Uploaded byFrancesca Fabbri
Surfin'Milan: sintesi per dati e per immagini
The Surfin'Milan Treasure Hunt 2.0 took place during the Social Media Week in Milan, engaging participants with a fun and interactive experience. Despite lower attendance from expected social media enthusiasts, the event attracted players eager to compete for prizes, including an iPad. Overall, participants enjoyed the activities and the event was considered a success, with various multimedia resources documenting it.
Surfin'Milan: sintesi per dati e per immagini
- 1. Surfin’Milan Treasure Hunt 2.0 Milano,Social Media Week September 2010, 24th
- 2. Social Media Week- Milan
- 3. Each hunter received: Surfin’MilanT-shirt & personal badge Foursquare gadget (thanks!) Game rules Notes to write the answers “Matilunga” (pencil) Mimulus with the first clue Hunter Kit
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- 5. Managing Board is composedby: Roberto Cobianchi Francesca Fabbri Tommaso Sorchiotti & StaffBoard
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- 7. Hunters supported withan official Twitter account Interviews Photos and videos Live streaming of Awards Ceremony MultiMedia
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- 9. Before the event: Manymany reports and notices… After the event: Not so many reports (then you'll understand why), 2 articles on local newspapers, some videos Buzz
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- 12. People We expected geeks,bloggers, Foursquare users & fans BUT… They went to listen to the Naveen’s talk. This is also the reason why there are few reports: there were no bloggers or those addicted to social media Surfin'Milan was attended by people who wanted to play, have fun and win the iPad offered by Mimulus. Many of these were new to 4sq and had not yet added 4sq app on their mobile phone, or had only installed it a few days earlier. This being said, all the players had a great time: it was really an event for everyone! 80 booking on Eventbrite 40 participants (who played individually or in teams) 6 people from the Mimulus staff
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- 16. 3, 2, 1…go!
- 17. 3, 2, 1…go!
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- 19. Go to CorsoEuropa n. 2 and take a picture next to the nameplate of the most "searchable” office Boccaccio isn’t allowed to enter the library where one of his manuscripts was discovered. Go to console him and see what he has to give you
- 20. Why don’t youtake a picture with a model of Abercrombie and post it on your Facebook Profile? A tired horse is holding a fierce patriot. A caress could raise it again. Take a pic while rub his nose!
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- 24. Photos by Anna Monti AnnaTorcoletti Francesca Fabbri Luca Pistolesi Silvia Marinelli Riccardo Bigi Tommaso Sorchiotti
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