The presentation slides for my session at #barcamplondon6 on 29th March 2009.

2. Before I begin...

3. This isn’t a “how to make money” talk

4. If there was a secret to it, I wouldn’t be here.

5. Hello!

6. App Store, Android Market, App World, Ovi, App Catalog, SkyMarket

7. O2 Litmus, Orange Application Shop, etc...

8. App Store, Android Market, App World, Ovi, App Catalog, SkyMarket

9. iPhone App Store

10. In the beginning...

11. http://tinyurl.com/pinchiphone

12. Now: Fighting for shelf space

13. Target: 50 in a month

14. 42 downloads after almost 3 weeks

15. You might get lucky

16. But you probably won’t

17. Android Market

18. UK only app released 26th Jan 09 Saved consumers ~£24k, btw

19. Worldwide app released 28th March 2009, 9:30am (GMT) Screenshot taken 29th March, 10:30am (BST)

22. Even more amazing...

23. 178 people still have the app installed!

24. Could you....? #barcamplondon6 wiki wall

25. Android users are stupid

26. Android users are stupid

27. Android users are stupid American

28. You’ll probably sell more on Android than the iPhone

29. But remember...

30. Neither app store is the holy grail

31. You still have to advertise the app It won’t sell itself It won’t sell itself It won’t sell itself

32. Thanks! @simonmaddox