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The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
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Taylor Swift
This music video analysis discusses Taylor Swift's "Shake It Off" music video based on Andrew Goodwin's music video analysis theory. The summary discusses:
1) The video follows pop music genre characteristics like dance performances and includes instruments like drums, keyboard, and guitar.
2) The lyrics and visuals are mostly illustrative, with some scenes amplifying the meaning behind the lyrics.
3) The music and visuals change to match beats and instrument changes in the song.
4) There are many close-ups of Taylor Swift showing her different personas throughout the video.
Storyboard
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help alleviate symptoms of mental illness and boost overall mental well-being.
Risk Assessment
This document identifies various risks that could occur during the filming of a noir film called "Kenya Bell" and provides responsibilities and strategies for preventing or overcoming each risk. The risks include adverse weather, illness/injury of actors or directors, unavailable actors/directors, equipment malfunctions, poor acting, broken props/costumes, trip hazards, lighting issues, unavailable locations, safety concerns, public interference, traffic risks, software/editing issues, ensuring the film follows noir conventions and remains creative, and potential budget issues. Strategies include scheduling weather checks, having backup actors/plans, checking equipment functionality, prop/costume replacements, location scouting, actor coaching, regular saving while editing, and providing transportation
Storyboard
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
Audience Research Analysis
The document summarizes the results of a survey conducted to gather audience feedback for a music video concept. Key findings include:
- More female respondents than male.
- One Direction was the most popular artist chosen, appealing to teenage girls.
- Jessie J was ranked in the middle in popularity.
- Respondents felt catchy songs, looks, marketing, and genre of music contributed to artists' popularity.
- The audience preferred upbeat, happy music videos but supported the idea of a sad storyline with an upbeat song.
- Most respondents preferred a video with one male and one female character, though some supported two female leads to better fit the storyline.
- Lip syncing should not be
Shooting Schedual
This document provides a shooting schedule for a film with 31 shots. It details the shot type, camera movements, actor movements and blocking, lighting, costumes, props, and setting for each shot. The shots include establishing shots, medium shots, close-ups, and more. They will be used to film scenes like a character walking down a street, entering a diner, having conversations at a table, a gang meeting in an abandoned building, a murder, and the discovery of the body. Precise camera placements, actor positioning and facial expressions are planned to clearly show the story and ensure technical filmmaking rules are followed.
Locations for Dilming Different Scenes
Kenya Bell took photos of potential filming locations for a gangster hideout scene. The photos included the outside and inside of a scout center building, as well as a marina where a character could walk down the street with a fake murder weapon. Additional photos showed a hallway in the scout center that may be visible in the background of a scene, as well as the main hall where most of the filming would take place.
Shot List/Shooting Schedual
This document contains a shot list for a film production. It outlines 65 shots with details on camera angles, costumes, settings, performances, and continuity needs. The shots include scenes of two actors singing on a bench, a bedroom scene, an argument in a park, a taekwondo class, a domestic violence scene, and a street running scene. Camera shots range from long shots to close ups and include pans, pulls, and zooms. Settings include a bench by the sea, a bedroom, a park, a sports hall, houses and a street.
Recommended
Taylor Swift
This music video analysis discusses Taylor Swift's "Shake It Off" music video based on Andrew Goodwin's music video analysis theory. The summary discusses:
1) The video follows pop music genre characteristics like dance performances and includes instruments like drums, keyboard, and guitar.
2) The lyrics and visuals are mostly illustrative, with some scenes amplifying the meaning behind the lyrics.
3) The music and visuals change to match beats and instrument changes in the song.
4) There are many close-ups of Taylor Swift showing her different personas throughout the video.
Storyboard
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help alleviate symptoms of mental illness and boost overall mental well-being.
Risk Assessment
This document identifies various risks that could occur during the filming of a noir film called "Kenya Bell" and provides responsibilities and strategies for preventing or overcoming each risk. The risks include adverse weather, illness/injury of actors or directors, unavailable actors/directors, equipment malfunctions, poor acting, broken props/costumes, trip hazards, lighting issues, unavailable locations, safety concerns, public interference, traffic risks, software/editing issues, ensuring the film follows noir conventions and remains creative, and potential budget issues. Strategies include scheduling weather checks, having backup actors/plans, checking equipment functionality, prop/costume replacements, location scouting, actor coaching, regular saving while editing, and providing transportation
Storyboard
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
Audience Research Analysis
The document summarizes the results of a survey conducted to gather audience feedback for a music video concept. Key findings include:
- More female respondents than male.
- One Direction was the most popular artist chosen, appealing to teenage girls.
- Jessie J was ranked in the middle in popularity.
- Respondents felt catchy songs, looks, marketing, and genre of music contributed to artists' popularity.
- The audience preferred upbeat, happy music videos but supported the idea of a sad storyline with an upbeat song.
- Most respondents preferred a video with one male and one female character, though some supported two female leads to better fit the storyline.
- Lip syncing should not be
Shooting Schedual
This document provides a shooting schedule for a film with 31 shots. It details the shot type, camera movements, actor movements and blocking, lighting, costumes, props, and setting for each shot. The shots include establishing shots, medium shots, close-ups, and more. They will be used to film scenes like a character walking down a street, entering a diner, having conversations at a table, a gang meeting in an abandoned building, a murder, and the discovery of the body. Precise camera placements, actor positioning and facial expressions are planned to clearly show the story and ensure technical filmmaking rules are followed.
Locations for Dilming Different Scenes
Kenya Bell took photos of potential filming locations for a gangster hideout scene. The photos included the outside and inside of a scout center building, as well as a marina where a character could walk down the street with a fake murder weapon. Additional photos showed a hallway in the scout center that may be visible in the background of a scene, as well as the main hall where most of the filming would take place.
Shot List/Shooting Schedual
This document contains a shot list for a film production. It outlines 65 shots with details on camera angles, costumes, settings, performances, and continuity needs. The shots include scenes of two actors singing on a bench, a bedroom scene, an argument in a park, a taekwondo class, a domestic violence scene, and a street running scene. Camera shots range from long shots to close ups and include pans, pulls, and zooms. Settings include a bench by the sea, a bedroom, a park, a sports hall, houses and a street.
Assessment 2: Detailed Analysis of Bugsy Malone
1) The opening sequence of Bugsy Malone uses establishing shots and camera techniques like crane shots to set the scene of an abandoned street at night. Sound effects like a crying baby and dripping water further set the atmosphere.
2) A character named Roxy Robinson is introduced in a state of panic, shown from a high angle shot to portray him as less important. He is chased down an alley by an unnamed gang and trapped with no escape.
3) The film's producer name is shown before the title to give the audience confidence in the quality of the film. Character Bugsy Malone is seen throughout the title sequence to set up his central role in the story. Flash forwards during the titles give the
Question 1: Script
- The directors of Snake in the Grass researched conventions of noir films such as characters, settings, themes, and narrative structures.
- They incorporated many conventions into their film such as including gangster characters and using settings like offices, lounges, and streets. However, they challenged some conventions by making one character experience emotions like jealousy and betrayal rather than portraying them across multiple characters.
- Through their opening sequence and other elements, they both followed conventions like using a flashback and murder mystery, and challenged conventions such as putting the title at the end rather than following modern title sequencing.
Analysis of Little Mix’s Song ‘Black Magic'
This document analyzes Little Mix's music video for "Black Magic" using Andrew Goodwin's music video analysis theories. It summarizes the genre conventions of dance-pop seen and not seen in the video. It analyzes the relationships between the lyrics, visuals, and music. It discusses intertextual references to shows like Charmed. It also examines the use of close-ups of the artists and motifs between their videos.
Cell phones
It talks about cell phones if they should be allowed in schools or not and the advantages and disadvantages in both cases.
Taylor Swift Music Video Analysis
This music video analysis discusses Taylor Swift's "Shake It Off" music video based on Andrew Goodwin's music video analysis theory. The summary identifies that the video follows pop music genre characteristics like dance performances. It also discusses relationships between the lyrics, music, and visuals. Specifically, it notes how the visuals illustrate and amplify the literal and deeper meanings of the lyrics through Taylor's various dance routines and costumes portraying different personas.
Parenting stress
Parenting can be a highly stressful experience that impacts both mental and physical health. Some common sources of parenting stress include difficulties with a child's behavior, lack of support, financial pressures, work-life balance issues, and feelings of inadequacy. However, practicing self-care, seeking social support, learning to ask for help, and focusing on the positive aspects of parenthood can help parents to better cope with stress and avoid feelings of being overwhelmed.
Arranged marriage & love marriage
The document compares and contrasts arranged and love marriages. In arranged marriages, families decide the partner, there is more family support but less acceptance and understanding between the couple. Love marriages involve individuals choosing their own partners, with more acceptance and understanding between them but less family support and potential family problems. Both types of marriages have similarities like being a lifelong commitment and joining two families, but the decision-making process and level of pre-existing relationship differ.
Question Four
The document discusses the various media technologies used at different stages of a project. In the planning stage, Pinterest was used to collect ideas and examples. Thinglink allowed analyses to be structured with comments linked to specific points. Word was used for analysis but lacks animation. Survey Monkey collected audience feedback through questionnaires. Photoshop was used to create logos and combine images for products, using tools like quick selection and eraser.
Question Three
The document provides feedback from multiple people on a rough cut of a music video. The feedback indicates that some viewers picked up on parts of the storyline but not the whole narrative. One reviewer suggests developing the abuse scene further to make it clearer. Another notes that the narrative seems to be about bullying but that is not accurate. The filmmaker learns that more needs to be done to clarify the narrative. Additional scenes were added and editing techniques like jump cuts were used to help viewers better understand what was happening in a shorter time. The feedback overall helped the filmmaker identify narrative issues and ways to improve camerawork, acting, and editing to make the story and professional quality stronger.
Question Two
- The artist aimed to create a strong brand identity across their main product and ancillary texts by maintaining a consistent theme and concept.
- While the ancillary texts and music video have different themes and looks, they are connected through the use of the same actor, props, and elements taken from the music video.
- Conventions from the pop genre were generally followed in the ancillary texts, such as using vibrant colors, bold text, and close-up images of the artist to draw in a younger audience.
- A plain background was used to make the artist stand out, and the artist looks directly at the audience to engage them, following conventions for single artists.
Question One
This document provides an analysis of the conventions used and challenged in the creation of a music video for evaluation purposes. Key points:
- The music video uses conventions like teenagers as subjects, a 3-5 minute length, and close-up shots to focus on facial expressions. It challenges conventions like sexualization and the "male gaze" by keeping the artist's look natural.
- The concept aims to show how people can feel lonely and upset without knowing the full story behind actions. It uses bright colors and lighting changes to symbolize emotional progression.
- Feedback showed the audience interpreted the narrative differently, as theorized by Stuart Hall. Richard Dyer's theory of creating a sellable artist image through styling
Digipak and Advert Research
1) The document discusses using balloons as a theme throughout an advert and digipak for a music video. The actor will hold balloons in different poses.
2) Helium cylinders for balloons cost up to £32.99, which is too expensive, so the document considers buying pre-filled balloons instead.
3) The document discusses choosing two balloon colors to emphasize the music video's meaning and symbolism. Red and black are considered to represent aggression and power shown in the video, but the store may not have red balloons, so blue is also considered for its representation of confidence.
Call Sheet Eskdale 2
This document provides production information for filming a scene depicting a taekwondo class at the Eskdale Sports Centre in Hartlepool, England. The production team is led by Kenya Bell who serves as the executive producer, producer, and director. Required props include boxing gloves and additional lighting is needed. Wardrobe for the taekwondo class includes the proper uniforms. The scene involves Phoebe punching Lauren, who then falls to the ground. Filming will take place on November 26, 2015 and call time for the actors is 6:30pm.
Call Sheet Eskdale Sports Hall
The document is a call sheet for a film shoot taking place on March 11, 2015 at the Eskdale Sports Centre in Hartlepool. Kenya Bell is listed as the executive producer, producer, and director. The call sheet provides details on call times for the cast and crew, locations, scenes being shot, transportation, set requirements, and contact information for key department heads, many of which are also listed as being run by Kenya Bell.
Call Sheet Headland Sunrise
This document provides production information for a music video shoot, including:
- The nearest hospital is University Hospital of North Tees, which has an A&E department.
- The shoot location is at Headland, Hartlepool with street parking.
- The shoot involves shots of two singers, Lauren and Phoebe, lip syncing and walking together.
- Required props, wardrobe, and makeup are listed but there are no special effects, vehicles, or set dressing needed.
- Contact information is provided for the producer, Kenya Bell, who is filling several roles.
Analysis of Little Mix’s Song ‘Black Magic'
Little Mix's "Black Magic" music video is primarily illustrative, showing the lyrics come to life. It references witch shows like "Charmed" through its portrayal of the girls using magic. While containing close-ups of each member to showcase their appeal as individuals, it emphasizes them as a united group through shots of all four together. The video both amplifies and contradicts elements of the song through its visuals and story.
Risk Assesment
This document identifies and assesses risks associated with an outdoor film shoot in Kenya. It lists potential risks such as bad weather, illness or injury of actors, equipment issues, lighting problems, unsafe or unavailable locations, and public interference. For each risk, it identifies ways to prevent the risk from occurring or overcome it if it does, such as rescheduling shoots due to weather or illness, properly maintaining equipment, having backup plans for memory cards or batteries, practicing risk locations, and choosing secluded areas. The overall goal is to minimize risks to the shoot through advance planning and preparation.
Treatment Sheet for ‘Flashlight’
1) The video begins with a victim sitting watching a sunset, then cuts to a taekwondo class showing conflict between a bully and victim.
2) It is revealed that the bully is being abused at home by their controlling parent.
3) In the end, the victim and bully find understanding in each other and are reunited watching a sunrise, representing a new beginning.
Shot Count for Katy Perry Music Video
Katy Perry's music video for "Roar" contains 134 shots and tells a narrative of Katy crash landing and learning survival skills in the wild. While most pop music videos focus on fashion, this video depicts Katy's clothes as ripped and worn to look like she has been in the wilderness for a long time. The video encourages Laura Mulvey's theory of the "male gaze" by having Katy look directly at the audience in a sexualized way with less clothing. Some computer-generated images are used, including fireflies forming the shape of a tiger's head, with the tiger appearing to rule the wild and represent challenges Katy faces. Close-ups of Katy are included to maintain audience interest, as
The Purpose of a Music Video
Music videos are used to market albums and catch people's attention about an artist's style and genre. Effective marketing applies to the target audience and uses consistent advertising techniques across TV, cinema, and posters. Getting common songs played frequently on the radio can help fans discover and enjoy an artist's full albums and personality, increasing sales and concert attendance. A unique music video can change or reinterpret the song's meaning, or authentically show the artist's true emotions, which not many choose to reveal. Conventions include appearances by the starring singer, dancing, looking at the camera, narratives, love stories, varied shots, and shots changing to the beat or including the band.
Jessy J Advert
This document analyzes an advertisement image of singer Jessie J in black and white. It discusses how the dark color scheme pushes boundaries of the typically bright pop music genre, representing Jessie J's edgy style. References are made to several music theorists and how Jessie J challenges stereotypes, fitting with the idea that genre is constantly changing. The target audience is identified as older teens to age 25 who appreciate Jessie J's style.
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Assessment 2: Detailed Analysis of Bugsy Malone
1) The opening sequence of Bugsy Malone uses establishing shots and camera techniques like crane shots to set the scene of an abandoned street at night. Sound effects like a crying baby and dripping water further set the atmosphere.
2) A character named Roxy Robinson is introduced in a state of panic, shown from a high angle shot to portray him as less important. He is chased down an alley by an unnamed gang and trapped with no escape.
3) The film's producer name is shown before the title to give the audience confidence in the quality of the film. Character Bugsy Malone is seen throughout the title sequence to set up his central role in the story. Flash forwards during the titles give the
Question 1: Script
- The directors of Snake in the Grass researched conventions of noir films such as characters, settings, themes, and narrative structures.
- They incorporated many conventions into their film such as including gangster characters and using settings like offices, lounges, and streets. However, they challenged some conventions by making one character experience emotions like jealousy and betrayal rather than portraying them across multiple characters.
- Through their opening sequence and other elements, they both followed conventions like using a flashback and murder mystery, and challenged conventions such as putting the title at the end rather than following modern title sequencing.
Analysis of Little Mix’s Song ‘Black Magic'
This document analyzes Little Mix's music video for "Black Magic" using Andrew Goodwin's music video analysis theories. It summarizes the genre conventions of dance-pop seen and not seen in the video. It analyzes the relationships between the lyrics, visuals, and music. It discusses intertextual references to shows like Charmed. It also examines the use of close-ups of the artists and motifs between their videos.
Cell phones
It talks about cell phones if they should be allowed in schools or not and the advantages and disadvantages in both cases.
Taylor Swift Music Video Analysis
This music video analysis discusses Taylor Swift's "Shake It Off" music video based on Andrew Goodwin's music video analysis theory. The summary identifies that the video follows pop music genre characteristics like dance performances. It also discusses relationships between the lyrics, music, and visuals. Specifically, it notes how the visuals illustrate and amplify the literal and deeper meanings of the lyrics through Taylor's various dance routines and costumes portraying different personas.
Parenting stress
Parenting can be a highly stressful experience that impacts both mental and physical health. Some common sources of parenting stress include difficulties with a child's behavior, lack of support, financial pressures, work-life balance issues, and feelings of inadequacy. However, practicing self-care, seeking social support, learning to ask for help, and focusing on the positive aspects of parenthood can help parents to better cope with stress and avoid feelings of being overwhelmed.
Arranged marriage & love marriage
The document compares and contrasts arranged and love marriages. In arranged marriages, families decide the partner, there is more family support but less acceptance and understanding between the couple. Love marriages involve individuals choosing their own partners, with more acceptance and understanding between them but less family support and potential family problems. Both types of marriages have similarities like being a lifelong commitment and joining two families, but the decision-making process and level of pre-existing relationship differ.
Question Four
The document discusses the various media technologies used at different stages of a project. In the planning stage, Pinterest was used to collect ideas and examples. Thinglink allowed analyses to be structured with comments linked to specific points. Word was used for analysis but lacks animation. Survey Monkey collected audience feedback through questionnaires. Photoshop was used to create logos and combine images for products, using tools like quick selection and eraser.
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Question Three
The document provides feedback from multiple people on a rough cut of a music video. The feedback indicates that some viewers picked up on parts of the storyline but not the whole narrative. One reviewer suggests developing the abuse scene further to make it clearer. Another notes that the narrative seems to be about bullying but that is not accurate. The filmmaker learns that more needs to be done to clarify the narrative. Additional scenes were added and editing techniques like jump cuts were used to help viewers better understand what was happening in a shorter time. The feedback overall helped the filmmaker identify narrative issues and ways to improve camerawork, acting, and editing to make the story and professional quality stronger.
Question Two
- The artist aimed to create a strong brand identity across their main product and ancillary texts by maintaining a consistent theme and concept.
- While the ancillary texts and music video have different themes and looks, they are connected through the use of the same actor, props, and elements taken from the music video.
- Conventions from the pop genre were generally followed in the ancillary texts, such as using vibrant colors, bold text, and close-up images of the artist to draw in a younger audience.
- A plain background was used to make the artist stand out, and the artist looks directly at the audience to engage them, following conventions for single artists.
Question One
This document provides an analysis of the conventions used and challenged in the creation of a music video for evaluation purposes. Key points:
- The music video uses conventions like teenagers as subjects, a 3-5 minute length, and close-up shots to focus on facial expressions. It challenges conventions like sexualization and the "male gaze" by keeping the artist's look natural.
- The concept aims to show how people can feel lonely and upset without knowing the full story behind actions. It uses bright colors and lighting changes to symbolize emotional progression.
- Feedback showed the audience interpreted the narrative differently, as theorized by Stuart Hall. Richard Dyer's theory of creating a sellable artist image through styling
Digipak and Advert Research
1) The document discusses using balloons as a theme throughout an advert and digipak for a music video. The actor will hold balloons in different poses.
2) Helium cylinders for balloons cost up to £32.99, which is too expensive, so the document considers buying pre-filled balloons instead.
3) The document discusses choosing two balloon colors to emphasize the music video's meaning and symbolism. Red and black are considered to represent aggression and power shown in the video, but the store may not have red balloons, so blue is also considered for its representation of confidence.
Call Sheet Eskdale 2
This document provides production information for filming a scene depicting a taekwondo class at the Eskdale Sports Centre in Hartlepool, England. The production team is led by Kenya Bell who serves as the executive producer, producer, and director. Required props include boxing gloves and additional lighting is needed. Wardrobe for the taekwondo class includes the proper uniforms. The scene involves Phoebe punching Lauren, who then falls to the ground. Filming will take place on November 26, 2015 and call time for the actors is 6:30pm.
Call Sheet Eskdale Sports Hall
The document is a call sheet for a film shoot taking place on March 11, 2015 at the Eskdale Sports Centre in Hartlepool. Kenya Bell is listed as the executive producer, producer, and director. The call sheet provides details on call times for the cast and crew, locations, scenes being shot, transportation, set requirements, and contact information for key department heads, many of which are also listed as being run by Kenya Bell.
Call Sheet Headland Sunrise
This document provides production information for a music video shoot, including:
- The nearest hospital is University Hospital of North Tees, which has an A&E department.
- The shoot location is at Headland, Hartlepool with street parking.
- The shoot involves shots of two singers, Lauren and Phoebe, lip syncing and walking together.
- Required props, wardrobe, and makeup are listed but there are no special effects, vehicles, or set dressing needed.
- Contact information is provided for the producer, Kenya Bell, who is filling several roles.
Analysis of Little Mix’s Song ‘Black Magic'
Little Mix's "Black Magic" music video is primarily illustrative, showing the lyrics come to life. It references witch shows like "Charmed" through its portrayal of the girls using magic. While containing close-ups of each member to showcase their appeal as individuals, it emphasizes them as a united group through shots of all four together. The video both amplifies and contradicts elements of the song through its visuals and story.
Risk Assesment
This document identifies and assesses risks associated with an outdoor film shoot in Kenya. It lists potential risks such as bad weather, illness or injury of actors, equipment issues, lighting problems, unsafe or unavailable locations, and public interference. For each risk, it identifies ways to prevent the risk from occurring or overcome it if it does, such as rescheduling shoots due to weather or illness, properly maintaining equipment, having backup plans for memory cards or batteries, practicing risk locations, and choosing secluded areas. The overall goal is to minimize risks to the shoot through advance planning and preparation.
Treatment Sheet for ‘Flashlight’
1) The video begins with a victim sitting watching a sunset, then cuts to a taekwondo class showing conflict between a bully and victim.
2) It is revealed that the bully is being abused at home by their controlling parent.
3) In the end, the victim and bully find understanding in each other and are reunited watching a sunrise, representing a new beginning.
Shot Count for Katy Perry Music Video
Katy Perry's music video for "Roar" contains 134 shots and tells a narrative of Katy crash landing and learning survival skills in the wild. While most pop music videos focus on fashion, this video depicts Katy's clothes as ripped and worn to look like she has been in the wilderness for a long time. The video encourages Laura Mulvey's theory of the "male gaze" by having Katy look directly at the audience in a sexualized way with less clothing. Some computer-generated images are used, including fireflies forming the shape of a tiger's head, with the tiger appearing to rule the wild and represent challenges Katy faces. Close-ups of Katy are included to maintain audience interest, as
The Purpose of a Music Video
Music videos are used to market albums and catch people's attention about an artist's style and genre. Effective marketing applies to the target audience and uses consistent advertising techniques across TV, cinema, and posters. Getting common songs played frequently on the radio can help fans discover and enjoy an artist's full albums and personality, increasing sales and concert attendance. A unique music video can change or reinterpret the song's meaning, or authentically show the artist's true emotions, which not many choose to reveal. Conventions include appearances by the starring singer, dancing, looking at the camera, narratives, love stories, varied shots, and shots changing to the beat or including the band.
Jessy J Advert
This document analyzes an advertisement image of singer Jessie J in black and white. It discusses how the dark color scheme pushes boundaries of the typically bright pop music genre, representing Jessie J's edgy style. References are made to several music theorists and how Jessie J challenges stereotypes, fitting with the idea that genre is constantly changing. The target audience is identified as older teens to age 25 who appreciate Jessie J's style.
Taylor Swift Analysis
This video analyzes Taylor Swift's "Shake It Off" music video based on Andrew Goodwin's music video analysis theory. The summary identifies that the video follows pop music genre characteristics like dance performances. It also examines the relationships between the lyrics, music, and visuals, finding they are mostly illustrative. Intertextual references to other artists like Beyonce and close-ups of Taylor Swift presenting different personas support Goodwin's concepts. The video relies heavily on performance to convey the song's meaning.
Maroon 5 Analysis
The music video for Maroon 5's "Sugar" contains elements of illustration, amplification, and contradiction between the lyrics, music, and visuals. It references the film "Wedding Crashers" by featuring the band uninvited at weddings. There are close-ups of the lead singer throughout to emphasize the record label's priority. The video balances performance scenes with a narrative of the singer alone, hiding his true feelings despite the happy lyrics and wedding celebrations shown.
Draft of Question 7
The student learned several important lessons from their preliminary task to the full product:
1) They learned to do more detailed research and planning such as creating storyboards and researching characters before filming.
2) Creating an animatic storyboard helped them plan shots, see if the story flowed well, and draw people into the film.
3) Researching titles sequences helped them incorporate titles effectively without drawing attention away from the scene.
4) Conducting audience research helped them understand what elements to include, such as a plot twist, to engage viewers.
Draft of Question 6
Kenya Bell and Mathew Bray learned several skills related to camera work, sound recording, and video editing software through creating their media product. Kenya improved their camera focusing skills, allowing them to reshoot a blurry scene. Mathew used different camera angles effectively using a tripod. They used a track and jib to get a natural walking shot for a murder scene. A boom mike was used to record clear dialogue for a voiceover. When editing, Mathew precisely trimmed clips and added titles using Final Cut Pro X software. GarageBand was used to add loops to the soundtrack, though original composition was preferred.
Analysis of audience research
The document analyzes audience research conducted for a film noir project. A survey was sent to 12 people and 10 responses were received. Most respondents preferred action and adventure films. The research showed that while audiences were familiar with action genres, some were unfamiliar with film noir. This suggests the filmmakers should raise awareness of the noir genre. The research also helped the filmmakers decide on including mysterious characters and plot twists in the film. Most respondents preferred the film to be aimed at ages 15 and up. Common props like guns and cars fit well within the noir genre. The research provided useful insights into audience preferences that the filmmakers will consider for their project.
Draft of Question 7
1) In their preliminary task, the author did not do enough research and planning before filming. For their final product, they conducted extensive research including storyboards, character research, and audience surveys.
2) Through detailed analysis of sample opening sequences and research, the author learned techniques for engaging audiences and incorporated elements like flashbacks into their own opening.
3) The author gained experience planning shoots, problem-solving issues like actor availability, and making quick creative decisions during filming.
Draft of question 4
The media product is aimed primarily at males ages 15-35 who enjoy films noir and crime dramas. To appeal to younger viewers, the film uses younger actors, implies violence rather than showing it graphically, and incorporates some modern dialogue. Established actor Jack Waterman was cast partly to attract his broader fan base who may be unfamiliar with the noir genre. Comparable films like Bugsy Malone, Casino Royale and Sunset Blvd helped determine the target demographic and content suitable for that audience.
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9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
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occur natural.
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