This document proposes a storage facility business targeted towards collectors to safely store collections that don't fit in homes. It notes that many Americans live in cities with small homes and are collectors, representing a large potential market. The storage facility would offer services tailored to collectors' needs like individual item tracking, on-site retrieval and delivery, charging based on cubic feet used rather than a flat rate, and clean storage environments. With an initial focus on toy collectors, the business model projects $22.5 million in monthly profits with just 5% market adoption based on reasonable pricing and costs.