2. “It’s not just about being able to
write a check. It’s being able to
touch somebody’s life.”
- OPRAH WINFREY
3. Learning
Objectives
3 Questions to Ask Yourself Before
Starting a Nonprofit Organization
Forming a Corporation in Texas
Articles of Incorporation
Filing for 501 (c)(3) status
Filing for Franchise and Sales Tax
Exemption
Bylaws
Coming up with the Mission Statement
Fundraising and Marketing
Human Resources
4. 3 Questions to Ask Before
Starting a Non-profit
Will your nonprofit fill an unmet need in your community?
Gathering support and funding, winning grants, and getting donations
will be a lot easier if you have strong numbers to show that your non-profit
meets a need in the community.
For example, if you want to open a domestic violence shelter for men,
you should be able to show that there is no other viable place for male
victims to go
5. 3 Questions to Ask Before
Starting a Non-profit
Are there any other organizations already serving the same need?
Even if your nonprofit is targeting a very niche need, there may be another
organization already servicing that need.
If so, then you must decide whether the need is great enough to warrant
multiplying services and/or whether services offered by you will be so different
that there is a market for them.
Educate yourself about other non-profits in your area and the services they
provide
This is helpful research that in the future can be used to share resources, expertise and clientele
6. 3 Questions to Ask Before
Starting a Non-profit
What sort of people will join or support your organization?
To run a successful nonprofit, you will need the support of your
community.
You should define the services you will provide, targeted demographic
for services and your mission early on to help find supporters financially
and otherwise.
You must research your area to see if you have a viable idea that will be
supported. Include local government sources in your research.
7. Steps to
Creating a
Non-profit in
Texas
STEP ONE:
FORM A CORPORATION. Although you do not have,
there are some strong benefits to incorporating your
501(c)3. There are also disadvantages.
ADVANTAGES:
• Exempted from corporate income taxes and other
taxes, like local taxes from county, including property
tax
• Protection from personal liability – Board members,
officers, and employees do not have to personally
answer for the debts or lawsuits against the non-
profit corporation.
• Creditors can only go after corporate assets
• Employee benefits – as a corporation, the nonprofit
now qualifies for group health insurance, life
insurance and pension plans
• Adds corporate structure – through bylaws and
articles of incorporation, nonprofits add clarity to the
mission and values of the organizations, as well as
how business will be conducted
8. Steps to
Creating a
Non-profit in
Texas
STEP ONE:
FORM A CORPORATION. Although you do not have
to, there are some strong benefits to incorporating your
501(c)3. There are also disadvantages.
DISADVANTAGES:
• A lot more paperwork to fill out for incorporation
• Additional expenses if you need an attorney to help
you with that paperwork
• Time and energy compiling bylaws and regulations
and to grow the organization
• Restrictions including no pay for those sitting in the
board of directors
• Limits on political campaigning and lobbying
• When organization closes, assets must be
transferred to another non-profit organization
9. Steps to
Creating a
Non-profit in
Texas
STEP ONE:
FORM A CORPORATION. Although you do not have,
there are some strong benefits to incorporating your
501(c)3. There are also disadvantages.
HOW TO INCORPORATE IN TEXAS
STATE:
1.Fill out a Certificate of Formation - Nonprofit
Corporation (a.k.a. Articles of Incorporation)
2.Send it to Secretary of State in Austin, TX
3.Pay the filing fee of $25
4.For more information, go to the website:
sos.state.tx.us/corp/nonprofit_org.shtml or call: (512)
463-5555
10. What are Articles of
Incorporation?
• Articles of incorporation establish a corporation as a separate business entity. When completed and
filed, they become a public record and provide important information about the corporation, like its
name, contact information, and information about its shares of stock (if applicable).
• Known in Texas as the “Certificate of Formation – Nonprofit Corporation”
11. What are Articles of
Incorporation?
•Usually include:
• The name and principal office address of the corporation.
• The purpose of the corporation. Most states allow you to state a broad, general business purpose for your
corporation – you do not need to be specific.
• The name and address of your registered agent and registered office.
• The registered agent is someone who has agreed to accept service of lawsuits and other official documents on behalf of the
corporation. In some states, the agent must sign a document agreeing to act as agent.
12. What are Articles of
Incorporation?
•Usually include:
• List the names and addresses of the members of the corporation’s initial board of directors.
• Information about the number and type of shares of stock the corporation is authorized to issue. The number and
type of shares may be used to calculate taxes and fees.
• The names and addresses of the organizer. An “organizer” is a person who signs the articles of incorporation and
ensures that they get filed. The organizer can be anyone – he or she doesn’t have to be an officer, director or
shareholder of the corporation.
• The organizer’s signatures.
13. Steps to
Creating a
Non-profit in
Texas
STEP TWO:
REGISTER AS A 501(c)(3).
• 501(c) of the U.S. Internal Revenue Code lists the type
of organizations that may receive exemption from federal
income tax
• 501(c)(3) are not for profit organizations usually referred
to as “charitable nonprofits”, “public nonprofits”, or simply
a “charity”
• To qualify for this status, the organization must serve
one or more of these purposes:
• Charitable purpose
• Religious
• Educational
• Scientific
• Literary
• Testing for public safety
• Fostering amateur sports competition
• Preventing ccruelty to children or animals
14. Steps to
Creating a
Non-profit in
Texas
STEP TWO:
REGISTER AS A 501(c)(3).
• The organization must explain how it plans to further
public good
• Requirement for 501(c)(3) tax-exempt status:
• Must be organized and operated for the exempt
purpose ONLY
• Must no serve any private interest. It cannot benefit
any shareholders or individuals
• The organization is allowed to make a profit, but
that profit must support the charitable purpose
• It may not engage in ppolitical or lobbying activities.
TO OBTAIN 501(c) (3) TAX-EXEMPT STATUS:
• Form 1023 must be submitted to: Internal Revenue Service P.O.
Box 12192 Covington, KY 41012-0192
• For further information go to:
www.irs.gov/charities or call: (800) 829–3676 (Form related
questions) (800) 829–1040 (general information)
15. Steps to
Creating a
Non-profit in
Texas
STEP THREE:
REGISTER FOR FRANCHISE & SALES TAX
EXEMPTION
• Being a 501(c)(3) does not automatically exempt your
organization from sales tax
• You must file the appropriate form with the Texas
Comptroller
• File a proper exemption application Form AP 205, together
with a copy of the Articles of Incorporation and the IRS
Determination Letter
• Paperwork must be mailed to: Texas Comptroller of Public
Accounts Exempt Organizations Section at P.O. Box 13528
Austin, TX 78711-3528
• There is no filing fee
• For more information, call: (800) 252-5555
16. What are Bylaws?
• Bylaws describe the way the corporation will be run, including the rights and responsibilities
of the officers, directors and shareholders.
• Bylaws are an internal document that should be kept with your other corporate records.
• Bylaws are not filed with the state.
18. Human Resources in Nonprofit
• HR issues facing nonprofits can be very similar to those facing for-profits companies
• According to Small Business Administration, HR representatives must concern themselves
with:
Assessing personnel needs
Recruiting personnel
Screening personnel
Selecting and hiring personnel
Orienting new employees to the organization
Deciding compensation issues
Handling disciplinary issues
19. Human Resources in Nonprofit
• HR issues facing nonprofits can be very similar to those facing for-profits companies
• According to Small Business Administration, HR representatives must concern themselves
with:
Assessing personnel needs
Recruiting personnel
Screening personnel
Selecting and hiring personnel
Orienting new employees to the organization
Deciding compensation issues
Handling disciplinary issues
20. Nonprofit Checklist
Does the organization have a code of ethics?
Does the organization have a conflict-of-interest policy?
Does the organization have a whistleblower policy?
Does the organization have a document retention and destruction policy?
Does the organization have a process for determining executive compensation?
Does the organization have a policy concerning participation in a joint venture?
Does the organization have a policy concerning documentation of meetings?
Does the organization have a policy concerning the activities of its affiliates (if any)?
Does the organization have a process for review of annual information returns?
Does the organization have a gift acceptance policy? Does the organization have a policy as to debt
collections?
Does the organization have an investment policy?
Does the organization have a fundraising policy?
Does the organization have an expense reimbursement policy?
21. Mission Statement & Purpose
“If mission accomplishment is as important [to
nonprofits] as profit attainment [is to for-profits], why
do most nonprofits not spend equivalent time in
mission creation and monitoring?”
~Harvard Business Review
22. What is a Mission Statement?
• A mission statement describes an organization’s fundamental, unique purpose.
• It communicates the value the nonprofit delivers, and what groups it serves and how.
• Therefore, the best nonprofit mission statements are a succinct encapsulation of:
- Why your nonprofit exists
- Whom it serves
- How it serves them
• Some nonprofits struggle to differentiate between a mission statement and a vision
statement.
• What is the difference between a mission statement and a vision statement?
• Both mission and vision statements capture the essence of your organization’s beliefs and
values,
• But, a vision statement explains the overall goal of your organization looking into the future,
while the mission statement outlines the present plan to realize the vision.
23. Mission Statement
We are a Comprehensive Homeless Program that Helps Willing People gain
Dignity and Independence
24. Why is a Mission Statement
Important?
1. Give purpose and give direction to you agency. The mission statement provides clarity in a succinct way
about the agency’s mission and purpose for existing.
2. The great motivator. Your staff, volunteers, board members and managers will look to your mission
statement to guide them as they accomplish what the nonprofit was created to do.
3. Mission statements can be used to send a powerful message to your community. Its clarity will let your
community and those who support your cause what you stand for and what you are working towards.
4. Mission statements can be used to focus energy and attention in your decision making. If used to narrow
what your agency is there to do, a good mission statement can help make clear courses of action.
25. Why is a Mission Statement
Important?
1. Give purpose and give direction to you agency. The mission statement provides clarity in a succinct way
about the agency’s mission and purpose for existing.
2. Mission statement can be the great motivator. Your staff, volunteers, board members and managers will
look to your mission statement to guide them as they accomplish what the nonprofit was created to do.
3. Mission statements can be used to send a powerful message to your community. Its clarity will let your
community and those who support your cause what you stand for and what you are working towards.
4. Mission statements can be used to focus energy and attention in your decision making. If used to narrow
what your agency is there to do, a good mission statement can help make clear courses of action.
26. Fundraising
• What is Nonprofit Fundraising?
• Fundraising is the process of asking for contributions from individuals,
companies, and foundations.
• Nonprofits can fundraise through a variety of digital and traditional
communication methods.
27. Fundraising Sources
• Individuals. Individual giving makes up nearly three-fourths of all charitable
contributions.
• Individual donations may be collected through direct mail, pledge
fundraising, website, recurring donations, annual events, annual
campaigns, text donations, planned gifts, peer-to-peer fundraising, major
gifts, phonathons, capital campaigns
29. Fundraising Sources
• Companies – Corporate giving is good way to not only raise funds but build on
those community partnerships and relationships
• Types of company giving include matching gifts, volunteer grants,
corporate grants and In-Kind donations
30. Fundraising Sources
• Foundations - Foundations distribute grants to qualifying nonprofits who
submit applications.
• Two main types of grants: Community Foundation Grants & Private
Foundation Grants
31. Other sources of funds
• Government grants and contracts
• Interest on Investments
• Fees for goods and/or services
• Bequests
• Endowments
• Loans/program-related investments (PRIs)
• Tax revenue
• Membership dues and fees
32. Nonprofit Marketing
Marketing helps your nonprofit:
• Spread your message and mission statement
• Alert the public to important events and news
• Bring in new donors which in turns brings in new revenue
• Showcase your success to current donors
• Reach more people with the work you do
• Create strong relationships with other organizations in the community
• Reach out to government agencies and get referrals and support
• Gain exposure in the community/media
33. References
•Starting and managing a nonprofit organization: a legal guide. Author: Bruce Hopkins. Publisher: Wiley
Nonprofit Authority
•Initial filing requirements to become a Texas nonprofit. Retrieved from
https://www.nonprofitlegalcenter.com/texas/
•What to put in the bylaws. Retrieved from https://www.legalzoom.com/articles/what-information-
must-be-put-into-corporate-bylaws
•How to write an awesome nonprofit mission statement? Retrieved from
https://donorbox.org/nonprofit-blog/nonprofit-mission-statement/
34. References
• 8 Easy Steps to Marketing Your Nonprofit Organization Initial filing requirements to become a Texas
nonprofit. Retrieved from https://www.thebalancesmb.com/eight-easy-steps-to-marketing-your-
nonprofit-organization-2294906