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From Master Plan to Phase 1.
Our Journey.
Over the past two years, the team in partnership with the City and the
community has progressed The Bay initiative from a Conceptual Master
Plan of the entire park and the first phase, to a feasible and developable
Implementation Plan for the first phase, and most recently to a
recommended Site Plan for the first phase that we can develop into an
actual park for everyone in our community to use and enjoy.
In this presentation, you can learn more about how we progressed from
Master Plan to Implementation Plan.
"As we recruited the team of experienced and talented park designers and developers, we
challenged them to create “an iconic, public destination”, a one-of-a-kind, signature park
on beautiful Sarasota Bay that would be open and accessible, free and welcoming to
everyone in our community.” - AG Lafley, Startup CEO
SEPTEMBER
2018
APRIL
2019
SEPTEMBER
2019
FEBRUARY
2019
JULY
2019
AUGUST
2019
September 2018
City Commission Unanimously Approves Conceptual Master Plan
On September 6, 2018, the Sarasota City Commission unanimously approved…
…the Conceptual Master Plan for The Bay Park and the first 10-acre phase.
EXISTING CONDITIONS CONCEPTUAL MASTER PLAN
Conceptual Master Plan looking from Sarasota Bay over The Bay Park to downtown.
APRIL
2019
SEPTEMBER
2019
SEPTEMBER
2018
JULY
2019
AUGUST
2019
FEBRUARY
2019
February 2019
The Birth of the Circular Sunset Boardwalk
The design team gains a deep understanding of the water and the land conditions, and the
conservation and environmental requirements and objectives for the design of an
Implementation Plan for the first phase.
In February of 2019, the design team engaged in a series of design and sketch sessions in
Sarasota.
The design team looked at iconic boardwalks and piers from around the world for inspiration.
The iterative design process over the next six months resulted in this Phase 1 Implementation
Plan presented and approved at the September 16, 2019 City Commission meeting.
“Science and art informed and inspired our sketch session. We knew we had to design for access and
connectivity, and to design in a way that enabled the sea grasses, living shoreline, mangroves and bayou so
critical to the environment to thrive. Amazingly, all five sketch teams came up with circular or curvilinear
boardwalk designs...that balanced accessibility and connectivity, environmental, and park goer experiential
needs...in a way that held the promise of creating something great for the bay and Sarasota.”
- Gina Ford, Lead Designer
Sketch from the February 2019 design session.
In March 2019, Bill Waddill and AG Lafley update the neighborhood association members and
representatives on The Bay.
FEBRUARY
2019
SEPTEMBER
2019
SEPTEMBER
2018
JULY
2019
AUGUST
2019
APRIL
2019
April 2019
Phase 1 Concept Plan Presentation
On April 16, 2019, the design team presented a complete Phase 1 design and draft Implementation
Plan that encompassed all of the research, ideation and community input that had been gathered
since the approval of the Conceptual Master Plan.
The presentation is accessible in The Bay Park Conservancy resources library,
located here: https://atlarge.me/BPCdocuments
Bay Phase 1 - Concept Design, April 29, 2019
FEBRUARY
2019
SEPTEMBER
2019
SEPTEMBER
2018
APRIL
2019
AUGUST
2019
JULY
2019
July 2019
Phase 1 Community Input Gathering
From day one, the design team has engaged broadly and frequently with the community to get
feedback as they iterate and continually improve the design and plan for the park. The team
listens carefully, weighs and balances all input, and then recommends to the City the design
and plan they believe best delivers on the guiding principles, the financial, operational and
sustainability success criteria, and what the majority of the community wants to experience in
their park. We surveyed participants at the July public meeting. We received 439 responses.
The results can be accessed here: https://atlarge.me/july-survey
Learn more about the Phase 1 Implementation Plan presented to the City Commission at the
July 15, 2019 meeting in this video: https://atlarge.me/julyplan
View the slides that were presented to the City Commission:
https://atlarge.me/julycitycommission
FEBRUARY
2019
SEPTEMBER
2019
SEPTEMBER
2018
APRIL
2019
JULY
2019
AUGUST
2019
August 2019
Revised Plan Presented for Public Input
Aug. 21, 2019 public meeting on the Phase 1
Implementation Plan at the Municipal Auditorium.
Aug. 21, 2019 public meeting on the Phase 1
Implementation Plan at the Westcoast Black Theatre
Troupe.
A number of changes and improvements to the Implementation Plan for Phase 1 were made
coming out of city, community, neighborhood and public meetings from July-August 2019. The
improved Phase 1 design and plan was presented at two public workshops held on August 21,
2019. Once again, we surveyed attendees from both meetings. 644 surveys were completed.
You can learn more about about the changes that were made in this video:
https://atlarge.me/August-Phase1
In addition to the 644 surveys completed at the August public meetings, we continued to
survey the community online via Facebook and our website. We also continued to meet and
survey community and neighborhood groups leading up to the September 2019 City
Commission meeting. As you can see in the slide, 83%, the vast majority of the Sarasota
community, rated the Phase 1 Implementation Plan a park they would be “highly likely to visit”.
(A rating of four or five... the highest two ratings on a five point scale)
FEBRUARY
2019
AUGUST
2019
SEPTEMBER
2018
APRIL
2019
JULY
2019
SEPTEMBER
2019
September 2019
City Commission Votes on Phase 1
Phase 1 Implementation Plan presented and approved at the September 16,
2019 City Commission meeting.
Phase 1 Implementation Plan rendering presented and approved at the September 16,
2019 City Commission meeting.
On September 16, 2019, the City Commission unanimously approved the Phase 1
Design and Implementation Plan.
What does Phase 1 Include?
Go to Part 2

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The Bay Sarasota - Timeline from Master Plan to Phase 1 Plan

  • 1. From Master Plan to Phase 1. Our Journey.
  • 2. Over the past two years, the team in partnership with the City and the community has progressed The Bay initiative from a Conceptual Master Plan of the entire park and the first phase, to a feasible and developable Implementation Plan for the first phase, and most recently to a recommended Site Plan for the first phase that we can develop into an actual park for everyone in our community to use and enjoy. In this presentation, you can learn more about how we progressed from Master Plan to Implementation Plan.
  • 3. "As we recruited the team of experienced and talented park designers and developers, we challenged them to create “an iconic, public destination”, a one-of-a-kind, signature park on beautiful Sarasota Bay that would be open and accessible, free and welcoming to everyone in our community.” - AG Lafley, Startup CEO
  • 5. On September 6, 2018, the Sarasota City Commission unanimously approved…
  • 6. …the Conceptual Master Plan for The Bay Park and the first 10-acre phase.
  • 7.
  • 9. Conceptual Master Plan looking from Sarasota Bay over The Bay Park to downtown.
  • 11. The design team gains a deep understanding of the water and the land conditions, and the conservation and environmental requirements and objectives for the design of an Implementation Plan for the first phase.
  • 12. In February of 2019, the design team engaged in a series of design and sketch sessions in Sarasota.
  • 13. The design team looked at iconic boardwalks and piers from around the world for inspiration.
  • 14. The iterative design process over the next six months resulted in this Phase 1 Implementation Plan presented and approved at the September 16, 2019 City Commission meeting.
  • 15. “Science and art informed and inspired our sketch session. We knew we had to design for access and connectivity, and to design in a way that enabled the sea grasses, living shoreline, mangroves and bayou so critical to the environment to thrive. Amazingly, all five sketch teams came up with circular or curvilinear boardwalk designs...that balanced accessibility and connectivity, environmental, and park goer experiential needs...in a way that held the promise of creating something great for the bay and Sarasota.” - Gina Ford, Lead Designer
  • 16. Sketch from the February 2019 design session.
  • 17. In March 2019, Bill Waddill and AG Lafley update the neighborhood association members and representatives on The Bay.
  • 19. On April 16, 2019, the design team presented a complete Phase 1 design and draft Implementation Plan that encompassed all of the research, ideation and community input that had been gathered since the approval of the Conceptual Master Plan. The presentation is accessible in The Bay Park Conservancy resources library, located here: https://atlarge.me/BPCdocuments Bay Phase 1 - Concept Design, April 29, 2019
  • 21. From day one, the design team has engaged broadly and frequently with the community to get feedback as they iterate and continually improve the design and plan for the park. The team listens carefully, weighs and balances all input, and then recommends to the City the design and plan they believe best delivers on the guiding principles, the financial, operational and sustainability success criteria, and what the majority of the community wants to experience in their park. We surveyed participants at the July public meeting. We received 439 responses. The results can be accessed here: https://atlarge.me/july-survey
  • 22. Learn more about the Phase 1 Implementation Plan presented to the City Commission at the July 15, 2019 meeting in this video: https://atlarge.me/julyplan
  • 23. View the slides that were presented to the City Commission: https://atlarge.me/julycitycommission
  • 25. Aug. 21, 2019 public meeting on the Phase 1 Implementation Plan at the Municipal Auditorium. Aug. 21, 2019 public meeting on the Phase 1 Implementation Plan at the Westcoast Black Theatre Troupe. A number of changes and improvements to the Implementation Plan for Phase 1 were made coming out of city, community, neighborhood and public meetings from July-August 2019. The improved Phase 1 design and plan was presented at two public workshops held on August 21, 2019. Once again, we surveyed attendees from both meetings. 644 surveys were completed.
  • 26. You can learn more about about the changes that were made in this video: https://atlarge.me/August-Phase1
  • 27. In addition to the 644 surveys completed at the August public meetings, we continued to survey the community online via Facebook and our website. We also continued to meet and survey community and neighborhood groups leading up to the September 2019 City Commission meeting. As you can see in the slide, 83%, the vast majority of the Sarasota community, rated the Phase 1 Implementation Plan a park they would be “highly likely to visit”. (A rating of four or five... the highest two ratings on a five point scale)
  • 29. Phase 1 Implementation Plan presented and approved at the September 16, 2019 City Commission meeting.
  • 30. Phase 1 Implementation Plan rendering presented and approved at the September 16, 2019 City Commission meeting.
  • 31. On September 16, 2019, the City Commission unanimously approved the Phase 1 Design and Implementation Plan.
  • 32. What does Phase 1 Include? Go to Part 2