This document discusses the issues around deception and fake content online. It notes how fake news spread rapidly in 2016 and was a lucrative business for some. It then explores how AI is advancing to generate increasingly realistic fake audio, images, and video through techniques like deep learning that could further spread misinformation. The document proposes that blockchains could help address this by allowing content to be timestamped and verified regarding time, location and authenticity through techniques like cryptographic hashes and GPS metadata on media files.