CK One Shock launched a campaign in 2011 that won the Eye-Catcher Award for best campaign creative from the Makoya Youth Awards. The case study provides details on the 2011 campaign by CK One Shock that was recognized for its creative execution and awarded the Eye-Catcher Award by the Makoya Youth Awards. The document appears to be a case study on the 2011 CK One Shock campaign that won an award for its creative work.