Tony Hall, the director-general of the BBC, outlined his mission to create bold and imaginative content for the public using new technologies, while ensuring the organization is well-managed, adapts to change when needed, and addresses potential barriers like cyber crime, staffing issues, and having the right people in the right roles.

1. The BBC
Tony Hall
What is his mission?
 To serve the public
 Going to do the boldest, greatest imaginative work of our lives
 New technology
How does he propose to do this?
 It is going to be well manage and robust
 Positive mind set/ intention
 Change when change is necessary
What barriers or issues do you think he faces?
 To inform , educate , and to entertain
 Cyber crime
 Right people in the right places
 Staffing issues