Talk by Rob Johnson at LEANCONF 2013

1. Startup Ideation
@startuprob

2. #besttalkever

3. Why do I
want to build
startups?
What should I
build?
How do I
work?
@startuprob

4. Why do I want to
build startups?
@startuprob

5. - Perfect Day
!
- Obituary
!
- Tim Ferriss’ Dreamline
@startuprob

6. How do I work?
@startuprob

7. - Innovator’s DNA
!
- Effectuation
@startuprob

8. What should I build?
@startuprob

9. • If there was a 0% chance of failure,
what would you build?
• Imagine the world 10 years from now
• Create your perfect world
• Keep a “It sucks when...” list
• Find problems, not solutions
• Force yourself to come up with 5 ideas
per day for a month
• Make stuff around you better, cheaper
or faster
@startuprob

10. Why do I
want to build
startups?
What should I
build?
How do I
work?
@startuprob

11. Thanks
!
@startuprob
www.MakersAcademy.com