Sustain and Grow
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This document contains outlines and frameworks for analyzing businesses and strategies, including a SWOT analysis outline, an adoption curve model showing different types of customers, the BCG growth-share matrix assessing market share and growth rate, and notes on clarifying a business offering by understanding the product/service, supply and demand factors, resources, and marketing mix.
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Sustain and Grow
- 1. Sustain and Grow Shuffle or Step Change Sesh SukhdeoSesh Sukhdeo
- 2. SWOT Analysis 2 1. Introduction 2. SWOT 3. Three 4. Four 5. Five 6. etc SWOT Analysis S Strengths T Threats • Opportunities O W Weaknesses
- 3. Adoption Curve Innovators Early Adopters Early Majority Late Majority Laggards Visionaries Pragmatists Conservatives Skeptics
- 4. STARSTAR QUESTION MARKQUESTION MARK CASH COWCASH COW DOGDOG M A R K E T G R O W T H RELATIVE MARKET SHARELOW HIGH HIGH LOW BCG GROWTH SHARE MATRIX Strategies: Build Strategies: Build/Harvest Quit Strategies: Hold/Harvest Strategies: Harvest/Quit Build (?)
- 5. Clarify offering What is the product/Service • Supply and Demand Resource Driven? Marketing Mix
- 6. Clarify offering What is the product/Service • Supply and Demand Resource Driven? Marketing Mix
Editor's Notes
- Download more templates from http://fppt.com/