TeachThought is a platform that connects K-20 educators with emerging trends, innovative tools and progressive curricula. It has a global audience of over 80,000 educators annually who are seeking new ideas. TeachThought believes in partnering with organizations to provide compelling content to educators in an accessible way. It features articles on trends, tools, thought leadership and reviews of educational resources to help educators grow and lead innovation.
I gave this presentation at the International Programs Office of the City of Austin on Feb 24, 2012. It combines several previous presentations and Thank you to the CIty of Austin for t
The open academic: Why and how business academics should use social media to ...Ian McCarthy
Abstract: The mission of many business schools and their researchers is to produce research that that impacts how business leaders, entrepreneurs, managers, and innovators, think and act. However, this mission remains an elusive ideal for many business school academics because they struggle to design and produce research capable of overcoming the "research-practice gap." To help those scholars address this gap, we explain why and how they should use social media to be more 'open' to connecting with, learning from, and working with academics and other stakeholders outside of their field. We describe how social media can be used as a boundary-spanning technology to help bridge the research-practice gap. To do this, we present a process model of five research activities: networking, framing, investigating, dissemination, and assessment. Using recently published research as an illustrative example, we describe how social media was used to make each activity more open. We conclude with a framework of different social media-enabled open academic approaches (connector, observer, promoter, and influencer) and some dos and don'ts for engaging in each approach. This paper aims to help business academics rethink and change their practices so that our profession is more widely regarded for how its research positively impacts practice and societal well-being more generally.
Elizabeth Quintanilla, Marketing Gunslinger, gave this presentation: "Social Media Marketing what business owners should know .." to business owners considering social media as part of their Marketing Mix.
Presentation includes a discusion of social media monitoring tools, 101 ways to measure Social Media Return on Investment (ROI), the ABC's of Social Media, and more!
“How Social Media can Supercharge your Recruitment and Retention Efforts”
There is little doubt that social media is among the most underutilized and undervalued economic development business tools. With the rise of social media, how has the business attraction and retention landscape changed? Learn how social media is changing your world and how to utilize it to most effectively market your community!
Diversity 2.0 - The Diversity and Inclusion Social Media RevolutionDavid Thompson
With the inexorable growth of social media technologies, the global lexicon across cultures, generations, and professional industries has changed—permanently. In this webinar, Tanya Odom and David Thompson described core elements of social media, and how diversity and inclusion (d&i) practitioners can use these tools to complement their d&I activities. This was presented at a Linkage, Inc. webinar, March 16th 2012
Fusion 360: Harmonizing social media and community, presented by Bill JohnstonSocialMedia.org
In his Brands-Only Summit presentation, Autodesk's Bill Johnston talks about how they harmonized their community and social media efforts to create a positive experience for their customers.
He shares six key lessons they learned from upgrading their Fusion 360 community user experience.
The rise of social media has changed the way we interact with the media. Direct access to reporters and editors has never been easier, and the ability to find PR opportunities has evolved as well. But with this new way of communicating comes some danger. A quick Google search can turn up information about your company that you might not even know is out there and if a reporter stumbles across it or if it’s shared to a large network of followers, then what?
You’ll learn:
--The ground rules – what has changed in PR thanks to social media and what has stayed the same
--How to best use social media for PR efforts – and the differences between each social network when it comes to PR
--Real-world case studies of both successful PR campaigns and those that didn’t go so well
--Tools that can help you manage your PR efforts
For questions or details email lvickrey@clearedgemarketing.com or call 312.731.3149.
Audience Intelligence — Learning About and Understanding Your Audience on Twi...TechSoup
Hosted by TechSoup on March 23, 2022.
https://events.techsoup.org/e/mn2ecz/
How to identify and understand Twitter audiences - practical examples from nonprofits.
In this webinar, you’ll learn how to target niche audiences on Twitter and effectively implement them in your organic and paid campaigns.
Digital specialist at WWF Emily McCoy will demonstrate how they successfully used Audiense to influence their audiences and subsequently inspire more ambitious policies to protect and conserve nature.
Digital and social media insights strategist Edward Bass will present a study on identifying audiences and analyzing their sustainability and environmental conversation using Audiense and Pulsar.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
I gave this presentation at the International Programs Office of the City of Austin on Feb 24, 2012. It combines several previous presentations and Thank you to the CIty of Austin for t
The open academic: Why and how business academics should use social media to ...Ian McCarthy
Abstract: The mission of many business schools and their researchers is to produce research that that impacts how business leaders, entrepreneurs, managers, and innovators, think and act. However, this mission remains an elusive ideal for many business school academics because they struggle to design and produce research capable of overcoming the "research-practice gap." To help those scholars address this gap, we explain why and how they should use social media to be more 'open' to connecting with, learning from, and working with academics and other stakeholders outside of their field. We describe how social media can be used as a boundary-spanning technology to help bridge the research-practice gap. To do this, we present a process model of five research activities: networking, framing, investigating, dissemination, and assessment. Using recently published research as an illustrative example, we describe how social media was used to make each activity more open. We conclude with a framework of different social media-enabled open academic approaches (connector, observer, promoter, and influencer) and some dos and don'ts for engaging in each approach. This paper aims to help business academics rethink and change their practices so that our profession is more widely regarded for how its research positively impacts practice and societal well-being more generally.
Elizabeth Quintanilla, Marketing Gunslinger, gave this presentation: "Social Media Marketing what business owners should know .." to business owners considering social media as part of their Marketing Mix.
Presentation includes a discusion of social media monitoring tools, 101 ways to measure Social Media Return on Investment (ROI), the ABC's of Social Media, and more!
“How Social Media can Supercharge your Recruitment and Retention Efforts”
There is little doubt that social media is among the most underutilized and undervalued economic development business tools. With the rise of social media, how has the business attraction and retention landscape changed? Learn how social media is changing your world and how to utilize it to most effectively market your community!
Diversity 2.0 - The Diversity and Inclusion Social Media RevolutionDavid Thompson
With the inexorable growth of social media technologies, the global lexicon across cultures, generations, and professional industries has changed—permanently. In this webinar, Tanya Odom and David Thompson described core elements of social media, and how diversity and inclusion (d&i) practitioners can use these tools to complement their d&I activities. This was presented at a Linkage, Inc. webinar, March 16th 2012
Fusion 360: Harmonizing social media and community, presented by Bill JohnstonSocialMedia.org
In his Brands-Only Summit presentation, Autodesk's Bill Johnston talks about how they harmonized their community and social media efforts to create a positive experience for their customers.
He shares six key lessons they learned from upgrading their Fusion 360 community user experience.
The rise of social media has changed the way we interact with the media. Direct access to reporters and editors has never been easier, and the ability to find PR opportunities has evolved as well. But with this new way of communicating comes some danger. A quick Google search can turn up information about your company that you might not even know is out there and if a reporter stumbles across it or if it’s shared to a large network of followers, then what?
You’ll learn:
--The ground rules – what has changed in PR thanks to social media and what has stayed the same
--How to best use social media for PR efforts – and the differences between each social network when it comes to PR
--Real-world case studies of both successful PR campaigns and those that didn’t go so well
--Tools that can help you manage your PR efforts
For questions or details email lvickrey@clearedgemarketing.com or call 312.731.3149.
Audience Intelligence — Learning About and Understanding Your Audience on Twi...TechSoup
Hosted by TechSoup on March 23, 2022.
https://events.techsoup.org/e/mn2ecz/
How to identify and understand Twitter audiences - practical examples from nonprofits.
In this webinar, you’ll learn how to target niche audiences on Twitter and effectively implement them in your organic and paid campaigns.
Digital specialist at WWF Emily McCoy will demonstrate how they successfully used Audiense to influence their audiences and subsequently inspire more ambitious policies to protect and conserve nature.
Digital and social media insights strategist Edward Bass will present a study on identifying audiences and analyzing their sustainability and environmental conversation using Audiense and Pulsar.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
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Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
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2. ABOUT US
TeachThought is a fluid platform that explores
the best in learning innovation. We connect K-
20 educators not only *
with resources and ideas, but models, framewor
ks and curricula.
OUR AUDIENCE TeachThought
Our audience is a global network of K-20
educators who come to TeachThought looking
for ideas for emerging trends, cutting edge
tools, or the latest in progressive curricula.
OUR PHILOSOPHY
We believe in the power of partners, and work
with select organizations and platforms to
reach the broadest audience in the most
compelling way possible. The result for you is a
personal and accessible platform to help grow
your influence long-term.
2
3. Influence Projected*
Current
80,00 125,000
pageviews pageviews
40,000+
Unique 75,000
Visitors Unique
Visitors
*Projections made for end of 2Q 2013 based on growth during 3Q 2012
Skip
4. OUR CONTENT
Emerging Trends Curricula
• Technology • Learning Models
• Social Media • Common Core-aligned resources
• Flipped Classroom • Assessment Design
• BYOD • Project-Based Learning
*
TeachThought
Digital Tools Thought
• Apps for iPad and Android
Leadership
• Digital Learning Boards • Expert Editorials
• Progressive multimedia, including • In-Depth Guest Blogging
YouTube & web 2.0 • Consulting
• Program, App, and Platform Analyses
4
5. 40%
NEARLY 40% OF
TEACHTHOUGHT
TRAFFIC IS MOBILE
By offering a responsive design that scales elegantly to all
mobile devices from iPad to iPhone to
Android, TeachThought sees significant mobile traffic. The
result? YOU gain visibility from an audience of plugged-
in, smart, and active educators who are leading their fields
into the 21st century.
8
6. Why Mobile Matters
• The smartphone market is now larger than the PC
market
• Nearly 116 million Americans will use a smartphone at
least monthly by the end of 2012, up from 93.1 million in
2011.
• Globally, 60% of users actuate the web via mobile
device
Source: http://www.digby.com/mobile-statistics/
8
8. 468 X 60
$150 per 100,000
pageviews
1. Banner Ads
336 X 280
$250 per 100,000
pageviews
336 X 280
$250 per 100,000
pageviews
728 X 90
$300 per 100,000
pageviews
9. 2. Sponsored Posts
Sponsored posts are powerful ways to connect with our busy
audience.
You get a chance to demonstrate the expertise and passion
that led to whatever product, app, platform, or organization
you’re interested in promoting, and our readers get cutting-
edge content straight from the minds of leading
educators, developers, and social entrepreneurs. No ads
required!
By working with TeachThought editors to find the best angle
for a guest post, you’ll get the visibility you’re looking for
while also providing something credible and useful for our
audience—and your own audiences on networks of your
own, showing the leadership, utility, and collaborative spirit of
your company!
$100 per sponsored
post, with two back-links
to credible, functional
sites 9
10. 3. Site Sponsorship
Specific sponsorship of certain pages, categories,
and social media platforms is available if there is
a natural fit between the content being promoted,
and the TeachThought core brand.
Email us for details.
9
11. OUR APPROACH
RESEARCH STRATEGY CREATE PROMOTE
Brand Analysis Content angles Compelling Content TeachThought.com
Business Objectives Critical Audiences Ideal timing Major Social Media
5
12. WHY TEACHTHOUGHT?
TO REACH AN AUDIENCE OF PROGRESSIVE, 21ST EDUCATORS
Social Media Edu-App
Leaders Developers
K-12 Global
Teachers Educators
University Education
Professors Entrepreneurs
6
13. AS WE LEAD INNOVATION IN
LEARNING, OUR VALUED
AUDIENCE MEMBERS ARE THE
LEADERS IN EDUCATION IN THEIR
SCHOOLS, DISTRICTS, AND
UNIVERSITIES!
7
14. HOW IT WORKS
Interested in reaching tens of thousands of progressive
educators? See below.
1 Contact TeachThought with your needs
2 We’ll get back to you with powerful options
3 You choose what makes sense to you
4 We’ll distribute the influence
5 Together we’ll decide next steps for continued visibility
18
15. MEET THE TEAM
Andrea Carlile
Editor
Andrea is editor and account
manager for
TeachThought, and is a
practicing classroom teacher
in a middle school.
Terry Heick
Founder Heather Edick
Terry Heick is the founder of Social Media
TeachThought, and a leader in Heather is in charge of
education thought leadership. Terry is a several of TeachThought’s
blogger at Edutopia, writes a monthly social media platforms, and
column for Edudemic Magazine, and is is a part-time blogger as
Social Learning Facilitator for the well!
Institute of Habits of Mind with Bena
Kallick and Art Costa 3
16. GET IN TOUCH !
facebook.com/teachthought
twitter.com/teachthought
www.teachthought.com
Growing Networks
plus.google.com/terryheick
503 Westwood Dr
Louisville, Ky. 40243
Skype: teachthought
502.407.1201
info@teachthought.com
19