversity, inclusivity, and empowerment in all spheres of life.
  • 6. TE TE 08 16 Benchmark of Excellence An Overview of Women Leaders Making a Difference Globally 20 Strategies for Success Empowering Women Entrepreneurs Articles Nurturing Beauty Through Botanicals: A Visionary Approach of Greenwood Jacine
  • 8. D Info@womenworldmagazine.com January, 2024 Copyright © 2024 WomenWorld Magazine, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from WomenWorld Magazine. Reprint rights remain solely with WomenWorld Magazine. Follow us on https://www.facebook.com/Womenworldmagazines https://twitter.com/womenworldmag We are also available on : C R E D I T S CONTENT Deputy Editor Lewis Cooper Managing Editor Jerry Fernandes Executive Editor Anish Miller DESIGN Visualizer Dave Bates Art & Design Director Jimmy Anderson Associate Designer Bruce Stacy SALES Senior Sales Manager Tom Wilson Customer Success Manager David Smith Sales Executives Amy, Alan TECHNICAL Technical Head Peter V. Technical Consultant Victor Collins Pooja M Bansal Editor-in-Chief SME-SMO Research Analyst Eric Smith SEO Executive Dave Peterson
  • 9. DBrief Company Name Featured Person Genie is a seasoned professional in international government affairs, multi-lateral negotiator, thought leader and community influencer Helen's role entails a variety of responsibilities that include developing, implementing and enforcing the BBC’s security policies to protect the critical data, services and systems across the business. Jacine is driven by the vision of creating beauty products that nurture the skin’s natural resilience by supporting its barrier, utilizing botanicals with proven benefits Kaspersky kaspersky.com BBC bbc.co.uk Roccoco Botanicals roccoco.com Genie Sugene Gan Head of Government Affairs & Public Policy professional in Cybersecurity & Tech Marianna is a a people oriented person in parallel with achieving business performance indicators with strong analytical, communication, marketing and management skills. Adient adient.com Mariana Plamadeala Quality Systems Engineer | Internal Auditor 1st and 2nd party Helen Rabe Chief Information and Security Officer Jacine Greenwood Founder and CEO Leveraging innovative solutions and a profound understanding of customer engagement dynamics, Manouk collaborates to shape and optimize digital interactions for ABN AMRO's clientele. ABN AMRO Bank N.V. nl.abnamro.com Manouk Klaassen Business Consultant Customer Digital Engagement
  • 10. Nurturing Beauty Through Botanicals: A Visionary Approach of Greenwood Jacine Roccoco Botanicals prioritizes a team-oriented culture from the initial interview process, communicating the company’s values and emphasizing a collaborative environment where the mindset is focused on teamwork rather than individuals saying, ‘That’s not my job’. Cov
  • 11. ver Story Jacine Greenwood Founder and CEO Roccoco Botanicals
  • 12. prominent figure in the cosmetic industry, Aoften referred to as the fairy-godmother of skin, Jacine Greenwood is the Founder and CEO of Roccoco Botanicals. “With a global reputation as a cosmetic chemist, Jacine is driven by the vision of creating beauty products that nurture the skin’s natural resilience by supporting its barrier, utilizing botanicals with proven benefits.” Jacine’s journey into the world of skincare was born out of personal challenges. Struggling with acne-prone sensitive skin and witnessing her children develop eczema without finding effective solutions from existing products, Jacine felt compelled to seek a better way. This led to the inception of Roccoco Botanicals, a brand dedicated to addressing the unique needs of various skin types. A Journey of Determination and Adaptability Jacine’s educational path reflects her determination and adaptability. Initially pursuing a nursing degree, she faced numerous relocations due to her husband’s commitments. Despite the challenges, she pivoted to study beauty therapy, providing a foundational understanding of skin and treatment. Following a divorce, Jacine returned to complete her nursing degree, gaining valuable insights into how medications can impact the skin. Investing in postgraduate courses, Jacine reached a pivotal moment where she recognized the need to create her own skincare products. She trained in aromatherapy, sparking an interest in botanical ingredients. Plants fascinated her, and at one point, she considered becoming a naturopath. The appeal lay in the fact that botanical ingredients could possess thousands of phytocompounds, making them intelligent choices for skincare due to their multifunctional nature. Overcoming self-doubt, she embarked on a journey of self-teaching cosmetic chemistry, eventually earning qualifications as a cosmetic chemist. Innovative Strategies and Philosophies A pivotal moment for Jacine in shaping the growth and success of her business was the implementation of minimum order requirements. This strategic decision prevented the depletion of resources on clinics that generated minimal revenue, allowing the company to allocate efforts more efficiently. Following Pareto’s principles, they focused on identifying top-performing clinics and analyzed common traits to attract more of them. Roccoco Botanicals distinguishes itself in the skincare industry through its unique philosophy. The brand’s emphasis on rapid results and tailored products for individuals prone to acne and sensitivity sets it apart. Despite the misconception that natural ingredients are less effective, Roccoco Botanicals achieves impressive results using elements from nature. Jacine’s intuitive approach to formulation, leveraging her natural gift, contributes to the brand’s success. The true impact of their products often becomes apparent as positive results accumulate, challenging the conventional notions about the effectiveness of natural skincare. Sustainability in Skincare Roccoco Botanicals has consciously decided to collaborate with suppliers who prioritize sustainable practices. A significant number of the brand’s ingredients carry Eco certification. In their manufacturing process, water is recycled for cooling, and efforts are made to recycle the fill or packaging received. The brand is committed to using recycled cardboard for its boxes, and there are plans to introduce refillable packaging, with the rollout scheduled for April of the coming year. This commitment to sustainability reflects Roccoco Botanicals’ dedication to environmental responsibility and reducing its ecological footprint in the skincare industry. A pivotal moment for Jacine in shaping the growth and success of her business was the implementation of minimum order requirements.
  • 13. The Most Successful Women Entrepreneurs to Follow in 2024 Myth Busting and Education Jacine sheds light on a common myth in skincare—the belief that products labeled as “non-comedogenic” are inherently acne-safe. In reality, many products with this label may not be acne-safe, leading to confusion among customers who may experience breakouts after using them. This highlights the importance of educating consumers about the myths of product claims and ingredients. As per Jacine, education has been a cornerstone of Roccoco Botanicals’ success. The brand initially utilized Instagram as a platform for education and later transitioned to a Facebook group. This shift provided a distinct advantage, allowing for the development of a more intimate relationship with customers. By using these social platforms to educate and engage, Roccoco Botanicals has created a space where customers can learn more about the brand, its products, and skincare practices, fostering a sense of connection and understanding. Jacine acknowledges trends but doesn’t always embrace them. For her, innovation is about finding alternative solutions to problems that are either quicker or more effective. This pursuit of innovation involves staying informed about available actives and ingredients, as knowledge in this area is crucial for creative problem-solving. Unseen Triumphs and Hiring Challenges The most rewarding moments for Roccoco Botanicals have come from the creation of products that Jacine never released publicly. These products were
  • 14. developed for clients facing skin issues that couldn’t be resolved through traditional dermatological methods. Providing a solution and relief for these clients has been a significant and fulfilling accomplishment. On the flip side, the brand has encountered significant obstacles, with one of the most prominent being the challenge of finding the right staff. Learning from trial and error, Jacine delved into understanding the recruitment process and refining her interviewing skills. This proactive approach led to a substantial reduction in the failure rate of hiring employees who weren’t the right fit for the brand, showcasing a commitment to continuous improvement and adaptability. According to Jacine, the most significant challenge was establishing brand recognition, especially when competing against major established brands with more sophisticated marketing strategies. Initially, she adopted a strategy of providing the product for free, confident that those who tried it would become loyal customers. To build credibility, she actively engaged in forums and LinkedIn discussions on skincare, positioning herself as an expert and gaining the attention of estheticians in the USA, ultimately breaking into that market. The Resilient Mindset Jacine views resilience as a mindset, recognizing that there are always alternative ways to approach challenges. It involves maintaining an open mindset, remaining adaptable, and being receptive to other possibilities. For self-care, Jacine emphasizes taking time out, whether listening to music or spending quality moments with her pets. Engaging in activities that induce relaxation is key. Country drives into nature, a gesture often facilitated by her husband, serves as a particularly effective way to unwind and tap into creativity. This holistic approach to well-being reflects an understanding of the importance of mental and emotional rejuvenation for resilience and creativity. Global Formulation Approach Roccoco Botanicals has also adapted some formulas to colder climates, considering the USA's and Australia's climate disparity. Jacine emphasizes the value of firsthand experience gained through travel, allowing her to formulate better products tailored to specific environments. Testing these formulations in the actual climate provides valuable insights for refinement. Empowering Women in Beauty Entrepreneurship Jacine highlights women’s critical role in the beauty space, emphasizing the unique insight they bring to innovation by understanding the needs and desires of their own gender. This perspective allows women entrepreneurs to create products and solutions that resonate with their target audience. She offers valuable advice to aspiring entrepreneurs, emphasizing the importance of providing something of value that people genuinely want or need. Jacine cautions against entering business with untested ideas and encourages seeking mentorship or gaining knowledge through reading. Additionally, she advises outsourcing and hiring as soon as possible to allow entrepreneurs to focus on their strengths and core competencies. This strategic approach can contribute to the success and sustainability of a business. Team-Oriented Culture and Commitment to Sustainability Roccoco Botanicals prioritizes a team-oriented culture from the initial interview process, communicating the company’s values and emphasizing a collaborative environment where the mindset is focused on teamwork rather than individuals saying, “That’s not my job.” This approach allows the company to identify individuals who align with the team’s ethos during the interview. Jacine emphasizes Roccoco Botanicals’ commitment to its team by providing above-award wages and opportunities for further growth. Additionally, the company contributes to women’s organizations, actively supporting and encouraging women to enter the business world. In line with environmentally conscious practices, Roccoco Botanicals participates in recycling initiatives for packaging and boxes, and the recent launch of refillable packaging underscores the brand’s dedication to sustainability. This holistic approach reflects a commitment to the well-being of the team and the broader community and environmental responsibility.
  • 15. Jacine’s intuitive approach to formulation, leveraging her natural gift, contributes to the brand’s success. Global Expansion and Diversification Jacine envisions global expansion, with plans to enter the Canadian market in the next 12 months. Additionally, Roccoco Botanicals is exploring opportunities for expansion into India, with plans to meet potential distributors in December. Over the next two years, the company aims to diversify its product offerings by venturing into hair and body care. This strategic vision reflects the brand’s ambition to grow its presence internationally and expand its product portfolio.
  • 16. Don’t worry about failure; you only have to be right once. Don’t worry about failure; you only have to be right once. -Drew Houston
  • 17. Enter the Realm of Charismatic Perspectives W O R L D M A G A Z I N E Stay in touch Explore our Latest Editions on womenworldmagazine.com
  • 18. Women An Overview of Leaders Making a Difference Globally In recent years, women leaders have been playing a significant role in shaping the global landscape, breaking barriers, and making impactful contributions to various fields. This article explores the qualities that define and distinguish these women leaders, emphasizing their commitment to positive change and progress. Empathy and Compassion: One key quality exhibited by women leaders is their profound sense of empathy and compassion. They have demonstrated an unparalleled ability to connect with the challenges faced by diverse communities and individuals. This quality allows them to formulate policies and initiatives that address the unique needs of different populations, fostering inclusivity and social harmony. Resilience in the Face of Adversity: Women leaders globally have shown remarkable resilience when confronted with adversity. Whether overcoming societal norms, navigating complex political landscapes, or facing criticism, these leaders exhibit unwavering determination to pursue their goals. This resilience not only empowers them individually but also serves as an inspiration for others to persevere in the face of challenges. Collaborative Leadership: Effective collaboration is another hallmark of women leaders making a difference globally. They recognize the importance of building strong, diverse Benchmark of Excellence Jan 2024 | 16 | womenworldmagazine.com
  • 19. teams and engaging in partnerships to achieve common goals. This collaborative approach promotes innovation and ensures a holistic perspective in decision-making, contributing to sustainable and inclusive development. Visionary Leadership: Many women leaders possess a visionary outlook, capable of identifying long-term goals and strategies to bring about positive change. Their ability to envision a better future empowers them to implement policies and initiatives that address the root causes of issues, promoting lasting and meaningful transformations. Commitment to Education and Empowerment: Across the globe, women leaders have shown a deep commitment to education and empowerment. They understand the pivotal role education plays in breaking the cycle of poverty and promoting gender equality. These leaders champion initiatives that provide access Jan 2024 | 17 | womenworldmagazine.com
  • 20. to quality education for all, empowering individuals to realize their full potential and contribute meaningfully to society. Effective Communication: Women leaders are often recognized for their exceptional communication skills. Whether addressing a nation, negotiating with global counterparts, or engaging with local communities, their ability to convey ideas with clarity and empathy fosters understanding and unity. Effective communication is a critical tool in building trust and inspiring collective action. Environmental Stewardship: A growing number of women leaders are taking bold steps towards environmental sustainability. Recognizing the urgent need for climate action, they advocate for policies that address environmental challenges and promote sustainable practices. Their commitment to protecting the planet reflects a broader understanding of the interconnectedness of global issues. Social Justice and Human Rights: Many women leaders actively champion social justice and human rights on a global scale. Their dedication to upholding fundamental rights and promoting equality extends beyond national borders. By addressing issues such as systemic discrimination, poverty, and injustice, these leaders strive to create societies that respect the dignity and rights of all individuals, regardless of their background. Inclusive Economic Policies: Women leaders often prioritize inclusive economic policies that aim to reduce inequality and create opportunities for all. By fostering economic growth that benefits marginalized communities, these leaders contribute to building more resilient and sustainable economies. Their focus on inclusivity helps bridge the wealth gap and ensures that the benefits of economic development reach a broader segment of the population. Adaptive Problem-Solving: The ability to adapt to evolving challenges is a crucial quality displayed by women leaders. In a rapidly changing global landscape, these leaders showcase resilience and agility in navigating complex issues. Their capacity for adaptive problem-solving enables them to address emerging threats and seize opportunities for positive transformation. Mentorship and Support for Future Leaders: Recognizing the importance of mentorship, women leaders actively engage in supporting and nurturing the next generation of leaders. By sharing their experiences, providing guidance, and creating mentorship programs, they contribute to the development of a pipeline of diverse and capable leaders. This commitment to mentorship ensures a sustainable legacy of positive impact. Cultural Sensitivity and Diplomacy: In the realm of international relations, women leaders often exhibit cultural sensitivity and diplomacy. Their ability to navigate diverse cultural landscapes and engage in constructive dialogue fosters stronger global partnerships. By promoting mutual understanding and collaboration, these leaders contribute to building a more peaceful and interconnected world. Tech and Innovation Advocacy: As technology continues to play a crucial role in shaping the future, women leaders actively advocate for the inclusion of women in the fields of science, technology, engineering, and mathematics (STEM). Their emphasis on diversity in these sectors ensures that innovations reflect a wide range of perspectives, leading to more inclusive and equitable technological advancements. Jan 2024 | 18 | womenworldmagazine.com
  • 21.
  • 22. Empowering Women Entrepreneurs mpowering women entrepreneurs is Ecrucial for fostering economic growth, promoting diversity, and creating a more inclusive business environment. While women have made significant strides in the entrepreneurial landscape, there are still challenges they face. This article explores key strategies to empower and support women entrepreneurs in their journey to success. Access to Education and Training: One of the fundamental strategies for empowering women entrepreneurs is providing them with access to education and training programs. These initiatives should cover various aspects of business management, financial literacy, and leadership skills. By enhancing their knowledge and skills, women entrepreneurs can navigate the complexities of running a business with confidence. Networking Opportunities: Building a strong network is vital for success in the business world. Creating platforms and events that facilitate networking among women entrepreneurs helps them connect with mentors, investors, and other business professionals. Networking not only opens doors to valuable resources but also fosters a supportive community. Jan 2024 | 20 | womenworldmagazine.com
  • 23. Strategies for Success Jan 2024 | 21 | womenworldmagazine.com Mentorship Programs: Mentorship plays a crucial role in the development of entrepreneurs. Establishing mentorship programs that pair experienced entrepreneurs with women seeking guidance can provide invaluable insights, advice, and encouragement. Mentorship helps bridge the gap between theory and real-world business challenges, accelerating the learning curve for women entrepreneurs. Access to Funding: Financial barriers often hinder the growth of women- owned businesses. Governments, financial institutions, and private organizations should actively work towards providing equal access to funding for women entrepreneurs. Initiatives such as low-interest loans, grants, and venture capital specifically dedicated to women-led businesses can be instrumental in overcoming financial obstacles. Flexible Work Policies: Recognizing and accommodating the unique challenges faced by women, especially those balancing business and family responsibilities, is crucial. Implementing flexible work policies, such as remote work options and family-friendly policies, can contribute to a more supportive and inclusive entrepreneurial ecosystem. Promoting Diversity and Inclusion: Encouraging diversity and inclusion in all aspects of business, including leadership roles and decision- making processes, is essential. Companies and organizations should actively work towards creating environments that value and celebrate diversity,
  • 24. fostering a culture where women entrepreneurs can thrive. Technology Adoption: Embracing technology can be a game-changer for women entrepreneurs. Access to digital tools, e- commerce platforms, and online marketing strategies can significantly expand their reach and enhance business operations. Training programs focused on technology adoption can empower women to leverage these tools effectively. Advocacy and Policy Support: Advocating for policies that promote gender equality in entrepreneurship is crucial. Governments and industry associations should work together to create an environment that supports and encourages the participation of women in business. This includes addressing legal and regulatory barriers that may disproportionately affect women entrepreneurs. Community Engagement and Support: Establishing strong community support networks is essential for women entrepreneurs. Local business associations, chambers of commerce, and community organizations can play a pivotal role in providing resources, organizing events, and fostering a sense of belonging. Community support helps women entrepreneurs overcome challenges by sharing experiences and collaborating on solutions. Promoting Work-Life Balance: Striking a balance between professional and personal life is a common challenge for entrepreneurs. Encouraging a healthy work-life balance by promoting self-care and stress management is vital. Showcasing and celebrating the success stories of women entrepreneurs can be a powerful motivational tool. Recognizing their achievements not only inspires others but also challenges stereotypes and preconceptions about women in business. Media, industry conferences, and awards can contribute to raising the visibility of successful women entrepreneurs. Inclusive Marketing and Branding: Businesses should adopt inclusive marketing strategies that resonate with diverse audiences. By featuring women entrepreneurs in advertising and branding campaigns, companies not only contribute to breaking gender stereotypes but also create a more inclusive market environment. This approach can attract a broader customer base and enhance the visibility of women-owned businesses. Access to International Markets: Facilitating access to international markets is crucial for the growth of women-led businesses. Governments and industry organizations can provide support in navigating international trade regulations, connecting entrepreneurs with global networks, and offering export assistance programs. This opens up new opportunities and markets for women entrepreneurs to expand their businesses globally. Continuous Learning and Skill Development: The business landscape is constantly evolving, and continuous learning is essential for staying competitive. Establishing ongoing training programs and workshops that address emerging trends, technological advancements, and evolving market dynamics ensures that women entrepreneurs remain at the forefront of their industries. Corporate Partnerships and Supplier Diversity: Encouraging corporate partnerships with women- owned businesses and promoting supplier diversity initiatives can create additional avenues for growth. Large corporations can actively seek partnerships with women entrepreneurs as suppliers, vendors, and collaborators, fostering a more inclusive business ecosystem. Encouraging Entrepreneurship in Education: Introducing entrepreneurship education in schools and universities can instill an entrepreneurial mindset from a young age. Encouraging girls and young women to explore and pursue entrepreneurial endeavors as a viable career option can help break down societal barriers and foster a new generation of women entrepreneurs. Jan 2024 | 22 | womenworldmagazine.com
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  • 26. Leadership is not about being It is about making everyone else better. thebest. LEADER
  • 27. RSHIP