1. Published by Matt Reardon, Regional Partner with SentText Solutions
Text Message Marketing & How
it works! Increase sales by 20%+
SMS (Text) Marketing is a fairly new concept that was really introduced in the last 5
years. This hidden secret has permanently changed the dynamics of tens of thousands of
businesses and is only getting more and more popular as more and more businesses are
finding huge successes in it's implementation. I have been engaged with the Text
Message Marketing industry now for close to 3 years. During that time I have personally
witnessed hundreds of businesses implement my tool, and with my consultation have
reached monthly Return on Investment's upwards of 1000% every single month (and it
continues to climb every month). That number may seem far-fetched, but lets break
down the facts so that you better understand the capabilities.
Did You Know: There are over 20 billion mobile devices worldwide? Mobile devices
OUTNUMBER human beings! Crazy huh?
Virtually EVERY consumer nowadays carries a cell phone on them AT ALL TIMES! It

2. is a proven fact that text messages boast a 97% open rate (within minutes)! No other
medium is available that gives an instant 97% reach and read rate. There is no spam box
for text messages. The FCC and TCPA have strict rules on text message marketing
requiring by law that the customers have to provide their permission to receive texts from
businesses by opting in. At SenText Solutions, we make that VERY simple. Our
Graphic Design department creates an eye catching sign design for each business with a
simple offer on the sign. The customer is prompted on the sign to text a certain
"keyword" (business name) to a shortcode (e.g. 51660). When the customer does that,
our system AUTOMATICALLY replies back to the customer with a disclaimer (Reply
YES to receive this and other offers from _____ You may receive up to 4 messages a
week. Text msg & data rates may apply from your carrier when sending & receiving
texts. To unsubscribe type STOP for help type HELP) The customer then replies YES to
get the offer on the sign as well as future offers from the business via text. IT IS THAT
SIMPLE!! Put your signs on Facebook, put them up in your store, put them in Ads! On
that topic, If you are going to spend thousands a month running ads to promote your
business, I would HIGHLY recommend advertising your text club in your ads. We
can help you track real-time how your other ads are producing while ultimately building
your customer list A LOT faster!

3. Note: The customer will never receive any charges from SenText Solutions. The
disclaimer lets them know text message rates apply from their carrier but hey, who
ISN'T on unlimited texts nowadays as a standard package offered.
Now for implementation Text Message Marketing is the only tool to instantly alert
ALL of your customers at once. This is particularly important if a business is having a
slow period from 1-3pm, for example. They could then send a text out prompting
customers to come in during their problem times. For example, "Come by Southern
Roots TODAY from 1-3pm & Show this text to get 15% OFF 1 item!". Let me ask you a
question. If you gave permission to your favorite business to send you texts AND that

4. business sent you 2 texts a week (8 per month), would you come back in at least 1 more
time if they were good offers? Of Course!! With that in mind, if you got 1000 of your
customers to sign up to your text club and you sent them 8 great messages throughout the
month, brought them back 1 more time on average and you have a $15 average ticket,
you would be creating an extra $15,000 in income for the month! On average I increase
my clients' total sales by 20%+ using this concept.
Most businesses focus too
much time & money focusing on getting new customers and miss out on opportuniti
es to bring their existing customers back more often. SenText helps you acquire new
customers WHILE you are bringing your existing customers back in more often!
May you have a prosperous day!