This document provides an analysis plan for selecting new Starbucks locations in Ulsan, South Korea. It introduces the team conducting the analysis and outlines their goals. It then describes the methods, data collection plan, and analysis plan. The analysis plan involves using network and GIS tools to combine road network, traffic, demographic, and economic data into a single dataset. This dataset will then be analyzed using multiple logistic regression to generate odds or probabilities for potential new store locations. The expected beneficiaries of the project are listed as Starbucks executives seeking franchise growth, real estate agents, investors, and others seeking quantitative insights on location benefits.