This document analyzes shots and typography in a title sequence. It summarizes that the dark screen and bent gates in the first shot emphasize negativity and danger to attract viewers. It also notes that the continuously changing font adds uniqueness while the flashing and colors make the title stand out. Finally, it concludes that the opening is effective because the negative connotations and colors grab viewers, and the quick pace avoids boring them.

1. Textual analysis
Jon-Jo Murtagh

2. The Shots
As you can see, this is a very negative and
disturbing sight. So obviously, this shot would be
used at the start of a very negative or disturbing
clip. This dark screen emphasises the negativity
and danger in this scene, and the bent gates at the
bottom of the image are also there as an attempt
to scare the viewer.

3. Typography
Throughout this title sequence, the font continuously
changes and although this represents a lack of continuity it
adds something unique to the audiences viewing
experience. It flashes before the writing pops up, and the
audience see the colours in great detail. In this case the
font is yellow in front of a dark backdrop. This gives the
name a standing out look as they are very important in the
production of the piece.

4. Effective Opening
 This is an effective opening as its negative connotations
attract the audience as they will be grabbed to the screen with
its powerful colours. These colours are always negative,
meaning that there is a good sense of continuity in this title.
 Another reason that this is an effective opening is because
there is a quick pace to it. It certainly will not bore the viewer.