The document discusses early stage fundraising for startups. It recommends that founders spend time preparing materials like a company overview, presentation deck covering vision, team, product, market, and traction. It also advises researching target investors, creating a target list with details like name, type of investor, fund, activity level, relevant investments, and best referrer. Founders should then request introductions from referrers, focusing entirely on the fundraising process while delegating business tasks. The goal is to create momentum by securing initial investors, allowing others to join, and closing the round quickly to get back to work.

2. EARLY STAGE
FUNDRAISING
ARJUN DEV ARORA - 500STARTUPS

3. QUICKLY RAISE
$ FOR YOUR
EARLY STAGE
STARTUP FROM
GOAL

5. SPEND THE TIME
TO GET
PREPARED AND
THEN RUN A
TIGHT PROCESSSuccessful Founders
THE MAJOR KEYS

6. FOCUS 100% ON
THE PROCESS
AND DELEGATE
ON THE BUSINESS
SIDE Successful Founders
THE MAJOR KEYS

7. CREATE
MOMENTUM BY
GOING DEEP
FIRST AND THEN
BROAD Successful Founders
THE MAJOR KEYS

8. CREATE FOMO BY
LETTING
POTENTIAL
INVESTORS KNOW
WHO ELSE IS INSuccessful Founders
THE MAJOR KEYS

9. CLOSE THE
ROUND QUICKLY
SO YOU CAN GET
BACK TO WORK
Successful Founders
THE MAJOR KEYS

11. Convertible Note

12. GET PREPARED
MATERIALS YOU WILL NEED
▸A crystal clear 1-2 paragraph blurb on the company and the market
▸A beautiful 10-12 page deck on the vision and company
▸Team
▸Product
▸Market
▸Traction
▸Set your terms and finalize your Convertible Note, SAFE, KISS with
great lawyers

14. RESEARCH
CREATE YOUR
TARGET LIST
▸ Name
▸ Angel OR VC
▸ Fund
▸ Active
▸ Relevant Investments
▸ Best Referrer

17. RESEARCH MEETS ACTION
REQUEST FOR INTRODUCTION
MAKE IT EASY FOR YOUR REFERRER!

22. Arjun Dev Arora
Twitter: @ArjunDArora