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THE FUTURE IS INTERDISCIPLINARY
 What skills does the future of design require?
 We asked professional designers to weigh in on                                                                            10
                                                                                                                            Curriculums from
                                                                                                                                                                                8“Traditional” skills
                                                                                                                                                                                                                               7
                                                                                                                                                                                                                               “New” skills appeared less
                                                                                                                                                                                                                                                                                  43  Designers regarded as                                       Corporate 53%
 educating the next wave of young designers.                                                                                Top-ranked schools
                                                                                                                            across the U.S. were compared.
                                                                                                                                                                                 appeared at nearly
                                                                                                                                                                                 every school.
                                                                                                                                                                                                                               frequently in curriculums.
                                                                                                                                                                                                                               Relevancy of these skills
                                                                                                                                                                                                                                                                                      decision-makers within their
                                                                                                                                                                                                                                                                                      organizations evaluated the
                                                                                                                                                                                                                                                                                                                                                  Consultant 48%

                                                                                                                                                                                                                               was supported by Core77.                               different groupings of skills.




 Interdisciplinary skills are the most                                                                               The future will rely on tradition:                                                                                    The future is (apparently) not in product
 important assets for future designers.                                                                              Foundational skills remain highly valued.                                                                             specialization.

                                                                                                                                                                                                                                                                                                                                           460
                            Having empathy for other disciplines is one of the most important things a


                                                                                                                                                                  12
                            student can learn. No matter where they start their career they are going to
                            be just one cog in the larger team.
                                                                                                                                                                                                                                               An employee entrenched in a product category quickly gets trapped in                               Interdisciplinary
                                                                                                                                                                    Foundational                                                               the paradigms and conventions. Some of the best ideas are solutions


    25
                                                                                                                                                                                                                                                                                                                                                  Skills
                                                                                                                                                                    Skills                                                                     from other industries that are modified to solve a different problem.


Interdisciplinary
           Skills
                              18                                                      16                                                          7
                                                                                                                               Interdisciplinary Skills,
                                                                                                                                                                          Everyone must know the basics. You can't bend or break the rules if
                                                                                                                                                                          you don't know what they are to begin with.


                                                              15
                                                                                        Drawing and
                                All other new                                           Rendering                              Drawing and Rendering
                                skills combined

                                                         Interdisciplinary
                                                                    Skills                  4  All other skills                                                                           Most design schools begins their
                                                                                                                                                                                                                                                                                        167     Product
                                                                                               (average)                                                                                  curriculum with design skills that
                                                                                                                                                                                          apply broadly to many types of                                                                   Specialization
                                                                                                                                                                                          design students. Coming in a
                                Times selected as a                                     Times ranked highest                                         Number of votes                      variety of names, they have been                                                                                                   Total weighted
                                skill of “high                                          or second-highest                                            for most important                   organized into a collective group                                                                                                  scores, all skills
                                importance.”                                            overall.                                                     skill overall.                       under this name.




                            Interaction, Business of Design, and Design                                                                                                                                     Sustainability and Design Management
                            Research are said to be growing the most.                                                                                                                                       are buzzing. No love for Human Factors.
                               Understanding the context of design and how designers can
                               add value IS the future of our profession.                                                                                                                                                                                        636
                                                                                                                                                                                                                                                                  Design Management
                                                                                                                                                                                                                                                                                                        732
                                                                                                                                                                                                                                                                                                          Sustainable
                                                                                                                                                                                                                                                                                                          Design



                                                                                                                                                                                                                                      480
        As traditional design roles diminish in their occurrence,



                                                                                                                            13
        designers who specialize in research can continue to be
        valuable additions to a company.




                                                                                                 8
                                                                                                                                                                                                                                         Average word


                                                                                                                                                                                                            219
                                                                                                                              Interaction                                                                                                count
                                                                                                                              Design

                                                                                                 Business of


                                                                                     7
                                                                                                                                                                                                              Human Factors
                                                                                                 Design


                                                                                      Design
                                                                                      Research
                                                  Number of mentions                                    The most significant change underway in the design                                                                                                                        Word counts from
                                                  regarding skills is growing                           world right now in my opinion. Well thought out                                                                                                                          open-ended questions
                                                  the most in importance.                               interaction can result in competitive advantage beyond                                                                                                                   on each skill.
                                                                                                        that of features, aesthetics, and cost/value.




 OVERALL RANKING
                                                                                                                                                                                                                                  [Core skills] are the most important and least effected by trends in the industry.
 How do new skills and traditional skills
 stack up together?
                                                                                                                                                                                                                                                                This stuff is about rigor, building in the work ethic that is going to make
                                                                                                                                                                                                                                                                a kid a good intern. They might have amazing styling or cad skills, but
                                                                                                                                                        Teaching general business principles is often overlooked in many                                        because they learned to measure twice and cut once and pay attention
                                                                                                                                                        traditional Design Education programs.                                                                  to the details in foundations they'll end up being a better hire.



                                                                                                                          Everything is interaction design...The faster we stop treating                 A great deal of work can be wasted if you have not identified the right                                 It's the main skill that allows us
                                                                                                                          interaction design as a separate task or even discipline, the stronger         problem to solve. Furthermore, once you have a solution, you need to                                   to visualize what others put in
                                                                                                                          we are as a profession.                                                        make sure it is something consumers will accept (and buy).                                             bullet points on a power point.




                                              I think getting things in your hand is very important. However, students
                                              do not need to make things by hand carving thing out of foam...with the
                                              availability of CNC machines and quick rapid prototyping.
                                                                                                                          I don't need someone to know muscle names and nerve sensitivities,
                                                                                                                          but understanding that people will use products is essential.
                                                                                                                                                                                                                                          #IDSA2012                                                  What’s your best advice on
                                                                                                                                                                                                                                                                                                     developing interdisciplinary skills?


   The younger you are the more diverse you should be. You never know
   where you'll end up or who your next client will be or how your affinity
   for design will change over your career.




  Product        Design                           Sustainable           Modelmaking Design Theory Branding and                                 Human               Interaction             Business of            CAD Skills             Materials and             Design              Foundational               Drawing and Interdisciplinary
  Specialization Management                       Design                Prototyping               Graphics                                     Factors             Design                  Design                                        Processes                 Research            Skills                     Rendering   Skills




  Least Important                                                                                                                                                                                                                                                                                                                     Most Important




 IDSA                                                     Education Symposium                                                                                                                                                             MICHAEL ROLLER                                                                         Special thanks to:
                                                                                                                                                                                                                                          Adjunct Professor, University of Cincinnati
                                                          August 15, 2012 Boston                                                                                                                                                          Associate Creative Director, Kaleidoscope
                                                                                                                                                                                                                                          mroller@kascope.com
                                                                                                                                                                                                                                          @rollermt

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The Future Is Interdisciplinary

  • 1. THE FUTURE IS INTERDISCIPLINARY What skills does the future of design require? We asked professional designers to weigh in on 10 Curriculums from 8“Traditional” skills 7 “New” skills appeared less 43 Designers regarded as Corporate 53% educating the next wave of young designers. Top-ranked schools across the U.S. were compared. appeared at nearly every school. frequently in curriculums. Relevancy of these skills decision-makers within their organizations evaluated the Consultant 48% was supported by Core77. different groupings of skills. Interdisciplinary skills are the most The future will rely on tradition: The future is (apparently) not in product important assets for future designers. Foundational skills remain highly valued. specialization. 460 Having empathy for other disciplines is one of the most important things a 12 student can learn. No matter where they start their career they are going to be just one cog in the larger team. An employee entrenched in a product category quickly gets trapped in Interdisciplinary Foundational the paradigms and conventions. Some of the best ideas are solutions 25 Skills Skills from other industries that are modified to solve a different problem. Interdisciplinary Skills 18 16 7 Interdisciplinary Skills, Everyone must know the basics. You can't bend or break the rules if you don't know what they are to begin with. 15 Drawing and All other new Rendering Drawing and Rendering skills combined Interdisciplinary Skills 4 All other skills Most design schools begins their 167 Product (average) curriculum with design skills that apply broadly to many types of Specialization design students. Coming in a Times selected as a Times ranked highest Number of votes variety of names, they have been Total weighted skill of “high or second-highest for most important organized into a collective group scores, all skills importance.” overall. skill overall. under this name. Interaction, Business of Design, and Design Sustainability and Design Management Research are said to be growing the most. are buzzing. No love for Human Factors. Understanding the context of design and how designers can add value IS the future of our profession. 636 Design Management 732 Sustainable Design 480 As traditional design roles diminish in their occurrence, 13 designers who specialize in research can continue to be valuable additions to a company. 8 Average word 219 Interaction count Design Business of 7 Human Factors Design Design Research Number of mentions The most significant change underway in the design Word counts from regarding skills is growing world right now in my opinion. Well thought out open-ended questions the most in importance. interaction can result in competitive advantage beyond on each skill. that of features, aesthetics, and cost/value. OVERALL RANKING [Core skills] are the most important and least effected by trends in the industry. How do new skills and traditional skills stack up together? This stuff is about rigor, building in the work ethic that is going to make a kid a good intern. They might have amazing styling or cad skills, but Teaching general business principles is often overlooked in many because they learned to measure twice and cut once and pay attention traditional Design Education programs. to the details in foundations they'll end up being a better hire. Everything is interaction design...The faster we stop treating A great deal of work can be wasted if you have not identified the right It's the main skill that allows us interaction design as a separate task or even discipline, the stronger problem to solve. Furthermore, once you have a solution, you need to to visualize what others put in we are as a profession. make sure it is something consumers will accept (and buy). bullet points on a power point. I think getting things in your hand is very important. However, students do not need to make things by hand carving thing out of foam...with the availability of CNC machines and quick rapid prototyping. I don't need someone to know muscle names and nerve sensitivities, but understanding that people will use products is essential. #IDSA2012 What’s your best advice on developing interdisciplinary skills? The younger you are the more diverse you should be. You never know where you'll end up or who your next client will be or how your affinity for design will change over your career. Product Design Sustainable Modelmaking Design Theory Branding and Human Interaction Business of CAD Skills Materials and Design Foundational Drawing and Interdisciplinary Specialization Management Design Prototyping Graphics Factors Design Design Processes Research Skills Rendering Skills Least Important Most Important IDSA Education Symposium MICHAEL ROLLER Special thanks to: Adjunct Professor, University of Cincinnati August 15, 2012 Boston Associate Creative Director, Kaleidoscope mroller@kascope.com @rollermt