Watch the talk: https://www.youtube.com/watch?v=g5NGk8IVUP8
Joe Dixon, CTO at ubisend.com, shares his thoughts on building chatbots and a multi-channel, platform-agnostic, mobile messaging SaaS product.
More on chatbots: https://www.ubisend.com
10. BECAUSE CHAT IS
(MOSTLY) TEXTUAL
TODAY, YOU MIGHT THINK
THAT THE DIFFERENCES
BETWEEN TECHNOLOGY
CHANNELS WOULD BE
TRIVIAL. UNFORTUNATELY
THEY AREN’T.
DUNCAN ANDERSON
CTO, WATSON EUROPE AT IBM
Source
11. QUICK REPLIES ▸ BUTTON LABEL LENGTHS
▸ NOT AVAILABLE ACROSS ALL
APPS
TELEGRAM
LINE
FB MESSENGER
12. BUTTONS ▸ BUTTON LABEL LENGTHS
▸ URL, POSTBACK
▸ VARYING AMOUNT OF CONTENT
SUPPORTED
▸ PLATFORM SPECIFIC FEATURES
(SHARE, CALL, LOCATION)
▸ IN-APP OR EXTERNAL OPENING
OF URLS
TELEGRAM
LINE
FB MESSENGER
FB MESSENGER
13. STRUCTURED MESSAGES▸ NOT EVERY MESSAGING APP
SUPPORTS THEM
▸ VARYING NUMBER OF BUTTONS
ALLOWED
▸ VARYING AMOUNT OF CONTENT
SUPPORTED
TELEGRAM LINE
FB MESSENGER
14. CAROUSELS ▸ SOME REQUIRE BUTTONS /
IMAGES
▸ VARYING NUMBER OF CARDS
ALLOWED
▸ NOT EVERY MESSAGING APP
SUPPORTS THEM
LINE
FB MESSENGER
18. A BIT ABOUT UBISEND
INTEGRATIONS
▸ SUPPORT FOR FACEBOOK
MESSENGER, TELEGRAM, LINE
AND SMS WITH A FURTHER 26
INTEGRATIONS IN THE PIPELINE
19. A BIT ABOUT UBISEND
CAMPAIGNS AND
BROADCASTS▸ BUILD EMAIL STYLE DRIP
CAMPAIGNS
▸ BROADCASTS MESSAGES
TO ALL OF YOUR
SUBSCRIBERS
20. A BIT ABOUT UBISEND
CONVERSATIONS
▸ CONVERSE WITH YOU
SUBSCRIBERS USING ANY
INTEGRATED CHANNEL FROM
ONE LOCATION
21. A BIT ABOUT UBISEND
REPORTING
▸ BUILT-IN REPORTING FOR
YOUR CAMPAIGNS,
BROADCASTS AND
CONVERSATIONS
22. A BIT ABOUT UBISEND
UNIFIED
NOTIFICATIONS▸ GET ALERTED TO ALL OF YOUR
INCOMING MESSAGES VIA ANY
CHANNEL IN ONE CENTRAL
LOCATION
23. A BIT ABOUT UBISEND
OH, AND WE HAVE
AN API…▸ BUILD YOUR BOT ACROSS MULTIPLE
MESSAGING CHANNELS WHILST ONLY
MAINTAINING A CONNECTION TO A
SINGLE THIRD-PARTY, UBISEND!
24. TAKE AWAYS
▸MESSAGING APPS ARE TAKING OVER
▸UI ACROSS MESSAGING APPS IS NOT UNIFORM
▸MANAGING COMMUNICATION AND BUILDING BOTS
ACROSS MULTIPLE CHANNELS IS HARD
▸DEPENDING ON YOUR USE CASE, A MESSAGE
CHANNEL AGGREGATOR MAY MAKE YOUR LIFE
SIMPLER
Followed my girlfriend down to London and a couple of years later decided to make a career change and headed to KU
After degree, embarked on a KTP between Kingston and Selectamark for 2 years taking BR from 70k to 500k bikes
And a couple of weeks later I moved out of my shed and into here to work with these two mugs [transition] and start ubisend [transition]
So what am I talking about today? My brother-in-law read the synopsis of my talk and his exact words were “I'm glad I'm not the only one that has to speak in corporate gibberish” which wasn’t my intention!!
Basically, I’m going to speak about the ways of having conversations with your subscribers across multiple messaging channels
Let’s take a look at the state of messaging apps
Let’s take a look at the state of messaging apps
If you want to build a bot of any description and want to make it accessible around the world, building for Facebook Messenger alone will not suffice.
Building across multiple channels is challenging because none of the apps are uniform.
As you can see, it’s a bit of a mess
What are your choices if you want to be able to communicate across multiple channels?
If you have the skills…
Using a service such as ubisend can take this headache away from you. We currently integrate with 4 messaging channels (with a further 26 on the way)
ubisend can help you converse with your customers whether you are a developer or not