The City of Dallas Population Explosion

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This infographic was created to graphically display the historic rise of the population of Dallas, Texas as well as covering the projected population forecast for 2030 by the North Central Texas Council of Governments.

Education

Getting teams to communicate during a redesign or major site migration can be a major clusterfail. Company structure, outdated systems, and egos can all get in the way. Even with more and more companies adopting lean principles and design thinking, the vast majority still struggle to document and implement a basic content strategy. There is another way, and it doesn't suck. This talk will provide the following actionable takeaways: - Where and how communication breaks down among most UX teams (and how to overcome it) - How to get key stakeholders to communicate their insights and value in a centralized, constructive and distilled manner - How to integrate critical SEO considerations without completely mutilating your copy - Specific tools, resources, and proven processes to overcome these common woes

Major Keys to Wordpress Speed

Steve Floyd

You should view the whole thing here - http://axz.mx/looking-glass-ux Traditionally, UX has viewed SEO as being disruptive to design and communication, and SEO believe UX overlooks searchability. But in order to make our campaigns successful, we need to be empathetic to each other. Steve Floyd, CEO and Founder at AXZM, walks through how designers think and what they value, understanding contrasting and differing language and tools in SEO and UX communities, and how to better integrate and add value to design workflows as an SEO.

Building Better Experiences With Content Personalization

Steve Floyd

The days of painting your content with broad brush strokes over over. With a fractured market and even more people and brands rushing in to become publishers every day, personalizing your content will give you an edge over your competition. Developing a 1:1 communication strategy with your customers, users, audience, etc... will not only improve their experience and build loyalty, but it will differentiate your content among the sea of mediocrity.

Through The Looking Glass: The Value of Good Design

Steve Floyd

Our professional lens often shapes how we perceive value. The larger UX / IA and Content Strategy community have always looked at us (Search Engine Marketers / Digital Marketers) as disruptive to the communication goals of the organizations we work for, and rightfully so. We are notorious for undervaluing design, but it doesn’t have to be that way! We need to be more empathetic to those who make our campaigns a success. In this presentation I provide actionable resources that search engine marketers / digital marketers can use to better integrate into the design process as well as how they can add value and insights to the people on the other side of the house. The key takeaways from this presentation for attendees would be: – Understanding how designers think and what they value – Understanding the language and tools UX / IA / CS professionals use in contrast with the language and tools search engine marketers use – How digital marketers can add value to the workflow of the people we work with (how, when and where to integrate)

Hyper Local Content Marketing

Steve Floyd

Content that is geared toward people in your own backyard is a good thing. It’s good for people, it’s good for the engines and when it’s good for both, it’s good for business. Have you ever tried creating and promoting it? It’s not as easy as it might seem, especially if you are promoting a product or service that people are not interested in. With updates to the local SEO algorithm becoming more in line with traditional SEO ranking signals, the location, activity, quality and context of your content is important now more than ever before. Small local businesses have limited resources, so having a strategy in place to make each piece of content as effective as possible is critical. In this presentation learn how you can unlock the power of local content to drive engagement, rankings and sales.

Catching Fireflies: Measuring The Value of Content

Steve Floyd

Growth Hacking With APIs

Steve Floyd

A major convergence is happening on the web that could disrupt the traditional rules of business and it's no surprise it's being driven by data. With cloud hosting available for pennies on the dollar, over 10,000+ APIs in 2015 available to the public and an estimated 60% of internet traffic compromised of bots, getting data is easier (and cheaper) than ever before. This environment is an ideal opportunity for savvy startups, agencies and businesses looking to take advantage of the wealth of data available. The barrier to entry has been removed and those who act quickly will capitalize, compete and even disrupt in ways we can only imagine. In this presentation, find out the best APIs, processes and technology that you can leverage to get an unfair advantage over your competition in 2015 and beyond.

Selling Guns to Gandhi: The Art of Content Buy-In - DMFBSteve Floyd

Selling Guns to Gandhi: Getting Content Buy-In - Pubcon New Orleans 2014

Steve Floyd

Creating, managing and distributing useful, usable content on a regular basis is hard enough, but have you ever tried to sell it? Agencies and in-house teams alike are having a hard time getting buy-in for meaningful content initiatives that provide tangible value for their target audience. All too often decision makers tie our hands, focusing too heavily on what competitors are doing instead of highlighting their unique value in a way that resonates with the people that matter most: Customers. This presentation aims to provide actionable tips, tactics and real world use cases for selling strategic content to the people who write the checks.

Crouching Stakeholder Hidden Content

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Planning for Responsive: Why Your Developers Hate You

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Bruce Lee Guide to Strategic Content (Remix)

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Selling Guns to Gandhi: The Art of Content Buy-In

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Stop Selling SEO

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Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46 Event Link:- https://meetups.mulesoft.com/events/details/mulesoft-mysore-presents-exploring-gemini-ai-and-integration-with-mulesoft/ Agenda ● Java 17 Upgrade Overview ● Why and by when do customers need to upgrade to Java 17? ● Is there any immediate impact to upgrading to Mule Runtime 4.6 and beyond? ● Which MuleSoft products are in scope? For Upcoming Meetups Join Mysore Meetup Group - https://meetups.mulesoft.com/mysore/ YouTube:- youtube.com/@mulesoftmysore Mysore WhatsApp group:- https://chat.whatsapp.com/EhqtHtCC75vCAX7gaO842N Speaker:- Shubham Chaurasia - https://www.linkedin.com/in/shubhamchaurasia1/ Priya Shaw - https://www.linkedin.com/in/priya-shaw Organizers:- Shubham Chaurasia - https://www.linkedin.com/in/shubhamchaurasia1/ Giridhar Meka - https://www.linkedin.com/in/giridharmeka Priya Shaw - https://www.linkedin.com/in/priya-shaw Shyam Raj Prasad- https://www.linkedin.com/in/shyam-raj-prasad/

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