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pricing
         Ten




 lessons from cartoons
Number 10

Its easier to go down than up
Number 9

The Winners Curse
Number 8

You Get What You Pay For
Number 7

Price increases make customers angry
Number 6

Be careful with all those extras
Number 5

Customers do talk
Number 4

Beware of Alternatives
Number 3

Expect the Ridiculous
Number 2

Be Consistent
Number 1

Could You Afford What You Charge?
Contact Information
Jon Manning
Managing Director
PO Box 533, Ascot Vale, Vic 3032 Australia

          pricingprophets


           +61 (0) 405 629-141


           jon@pricingprophets.com


          http://twitter.com/PricingProphets


          http://www.youtube.com/user/PricingProphets


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Ten Pricing Lessons From Cartoons (Part 1)