1) The Landlords Team from AIESEC SYSU won first place in the first round and first place in the second round of the National Sales Campaign. 2) A total of 26 members from AIESEC SYSU participated across 5 teams, generating 39 CVs in the first round and 64 CVs in the second round. They obtained a total of 27 raises and participated in various networking events. 3) AIESEC SYSU identified LED as a new market focus and obtained 7 forms from 3 LED companies. They have also worked to transform raises into long-term consultant relationships, including learning about stakeholder management, CRM, and a buddy program for expatriates.

1. For our glory and dream.
AIESEC MoC iGIP
MarketMasterAwardApp
AIESEC SYSU iGIP !
Landlords Team

2. National Sales Campaign
Achievement
First round No.1 — Landlords Team
Second round No.1 — FindX!
Second round No.3 — Xpress

3. First Prize in
NSC 1st Round

4. No.3 Xpress
No.1 FindX
First&Third Prize
inNSC2ndRound

5. Involvement
❖ We have in
total 5 teams
and 26 iGIPers
from AIESEC
SYSU have
participated in
this campaign.!

6. Productivity
❖ No. of CV: !
❖ First Round:10+0+21+8=39!
❖ Second Round: 2+8+5+16+33=64 !
❖ TNV in total: 3+3=6
❖ No. of CV per member in the first round:
39/9=4.3!
❖ No. of CV per member in the second
round: 64/17=3.8!
❖ No.of CV per member in total: 4

7. Productivity
❖ No. Raise in total: 27 (4.1~6.12)!
❖ No. Raise per member in the first
round: 15/9=1.7!
❖ No. Raise per member in the second
round: 12/17=0.7!
❖ No. Raise per member in total: 1.03

8. Networking Sales
❖ Networking we’ve
participated in: Canton
Export&Import Fair,
International Lighting Fair,
Tea Expo Fair, China
International Import and
Export Food Trade
Exhibition, China
International Wine and
Spirits Exhibition etc.!
!
❖ No. of members who has
experienced networking
during NSC: 19
❖ Networking outcome: 1 TN raised with 2 forms. 7 follow up companies. Several
precious market development materials. Latest market developing trend.

9. Replication of Success

10. ❖ Realization: 26!
❖ Referral Raise: 43!
❖ New Raise in
ET&Hotel:11
Performance analysis in March

11. Pioneer of New Market

12. New Market Focus — LED
❖ Why I choose LED as SYSU’s new market focus?
Copied from Function Track PPT
Copied from Internet (Industry News)

13. New Market Raise — LED
❖ We’ve got 7 forms raised
from 3 different LED
companies!
❖ TN-In-CN-SY-2014-1452/
1487/1489/1586/1587/
1589/1590!
❖ The companies names are
AEE Lighting, GA
Lighting, Union Optech.

14. From Raise to Consultant
❖ In order to turn our raise process into consultant, we
need to know more about how to USE our interns
instead of only SALE our interns. That is to say, we need
to know more about industry analysis, human resource,
how AIESEC work for this industry, how company
should use the interns.!
❖ So, how to achieve it? We need to know more about the
TNT&EP’s experience.!
❖ Stakeholder Mgmt. & B2B Sales

15. Stakeholder Mgmt
❖ We consult our
related major’s
professor, read
related books and
magazines for more
knowledge of
stakeholders mgmt.!
❖ And we conclude
that the key is to
design the experience
for different groups
customers.

16. Training and Discussion

17. CRM
❖ We built online accounts database
for better accounts transition and
accounts information management.!
❖ We went for 6 TN visits in different
industries and carry out
endorsement letter in 4 industries

18. Buddy Program
❖ We organized a buddy program
including 20+ interns and 20+
AIESECer buddies.!
❖ We held 2 online chartings for
better EP understanding and EP
service.!
❖ We made Zhongshan Welcome
Booklet for interns convenience.

19. B2B Sales — Networking
❖ Why we do it: After last term’s networking training, we started to explore
the new sales channel — networking. We hope to enhance AIESEC iGIP’s
branding among the companies and build up network for better B2B sales.!
❖ How we do it: During this term, averagely every sales mbr has participated
in a networking event. We’ve visited Canton Fair, Chine’s lightening
product exhibition, Chinese tea’s exporting exhibition and so on.!
❖ What’s the outcome: !
• One company and two forms raised(Titan)!
• Precious exporting industries and companies’ materials!
• Several following-up companies!
• Mbrs’ development in business sense and market insight!
• Latest business trend from Haier and other companies’ staff

20. Networking Sales

21. B2B Sales — Referral
❖ Why we do it: In order to expand our market with little cost, we tried to gain endorsement from
our current customers for more potential benefit.!
❖ How we do it: !
• We went for TNV for customer relations management, and asked our TNTs to sign endorsement
letters, provide materials for GCPs also recommend their partners to us. !
• We made phone call to all TNTs and asking for recommendation and tried to find target TNT
from current TNT’s branch or mother companies.!
• We approached new companies from our BoA’s recommendation.!
!
❖ What’s the outcome: !
• We gain 4 different endorsement letter in different industries.!
• Over 8 companies approached us on their own initiative, which includes Meten(approached
before), TonChon(TNT’s recommendation), UniLightening(Other LC’s recommendation),
Gappex(BoA’s recommendation). In total 4 forms raised until now.

22. Thank you!