Books & Mortar: Getting attention for facility plans
THE KABUL LIBRARY
1. THE
KABUL
LIBRARY
YOUR GATEWAY TO A WIDE RANGE OF
SCIENTIFIC RESOURCES & RESEARCH
DATABASES
GROUP MEMBERS:
FAZAL HAQ
MUMTAZ AHMAD
BEHROZSHAH BAREKZAI
S. HASEEB SADAT
2. MISSION AND VISION
• Mission:
– To educate Afghan people through propagating
the habit of reading and mobilize them with the
needed knowledge resources through ground-
breaking ways.
• Vision:
– To be one of the largest and prestigious libraries of
Afghanistan.
3. THE ESSENTIALS OF OUR IDEA
• The core idea
– High Quality Books (Competitive advantage)
– Search or browse engine for easily finding book from
shelves & information from e-Encyclopedias.(Competitive advantage)
– Science & Social Science disciplines
– Online access to education & knowledge portals, e-
Articles, e-Journals, e-Publications, e-Research databases
from reliable & popular sources (Competitive advantage)
• The added features
– Private debate/discussion rooms
– Computer Stations
– Wi-Fi Facility
– Multilanguage
– Cafeteria (outside the library)
4. LEGAL STATUS & OWNERSHIP
STRUCTURE
• Our business is going to be legally established as
Partnership.
• Management board will consist of 5 partners.
• Mumtaz Ahmad (15%), FazalHaq (25%),
Behrozshah (25%), Haseeb (25%) & Nisar (10%).
• Active partners: Mumtaz Ahmad & Haseeb
• Passive partners: Behrozshah, Fazal Haq & Nisar.
• Principal authority & control power: Mumtaz
Ahmad
• Profit sharing ratio: 5:3:3:4:1
5. MARKET ANALYSIS
• Our research shows there is a good chance for
success. Why?
– Low & small competitors.
– High thirst/demand for quality educational
materials and resources, especially in Kart-e-3 &
Kot-e-Sangi areas
– Large financial & technical support from
Government and other NPO organizations &
donors
– High growth, but low margin
6. OUR OPERATIONAL &
MARKETING PLAN
• Business location will be KART-E-3
• Strategic Partners (EBSCO, John Wiley & Sons,
Elsevier)
• Book dealers from Pakistan, Dubai & India.
• Our starting scale of business is to house
5,000 books with the target to serve 2,500
users, currently.
• And as users increase, more space extension
will be provided.
• Works stations needed 30.
7. OUR OPERATIONAL &
MARKETING PLAN
• Space Requirement:
– 500 square feet for housing book collections of 5,000.
– 1,500 square feet for reader seating.
• Seats per 1,000 population 15 for a population of 2,500. So
35 seats, but to be conservative 50 seats required. Excess
will be stocked. Allow 30 square feet per reader seating, so
30*50 = 1,500 square feet
– 1,500 square feet needed for computer stations
• Allocation of 50 square feet per computer work station
– 1,700 square feet for staff work space
• Departments: Operations, Finance, IT, & Management
Office.
8. OUR OPERATIONAL &
MARKETING PLAN
• Space Requirement:
– 900 square feet for debate/discussion rooms.
– Allocation of about 17% of the gross area of
building for special use (e.g. Cafeteria,
Photocopiers, break room etc.)
– 25% Non assignable space for janitor’s closets,
maintenance services, storage rooms, rest rooms,
entrance hall & etc.
– Total gross area of 12,250 square feet required.
• 100 – NA & S (17%+25%) = 58%. So 6,100 square feet
(i.e. essential space needs) / 0.58 = ~10,520 square feet
(Total gross area).
9. OUR OPERATIONAL &
MARKETING PLAN
• Staff requirement:
– 2 librarian, 2 administrative assistants, 1 Operations
manager, 1 customer service officer (for Operations
Dept.)
– 1 IT manager, 1 IT assistant (for IT Dept.)
– 1 Finance manager, 1 Finance assistant (for Finance
Dept.)
– 2 cleaners, 1 electrician (for Maintenance services)
– 1 person for Cafeteria
– 1 person for Security
• Library timing: 07:00 AM to 09:00 PM all the
week except Saturday.
10. OUR OPERATIONAL &
MARKETING PLAN
• Marketing strategy: Our strategy is to provide
high quality knowledge resources to only
those who worth it, especially by allowing
subscription/membership to selective
customers, Like:
– Universities
– Business Organizations
– Governmental bodies
– Students with only high rankings OR sponsorship.
– Researchers & academics
11. OUR OPERATIONAL &
MARKETING PLAN
• Products: we have Three membership
plan/packages.
– Special incentives & discounts will be given to
institutional users like businesses & universities.
Monthly
membership
plan
Semi-annually
membership
plan+access to
research databases
Annually
membership
plan+access to
research databases
12. FINANCIAL PROJECTIONS
• Financial projection of Capital & Operating
expenditures:
Capital Expenditures (Purchases)
# Items (Description) Quantity
Avg. Price per
Qty Total in AFN Total in USD
1Stocks of Books 5,000 2500 12,500,000 219,298.25
2Furnitures & Fixtures 299,000 5,245.61
3Computer Workstations 35 25000 875,000 15,350.88
4IT Equipments 499,500 8,763.16
5Office Equipments 149,000 2,614.04
6Motors & Vehicles 1 290000 290,000 5,087.72
7Electrical Equipments 53,000 929.82
Grand Total 14,665,500 257,289.47
13. Operating expenditures (in annual term)
# Items (Description) Amount in AFN Amount in USD
1Staff cost 2,592,000 45,473.68
2Office supplies 50,000 877.19
3Maintenance IT 30,000 526.32
4Maintenance Premises (library, Floor, Departments etc) 40,000 701.75
5Maintenance IT & Office Equipments 25,000 438.60
6Maintenance Electrical Equipments 20,000 350.88
7Maintenance Vehicle 15,000 263.16
8Building Rental 900,000 15,789.47
9License 30,000 526.32
10Fuel 160,000 2,807.02
11Entertainment 15,000 263.16
12Lighting & Heating 240,000 4,210.53
13Communication (Internet services, Telephone) 200,000 3,508.77
14Advertisement 27,000 473.68
15Printing 14,000 245.61
16Professional & Consultancy 220,000 3,859.65
17Subscriptions - (Research, Journals, Articles etc), Average 1,005,480 17,640.00
18Depreciation - Allowance of 10% for all fixed assets 216,550 3,799.12
Grand Total 5,800,030 101,754.91
14. FINANCIAL PROJECTIONS
• Total direct initial investment of $257,300 by
five partners.
• Total annual working capital of $98,000
• Financial supporters & contributors:
– Bunyad Bayat
– US Embassy
– UNESCO
– Asia Foundation
15. REVENUE PROJECTIONS
Revenue Projection
Revenue Type Amount in AFN Amount in USD
Membership 1,798,920 31,560
Contribution 3,787,080 66,440
Fundraiser - -
Investment - -
Grant Total 5,586,000 98,000
• We will use financial support yearly to make it to Break-even
point.
• And to make it break-even from our own operations we need
a membership or user base of 195.
Editor's Notes
Mission Exp: Afghanistan has long been in a devastating state of war, illiteracy & inaccessibility to education services which have dismantled every infrastructural and foundational services of our nation. Now our aim is to change this condition and persuade people to take active part in the development of their country by broadening the depth of their knowledge. And we provide this opportunity. So our intentions in serving this purpose not only encompasses financial rewards to us but also one of the national objectives of our country.
Limited Partnership: structure will allow us to raise the capital required and enjoy the advantage of being taxed at personal level. Furthermore running the business as L-Partnership can help us reduce the risk of any potential losses to each individual by dividing the losses among the partners. Because we want to testify the initial phase of our business idea and hence measure its success.
Our team (primarily we four) has done a thorough research & survey of the education market to find out on the problems academics have. The survey & research shows that most of academics in Afghanistan are not equipped with sound and quality knowledge resources. And when most people try to go beyond mere academic materials and steep in the depth of a subject or field related area, they face difficulties finding reliable and adequate resources. So we tried to provide with the solution which they can overcome their academic and research needs. There are small numbers of private libraries (mostly operating as NPO), which means a less intense environment for competition. People especially love to read in the areas of Kart-e-3 and Kot-e-Sangi, with much of those small libraries operating in these areas. There is large support from governmental bodies and other NGO organizations that intend to develop the cultural and educational branch of Afghanistan. Growth rate for this business is high compared to other educational services, but the margin for profit is low, because organizations in these areas are monitored by governmental bodies.