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TM
www.facebook.com/NashvilleArts
www.twitter.com/NashvilleArts
www.pinterest.com/NashvilleArts
SOCIAL MEDIA
INTERNSHIP INFORMATION
EDITORIAL
PAUL POLYCARPOU
Editor and CEO
SARA LEE BURD
Executive Editor and Online Editor
sara@nashvillearts.com
REBECCA PIERCE
Education Editor and Staff Writer
rebecca@nashvillearts.com
MADGE FRANKLIN
Copy Editor
DESIGN
TRACEY STARCK
Design Director
ADVERTISING
CINDY ACUFF
cindy@nashvillearts.com
BETH KNOTT
beth@nashvillearts.com
KEITH WRIGHT
keith@nashvillearts.com
STUDENT
TAMARA BEARD
Editorial Intern
tamlbear@ut.utm.edu
INSTRUCTOR
JENNA WRIGHT
Chair of English and Modern
Foreign Languages (EMFL) Department
jwright@ut.utm.edu
SITE SUPERVISOR
SARA LEE BURD
Executive Editor and Online Editor
of Nashville Arts Magazine
sara@nashvillearts.com
NASHVILLE ARTS STAFF
on the cover:
Dale Smith
I Give You My Heart, 2013,
Acrylic on Stretched Canvas, 16” x 20”
WORK LOG
ummer
2O14
8	 June Calendar
9	 July Calendar
INTERNSHIP
4	 Internship Proposal
6	 Site Supervisor Agreement
7	 Site Supervisor Rating Sheet
S
ARTICLES
10	 Publisher’s Note
	 August 2014
10	 Polish Theatre Posters and
	 Chinese Sculptures
	 July 2014
11	 Bringing Imagination to LIfe
	 Animation at the Frist Center
12	 Comic Illustration Camp at Watkins
	 Art Smart: August 2014
13	 Arts & Music for the Entire Family
	 Art Smart: August 2014
13	 Kids Rock
	 Art Smart: August 2014
14	 War Horse Opens at TPAC
	Online
15	 Press Preview Day at the Frist
	Online
15	 The Nashville Community Darkroom
	 is Opening Its Doors
	Online
16	 Cumberland Furniture Guild Workshop
	Online
REFLECTIONS
OTHER ACCOMPLISHMENTS
26	 Internship Report
27	 Daily Reflections
ARTISTIC
CREATIVE
INSPIRING
ORIGINAL
Nashville Arts Magazine Internship: Summer 2014 is an Internship Portfolio
created by Tamara Beard to document her Internship at Nashville Arts
Magazine. The purpose of this magazine is to present her experience and
accomplishments at Nashville Arts Magazine in a clear and creative way.
This document was printed for the grading purposes of the University of
Tennessee at Martin’s English Department and the individual purposes of
Tamara Beard. Selling or reproducing this document is strictly prohibited
without explicit permission of the author. COPYRIGHT NOTE: All material,
including logos, images, and text, owned by Nashville Arts Magazine or
any other individual/business is being used with the owner’s permission.
ACKNOWLEDGEMENTS: This portfolio could not have been created without the
amazing help of the following individuals: Tracey Starck, Design Director of
Nashville Arts Magazine, for turning this portfolio into a beautifully designed
magazine. Dale Smith, Nashville Artist, for allowing me to use his gorgeous
painting as the cover of my portfolio. The entire Nashville Arts Magazine staff
for giving me an amazing opportunity and teaching me so much valuable
knowledge.
18	 Social Media
20	 Gallery Relations
22	 Social Column
23	 Additional Responsibilities
16	 New Gallery with a West of
	 the Mississippi Flare
	 July 2014
16	 Telegraph: A New Nashville Sound
	Online
17	 Lexus Art Night
	Online
INTRODUCTION
Nashville Arts Magazine is a magazine based out of
Nashville that focuses on the artistic side of Nashville
and the surrounding areas. It includes articles about both
visual and vocal art that comes out of, or is spotlighted
in, this region. Originally, an internship with a magazine
interested me because I would gain writing experience
by writing articles for print and web use. Additionally,
I would gain marketing experience by helping with
the magazine’s social media platforms. Experience
in both of these areas would be ideal for my English
Major and Marketing Minor. A closer look at this
specific company, however, turned my interest from any
magazine to Nashville Arts Magazine. This particular
magazine grabbed my attention because, unlike many
entertainment magazines, it focuses on a lasting impact
on our culture—art. This magazine features a wide
range of artists, from painters and sculptors to dancers
and theatre actors. They provide readers with a broad
range of art topics, including gallery openings, theatre
productions, and art education events.
GOALS AND OBJECTIVES
With this internship, I desire to gain hands-on experience
with writing published works and marketing the material
the magazine spotlights. I am an English major, with a
minor in German and Marketing, so gaining experience
with a magazine company early on would be beneficial
for my future career because it would develop my
resume and portfolio, as well as create relationships and
contacts in the professional field I desire to work in.. I am
delighted to be given this opportunity and fully intend to
exceed all expectations of Nashville Arts Magazine and
the University of Tennessee at Martin.
UNIVERSITY ASSIGNMENTS
To receive the three credits that accompany this internship,
I am required to submit an English Internship Portfolio.
This portfolio is to be completed and turned in to the
faculty mentor of the internship, Jenna Wright, by August
8th
, 2014. To be considered completed, the portfolio must
include, but is not limited to:
• 	 Cover Page
• 	 Table of Contents
• 	 Proposal for Project
• 	 Project (including activities, time investments,
accomplishments, etc.)
• 	 Reflections on Internship
APPROXIMATE PLACEMENT
DURATION
My internship is scheduled to begin on June 2nd
, 2014,
and will continue until the end of the summer term on
August 8th
, 2014—a 10 week timeframe. At this time,
it is projected that I will be working at least ten hours
per week.
COMPENSATION
This will be an unpaid internship. However, three credit
hours will be earned with this opportunity.
STUDENT WORK RESPONSIBILITIES
• Writing: Reviews, Current Events, and Articles for
Publishing Online or In-print
• Social Media Up-keep: Facebook, Twitter, and
Pinterest
• Website Management: Building Posts, Organizing
Schedule, and SEO
	
INTERNSHIP PROPOSAL
Student: Tamara Beard
I.D. No. 960483547
2620 Battle Creek Road
Springfield, TN 37172
(615) 766-0962
tamlbear@ut.utm.edu
Department/CourseNo.: ENGL 494
Term/Year:	 Summer 2014
Business: Nashville Arts Magazine
644 West Iris Drive
Nashville, TN 37204
(615) 383-0278
Site Supervisor: Sara Lee Burd, Executive Editor & Online Editor
Faculty Mentor: Jenna Wright, Chair of English & Modern Foreign Languages
	 NashvilleArts.com	 Submitted August 4, 2014 | 54 | Summer 2014	 NashvilleArts.com
NashvilleArts.com	 Submitted August 4, 2014 | 76 | Summer 2014	 NashvilleArts.com
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NashvilleArts.com	 Submitted August 4, 2014 | 1110 | Summer 2014	NashvilleArts.com
T
he Frist of Downtown Nashville has opened the doors of
one of its newest exhibits to the public. Watch Me Move: The
Animation Show is a very unique exhibit that gives viewers a
look into animation as it travels across time, cultures, and age. With
over twelve hours of animation, the Frist Center presents “…works
of cut-out, collage, puppet, clay, and stop-motion animators, auteur
film-makers, and contemporary artists… alongside the creative
output of commercial studios…” Rather than having the animations
in chronological order, they have been divided into six groups that
each focus on a specific part of animation. Apparitions, Fables and
Fragments, Structures, Characters, Contemporary Visions, and
Superhumans are the six focal points of this exhibition with different
animations in each section. Throughout the entire exhibition,
one major theme is clear—with animation, anything is possible.
Animation is imagination come to life, and stepping inside Watch
Me Move is as if you’ve entered a whole new world—an animation
world. Headphones are stationed at many of the animations, giving
visitors a chance to delve into each animation individually and
not be overwhelmed by the surrounding creativity. In addition
to the headphone feature, the dark setting of the exhibit is a blast
to the senses and makes the experience even more unforgettable.
Animations appropriate for all ages, from a clip of Snow White and
the Seven Dwarves in the Fables and Fragments room to animations
Bringing Imagination to Life:
Animation at the Frist Center
suggested for adult audiences, are featured in this exhibit. Regardless
of a person’s age and interests, the whole family can find animations
to enjoy and explore at this Frist Center exhibition.
Watch Me Move: The Animation Show opened on June 6th
and will
continue to welcome guests until September 1st
. Visit fristcenter.
org for more information.
ARTICLES
16 | July 2014 NashvilleArts.com
How to Smile in 34 Steps LIVE!
Liz Clayton Scofield at Seed Space • July 5
Ever notice how many politicians smile even when addressing
unpleasant topics? Why is it that women are raised to smile
in public even if they don’t feel like it? In her latest video and
performance installation, How to Smile in 34 Steps LIVE!,
Liz Clayton Scofield examines the construction of smiling and
challenges viewers to question cultural norms.
In an endurance-based performance, Scofield spends the first six
minutes displaying each of the 34 steps while standing in front
of a video loop that mimics her performance. For the next 50
minutes she remains in position, working hard to keep her smile
in place despite any discomfort she feels.
How to Smile in 34 Steps LIVE! takes place at 8 and 9 p.m. at Seed
Space. For more information, visit www.seedspace.org. See more
of Scofield’s work at www.lizclaytonscofield.virb.com.
This summer, Vanderbilt Fine Arts is
presenting new exhibitions—Curiouser
and Curiouser—Avant-garde Polish Theater
Posters from the 1970s and From Tomb to
Temple: Unearthing Ancient China through
the Vanderbilt University Fine Art Collection.
Curiouser and Curiouser—Avant-garde
Polish Theater Posters from the 1970s is
being presented in honor of the late
Professor Don Evans, who taught art at
Vanderbilt. This exhibit features a variety
of Polish posters from the 1960s and
70s. One notable piece is Teatr im. Jana
Kochanowskiego w Opolu by Jan Sawka, a
theatrical poster that provoked the Polish
government to expel him because of his
subtle style of anti-authoritarianism. A
documentary about the revolutionary
history of Polish posters, Freedom on the
Fence, will also be screened. Director
Joseph Mella encourages everyone to
visit this exhibit. He stated, “… it’s a rare
window into one of the truly remarkable
moments in the history of the medium.”
Curiouser and Curiouser will be on exhibit
until August 28.
From Tomb to Temple: Unearthing Ancient
China through the Vanderbilt University
Fine Art Collection is a student-curated
exhibit featuring many Chinese
sculptures dating back to 3300 BC. All
these 3D pieces represent the spiritual
relationship between temple, tomb,
and divine mountains. Tracey Miller,
the instructor of the student curators,
said her students strived to connect the
Western and Eastern cultures through
universal ideas that are represented by
unfamiliar objects. October 12 will be
the last day to view From Tomb to Temple
at Vanderbilt Fine Arts Gallery.
Curiouser and Curiouser and From
Tomb to Temple are free and open
to the public. For more information,
gallery hours, and directions, visit
Vanderbilt Fine Arts Gallery’s website at
www.vanderbilt.edu/gallery.
Polish Theatre Posters and Chinese Sculptures
Jan Sawka, Teatr im. Jana Kochanowskiego w Opolu,
Offset lithograph, 33” x 23”
by Tamara Beard
OpensJuly 21
Old West,Western,sOuthWest
& native american
• Art •
• Jewelry •
• Rustic Furniture •
916 8th ave.,sO.
nashville
(615) 598-2074
WWW.theredFeatherGallery.cOm
RedFeather_0714.indd 1 6/12/14 10:43 AM
Vanderbilt Fine Arts Gallery • Through August 28
M
y main responsibility at
this internship was to
write articles that would
be published in-print or online.
Beyond simply typing the words
onto my screen, I was given the task
of piecing each article together with
interviews, research, and my writing
ability. On the next few pages, you
will see every article I wrote during
my time as the Intern for Nashville
Arts Magazine. Notice that the
articles vary, in both subject and
length, which gave me experience
in the arts and the written word.
Art Creates a City
PUBLISHER'S NOTE
Y
our whole world, your entire perspective,
can change in the span of two months. I
know this because a two-month intern-
ship experience has done just that. I was trans-
formed from a student who had no interest in
art into an art lover who has a burning desire
to discover new art daily. This transformation
happened because of Nashville Arts Magazine and its entire bril-
liant staff.I applied for this internship with the intention of gaining
professional writing experience through writing online and print
articles. However, Nashville Arts Magazine has given me so much
more than that; I have gained valuable contacts, event coverage ex-
perience, an improved understanding of social media marketing,
and many other invaluable skills.This internship has not only made
me a more rounded student, but I feel as though my new apprecia-
tion of art has made me a cultured individual. Our editor always
says that art creates a city,and though I have learned that this is very
true, art also creates an individual. Art, whether we are the artist or
the admirer,makes us unique individuals and gives us new perspec-
tives on the world around us and within us.
Thank you, Nashville Arts Magazine staff, for the amazing experi-
ence; and thank you, Nashville art lover, for making the magazine,
and in turn my internship, possible.
Tamara Beard,
Sophomore at the University of Tennessee at Martin
NashvilleArts.com	 Submitted August 4, 2014 | 1312 | Summer 2014	NashvilleArts.com
ARTICLES
Arts & Music for the Entire Family
Family Day at OZ • August 9
The first annual Family Day at OZ promises to spark the imagination with a
host of musical and artistic activities for the entire family. One of the returning
highlights is Hip Hues, a mobile silk-screening company, which will teach kids how
to silkscreen their own bandanas and t-shirts. In addition, the National Museum of
African American Music will bring their cigar-box guitars and teach families how
to play them, and the Country Music Hall of Fame will showcase an instrument
petting zoo. One of the many local artists that will be at this event is Andee Rudloff,
who will paint a 45-foot mural with the help of visitors and OZ’s Artist in Resi-
dence Jammie Williams. A musical performance by Dan Zane & Friends, featuring
family-friendly music, will be highlighting the day’s events. Bob Kucher, the Com-
munity Engagement Director of OZ, encourages all families to come because this
event will offer “activities that families can actually do together . . . as a unit.”Family
Day takes place on Saturday, August 9, from 12 to 4 p.m. at OZ.
For more information and a complete list of participating artists, please visit
www.oznashville.com.Hip Hues will teach kids how to silkscreen t-shirts and
bandanas
PHOTOGRAPHBYSONDRANOBLE
Kids Rock
In early July, 500 student performers from across the country
made their way to Summerfest in Milwaukee, one of the largest
music festivals in the world, to compete in GEMBA, the ultimate
battle of the bands. Among these hopefuls were thirteen students
from School of Rock Franklin, a local music school. These students
prepared for three months to perform their hearts out, and in the
end it paid off. Performing as Deliberate Mishap, they came home
with the honor of being crowned the champions of GEMBA and
named “the best of the best in the nation” by a panel of celebrity
judges and hundreds of attendees.
Emily McCreight, Deliberate Mishap bassist
Lily Joyce, Deliberate Mishap drummer
SMARTa monthly guide to art education
ARTComic Illustration Camp at Watkins
The kids worked their butts off, had loads of fun, made friends,
and learned how to collaborate,” stated instructor Richard
Heinsohn when asked to describe the experience of the students
who participated in his Comics class. Being part of the Watkins
Community Education Program, this class immersed students
ages 11–14 in comic illustration. Heinsohn spent the week teach-
ing these campers how to create a hero with defined character-
istics, both emotional and physical, as well as a character flaw.
Students learned that comic characters can be absolutely any-
thing and were encouraged to use their imagination to the full-
est. Practicing to create thought bubbles and proper letter spac-
ing was the warm-up activity every morning, something the kids
looked forward to. Building graphic frames, practicing narrative,
and creating a backstory were building blocks the students worked
hard to perfect throughout the week. Heinsohn said that, after the
camp, it would not surprise him to see some of them grow up to
become graphic novelists and comic illustrators.
Watkins offers different camps for all ages, from Multi-Arts
camps for ages 5–10 to Teen Workshops. The camps for young-
er children let them experiment with many different art forms,
whereas the classes for older children help them delve into one
specific medium. Mary Beth Hardin, the Director of Commu-
nity Education, explains that “ . . . these classes are more about
process than product.” She said that the classes focus on learn-
ing the techniques and processes of creating art, rather than the
finished product.
For more information about the Watkins Community Education
Program and their camps, please visit www.watkins.edu.
The Nashville area has a robust selection of art camps, which
Nashville Arts Magazine hopes to feature in our 2015 Camp
Guide coming out in early 2015. If you know of any other summer
art camps that you would like to get on the radar for Nashville
Arts readers and parents, please e-mail rebecca@nashvillearts.
com so we can add it to our 2015 Summer Camp Directory.
by Tamara Beard
At the end of the week, all the children’s work was displayed
“
Comic Illustration Camp at Watkins
The kids worked their butts off, had loads of fun, made friends,
and learned how to collaborate,” stated instructor Richard
Heinsohn when asked to describe the experience of the students
who participated in his Comics class. Being part of the Watkins
Community Education Program, this class immersed students
ages 11–14 in comic illustration. Heinsohn spent the week teach-
ing these campers how to create a hero with defined character-
istics, both emotional and physical, as well as a character flaw.
Students learned that comic characters can be absolutely any-
thing and were encouraged to use their imagination to the full-
est. Practicing to create thought bubbles and proper letter spac-
ing was the warm-up activity every morning, something the kids
looked forward to. Building graphic frames, practicing narrative,
and creating a backstory were building blocks the students worked
hard to perfect throughout the week. Heinsohn said that, after the
camp, it would not surprise him to see some of them grow up to
become graphic novelists and comic illustrators.
Watkins offers different camps for all ages, from Multi-Arts
camps for ages 5–10 to Teen Workshops. The camps for young-
er children let them experiment with many different art forms,
whereas the classes for older children help them delve into one
specific medium. Mary Beth Hardin, the Director of Commu-
nity Education, explains that “ . . . these classes are more about
process than product.” She said that the classes focus on learn-
ing the techniques and processes of creating art, rather than the
finished product.
For more information about the Watkins Community Education
Program and their camps, please visit www.watkins.edu.
The Nashville area has a robust selection of art camps, which
Nashville Arts Magazine hopes to feature in our 2015 Camp
Guide coming out in early 2015. If you know of any other summer
art camps that you would like to get on the radar for Nashville
Arts readers and parents, please e-mail rebecca@nashvillearts.
com so we can add it to our 2015 Summer Camp Directory.
At the end of the week, all the children’s work was displayed
“
Ranging in age from 11 to 17, the members of Deliberate Mis-
hap are Emily McCreight, Sean McCreight, Callie Richardson,
Lily Soto, Lily Joyce, Carter Smith, Cameron Brown, Michael
McClellan, Josh Cuevas, Reed Doran, Jack Filipovic, Lauren
Haynes, and Lindsay Giammalvo.    
For more information on School of Rock Franklin, please visit
www.franklin.schoolofrock.com.
School of Rock Franklin Wins Best in the Nation
NashvilleArts.com	 Submitted August 4, 2014 | 1514 | Summer 2014	NashvilleArts.com
ARTICLES
by Tamara Beard
War Horse Opens at TPAC:
Three Puppeteers Bring the
Horse to Life
T
his week at the Tennessee Performing
Arts Center (TPAC), War Horse will
make its premiere in Nashville. This
epic play is a story about a young boy during
the time of World War I who goes on a jour-
ney to find his cherished horse, Joey, who was
sold to the cavalry and shipped from England
to France. In this breath-taking play, the audi-
ence experiences a tale of friendship and loyalty.
Joey, the horse in this play, is a puppet com-
posed of three people—the head, the heart,
and the hind. When War Horse was originally
being turned into a play, they wanted to take
a new look at theatre by bringing puppets
in as animals. These puppets were created to
look,sound,and act as realistic as possible.All
three puppeteers of Joey must work together
to fully capture the spirit of a real horse. To-
gether, they move and make noise to imitate
a horse. Jessica Crougar, the “hind” of Joey,
compared moving as Joey to ballroom danc-
ing; she says you have to be able to feel the
movements of the other actors and sync your-
self to them.When making the various noises
of a horse, the puppeteers create noises with
their mouths simultaneously. All three must
make noise to successfully create the noise
of a horse because a horse’s lung capacity is
equivalent to that of three adult humans.
A puppet’s job is to be alive, according to
the actors in this play. They strive for the
audience to see Joey as a living, breathing
horse. The puppeteers say that they try to
get into the character of a horse as much as
possible. Every living thing has emotional
indicators and each puppeteer of Joey has
an emotional indicator that they must con-
trol to help show the audience how Joey is
feeling. The first puppeteer is in control of
the head with the ears being the emotional
indicator they control. Next is the “heart,”
which is in control of the front legs and the
horse’s breathing—the other emotional in-
dicator. The third emotional indicator is the
tail, controlled by the puppeteer in the hind
portion of the horse. This person not only
controls the tail, but also the movement and
hind legs.
When talking to the actors and puppeteers
about War Horse, they all have positive and
exciting things to say about the play. The
three puppeteers of Joey unanimously agreed
that no matter how many times you see this
play, it will be different every single time.
One major reason this play is unique com-
pared to others is because Joey is constantly
challenging the human actors on stage with
his spontaneity. In the words of actor James
Duncan, this is a “theatrical event like noth-
ing you’ve ever seen.”
War Horse is playing at TPAC from Tues-
day, June 3rd
, until Sunday, June 8th
. For
ticket prices and more information visit
www.patron.tpac.org/events/detail/
war-horse-tpac.
War Horse Writer,artist,and illustrator Maira Kalman has inspired many people
through her writing and art.Over the next few weeks,she will inspire
even more as her artwork is put on exhibit at the Frist Center for the
Visual Arts. Not only are there multiple pieces of her illustrations,
but a very special presentation has been put on exhibit as well. In
the past, Kalman commissioned an opera for The Elements of Style;
this opera not only had traditional instruments, but also had random
tools, utensils, and more making random sounds to make the opera
like no other. These random “instruments” have been laid out in the
exhibition.The Frist encourages the public to come visit this inspiring
exhibit before it closes on September 1st.
To read more about Maira Kalman and The Elements of Style
exhibit, visit our full article written by Sara Estes at www.
nashvillearts.com/2014/06/02/frist-maira-kalman.
Press Preview Day at the Frist:
Maira Kalman: The Elements of Style
ARTICLES
This Friday, June 27th
, the Nashville Community Darkroom is
having its opening show, The f-Stops Here. This summer themed
photography exhibit will feature photographers Laura Carpenter,
Angela Disrud, Stacey Irvin, Heather Lose, Amanda McAdams,
Emily Naff, Kay Ramming, Andee Rudloff and Wendy Whittemore.
Attendees can expect to see a wide variety of photography, from
black & white and color to platinum and Polaroid transfers. Heather
Lose, a featured artist, says the exhibit is not what people will expect,
“…they will be surprised by the range of responses and how many
different things people think of when they hear the word summer.”
About the Nashville Community Darkroom: Established in 2013,
this nonprofit organization works with other nonprofits and local
schools to provide education of the arts, such as film photography,
portraiture, and traditional processes. In addition, this nonprofit group
provides an excellent gallery, workspace, and darkroom to its members
for their personal and professional projects.Artists enjoy the darkroom,
not only because of the resource, but because they are able to interact
with others who speak the language of photography. Founder John
Haubenreich is said to be the motivating and inspiring force behind
this project; many say that without him, it wouldn’t have been done.
The Nashville Community Darkroom invites the public to join
them for the opening of their inaugural show on July 27th
with
a reception from 6-9 PM.The Community Darkroom is located
at 1143 Gallatin Pike in East Nashville and encourages
everyone to stop by and take a tour of the darkroom and
classroom. View the Facebook event at https://www.
facebook.com/events/1440491346203339/ and visit their
website, http://nashvillecommunitydarkroom.org/.
The Nashville Community Darkroom is Opening Its Doors
NashvilleArts.com	 Submitted August 4, 2014 | 1716 | Summer 2014	NashvilleArts.com
Telegraph: A New
Nashville Sound
T
elegraph sits in a happy place between contem-
porary pop and classic rock that many bands can’t
seem to find. This Nashville-based band, often re-
ferred to as an edgier version of One Direction, has been a
family for years, but Telegraph was a project that took off a
little less than a year ago.Telegraph is composed of three ec-
centric members—Marshall and Red, who are siblings, and
long-time best friend Rocco. With new and bolder music,
they are constantly experimenting with the intent to release
something that hasn’t been heard before. Their latest music,
according to the band,is “...feel-good music [and] dance mu-
sic...Stuff you listen to during the summer,while just hanging
out with friends.”The band encourages locals to listen to their
EP Rewind and then come to a Telegraph show.
Check out a Telegraph performance, with special
guests Jordan Gable & Ryan Barker, at The End in
Nashville. The End will open its doors to Telegraph
fans and new listeners at 9 PM on June 29th
. For more
information and ticket prices, please visit www.end-
nashville.com. We hope your listening ears enjoy!
ARTICLES
Lexus Art NightThis summer, a new gallery
is planting its roots in
Nashville! Red Feather
Gallery, with Old West,
Western, Southwestern, and
Native American themes,
will feature original art,
rustic furniture, silver and
turquoise jewelry, pottery,
and more. Red Feather
Gallery’s goal is to provide the
area with art that is made
with passion and spirit
but is still affordable to most.
Timothy Crew Evans, the
owner of the gallery, stated,
“I always wanted to [open a gallery] with a look that I like, and I’m
hoping other people in this area will like it too.”
Red Feather Gallery is located at 916 8th
Ave. South and will
open its doors to the public on July 21. For more information,
visit www.theredfeathergallery.com.
New Gallery with a West
of the Mississippi Flare
Red Feather Gallery • Opens on July 21
Linda Manion, It’s a Girl Thing, Pastel,
20” x 16”
ARTICLES
N
ext Thursday, July 10th
, 2014, Lexus of Nashville
invites you to join them for Lexus Art Night.
Beginning at 6:30 PM, Lexus will be hosting a
cocktail reception and meet-and-greet with artist
in residence, Ken Vrana. Vrana has many pieces on display
within the Nashville dealership’s modern art gallery, including
one of his more popular collections, the ICON series. To
attend, please send an RSVP to events@nashvillelexus.com.
For more information on the artist visit kenvrana.com.
Cumberland Furniture Guild Workshop
J
eff Miller, a master woodworker,
furniture designer, author, and teacher,
is having two upcoming events, hosted
by the Cumberland Furniture Guild, which
will give you the opportunity to improve
your furniture and chair designing skills.
The first experience, a free two-hour lecture
on August 8, will take attendees into
Miller’s world as he describes his process of
designing and building beautifully crafted
furniture. Additionally, an all day workshop
will be offered to twelve students on the
following day, August 9. This hands-on
workshop gives participants an in-depth
insight on refining basic skills, developing
a mock-up, and building a prototype.
For more information, pricing, and to
reserve your spot, please e-mail info@
cumberlandfurnitureguild.org. You can also
visittheCumberlandFurnitureGuildonline
at http://www.cumberlandfurnitureguild.
org/, or Jeff Miller’s website: http://
furnituremaking.com/.
NashvilleArts.com	 Submitted August 4, 2014 | 1918 | Summer 2014	NashvilleArts.com
OTHER ACCOMPLISHMENTS—SOCIAL MEDIA
ä
Throughout my internship, I worked with
Pinterest a few times each week. During
this time, I added images from the latest
magazine, organized the subject boards,
and wrote picture descriptions to attract the
art community on Pinterest. I really enjoy
Pinterest on a personal level, and working
with it professionally was a great experience
that taught me a lot of online media skills.
OTHER ACCOMPLISHMENTS—SOCIAL MEDIAFacebook “f” Logo CMYK / .eps Facebook “f” Logo CMYK / .eps
1 PM- Event Promoti 3 PM- Promotion 2 PM- Daily
Quot
4 PM- Daily
Quote
2 PM- Daily Quot 3 PM- Promotion 12 PM- Event Promoti
5 PM- Giveaway 4 PM- Promotion 6 PM- Web Article 4 PM- Promotion 5 PM- Web
7 PM- Web Article 6 PM- Giveaway 8 PM- Giveaway 6 PM- Web Articl 7 PM- Local Art (
7 PM- Event Promoti 9 PM- Promotion 8 PM- Web Articl 10 PM- Promotion 8 PM- Local Art ( 9 PM- Daily Quot 9 PM- Event Promotio
July 27- August 2
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
7 AM- Event Promoti 7 AM-Daily 6 AM- Local Art 8 AM- Promotion 6 AM- Web Articl 7 AM- Promotion 9 AM- Event Promotio
9 AM- Local Art 8 AM- Web Articl 10 AM- Local Art 8 AM- Giveaway 9 AM- Web
12 PM- Web Articl 11 AM- Promotio 1 PM- Web Article 11 AM- Promotio 12 PM- Giveaway
1 PM- Event Promoti 3 PM- Promotion ( 2 PM- Daily
Quot
4 PM- Daily
Quote
2 PM- Daily Quot 3 PM- Promotion 12 PM- Event Promoti
5 PM- Giveaway 4 PM- Promotion 6 PM- Web Article 4 PM- Promotion 5 PM- Web
7 PM- Web Article 6 PM- Giveaway 8 PM- Giveaway 6 PM- Web Articl 7 PM- Local Art
7 PM- Event Promoti 9 PM- Promotion 8 PM- Web Articl 10 PM- Promotion 8 PM- Local Art 9 PM- Daily Quot 9 PM- Event Promotio
Weekly Schedule
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
7 AM- Event Promotion 7 AM-Daily Quote 6 AM- Local Art 8 AM- Promotion 6 AM- Web Article 7 AM- Promotion 9 AM- Event Promotion
9 AM- Local Art 8 AM- Web Article 10 AM- Local Art 8 AM- Giveaway 9 AM- Web Article
12 PM- Web Article 11 AM- Promotion 1 PM- Web Article 11 AM- Promotion 12 PM- Giveaway
1 PM- Event Promotion 3 PM- Promotion 2 PM- Daily Quote 4 PM- Daily Quote 2 PM- Daily Quote 3 PM- Promotion 12 PM- Event Promotion
5 PM- Giveaway 4 PM- Promotion 6 PM- Web Article 4 PM- Promotion 5 PM- Web Article
7 PM- Web Article 6 PM- Giveaway 8 PM- Giveaway 6 PM- Web Article 7 PM- Local Art
7 PM- Event Promotion 9 PM- Promotion 8 PM- Web Article 10 PM- Promotion 8 PM- Local Art 9 PM- Daily Quote 9 PM- Event Promotion
Similarly to Facebook, I promoted articles and
various posts on Nashville Arts Magazine’s
Twitter account. These Twitter posts were
scheduled through Hootsuite, a social
media management tool. This portion of my
internship was certainly one of the hardest
aspects of my experience, because of
Twitter’s limited character count. However,
by the end of the two month duration, I was
able to promote and schedule posts in short
and concise sentences, a skill that will be
extremely valuable to me in the future.
At this internship, I had the major
responsibility of managing the magazine’s
social media accounts, mainly Facebook.
As the manager of the Facebook page, I
was required to write each post and share
promotions and ads. To maximize the
efficiency of this task, I created a weekly
schedule of the best times to post on the
page, and what kind of post should be
displayed at each time. When creating this
schedule, I implemented a few new types of
posts, including a daily art quote and a daily
showcase of a local artist. The most popular
of these new posts is The Local Artist of
the Day, which received over 50 interested
candidates within a few short weeks of
announcing this new project. In addition
to these major tasks, I also responded to
messages and comments on the page and
aimed to increase fan interaction and likes.
FACEBOOK
PINTEREST
TWITTER
NashvilleArts.com	 Submitted August 4, 2014 | 2120 | Summer 2014	NashvilleArts.com
OTHER ACCOMPLISHMENTS—GALLERY RELATIONS
PATRICK BRIEN
http://nashvillearts.com/2014/02/01/undertheradar/
BARRY BUXKAMPER
http://nashvillearts.com/2012/03/01/barry-buxkamper-magical-realism/
http://nashvillearts.com/2012/07/24/shape-up/
CRAIG CULLY
http://nashvillearts.com/2013/11/10/unique-visions-2/
http://nashvillearts.com/2013/10/08/unique-visions/
Cumberland
Gallery
The Arts
Company
JOHN BAEDER
http://nashvillearts.com/2013/07/07/photographer-john-baeder/
http://nashvillearts.com/2012/10/01/john-baeder/
http://nashvillearts.com/2012/10/01/baeder-and-mcguire/
EDWARD BELBUSTI
http://nashvillearts.com/2011/04/17/in-a-unique-juried-exhibition-at-
a-contemporary-space-known-for-its-innovative-art-shows-31-artists-
boldly-answer-the-question-who-are-you/
BROTHER MEL
http://nashvillearts.com/2009/12/03/brother-mel-a-life-in-color/
http://nashvillearts.com/2012/06/08/guest-blog-post-the-arts-company/
The Rymer
Gallery
BROWN, MICHAEL
http://nashvillearts.com/2013/08/29/favorite-painting-karl-dean/
DUNSON, SAM
http://nashvillearts.com/2012/06/04/nothing-to-hide/
http://nashvillearts.com/2012/07/31/superpower/
GUIDER, JOHN
http://nashvillearts.com/2011/05/02/john-guider-china-revisited/
http://nashvillearts.com/2010/03/31/john-guider-visions-in-platinum/
Tinney
Contemporary
Bennett
Galleries
ALI CAVANAUGH
http://nashvillearts.com/2014/06/02/field-notes-ali-cavanaugh/
ANNA JAAP
http://nashvillearts.com/2013/04/06/anna-jaap-some-
people-feel-the-rain-others-just-get-wet/
BRIAN TULL
http://nashvillearts.com/2013/01/31/brian-tull-holding-out-for-a-heroine/
http://nashvillearts.com/2014/01/26/small-town-big-mural/
CRAIG ALAN
http://nashvillearts.com/2013/12/08/craig-alan/
MYLES BENNETT
http://nashvillearts.com/2011/08/02/myles-bennett/
JENNIFER BOWMAN
http://nashvillearts.com/2013/11/11/jennifer-bowman/
EILEEN CORSE
http://nashvillearts.com/2014/03/28/womens-work-ii-opening-bennett-
galleries-april-4/
W
ithin my first few days of work, I was given an assignment that strengthened the
magazine’s relationship with local art galleries. Using Nashville Arts Magazine’s
website as my main resource, I cross-referenced the artists from 5 major galleries
of Nashville with all of our online articles. As the search results came back I began compiling
a list of links for each individual artist of the galleries. Once completed, these lists were sent
to the galleries who used them for promotions, website material, and more. Below and on
the following page, you will see portions of the lists I created for each gallery.
NashvilleArts.com	 Submitted August 4, 2014 | 2322 | Summer 2014	NashvilleArts.com
OTHER ACCOMPLISHMENTS—SOCIAL COLUMN OTHER ACCOMPLISHMENTS—ADDITIONAL RESPONSIBILITIES
Issue Event
July 2014 Swan Ball 2014
June 2014 Howe Wild (Cheekwood)
Symphony Spring Fashion Show
Tennessee Waltz
2014 Seton Celebration
Joanne & Gary Haynes (Cheekwood)
Iroquois Steeplechase
May 2014 The “Real” Social Press
Boys and Girls Clubs of America
Frist Gala
Dancing for Safe Haven
April 2014 86th
Annual Academy Awards Presentation at the Belcourt
Santa’s Pub
Grand Opening of First Bank’s Green Hills Branch
Ballet Ball
Lawn & Garden Show
March 2014 La Bella Notte
2013 Top Tails Donor Society
Heart Gala
Antiques & Garden Show
Winter Lights
Go Red For Women Men’s Event
February 2014 Mad Men Dinner Party
Myles Maillie Holiday Party
Tastefully Unpredictable Party
Artcletic
Jazzmania
January 2014 2013 Literary Award Weekend
Haynes Galleries
“Mad Men Affair”
Ward-Potts Jewelers
29th
Annual Symphony Ball
December 2013 Conservancy Gala
Sunday in the Park
The Night of the Elephant
November 2013 40th
Annual Heritage Ball
Cumberland Heights
Dueling Cocktails
Luncheon of the Gen. James Robertson Chapter of DAR
Anderson Design Group Studio Store
Blue Moon
Harvest Dinner at Cheekwood
October 2013 Ilex for Flowers Party
Sunday in the Park
TPAC Gala 2013
Jalan-Jalan
“Golden Harvest Dinner”
September 2013 Demolition Derby at the Macon County Fair
10th
Annual Tomato Art Fest
Nashville Wine Auction
4th
Annual Arts & Flowers
2014 Lexus IS
August 2013 “Divas Nashvegas”
Sensuous Steel (Frist Center)
Second Annual Nourish
TPAC Gala
Grand Cru Evening
July 2013 Frist Gala
“River REPrise”
Royal Social Event
Botanic Hall Late Party
Swan Ball
One of the miscellaneous tasks assigned
to me was to document every event cov-
ered in our social column from July 2013-
July 2014. The table to the right is the
information that I compiled. To gain this
information, I had to get a print magazine
of every issue and find the events in the
magazines. Though this task was tedious,
it taught me time and process efficiency.
Camp Guide
To help parents keep their children active
and educated during the summer, Nashville
Arts Magazine is in the process of creating
an online directory of artistic summer camps
for children of all ages. I contributed to this
development by collecting all the necessary
data for over 25 camps in the Middle Tennes-
see area. I researched these camps online,
called camp directors, and e-mailed media
contacts to gain all the information needed
to successfully execute this project.
Photo Competition
Nashville Arts Magazine has an
annual Photography Competition
which happened to take place during
my internship this year. To help the
magazine get as many entries as
possible, I contacted multiple contest
and photography websites and groups
to help increase the exposure of the
contest. At the end of this project, I
had compiled a list of 20 photography
groups and eight major websites that
promote various contests.
Rafflecopter
On average, Nashville Arts Magazine holds a
giveaway once a week. When I first started my
internship, these giveaways would be hosted on
Twitter. When I heard about this, I decided to find a
better way to hold giveaways that would maximize
the number of entries. I researched Rafflecopter, and
decided it was the best option. After presenting this
alternative option to my site supervisor, she approved
the action of using it for giveaways from that point
forward. Since then, Rafflceoper has been used for
all Nashville Arts Magazine’s giveaways, including a
recent one that successfully received 102 entries.
REFLECTIONS
Memorandum
To: Jenna Wright, Chair of English & Modern Foreign Languages
From: Tamara Beard, Editorial Intern of Nashville Arts Magazine
Subject: Nashville Arts Magazine Internship Report
Date: July 28th
, 2014
Purpose
The purpose of this report is to explain the process used by Nashville
Arts Magazine to create a successful publication and how an intern
contributes to this procedure. This report will begin with the
identification and explanation of the magazine creation process and
the internship experience will be discussed thereafter.
Summary
Nashville Arts Magazine is a publication that brings the arts to
Nashville and surrounding areas in a visually appealing way. In order
to present this with the best quality content, they have a magazine
creation process that includes six general steps: planning, editorial,
design, proofing, printing, and distribution. After distribution, these
magazines are often used as a resource by varying levels of artists.
These artists find Nashville Arts Magazine to be very valuable because
it is the only true art magazine of its kind in the area. Though there
are specific advantages and disadvantages of this creation process,
the advantages significantly outweigh the disadvantages.Though it is
said that the magazine is a dead art form, it is apparent by the success
of Nashville Arts Magazine through this process that it is still very
much alive.
Description
With a main focus on the arts, Nashville Arts Magazine is a free,
monthly publication by St. Claire Media Group that was first
published in 2009.This magazine strives to showcase all forms of art in
and around the Nashville area in a visually pleasing way.Many people
contribute to the success of the magazine: including the editorial
executives, an advertising board, and a design director. Beyond
the standard staff listing, artists, photographers, and columnists
contribute quality content to provide the magazine with entertaining
and educational substance. In order for Nashville Arts Magazine to
be a timely and successful magazine, the staff must follow a specific
production process and schedule that enables them to release the best
quality magazine by the monthly release date. This process includes
six general steps: planning, editorial, design, proofing, printing, and
distribution. These steps, as well as the application of the magazine
following distribution, are explained below.
Steps of Process
1) Planning
The first step of this process is the planning of schedules and
assignments. During this time, the editors decide what stories
will be featured. The stories they choose must be interesting and
focused on a beautiful piece, or pieces, of art.The second half of this
step is assigning writers and photographers to each story. When
assigning writers and photographers to stories, the staff of Nashville
Arts Magazine must ensure that these contributors have an excellent
quality of work and understand their responsibility to be timely.
Once they have been chosen, the writers and photographers are
paired together based on their strengths and interests.The staff also
keeps the featured artist in mind and considers who would work
best with the artist and their work.
2) Editorial
In the editorial stage of the process, one very important factor must
be remembered at all times—the deadline. The deadline for articles
is approximately the 4th
of the previous month. This is because the
magazine is printed by a high-end printer that needs ten days to print
and bind each issue. With this in mind, the staff has two weeks to
compile and design the magazine, which is an average of 116 pages.
Once the 4th
has passed, and all the content has been submitted, the
editorial staff must edit every individual article for spelling, grammar
and content errors. Once an article has been polished, it moves to the
Design Director’s desk.
3) Design
Once articles have been transferred to the Design Director’s desk,
the design process begins. Nashville Arts Magazine primarily uses
two programs when designing the magazine. InDesign, an Adobe
program, is used for the layout of the magazine, and another Adobe
program, Photoshop, is used for image manipulations. Using these
programs, the designer begins to layout the completed articles.
Though there is no specific order in which the articles are placed,
the magazine uses a pattern where they begin and end with shorter,
lighter articles, such as spotlights and fill the center of the magazine
with lengthier articles. As the articles are added into InDesign, so are
the monthly ads. These ads are the main income for Nashville Arts
Magazine and range from approximately $300 to $4,000 depending
on the size, quantity, and frequency of ad placement. After the
magazine has been fully designed, it is time for the next step of the
process—proofing.
4) Proofing
In this step of the magazine creation process, the ability to catch
minimal errors is required. The staff at Nashville Arts Magazine
is given three days to fully proof a PDF and print version of the
Advantages of This Process
The production process used by Nashville Arts Magazine has key
advantages that significantly outweigh its disadvantages.This process
allows everyone involved to use their creative spirits when designing,
writing, or photographing. Spontaneity is welcomed and encouraged
at Nashville Arts Magazine because of the flexibility of this process.
The magazine can beautifully present timely stories and information,
and be a masterpiece every single time.
Disadvantages of This Process
The major disadvantage of this process is that, due to Nashville Arts
Magazine’s monthly frequency, it is possible that notifications about
the latest news and events do not reach the desks of the editorial staff
in time to be placed in the magazine, causing the magazine to have
missing information.However,having a website where online articles
can be posted about the news or events missed in the magazine
decreases the severity of this disadvantage.
Conclusion
Many critics have claimed time and time again that magazines are
a dead art form. I asked Nashville Arts Magazine’s Education Editor,
Rebecca Pierce, what her opinion was on this criticism, and she
beautifully responded with, “They said that about catalogs, print
catalogs, at the dawn of the internet.Then, what happened was, print
catalogs pushed online sales. The digital world has changed demand
for print products, but it has not killed print products because there
will always be people who want to hold a magazine in their hands
and, in our case, there are always going to be people who want to
see a high resolution image in true, full color as opposed to a washed
out, low-res, somewhat blurry piece of art.” Nashville Arts Magazine
is one of the many print publications that are still not only surviving,
but succeeding. They have created a production process that assists
them in creating the best quality magazine possible, and by simply
glancing at the publication, it is apparent that this process is helping
them achieve that goal every single month,
References
Rebecca Pierce (Education Editor) in discussion with the author,
July 2014.
Tracey Starck (Design Director) in discussion with the author,
July 2014.
Keith Wright (Account Manager) in discussion with the author,
July 2014.
magazine. During this time, formatting, spelling, and details need to
be checked and re-checked to ensure an error-free magazine.
5) Printing
As stated previously, Nashville Arts Magazine uses a high quality
printer to guarantee the best quality work.It takes this printer ten days
to print and bind the 10,000 copies that are distributed to Nashville
and surrounding areas. Although Nashville Arts Magazine staff has a
strong professional relationship with the printer and is involved in
the printing process of their magazine, the process of printing and
binding the magazine is not a step of the magazine creation process
that is done by Nashville Arts Magazine directly.
6) Distribution
After printing, 10,000 copies are brought to Nashville Arts
Magazine’s office for the distribution step. Within the first three days
of distribution, 85% of the issues are delivered in and around the
Nashville area. Approximately a week later, the rest of the magazines
are distributed to the most active distribution points.These magazines
are distributed to places where the targeted audience will be reached
most effectively, such as local galleries, the Frist Center for the Visual
Arts, the Nashville Symphony, and other art venues.
Application
Once the magazine has gone from the desks of Nashville Arts
Magazine’s staff and into the hands of readers, it is primarily used for
entertainment and education purposes. Many different individuals
are included in the magazine’s readership, from upper-class citizens
to starving artists and art students.The readers who make a substantial
income use this magazine to find beautiful art that they can purchase
for their individual purposes. In contrast, artists and students often
use it as a reference tool and teaching resource.
Comparison to Other Publications
It is hard to compare Nashville Arts Magazine based on its focus, the
arts, because there are no other art magazines within a reasonable
distance. Due to this, Nashville Arts Magazine has no true, direct
competition. There are other forms of competition, though, and
they have been highlighted here. Nfocus, a magazine which reflects
Nashville’s famous or soon-to-be famous individuals and their
lifestyles,is competition on a demographic level due to the readership
similarities between Nashville Arts Magazine and Nfocus. However,
because Nfocus has a distinct theme of people and society, the two
magazines are still very different. The advertising board of Nashville
Arts Magazine also calls Nashville Public Radio a major competitor
due to their inflow of ad dollars. Though competition is apparent,
Nashville Arts Magazine has an upper-hand with the best printing
quality in the Southeast.
Art is art. Everything else is everything else.
– Ad Reinhardt
24 | Summer 2014	NashvilleArts.com 	 NashvilleArts.com	 Submitted August 4, 2014 | 25
“ ”
REFLECTIONSREFLECTIONS
Internship Reflection
I was an intern for Nashville Arts Magazine from June 2nd
to July 31st
, 2014,
working approximately 10-15 hours every week. During this internship, I was
responsible for performing tasks such as writing articles, managing social media,
and assisting staff with miscellaneous duties. This editorial internship went
remarkably well and is an experience I will never forget.
I wrote multiple articles that have been published both online and in-print.I have
gained experience in performing interviews, representing the press at events, and
professional e-mail correspondence while writing these articles and conducting
the necessary research for them. I benefited from writing these articles because
they significantly sharpened my writing and editing skills.
Additionally, I managed the magazine’s social media every day. Not only did I
create a schedule to keep their social media platforms clean and productive, but
I also incorporated new and popular daily posts, including The Daily Art Quote
and The Local Artist of the Day. My daily upkeep of Pinterest, Facebook, and
Twitter significantly increased Nashville Art Magazine’s online presence, as well
as the activity on their social media pages.
My third major responsibility as an intern was to work with the website,
specifically SEO. Even though I had little engagement with SEO, I was very
active on the website. I scheduled posts, organized featured images, and often
searched the website for information that was needed for other tasks I was given.
Miscellaneous office and secretarial duties were also a part of my daily job.These
tasks included answering the office phone, scanning documents, filling out
general forms,and contacting individuals for others in the office.Although many
would be displeased if they were assigned jobs such as these, I was always excited
to help in any way I could, learn new skills, and expand my internship portfolio.
When I originally applied for this internship, it was with the intention of
gaining professional writing experience.However,two months later,I realize that
Nashville Arts Magazine has given me so much more than that; I have gained
valuable contacts, event coverage experience, an improved understanding of
social media marketing, and many other invaluable skills.This internship has not
only made me a better writer, but rather it has given me professional skills and
tools that any boss would admire in the future.
26 | Summer 2014	NashvilleArts.com 	 NashvilleArts.com	 Submitted August 4, 2014 | 27
Tuesday, June 3rd
• Represented Nashville Arts Magazine at a media-exclusive event at TPAC for the premiere of War Horse. I covered
this event all by myself before my first day at the office even started! I was definitely nervous, but I really enjoyed it.
• Wrote an online article based on that morning’s event to promote the premier.
• Promoted multiple events and features on Nashville Arts Magazine’s Facebook and Twitter accounts.
• Organized and created Pinterest boards for Nashville Arts Magazine’s Pinterest account
Daily Reflection
Friday, June 13th
• Interviewed the owner of Red Feather Gallery, a new gallery opening in Nashville.
• Wrote a Spotlight based on the above interview.
• Represented Nashville Arts Magazine at Annotations: Authors @ Cheekwood, a literary event at
Cheekwood. At this event, I learned the importance of professionalism, especially when you are a fan of a
person you are supposed to interview.
• Interviewed V.E. Schwab, the featured author of the above event.
Thursday, June 19th
• Assisted the staff in editing the proof of the magazine before it was sent to the printer. I helped by looking for
spelling, grammar, and formatting errors.
• Coordinated with the Communications Department of the Metropolitan Museum of Art to gain permission for
the usage of a famous painting in the Publisher’s Note of the July issue.
• Set-up a giveaway for Nashville Arts Magazine through Rafflecopter and created a blog post to accompany it.
• Released a call for local artists through Facebook for the new social media feature: Local Artist of the Day. I
communicated with each interested artist and scheduled and created Facebook and Twitter posts for each artist.
• Answered the office phone and recorded messages in a phone log.
Thursday, July 10th
• Created a list of all the events featured in the social column of the magazine since July 2013.
• Created a digital folder that contained all of the featured images of web articles dated July 2014.
• Proofread and revised my article about Family Day at Oz.
• Continued scheduling and creating posts for social media use.
• Participated in a staff meeting with the Web Designer.
• Performed miscellaneous office work, including answering the office phone.
Hours Worked: 7 Hrs.
Hours Worked: 3 Hrs.
Hours Worked: 8 Hrs.
Hours Worked: 9 Hrs.
i n s p i r at i o n i s f r e e

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Tamara-portfolio-WEB

  • 2. NashvilleArts.com Submitted August 4, 2014 | 32 | Summer 2014 NashvilleArts.com TM www.facebook.com/NashvilleArts www.twitter.com/NashvilleArts www.pinterest.com/NashvilleArts SOCIAL MEDIA INTERNSHIP INFORMATION EDITORIAL PAUL POLYCARPOU Editor and CEO SARA LEE BURD Executive Editor and Online Editor sara@nashvillearts.com REBECCA PIERCE Education Editor and Staff Writer rebecca@nashvillearts.com MADGE FRANKLIN Copy Editor DESIGN TRACEY STARCK Design Director ADVERTISING CINDY ACUFF cindy@nashvillearts.com BETH KNOTT beth@nashvillearts.com KEITH WRIGHT keith@nashvillearts.com STUDENT TAMARA BEARD Editorial Intern tamlbear@ut.utm.edu INSTRUCTOR JENNA WRIGHT Chair of English and Modern Foreign Languages (EMFL) Department jwright@ut.utm.edu SITE SUPERVISOR SARA LEE BURD Executive Editor and Online Editor of Nashville Arts Magazine sara@nashvillearts.com NASHVILLE ARTS STAFF on the cover: Dale Smith I Give You My Heart, 2013, Acrylic on Stretched Canvas, 16” x 20” WORK LOG ummer 2O14 8 June Calendar 9 July Calendar INTERNSHIP 4 Internship Proposal 6 Site Supervisor Agreement 7 Site Supervisor Rating Sheet S ARTICLES 10 Publisher’s Note August 2014 10 Polish Theatre Posters and Chinese Sculptures July 2014 11 Bringing Imagination to LIfe Animation at the Frist Center 12 Comic Illustration Camp at Watkins Art Smart: August 2014 13 Arts & Music for the Entire Family Art Smart: August 2014 13 Kids Rock Art Smart: August 2014 14 War Horse Opens at TPAC Online 15 Press Preview Day at the Frist Online 15 The Nashville Community Darkroom is Opening Its Doors Online 16 Cumberland Furniture Guild Workshop Online REFLECTIONS OTHER ACCOMPLISHMENTS 26 Internship Report 27 Daily Reflections ARTISTIC CREATIVE INSPIRING ORIGINAL Nashville Arts Magazine Internship: Summer 2014 is an Internship Portfolio created by Tamara Beard to document her Internship at Nashville Arts Magazine. The purpose of this magazine is to present her experience and accomplishments at Nashville Arts Magazine in a clear and creative way. This document was printed for the grading purposes of the University of Tennessee at Martin’s English Department and the individual purposes of Tamara Beard. Selling or reproducing this document is strictly prohibited without explicit permission of the author. COPYRIGHT NOTE: All material, including logos, images, and text, owned by Nashville Arts Magazine or any other individual/business is being used with the owner’s permission. ACKNOWLEDGEMENTS: This portfolio could not have been created without the amazing help of the following individuals: Tracey Starck, Design Director of Nashville Arts Magazine, for turning this portfolio into a beautifully designed magazine. Dale Smith, Nashville Artist, for allowing me to use his gorgeous painting as the cover of my portfolio. The entire Nashville Arts Magazine staff for giving me an amazing opportunity and teaching me so much valuable knowledge. 18 Social Media 20 Gallery Relations 22 Social Column 23 Additional Responsibilities 16 New Gallery with a West of the Mississippi Flare July 2014 16 Telegraph: A New Nashville Sound Online 17 Lexus Art Night Online
  • 3. INTRODUCTION Nashville Arts Magazine is a magazine based out of Nashville that focuses on the artistic side of Nashville and the surrounding areas. It includes articles about both visual and vocal art that comes out of, or is spotlighted in, this region. Originally, an internship with a magazine interested me because I would gain writing experience by writing articles for print and web use. Additionally, I would gain marketing experience by helping with the magazine’s social media platforms. Experience in both of these areas would be ideal for my English Major and Marketing Minor. A closer look at this specific company, however, turned my interest from any magazine to Nashville Arts Magazine. This particular magazine grabbed my attention because, unlike many entertainment magazines, it focuses on a lasting impact on our culture—art. This magazine features a wide range of artists, from painters and sculptors to dancers and theatre actors. They provide readers with a broad range of art topics, including gallery openings, theatre productions, and art education events. GOALS AND OBJECTIVES With this internship, I desire to gain hands-on experience with writing published works and marketing the material the magazine spotlights. I am an English major, with a minor in German and Marketing, so gaining experience with a magazine company early on would be beneficial for my future career because it would develop my resume and portfolio, as well as create relationships and contacts in the professional field I desire to work in.. I am delighted to be given this opportunity and fully intend to exceed all expectations of Nashville Arts Magazine and the University of Tennessee at Martin. UNIVERSITY ASSIGNMENTS To receive the three credits that accompany this internship, I am required to submit an English Internship Portfolio. This portfolio is to be completed and turned in to the faculty mentor of the internship, Jenna Wright, by August 8th , 2014. To be considered completed, the portfolio must include, but is not limited to: • Cover Page • Table of Contents • Proposal for Project • Project (including activities, time investments, accomplishments, etc.) • Reflections on Internship APPROXIMATE PLACEMENT DURATION My internship is scheduled to begin on June 2nd , 2014, and will continue until the end of the summer term on August 8th , 2014—a 10 week timeframe. At this time, it is projected that I will be working at least ten hours per week. COMPENSATION This will be an unpaid internship. However, three credit hours will be earned with this opportunity. STUDENT WORK RESPONSIBILITIES • Writing: Reviews, Current Events, and Articles for Publishing Online or In-print • Social Media Up-keep: Facebook, Twitter, and Pinterest • Website Management: Building Posts, Organizing Schedule, and SEO INTERNSHIP PROPOSAL Student: Tamara Beard I.D. No. 960483547 2620 Battle Creek Road Springfield, TN 37172 (615) 766-0962 tamlbear@ut.utm.edu Department/CourseNo.: ENGL 494 Term/Year: Summer 2014 Business: Nashville Arts Magazine 644 West Iris Drive Nashville, TN 37204 (615) 383-0278 Site Supervisor: Sara Lee Burd, Executive Editor & Online Editor Faculty Mentor: Jenna Wright, Chair of English & Modern Foreign Languages NashvilleArts.com Submitted August 4, 2014 | 54 | Summer 2014 NashvilleArts.com
  • 4. NashvilleArts.com Submitted August 4, 2014 | 76 | Summer 2014 NashvilleArts.com
  • 5. NashvilleArts.com Submitted August 4, 2014 | 98 | Summer 2014 NashvilleArts.com
  • 6. NashvilleArts.com Submitted August 4, 2014 | 1110 | Summer 2014 NashvilleArts.com T he Frist of Downtown Nashville has opened the doors of one of its newest exhibits to the public. Watch Me Move: The Animation Show is a very unique exhibit that gives viewers a look into animation as it travels across time, cultures, and age. With over twelve hours of animation, the Frist Center presents “…works of cut-out, collage, puppet, clay, and stop-motion animators, auteur film-makers, and contemporary artists… alongside the creative output of commercial studios…” Rather than having the animations in chronological order, they have been divided into six groups that each focus on a specific part of animation. Apparitions, Fables and Fragments, Structures, Characters, Contemporary Visions, and Superhumans are the six focal points of this exhibition with different animations in each section. Throughout the entire exhibition, one major theme is clear—with animation, anything is possible. Animation is imagination come to life, and stepping inside Watch Me Move is as if you’ve entered a whole new world—an animation world. Headphones are stationed at many of the animations, giving visitors a chance to delve into each animation individually and not be overwhelmed by the surrounding creativity. In addition to the headphone feature, the dark setting of the exhibit is a blast to the senses and makes the experience even more unforgettable. Animations appropriate for all ages, from a clip of Snow White and the Seven Dwarves in the Fables and Fragments room to animations Bringing Imagination to Life: Animation at the Frist Center suggested for adult audiences, are featured in this exhibit. Regardless of a person’s age and interests, the whole family can find animations to enjoy and explore at this Frist Center exhibition. Watch Me Move: The Animation Show opened on June 6th and will continue to welcome guests until September 1st . Visit fristcenter. org for more information. ARTICLES 16 | July 2014 NashvilleArts.com How to Smile in 34 Steps LIVE! Liz Clayton Scofield at Seed Space • July 5 Ever notice how many politicians smile even when addressing unpleasant topics? Why is it that women are raised to smile in public even if they don’t feel like it? In her latest video and performance installation, How to Smile in 34 Steps LIVE!, Liz Clayton Scofield examines the construction of smiling and challenges viewers to question cultural norms. In an endurance-based performance, Scofield spends the first six minutes displaying each of the 34 steps while standing in front of a video loop that mimics her performance. For the next 50 minutes she remains in position, working hard to keep her smile in place despite any discomfort she feels. How to Smile in 34 Steps LIVE! takes place at 8 and 9 p.m. at Seed Space. For more information, visit www.seedspace.org. See more of Scofield’s work at www.lizclaytonscofield.virb.com. This summer, Vanderbilt Fine Arts is presenting new exhibitions—Curiouser and Curiouser—Avant-garde Polish Theater Posters from the 1970s and From Tomb to Temple: Unearthing Ancient China through the Vanderbilt University Fine Art Collection. Curiouser and Curiouser—Avant-garde Polish Theater Posters from the 1970s is being presented in honor of the late Professor Don Evans, who taught art at Vanderbilt. This exhibit features a variety of Polish posters from the 1960s and 70s. One notable piece is Teatr im. Jana Kochanowskiego w Opolu by Jan Sawka, a theatrical poster that provoked the Polish government to expel him because of his subtle style of anti-authoritarianism. A documentary about the revolutionary history of Polish posters, Freedom on the Fence, will also be screened. Director Joseph Mella encourages everyone to visit this exhibit. He stated, “… it’s a rare window into one of the truly remarkable moments in the history of the medium.” Curiouser and Curiouser will be on exhibit until August 28. From Tomb to Temple: Unearthing Ancient China through the Vanderbilt University Fine Art Collection is a student-curated exhibit featuring many Chinese sculptures dating back to 3300 BC. All these 3D pieces represent the spiritual relationship between temple, tomb, and divine mountains. Tracey Miller, the instructor of the student curators, said her students strived to connect the Western and Eastern cultures through universal ideas that are represented by unfamiliar objects. October 12 will be the last day to view From Tomb to Temple at Vanderbilt Fine Arts Gallery. Curiouser and Curiouser and From Tomb to Temple are free and open to the public. For more information, gallery hours, and directions, visit Vanderbilt Fine Arts Gallery’s website at www.vanderbilt.edu/gallery. Polish Theatre Posters and Chinese Sculptures Jan Sawka, Teatr im. Jana Kochanowskiego w Opolu, Offset lithograph, 33” x 23” by Tamara Beard OpensJuly 21 Old West,Western,sOuthWest & native american • Art • • Jewelry • • Rustic Furniture • 916 8th ave.,sO. nashville (615) 598-2074 WWW.theredFeatherGallery.cOm RedFeather_0714.indd 1 6/12/14 10:43 AM Vanderbilt Fine Arts Gallery • Through August 28 M y main responsibility at this internship was to write articles that would be published in-print or online. Beyond simply typing the words onto my screen, I was given the task of piecing each article together with interviews, research, and my writing ability. On the next few pages, you will see every article I wrote during my time as the Intern for Nashville Arts Magazine. Notice that the articles vary, in both subject and length, which gave me experience in the arts and the written word. Art Creates a City PUBLISHER'S NOTE Y our whole world, your entire perspective, can change in the span of two months. I know this because a two-month intern- ship experience has done just that. I was trans- formed from a student who had no interest in art into an art lover who has a burning desire to discover new art daily. This transformation happened because of Nashville Arts Magazine and its entire bril- liant staff.I applied for this internship with the intention of gaining professional writing experience through writing online and print articles. However, Nashville Arts Magazine has given me so much more than that; I have gained valuable contacts, event coverage ex- perience, an improved understanding of social media marketing, and many other invaluable skills.This internship has not only made me a more rounded student, but I feel as though my new apprecia- tion of art has made me a cultured individual. Our editor always says that art creates a city,and though I have learned that this is very true, art also creates an individual. Art, whether we are the artist or the admirer,makes us unique individuals and gives us new perspec- tives on the world around us and within us. Thank you, Nashville Arts Magazine staff, for the amazing experi- ence; and thank you, Nashville art lover, for making the magazine, and in turn my internship, possible. Tamara Beard, Sophomore at the University of Tennessee at Martin
  • 7. NashvilleArts.com Submitted August 4, 2014 | 1312 | Summer 2014 NashvilleArts.com ARTICLES Arts & Music for the Entire Family Family Day at OZ • August 9 The first annual Family Day at OZ promises to spark the imagination with a host of musical and artistic activities for the entire family. One of the returning highlights is Hip Hues, a mobile silk-screening company, which will teach kids how to silkscreen their own bandanas and t-shirts. In addition, the National Museum of African American Music will bring their cigar-box guitars and teach families how to play them, and the Country Music Hall of Fame will showcase an instrument petting zoo. One of the many local artists that will be at this event is Andee Rudloff, who will paint a 45-foot mural with the help of visitors and OZ’s Artist in Resi- dence Jammie Williams. A musical performance by Dan Zane & Friends, featuring family-friendly music, will be highlighting the day’s events. Bob Kucher, the Com- munity Engagement Director of OZ, encourages all families to come because this event will offer “activities that families can actually do together . . . as a unit.”Family Day takes place on Saturday, August 9, from 12 to 4 p.m. at OZ. For more information and a complete list of participating artists, please visit www.oznashville.com.Hip Hues will teach kids how to silkscreen t-shirts and bandanas PHOTOGRAPHBYSONDRANOBLE Kids Rock In early July, 500 student performers from across the country made their way to Summerfest in Milwaukee, one of the largest music festivals in the world, to compete in GEMBA, the ultimate battle of the bands. Among these hopefuls were thirteen students from School of Rock Franklin, a local music school. These students prepared for three months to perform their hearts out, and in the end it paid off. Performing as Deliberate Mishap, they came home with the honor of being crowned the champions of GEMBA and named “the best of the best in the nation” by a panel of celebrity judges and hundreds of attendees. Emily McCreight, Deliberate Mishap bassist Lily Joyce, Deliberate Mishap drummer SMARTa monthly guide to art education ARTComic Illustration Camp at Watkins The kids worked their butts off, had loads of fun, made friends, and learned how to collaborate,” stated instructor Richard Heinsohn when asked to describe the experience of the students who participated in his Comics class. Being part of the Watkins Community Education Program, this class immersed students ages 11–14 in comic illustration. Heinsohn spent the week teach- ing these campers how to create a hero with defined character- istics, both emotional and physical, as well as a character flaw. Students learned that comic characters can be absolutely any- thing and were encouraged to use their imagination to the full- est. Practicing to create thought bubbles and proper letter spac- ing was the warm-up activity every morning, something the kids looked forward to. Building graphic frames, practicing narrative, and creating a backstory were building blocks the students worked hard to perfect throughout the week. Heinsohn said that, after the camp, it would not surprise him to see some of them grow up to become graphic novelists and comic illustrators. Watkins offers different camps for all ages, from Multi-Arts camps for ages 5–10 to Teen Workshops. The camps for young- er children let them experiment with many different art forms, whereas the classes for older children help them delve into one specific medium. Mary Beth Hardin, the Director of Commu- nity Education, explains that “ . . . these classes are more about process than product.” She said that the classes focus on learn- ing the techniques and processes of creating art, rather than the finished product. For more information about the Watkins Community Education Program and their camps, please visit www.watkins.edu. The Nashville area has a robust selection of art camps, which Nashville Arts Magazine hopes to feature in our 2015 Camp Guide coming out in early 2015. If you know of any other summer art camps that you would like to get on the radar for Nashville Arts readers and parents, please e-mail rebecca@nashvillearts. com so we can add it to our 2015 Summer Camp Directory. by Tamara Beard At the end of the week, all the children’s work was displayed “ Comic Illustration Camp at Watkins The kids worked their butts off, had loads of fun, made friends, and learned how to collaborate,” stated instructor Richard Heinsohn when asked to describe the experience of the students who participated in his Comics class. Being part of the Watkins Community Education Program, this class immersed students ages 11–14 in comic illustration. Heinsohn spent the week teach- ing these campers how to create a hero with defined character- istics, both emotional and physical, as well as a character flaw. Students learned that comic characters can be absolutely any- thing and were encouraged to use their imagination to the full- est. Practicing to create thought bubbles and proper letter spac- ing was the warm-up activity every morning, something the kids looked forward to. Building graphic frames, practicing narrative, and creating a backstory were building blocks the students worked hard to perfect throughout the week. Heinsohn said that, after the camp, it would not surprise him to see some of them grow up to become graphic novelists and comic illustrators. Watkins offers different camps for all ages, from Multi-Arts camps for ages 5–10 to Teen Workshops. The camps for young- er children let them experiment with many different art forms, whereas the classes for older children help them delve into one specific medium. Mary Beth Hardin, the Director of Commu- nity Education, explains that “ . . . these classes are more about process than product.” She said that the classes focus on learn- ing the techniques and processes of creating art, rather than the finished product. For more information about the Watkins Community Education Program and their camps, please visit www.watkins.edu. The Nashville area has a robust selection of art camps, which Nashville Arts Magazine hopes to feature in our 2015 Camp Guide coming out in early 2015. If you know of any other summer art camps that you would like to get on the radar for Nashville Arts readers and parents, please e-mail rebecca@nashvillearts. com so we can add it to our 2015 Summer Camp Directory. At the end of the week, all the children’s work was displayed “ Ranging in age from 11 to 17, the members of Deliberate Mis- hap are Emily McCreight, Sean McCreight, Callie Richardson, Lily Soto, Lily Joyce, Carter Smith, Cameron Brown, Michael McClellan, Josh Cuevas, Reed Doran, Jack Filipovic, Lauren Haynes, and Lindsay Giammalvo.     For more information on School of Rock Franklin, please visit www.franklin.schoolofrock.com. School of Rock Franklin Wins Best in the Nation
  • 8. NashvilleArts.com Submitted August 4, 2014 | 1514 | Summer 2014 NashvilleArts.com ARTICLES by Tamara Beard War Horse Opens at TPAC: Three Puppeteers Bring the Horse to Life T his week at the Tennessee Performing Arts Center (TPAC), War Horse will make its premiere in Nashville. This epic play is a story about a young boy during the time of World War I who goes on a jour- ney to find his cherished horse, Joey, who was sold to the cavalry and shipped from England to France. In this breath-taking play, the audi- ence experiences a tale of friendship and loyalty. Joey, the horse in this play, is a puppet com- posed of three people—the head, the heart, and the hind. When War Horse was originally being turned into a play, they wanted to take a new look at theatre by bringing puppets in as animals. These puppets were created to look,sound,and act as realistic as possible.All three puppeteers of Joey must work together to fully capture the spirit of a real horse. To- gether, they move and make noise to imitate a horse. Jessica Crougar, the “hind” of Joey, compared moving as Joey to ballroom danc- ing; she says you have to be able to feel the movements of the other actors and sync your- self to them.When making the various noises of a horse, the puppeteers create noises with their mouths simultaneously. All three must make noise to successfully create the noise of a horse because a horse’s lung capacity is equivalent to that of three adult humans. A puppet’s job is to be alive, according to the actors in this play. They strive for the audience to see Joey as a living, breathing horse. The puppeteers say that they try to get into the character of a horse as much as possible. Every living thing has emotional indicators and each puppeteer of Joey has an emotional indicator that they must con- trol to help show the audience how Joey is feeling. The first puppeteer is in control of the head with the ears being the emotional indicator they control. Next is the “heart,” which is in control of the front legs and the horse’s breathing—the other emotional in- dicator. The third emotional indicator is the tail, controlled by the puppeteer in the hind portion of the horse. This person not only controls the tail, but also the movement and hind legs. When talking to the actors and puppeteers about War Horse, they all have positive and exciting things to say about the play. The three puppeteers of Joey unanimously agreed that no matter how many times you see this play, it will be different every single time. One major reason this play is unique com- pared to others is because Joey is constantly challenging the human actors on stage with his spontaneity. In the words of actor James Duncan, this is a “theatrical event like noth- ing you’ve ever seen.” War Horse is playing at TPAC from Tues- day, June 3rd , until Sunday, June 8th . For ticket prices and more information visit www.patron.tpac.org/events/detail/ war-horse-tpac. War Horse Writer,artist,and illustrator Maira Kalman has inspired many people through her writing and art.Over the next few weeks,she will inspire even more as her artwork is put on exhibit at the Frist Center for the Visual Arts. Not only are there multiple pieces of her illustrations, but a very special presentation has been put on exhibit as well. In the past, Kalman commissioned an opera for The Elements of Style; this opera not only had traditional instruments, but also had random tools, utensils, and more making random sounds to make the opera like no other. These random “instruments” have been laid out in the exhibition.The Frist encourages the public to come visit this inspiring exhibit before it closes on September 1st. To read more about Maira Kalman and The Elements of Style exhibit, visit our full article written by Sara Estes at www. nashvillearts.com/2014/06/02/frist-maira-kalman. Press Preview Day at the Frist: Maira Kalman: The Elements of Style ARTICLES This Friday, June 27th , the Nashville Community Darkroom is having its opening show, The f-Stops Here. This summer themed photography exhibit will feature photographers Laura Carpenter, Angela Disrud, Stacey Irvin, Heather Lose, Amanda McAdams, Emily Naff, Kay Ramming, Andee Rudloff and Wendy Whittemore. Attendees can expect to see a wide variety of photography, from black & white and color to platinum and Polaroid transfers. Heather Lose, a featured artist, says the exhibit is not what people will expect, “…they will be surprised by the range of responses and how many different things people think of when they hear the word summer.” About the Nashville Community Darkroom: Established in 2013, this nonprofit organization works with other nonprofits and local schools to provide education of the arts, such as film photography, portraiture, and traditional processes. In addition, this nonprofit group provides an excellent gallery, workspace, and darkroom to its members for their personal and professional projects.Artists enjoy the darkroom, not only because of the resource, but because they are able to interact with others who speak the language of photography. Founder John Haubenreich is said to be the motivating and inspiring force behind this project; many say that without him, it wouldn’t have been done. The Nashville Community Darkroom invites the public to join them for the opening of their inaugural show on July 27th with a reception from 6-9 PM.The Community Darkroom is located at 1143 Gallatin Pike in East Nashville and encourages everyone to stop by and take a tour of the darkroom and classroom. View the Facebook event at https://www. facebook.com/events/1440491346203339/ and visit their website, http://nashvillecommunitydarkroom.org/. The Nashville Community Darkroom is Opening Its Doors
  • 9. NashvilleArts.com Submitted August 4, 2014 | 1716 | Summer 2014 NashvilleArts.com Telegraph: A New Nashville Sound T elegraph sits in a happy place between contem- porary pop and classic rock that many bands can’t seem to find. This Nashville-based band, often re- ferred to as an edgier version of One Direction, has been a family for years, but Telegraph was a project that took off a little less than a year ago.Telegraph is composed of three ec- centric members—Marshall and Red, who are siblings, and long-time best friend Rocco. With new and bolder music, they are constantly experimenting with the intent to release something that hasn’t been heard before. Their latest music, according to the band,is “...feel-good music [and] dance mu- sic...Stuff you listen to during the summer,while just hanging out with friends.”The band encourages locals to listen to their EP Rewind and then come to a Telegraph show. Check out a Telegraph performance, with special guests Jordan Gable & Ryan Barker, at The End in Nashville. The End will open its doors to Telegraph fans and new listeners at 9 PM on June 29th . For more information and ticket prices, please visit www.end- nashville.com. We hope your listening ears enjoy! ARTICLES Lexus Art NightThis summer, a new gallery is planting its roots in Nashville! Red Feather Gallery, with Old West, Western, Southwestern, and Native American themes, will feature original art, rustic furniture, silver and turquoise jewelry, pottery, and more. Red Feather Gallery’s goal is to provide the area with art that is made with passion and spirit but is still affordable to most. Timothy Crew Evans, the owner of the gallery, stated, “I always wanted to [open a gallery] with a look that I like, and I’m hoping other people in this area will like it too.” Red Feather Gallery is located at 916 8th Ave. South and will open its doors to the public on July 21. For more information, visit www.theredfeathergallery.com. New Gallery with a West of the Mississippi Flare Red Feather Gallery • Opens on July 21 Linda Manion, It’s a Girl Thing, Pastel, 20” x 16” ARTICLES N ext Thursday, July 10th , 2014, Lexus of Nashville invites you to join them for Lexus Art Night. Beginning at 6:30 PM, Lexus will be hosting a cocktail reception and meet-and-greet with artist in residence, Ken Vrana. Vrana has many pieces on display within the Nashville dealership’s modern art gallery, including one of his more popular collections, the ICON series. To attend, please send an RSVP to events@nashvillelexus.com. For more information on the artist visit kenvrana.com. Cumberland Furniture Guild Workshop J eff Miller, a master woodworker, furniture designer, author, and teacher, is having two upcoming events, hosted by the Cumberland Furniture Guild, which will give you the opportunity to improve your furniture and chair designing skills. The first experience, a free two-hour lecture on August 8, will take attendees into Miller’s world as he describes his process of designing and building beautifully crafted furniture. Additionally, an all day workshop will be offered to twelve students on the following day, August 9. This hands-on workshop gives participants an in-depth insight on refining basic skills, developing a mock-up, and building a prototype. For more information, pricing, and to reserve your spot, please e-mail info@ cumberlandfurnitureguild.org. You can also visittheCumberlandFurnitureGuildonline at http://www.cumberlandfurnitureguild. org/, or Jeff Miller’s website: http:// furnituremaking.com/.
  • 10. NashvilleArts.com Submitted August 4, 2014 | 1918 | Summer 2014 NashvilleArts.com OTHER ACCOMPLISHMENTS—SOCIAL MEDIA ä Throughout my internship, I worked with Pinterest a few times each week. During this time, I added images from the latest magazine, organized the subject boards, and wrote picture descriptions to attract the art community on Pinterest. I really enjoy Pinterest on a personal level, and working with it professionally was a great experience that taught me a lot of online media skills. OTHER ACCOMPLISHMENTS—SOCIAL MEDIAFacebook “f” Logo CMYK / .eps Facebook “f” Logo CMYK / .eps 1 PM- Event Promoti 3 PM- Promotion 2 PM- Daily Quot 4 PM- Daily Quote 2 PM- Daily Quot 3 PM- Promotion 12 PM- Event Promoti 5 PM- Giveaway 4 PM- Promotion 6 PM- Web Article 4 PM- Promotion 5 PM- Web 7 PM- Web Article 6 PM- Giveaway 8 PM- Giveaway 6 PM- Web Articl 7 PM- Local Art ( 7 PM- Event Promoti 9 PM- Promotion 8 PM- Web Articl 10 PM- Promotion 8 PM- Local Art ( 9 PM- Daily Quot 9 PM- Event Promotio July 27- August 2 Sunday Monday Tuesday Wednesday Thursday Friday Saturday 7 AM- Event Promoti 7 AM-Daily 6 AM- Local Art 8 AM- Promotion 6 AM- Web Articl 7 AM- Promotion 9 AM- Event Promotio 9 AM- Local Art 8 AM- Web Articl 10 AM- Local Art 8 AM- Giveaway 9 AM- Web 12 PM- Web Articl 11 AM- Promotio 1 PM- Web Article 11 AM- Promotio 12 PM- Giveaway 1 PM- Event Promoti 3 PM- Promotion ( 2 PM- Daily Quot 4 PM- Daily Quote 2 PM- Daily Quot 3 PM- Promotion 12 PM- Event Promoti 5 PM- Giveaway 4 PM- Promotion 6 PM- Web Article 4 PM- Promotion 5 PM- Web 7 PM- Web Article 6 PM- Giveaway 8 PM- Giveaway 6 PM- Web Articl 7 PM- Local Art 7 PM- Event Promoti 9 PM- Promotion 8 PM- Web Articl 10 PM- Promotion 8 PM- Local Art 9 PM- Daily Quot 9 PM- Event Promotio Weekly Schedule Sunday Monday Tuesday Wednesday Thursday Friday Saturday 7 AM- Event Promotion 7 AM-Daily Quote 6 AM- Local Art 8 AM- Promotion 6 AM- Web Article 7 AM- Promotion 9 AM- Event Promotion 9 AM- Local Art 8 AM- Web Article 10 AM- Local Art 8 AM- Giveaway 9 AM- Web Article 12 PM- Web Article 11 AM- Promotion 1 PM- Web Article 11 AM- Promotion 12 PM- Giveaway 1 PM- Event Promotion 3 PM- Promotion 2 PM- Daily Quote 4 PM- Daily Quote 2 PM- Daily Quote 3 PM- Promotion 12 PM- Event Promotion 5 PM- Giveaway 4 PM- Promotion 6 PM- Web Article 4 PM- Promotion 5 PM- Web Article 7 PM- Web Article 6 PM- Giveaway 8 PM- Giveaway 6 PM- Web Article 7 PM- Local Art 7 PM- Event Promotion 9 PM- Promotion 8 PM- Web Article 10 PM- Promotion 8 PM- Local Art 9 PM- Daily Quote 9 PM- Event Promotion Similarly to Facebook, I promoted articles and various posts on Nashville Arts Magazine’s Twitter account. These Twitter posts were scheduled through Hootsuite, a social media management tool. This portion of my internship was certainly one of the hardest aspects of my experience, because of Twitter’s limited character count. However, by the end of the two month duration, I was able to promote and schedule posts in short and concise sentences, a skill that will be extremely valuable to me in the future. At this internship, I had the major responsibility of managing the magazine’s social media accounts, mainly Facebook. As the manager of the Facebook page, I was required to write each post and share promotions and ads. To maximize the efficiency of this task, I created a weekly schedule of the best times to post on the page, and what kind of post should be displayed at each time. When creating this schedule, I implemented a few new types of posts, including a daily art quote and a daily showcase of a local artist. The most popular of these new posts is The Local Artist of the Day, which received over 50 interested candidates within a few short weeks of announcing this new project. In addition to these major tasks, I also responded to messages and comments on the page and aimed to increase fan interaction and likes. FACEBOOK PINTEREST TWITTER
  • 11. NashvilleArts.com Submitted August 4, 2014 | 2120 | Summer 2014 NashvilleArts.com OTHER ACCOMPLISHMENTS—GALLERY RELATIONS PATRICK BRIEN http://nashvillearts.com/2014/02/01/undertheradar/ BARRY BUXKAMPER http://nashvillearts.com/2012/03/01/barry-buxkamper-magical-realism/ http://nashvillearts.com/2012/07/24/shape-up/ CRAIG CULLY http://nashvillearts.com/2013/11/10/unique-visions-2/ http://nashvillearts.com/2013/10/08/unique-visions/ Cumberland Gallery The Arts Company JOHN BAEDER http://nashvillearts.com/2013/07/07/photographer-john-baeder/ http://nashvillearts.com/2012/10/01/john-baeder/ http://nashvillearts.com/2012/10/01/baeder-and-mcguire/ EDWARD BELBUSTI http://nashvillearts.com/2011/04/17/in-a-unique-juried-exhibition-at- a-contemporary-space-known-for-its-innovative-art-shows-31-artists- boldly-answer-the-question-who-are-you/ BROTHER MEL http://nashvillearts.com/2009/12/03/brother-mel-a-life-in-color/ http://nashvillearts.com/2012/06/08/guest-blog-post-the-arts-company/ The Rymer Gallery BROWN, MICHAEL http://nashvillearts.com/2013/08/29/favorite-painting-karl-dean/ DUNSON, SAM http://nashvillearts.com/2012/06/04/nothing-to-hide/ http://nashvillearts.com/2012/07/31/superpower/ GUIDER, JOHN http://nashvillearts.com/2011/05/02/john-guider-china-revisited/ http://nashvillearts.com/2010/03/31/john-guider-visions-in-platinum/ Tinney Contemporary Bennett Galleries ALI CAVANAUGH http://nashvillearts.com/2014/06/02/field-notes-ali-cavanaugh/ ANNA JAAP http://nashvillearts.com/2013/04/06/anna-jaap-some- people-feel-the-rain-others-just-get-wet/ BRIAN TULL http://nashvillearts.com/2013/01/31/brian-tull-holding-out-for-a-heroine/ http://nashvillearts.com/2014/01/26/small-town-big-mural/ CRAIG ALAN http://nashvillearts.com/2013/12/08/craig-alan/ MYLES BENNETT http://nashvillearts.com/2011/08/02/myles-bennett/ JENNIFER BOWMAN http://nashvillearts.com/2013/11/11/jennifer-bowman/ EILEEN CORSE http://nashvillearts.com/2014/03/28/womens-work-ii-opening-bennett- galleries-april-4/ W ithin my first few days of work, I was given an assignment that strengthened the magazine’s relationship with local art galleries. Using Nashville Arts Magazine’s website as my main resource, I cross-referenced the artists from 5 major galleries of Nashville with all of our online articles. As the search results came back I began compiling a list of links for each individual artist of the galleries. Once completed, these lists were sent to the galleries who used them for promotions, website material, and more. Below and on the following page, you will see portions of the lists I created for each gallery.
  • 12. NashvilleArts.com Submitted August 4, 2014 | 2322 | Summer 2014 NashvilleArts.com OTHER ACCOMPLISHMENTS—SOCIAL COLUMN OTHER ACCOMPLISHMENTS—ADDITIONAL RESPONSIBILITIES Issue Event July 2014 Swan Ball 2014 June 2014 Howe Wild (Cheekwood) Symphony Spring Fashion Show Tennessee Waltz 2014 Seton Celebration Joanne & Gary Haynes (Cheekwood) Iroquois Steeplechase May 2014 The “Real” Social Press Boys and Girls Clubs of America Frist Gala Dancing for Safe Haven April 2014 86th Annual Academy Awards Presentation at the Belcourt Santa’s Pub Grand Opening of First Bank’s Green Hills Branch Ballet Ball Lawn & Garden Show March 2014 La Bella Notte 2013 Top Tails Donor Society Heart Gala Antiques & Garden Show Winter Lights Go Red For Women Men’s Event February 2014 Mad Men Dinner Party Myles Maillie Holiday Party Tastefully Unpredictable Party Artcletic Jazzmania January 2014 2013 Literary Award Weekend Haynes Galleries “Mad Men Affair” Ward-Potts Jewelers 29th Annual Symphony Ball December 2013 Conservancy Gala Sunday in the Park The Night of the Elephant November 2013 40th Annual Heritage Ball Cumberland Heights Dueling Cocktails Luncheon of the Gen. James Robertson Chapter of DAR Anderson Design Group Studio Store Blue Moon Harvest Dinner at Cheekwood October 2013 Ilex for Flowers Party Sunday in the Park TPAC Gala 2013 Jalan-Jalan “Golden Harvest Dinner” September 2013 Demolition Derby at the Macon County Fair 10th Annual Tomato Art Fest Nashville Wine Auction 4th Annual Arts & Flowers 2014 Lexus IS August 2013 “Divas Nashvegas” Sensuous Steel (Frist Center) Second Annual Nourish TPAC Gala Grand Cru Evening July 2013 Frist Gala “River REPrise” Royal Social Event Botanic Hall Late Party Swan Ball One of the miscellaneous tasks assigned to me was to document every event cov- ered in our social column from July 2013- July 2014. The table to the right is the information that I compiled. To gain this information, I had to get a print magazine of every issue and find the events in the magazines. Though this task was tedious, it taught me time and process efficiency. Camp Guide To help parents keep their children active and educated during the summer, Nashville Arts Magazine is in the process of creating an online directory of artistic summer camps for children of all ages. I contributed to this development by collecting all the necessary data for over 25 camps in the Middle Tennes- see area. I researched these camps online, called camp directors, and e-mailed media contacts to gain all the information needed to successfully execute this project. Photo Competition Nashville Arts Magazine has an annual Photography Competition which happened to take place during my internship this year. To help the magazine get as many entries as possible, I contacted multiple contest and photography websites and groups to help increase the exposure of the contest. At the end of this project, I had compiled a list of 20 photography groups and eight major websites that promote various contests. Rafflecopter On average, Nashville Arts Magazine holds a giveaway once a week. When I first started my internship, these giveaways would be hosted on Twitter. When I heard about this, I decided to find a better way to hold giveaways that would maximize the number of entries. I researched Rafflecopter, and decided it was the best option. After presenting this alternative option to my site supervisor, she approved the action of using it for giveaways from that point forward. Since then, Rafflceoper has been used for all Nashville Arts Magazine’s giveaways, including a recent one that successfully received 102 entries.
  • 13. REFLECTIONS Memorandum To: Jenna Wright, Chair of English & Modern Foreign Languages From: Tamara Beard, Editorial Intern of Nashville Arts Magazine Subject: Nashville Arts Magazine Internship Report Date: July 28th , 2014 Purpose The purpose of this report is to explain the process used by Nashville Arts Magazine to create a successful publication and how an intern contributes to this procedure. This report will begin with the identification and explanation of the magazine creation process and the internship experience will be discussed thereafter. Summary Nashville Arts Magazine is a publication that brings the arts to Nashville and surrounding areas in a visually appealing way. In order to present this with the best quality content, they have a magazine creation process that includes six general steps: planning, editorial, design, proofing, printing, and distribution. After distribution, these magazines are often used as a resource by varying levels of artists. These artists find Nashville Arts Magazine to be very valuable because it is the only true art magazine of its kind in the area. Though there are specific advantages and disadvantages of this creation process, the advantages significantly outweigh the disadvantages.Though it is said that the magazine is a dead art form, it is apparent by the success of Nashville Arts Magazine through this process that it is still very much alive. Description With a main focus on the arts, Nashville Arts Magazine is a free, monthly publication by St. Claire Media Group that was first published in 2009.This magazine strives to showcase all forms of art in and around the Nashville area in a visually pleasing way.Many people contribute to the success of the magazine: including the editorial executives, an advertising board, and a design director. Beyond the standard staff listing, artists, photographers, and columnists contribute quality content to provide the magazine with entertaining and educational substance. In order for Nashville Arts Magazine to be a timely and successful magazine, the staff must follow a specific production process and schedule that enables them to release the best quality magazine by the monthly release date. This process includes six general steps: planning, editorial, design, proofing, printing, and distribution. These steps, as well as the application of the magazine following distribution, are explained below. Steps of Process 1) Planning The first step of this process is the planning of schedules and assignments. During this time, the editors decide what stories will be featured. The stories they choose must be interesting and focused on a beautiful piece, or pieces, of art.The second half of this step is assigning writers and photographers to each story. When assigning writers and photographers to stories, the staff of Nashville Arts Magazine must ensure that these contributors have an excellent quality of work and understand their responsibility to be timely. Once they have been chosen, the writers and photographers are paired together based on their strengths and interests.The staff also keeps the featured artist in mind and considers who would work best with the artist and their work. 2) Editorial In the editorial stage of the process, one very important factor must be remembered at all times—the deadline. The deadline for articles is approximately the 4th of the previous month. This is because the magazine is printed by a high-end printer that needs ten days to print and bind each issue. With this in mind, the staff has two weeks to compile and design the magazine, which is an average of 116 pages. Once the 4th has passed, and all the content has been submitted, the editorial staff must edit every individual article for spelling, grammar and content errors. Once an article has been polished, it moves to the Design Director’s desk. 3) Design Once articles have been transferred to the Design Director’s desk, the design process begins. Nashville Arts Magazine primarily uses two programs when designing the magazine. InDesign, an Adobe program, is used for the layout of the magazine, and another Adobe program, Photoshop, is used for image manipulations. Using these programs, the designer begins to layout the completed articles. Though there is no specific order in which the articles are placed, the magazine uses a pattern where they begin and end with shorter, lighter articles, such as spotlights and fill the center of the magazine with lengthier articles. As the articles are added into InDesign, so are the monthly ads. These ads are the main income for Nashville Arts Magazine and range from approximately $300 to $4,000 depending on the size, quantity, and frequency of ad placement. After the magazine has been fully designed, it is time for the next step of the process—proofing. 4) Proofing In this step of the magazine creation process, the ability to catch minimal errors is required. The staff at Nashville Arts Magazine is given three days to fully proof a PDF and print version of the Advantages of This Process The production process used by Nashville Arts Magazine has key advantages that significantly outweigh its disadvantages.This process allows everyone involved to use their creative spirits when designing, writing, or photographing. Spontaneity is welcomed and encouraged at Nashville Arts Magazine because of the flexibility of this process. The magazine can beautifully present timely stories and information, and be a masterpiece every single time. Disadvantages of This Process The major disadvantage of this process is that, due to Nashville Arts Magazine’s monthly frequency, it is possible that notifications about the latest news and events do not reach the desks of the editorial staff in time to be placed in the magazine, causing the magazine to have missing information.However,having a website where online articles can be posted about the news or events missed in the magazine decreases the severity of this disadvantage. Conclusion Many critics have claimed time and time again that magazines are a dead art form. I asked Nashville Arts Magazine’s Education Editor, Rebecca Pierce, what her opinion was on this criticism, and she beautifully responded with, “They said that about catalogs, print catalogs, at the dawn of the internet.Then, what happened was, print catalogs pushed online sales. The digital world has changed demand for print products, but it has not killed print products because there will always be people who want to hold a magazine in their hands and, in our case, there are always going to be people who want to see a high resolution image in true, full color as opposed to a washed out, low-res, somewhat blurry piece of art.” Nashville Arts Magazine is one of the many print publications that are still not only surviving, but succeeding. They have created a production process that assists them in creating the best quality magazine possible, and by simply glancing at the publication, it is apparent that this process is helping them achieve that goal every single month, References Rebecca Pierce (Education Editor) in discussion with the author, July 2014. Tracey Starck (Design Director) in discussion with the author, July 2014. Keith Wright (Account Manager) in discussion with the author, July 2014. magazine. During this time, formatting, spelling, and details need to be checked and re-checked to ensure an error-free magazine. 5) Printing As stated previously, Nashville Arts Magazine uses a high quality printer to guarantee the best quality work.It takes this printer ten days to print and bind the 10,000 copies that are distributed to Nashville and surrounding areas. Although Nashville Arts Magazine staff has a strong professional relationship with the printer and is involved in the printing process of their magazine, the process of printing and binding the magazine is not a step of the magazine creation process that is done by Nashville Arts Magazine directly. 6) Distribution After printing, 10,000 copies are brought to Nashville Arts Magazine’s office for the distribution step. Within the first three days of distribution, 85% of the issues are delivered in and around the Nashville area. Approximately a week later, the rest of the magazines are distributed to the most active distribution points.These magazines are distributed to places where the targeted audience will be reached most effectively, such as local galleries, the Frist Center for the Visual Arts, the Nashville Symphony, and other art venues. Application Once the magazine has gone from the desks of Nashville Arts Magazine’s staff and into the hands of readers, it is primarily used for entertainment and education purposes. Many different individuals are included in the magazine’s readership, from upper-class citizens to starving artists and art students.The readers who make a substantial income use this magazine to find beautiful art that they can purchase for their individual purposes. In contrast, artists and students often use it as a reference tool and teaching resource. Comparison to Other Publications It is hard to compare Nashville Arts Magazine based on its focus, the arts, because there are no other art magazines within a reasonable distance. Due to this, Nashville Arts Magazine has no true, direct competition. There are other forms of competition, though, and they have been highlighted here. Nfocus, a magazine which reflects Nashville’s famous or soon-to-be famous individuals and their lifestyles,is competition on a demographic level due to the readership similarities between Nashville Arts Magazine and Nfocus. However, because Nfocus has a distinct theme of people and society, the two magazines are still very different. The advertising board of Nashville Arts Magazine also calls Nashville Public Radio a major competitor due to their inflow of ad dollars. Though competition is apparent, Nashville Arts Magazine has an upper-hand with the best printing quality in the Southeast. Art is art. Everything else is everything else. – Ad Reinhardt 24 | Summer 2014 NashvilleArts.com NashvilleArts.com Submitted August 4, 2014 | 25 “ ”
  • 14. REFLECTIONSREFLECTIONS Internship Reflection I was an intern for Nashville Arts Magazine from June 2nd to July 31st , 2014, working approximately 10-15 hours every week. During this internship, I was responsible for performing tasks such as writing articles, managing social media, and assisting staff with miscellaneous duties. This editorial internship went remarkably well and is an experience I will never forget. I wrote multiple articles that have been published both online and in-print.I have gained experience in performing interviews, representing the press at events, and professional e-mail correspondence while writing these articles and conducting the necessary research for them. I benefited from writing these articles because they significantly sharpened my writing and editing skills. Additionally, I managed the magazine’s social media every day. Not only did I create a schedule to keep their social media platforms clean and productive, but I also incorporated new and popular daily posts, including The Daily Art Quote and The Local Artist of the Day. My daily upkeep of Pinterest, Facebook, and Twitter significantly increased Nashville Art Magazine’s online presence, as well as the activity on their social media pages. My third major responsibility as an intern was to work with the website, specifically SEO. Even though I had little engagement with SEO, I was very active on the website. I scheduled posts, organized featured images, and often searched the website for information that was needed for other tasks I was given. Miscellaneous office and secretarial duties were also a part of my daily job.These tasks included answering the office phone, scanning documents, filling out general forms,and contacting individuals for others in the office.Although many would be displeased if they were assigned jobs such as these, I was always excited to help in any way I could, learn new skills, and expand my internship portfolio. When I originally applied for this internship, it was with the intention of gaining professional writing experience.However,two months later,I realize that Nashville Arts Magazine has given me so much more than that; I have gained valuable contacts, event coverage experience, an improved understanding of social media marketing, and many other invaluable skills.This internship has not only made me a better writer, but rather it has given me professional skills and tools that any boss would admire in the future. 26 | Summer 2014 NashvilleArts.com NashvilleArts.com Submitted August 4, 2014 | 27 Tuesday, June 3rd • Represented Nashville Arts Magazine at a media-exclusive event at TPAC for the premiere of War Horse. I covered this event all by myself before my first day at the office even started! I was definitely nervous, but I really enjoyed it. • Wrote an online article based on that morning’s event to promote the premier. • Promoted multiple events and features on Nashville Arts Magazine’s Facebook and Twitter accounts. • Organized and created Pinterest boards for Nashville Arts Magazine’s Pinterest account Daily Reflection Friday, June 13th • Interviewed the owner of Red Feather Gallery, a new gallery opening in Nashville. • Wrote a Spotlight based on the above interview. • Represented Nashville Arts Magazine at Annotations: Authors @ Cheekwood, a literary event at Cheekwood. At this event, I learned the importance of professionalism, especially when you are a fan of a person you are supposed to interview. • Interviewed V.E. Schwab, the featured author of the above event. Thursday, June 19th • Assisted the staff in editing the proof of the magazine before it was sent to the printer. I helped by looking for spelling, grammar, and formatting errors. • Coordinated with the Communications Department of the Metropolitan Museum of Art to gain permission for the usage of a famous painting in the Publisher’s Note of the July issue. • Set-up a giveaway for Nashville Arts Magazine through Rafflecopter and created a blog post to accompany it. • Released a call for local artists through Facebook for the new social media feature: Local Artist of the Day. I communicated with each interested artist and scheduled and created Facebook and Twitter posts for each artist. • Answered the office phone and recorded messages in a phone log. Thursday, July 10th • Created a list of all the events featured in the social column of the magazine since July 2013. • Created a digital folder that contained all of the featured images of web articles dated July 2014. • Proofread and revised my article about Family Day at Oz. • Continued scheduling and creating posts for social media use. • Participated in a staff meeting with the Web Designer. • Performed miscellaneous office work, including answering the office phone. Hours Worked: 7 Hrs. Hours Worked: 3 Hrs. Hours Worked: 8 Hrs. Hours Worked: 9 Hrs.
  • 15. i n s p i r at i o n i s f r e e