Five Steps to Get EdInngagement from Your LinkeBrynne Tillman
Did you know 90-99% of social media users are lurkers? In this episode, our resident hosts, the LinkedIn Sherpa Bob Woods and LinkedIn Whisperer Brynne Tillman, discuss why having lurkers who remain as lurkers is a problem for salespeople and also provide tips on how to transform them into engagers.
Lurkers are those people who don’t engage and prefer to consume content passively – only watching their feeds instead of posting their own content or publicly engaging with other LinkedIn users. For salespeople, having a silent audience can be difficult because they don’t know who they are and hence cannot start a conversation with them. You don’t want to skip listening to this conversation if you’re a professional who uses content daily to attract prospects to your brand.
OpenAI’s ChatGPT has created many opportunities for business owners and other professionals to free up their time from doing extensive research to writing content for practically everything they can think of. But do you really know how to maximize ChatGPT’s potential for being a powerful tool for LinkedIn and social selling? Did you know there are 7 ways (currently) that you can use ChatGPT for social selling? In this episode, Brynne and Bob share their discoveries when exploring this cool new toy, from what input to feed to ChatGPT to the do’s and don’t; they’re sharing it all.
Another important takeaway from this conversation that you need to listen to closely is how to maintain your authenticity and true voice while using ChatGPT to build relationships on LinkedIn. ChatGPT sounds like a dream come true for many professionals. Still, it can take you in the opposite direction of success when your authenticity is lost because you let AI speak for you. Listen in or read the transcript below and learn how to use ChatGPT responsibly on LinkedIn.
LinkedIn Activities You Need to Use the Mobile App For (and 1 You Can’t)Brynne Tillman
Did you know? Your prospects and the people you want to connect with are probably using LinkedIn through their smartphones. According to the latest numbers, Approximately 57% of users access LinkedIn via the mobile app. If you haven’t fully explored LinkedIn mobile, you’re probably missing out on great social selling opportunities. But don’t fret. That’s why we’re here!
In this episode, Brynne Tillman and Bob Woods will share with you the 4 features that you can only find on the LinkedIn mobile app and how you should leverage it. And there’s more. You’ll also learn a crucial feature that’s not on LinkedIn’s mobile version but is only available on desktop. This desktop feature allows you to respond to connection requests that don’t have a message with them – you never know, that person could have connected with you because your networking partner told them to. And you don’t want to decline that request accidentally. So tap the play button at the top of this page, and listen to this episode now!
Apps for LinkedIn Every Social Seller NeedsBrynne Tillman
As Social Sellers, you’ve always been told that you must be equipped with the right skills and tools to succeed at social selling. We’ve covered some of them in our past episodes. For this conversation with Brynne Tillman and Bob Woods, they’re putting the focus on the Five Social Selling Apps every social seller must own to thrive on LinkedIn.
What are the top social selling apps for salespeople?
1. Calendly – for booking meetings
2. Magical Text Expander – for storing message templates
3. Grammarly – for helping you write with confidence
4. Listen Notes – for finding podcast episodes that experts and influencers are featured in and also find topics they’re interested in
5. ChatGPT – the hottest tool in the market today that do research and creates content easier and faster
Listen now and find out how these five apps should be used for social selling success – the do’s and dont’s and some PRO TIPS from our experts.
11 Ways to Use Curated Content to Start Sales ConversationsBrynne Tillman
We said what we said. Sometimes curating content is better than creating original content, especially for social selling! Suppose you or your company have the time and resources to create original content, and you send it to many people on LinkedIn to start a conversation. And the reality strikes, they don’t respond because, more often than not, many people on LinkedIn will see your original content as another pitch. On the other hand, sending them curated content from reputable sources or influencers they’re already following can get you a different, more positive reaction. So how do you successfully leverage curated content for social selling?
On this episode of Making Sales Social Live, our resident hosts, Brynne Tillman and Bob Woods, break down 11 ways for you to leverage curated content to start more conversations, including how to incorporate ChatGPT in this strategy. So tune in, get ready to focus, and discover how to do social selling wisely using curated content.
Want a summarized version of these tips? We got you! We prepared an eBook that covers all 11 Ways to Use Curated Content to Start Sales Conversations. Visit socialsaleslink.com/curatedcontent and bookmark it in your browser!
In this episode, the Social Sales Link team will be taking a deep dive into CONTENT. Not just any content but the different types that salespeople need for each buying stage of a buyer, a.k.a. your future client.
Listen in as our resident hosts, Brynne Tillman and Bob Woods, break down three types of content for selling: top-of-the-funnel content, mid-funnel content, and the end-of-the-sales cycle content—what they are, and how they are implemented for success. If you’re curious, you have to listen to learn more.
Leveraging LinkedIn Company Pages to Grow Your BrandBrynne Tillman
Utilizing all the features of your LinkedIn company page can help build a strong, memorable brand and reach more prospects. It is true not only for small and big businesses but also for solopreneurs!
Interested in learning all the best practices for managing a successful LinkedIn page? Brynne Tillman, the LinkedIn Whisperer, and Bob Woods, the LinkedIn Sherpa, are here to teach you LinkedIn page strategies that will help you draw more eyeballs to your products and services and, eventually, generate more money!
Five Steps to Get EdInngagement from Your LinkeBrynne Tillman
Did you know 90-99% of social media users are lurkers? In this episode, our resident hosts, the LinkedIn Sherpa Bob Woods and LinkedIn Whisperer Brynne Tillman, discuss why having lurkers who remain as lurkers is a problem for salespeople and also provide tips on how to transform them into engagers.
Lurkers are those people who don’t engage and prefer to consume content passively – only watching their feeds instead of posting their own content or publicly engaging with other LinkedIn users. For salespeople, having a silent audience can be difficult because they don’t know who they are and hence cannot start a conversation with them. You don’t want to skip listening to this conversation if you’re a professional who uses content daily to attract prospects to your brand.
OpenAI’s ChatGPT has created many opportunities for business owners and other professionals to free up their time from doing extensive research to writing content for practically everything they can think of. But do you really know how to maximize ChatGPT’s potential for being a powerful tool for LinkedIn and social selling? Did you know there are 7 ways (currently) that you can use ChatGPT for social selling? In this episode, Brynne and Bob share their discoveries when exploring this cool new toy, from what input to feed to ChatGPT to the do’s and don’t; they’re sharing it all.
Another important takeaway from this conversation that you need to listen to closely is how to maintain your authenticity and true voice while using ChatGPT to build relationships on LinkedIn. ChatGPT sounds like a dream come true for many professionals. Still, it can take you in the opposite direction of success when your authenticity is lost because you let AI speak for you. Listen in or read the transcript below and learn how to use ChatGPT responsibly on LinkedIn.
LinkedIn Activities You Need to Use the Mobile App For (and 1 You Can’t)Brynne Tillman
Did you know? Your prospects and the people you want to connect with are probably using LinkedIn through their smartphones. According to the latest numbers, Approximately 57% of users access LinkedIn via the mobile app. If you haven’t fully explored LinkedIn mobile, you’re probably missing out on great social selling opportunities. But don’t fret. That’s why we’re here!
In this episode, Brynne Tillman and Bob Woods will share with you the 4 features that you can only find on the LinkedIn mobile app and how you should leverage it. And there’s more. You’ll also learn a crucial feature that’s not on LinkedIn’s mobile version but is only available on desktop. This desktop feature allows you to respond to connection requests that don’t have a message with them – you never know, that person could have connected with you because your networking partner told them to. And you don’t want to decline that request accidentally. So tap the play button at the top of this page, and listen to this episode now!
Apps for LinkedIn Every Social Seller NeedsBrynne Tillman
As Social Sellers, you’ve always been told that you must be equipped with the right skills and tools to succeed at social selling. We’ve covered some of them in our past episodes. For this conversation with Brynne Tillman and Bob Woods, they’re putting the focus on the Five Social Selling Apps every social seller must own to thrive on LinkedIn.
What are the top social selling apps for salespeople?
1. Calendly – for booking meetings
2. Magical Text Expander – for storing message templates
3. Grammarly – for helping you write with confidence
4. Listen Notes – for finding podcast episodes that experts and influencers are featured in and also find topics they’re interested in
5. ChatGPT – the hottest tool in the market today that do research and creates content easier and faster
Listen now and find out how these five apps should be used for social selling success – the do’s and dont’s and some PRO TIPS from our experts.
11 Ways to Use Curated Content to Start Sales ConversationsBrynne Tillman
We said what we said. Sometimes curating content is better than creating original content, especially for social selling! Suppose you or your company have the time and resources to create original content, and you send it to many people on LinkedIn to start a conversation. And the reality strikes, they don’t respond because, more often than not, many people on LinkedIn will see your original content as another pitch. On the other hand, sending them curated content from reputable sources or influencers they’re already following can get you a different, more positive reaction. So how do you successfully leverage curated content for social selling?
On this episode of Making Sales Social Live, our resident hosts, Brynne Tillman and Bob Woods, break down 11 ways for you to leverage curated content to start more conversations, including how to incorporate ChatGPT in this strategy. So tune in, get ready to focus, and discover how to do social selling wisely using curated content.
Want a summarized version of these tips? We got you! We prepared an eBook that covers all 11 Ways to Use Curated Content to Start Sales Conversations. Visit socialsaleslink.com/curatedcontent and bookmark it in your browser!
In this episode, the Social Sales Link team will be taking a deep dive into CONTENT. Not just any content but the different types that salespeople need for each buying stage of a buyer, a.k.a. your future client.
Listen in as our resident hosts, Brynne Tillman and Bob Woods, break down three types of content for selling: top-of-the-funnel content, mid-funnel content, and the end-of-the-sales cycle content—what they are, and how they are implemented for success. If you’re curious, you have to listen to learn more.
Leveraging LinkedIn Company Pages to Grow Your BrandBrynne Tillman
Utilizing all the features of your LinkedIn company page can help build a strong, memorable brand and reach more prospects. It is true not only for small and big businesses but also for solopreneurs!
Interested in learning all the best practices for managing a successful LinkedIn page? Brynne Tillman, the LinkedIn Whisperer, and Bob Woods, the LinkedIn Sherpa, are here to teach you LinkedIn page strategies that will help you draw more eyeballs to your products and services and, eventually, generate more money!
Listen as our Hosts, Brynne Tillman and Bob Woods as they share their own experience about the importance of social proximity and how this will be our pathway to get to our targeted buyers.
Discover the magic of social proximity and how to enter the ecosphere of your buyer, decision maker or targeted audience at a high level of credibility because it came through a shared connection.
Join The LinkedIn Whisperer Brynne Tillman as she teams up with special guest Gunnar Hood to discuss some of the significant changes in LinkedIn’s algorithm and how they could affect your social selling efforts on LinkedIn.
What they will be talking about in particular, is Richard van der Blom’s much-awaited algorithm report, where he examined over 9,500 posts from more than 200 different members from 30 different countries, not to mention over 1,100 hours devoted to the research!
Listen as Brynne and Gunnar breeze their way through 20 of Richard’s tips, based on the results of the report, that you can use to improve your own LinkedIn campaign.
Our beloved hosts Brynne Tillman and Bob Woods delve into using LinkedIn both as an inbound and outbound tool. Join them as they discuss both ends of the equation, which you can then use to take your sales campaign to the next level.
Among the things they recommend for the marketing or inbound part is to endlessly curate and share content. Learn about the things you need to think about before going out there and searching for content you can curate and then share.
Bob also shares the importance of listening during those discovery calls for clues on what your prospects would likely want to know about. They also point out the advantages of engaging on influencer content to make yourself more visible to your target audience. They also tackle several strategies for the outbound aspect of the social selling equation and among them are three easy-to-follow workflows that can help get those conversations with your prospects.
The Thanksgiving holiday may be over, but the spirit of giving thanks should always be around throughout the year. Let our resident hosts and big-time holiday celebrators Brynne Tillman and Bob Woods show you 10 awesome ways to show your gratitude to your network regardless of the season.
5 Steps to Become a Micro-Influencer on LinkedInBrynne Tillman
The Social Sales Link team shares five easy-to-follow steps on how to become a micro-influencer on LinkedIn so you can start attracting an audience of prospects with whom you can start sales conversations with.
Let our resident hosts Brynne Tillman and Bob Woods guide you through the journey until you are able to reach the ultimate goal of a micro-influencer, which is to influence your identified group of people.
5 Secrets LinkedIn Doesn't Want You to KnowBrynne Tillman
Our resident hosts Brynne Tillman and Bob Woods uncover five “secrets” LinkedIn would not want its users to know, but you can fully take advantage of.
Join them as they share how you can use LinkedIn’s algorithm to make your content visible to a wider audience as soon as you post them and other tweaks you can do to get better engagement.
Don’t miss out on all the “secrets” they’ll be exposing if you want to get the most out of LinkedIn, such as which sections of your profile page can offer more than what it is intended for if you know what to do with them.
The LinkedIn Whisperer Brynne Tillman and the LinkedIn Sherpa Bob Woods join forces to discuss five LinkedIn tactics that salespeople and business developers need to focus on so they can end 2022 with a bang.
5 Templates to Optimize Your LinkedIn Sales OutreachBrynne Tillman
Our resident hosts Brynne Tillman and Bob Woods share five sales templates that you can use to improve your sales outreach on LinkedIn. They also walk you through the strategies behind the templates and discuss why it’s important to distance yourself from the traditional “sell, sell, sell” mentality to have an effective sales campaign.
Ten Top Social Sellers We Follow... and WhyBrynne Tillman
Our resident hosts Brynne and Bob are back to share with listeners their top ten social sellers and why they’ve chosen to feature these folks.
Find out if your favorite social seller is on their list and discover new ones to follow!
Establishing a Productive Daily Routine on LinkedInBrynne Tillman
Our resident hosts Brynne Tillman and Bob Woods set their sights on showing how you can boost your LinkedIn company page’s following. Listen as they share extremely useful tips on how you make the most out of your company page and transform it into a magnet for potential clients.
Learn how to assign admins to your page for consistent engagement and utilize various analytics within the page to further boost your sales campaign.
Lastly, find out the answer to the question of where to post your content first — your personal page or company page? Brynne and Bob share their two cents on the matter, something worth sticking around to the very end.
Giving and Receiving Recommendations on LinkedInBrynne Tillman
Our hosts Brynne Tillman and Bob Woods talk about the Recommendations feature on LinkedIn, which according to Bob, is often overlooked by LinkedIn users.
Join them as they discuss the big advantages of having recommendations on your profile as well as how to start getting them from people in your network. Together, Brynne and Bob will go over the steps you need to take to get those valuable recommendations and also discuss tips and strategies for those instances where getting a recommendation is not an option.
Establishing a Productive Daily Routine on LinkedInBrynne Tillman
The LinkedIn Sherpa Bob Woods and the LinkedIn Whisperer Brynne Tillman walks listeners through establishing a productive daily routine on LinkedIn without feeling overwhelmed by all the features and tools that are readily available on the platform.
Don’t miss out on this highly engaging discussion, where our hosts try to prevent sales professionals from being stuck doing random acts of social that does nothing for their sales goals.
Learn what to do and not to do every day as well as how much time you should be spending on each task. Brynne and Bob will arm you with various tips and tricks you can apply to your daily LinkedIn activity to boost productivity, and eventually, get more sales conversations.
5 Ways to Use LinkedIn's Mobile App for Sales ProspectingBrynne Tillman
Our hosts Brynne Tillman and Bob Woods talk about five effective ways to use the LinkedIn mobile app for sales prospecting.
Listen as they discuss helpful tips on how to maximize your utilization of various LinkedIn features from Cover Stories to Name Pronunciation and many more.
You’ll also discover a feature that’s about to be rolled out that you can use for sales prospecting.