Technology Entrepreneurship Professor Chuck Eesley, Stanford University

1. Gas to your House
Subscription Service
Prototype and Results Team MANS2B
Danilo Mansano
Felipe Brunholi
Paulo Manso

2. Original Canvas
Gas to your House Subscription Service
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3. The “Gas to your House” is a subscription service that provides
gas for drivers who do not want to stop at gas stations
Gas to your House Subscription Service
For busy people who do not want to waste time stopping at
gas stations before going to work or travelling, the “Gas to
Purpose
your House” is a subscription service that delivers gas at your
location on a frequent basis
Unlike traditional gas stations, our service provides gas
Differential
wherever the customer is
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4. The main reasons for subscription are Convenience, Price and
Safety (1/2)
Value Proposition
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5. The main reasons for subscription are Convenience, Price and
Safety (2/2)
Value Proposition
Convenience Lower Prices Safety
 You need gas daily,  We provide gas at lower  You do not need to stop at
weekly or monthly? prices gas stations anymore
Choose the best
frequency for you!  We do not own gas  The service is available
stations 24/7
 The delivery is done in
your garage or wherever  The gas is kept in
the vehicle is wharehouses with
rigorous quality control
 Subscribe online and
provide your possible
addresses
 Choose the best
subscription plan for you
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6. To evaluate the acceptance of the service, a questionary was
developped to customers
Questionary
1. How frequently do you refuel your vehicle?
2. What is the average price you pay for gas?
3. In your opinion, what would be the main advantage of a gas subscription service?
4. In your opinion, what would be the main disadvantage of a gas subscription service?
5. What is the main value proposition of a gas subscription service?
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7. After 30 responses, two points were constantly questioned: related
services and safety
Main Points Questioned
Customers believe they would still need to go to gas stations
Related Services
in order to check oil, wash the vehicle and calibrate tires
Customers questioned who would change the fuel and how
Safety
the product could (or should) be stored
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8. The research was useful to improve the scope of the service,
defining a set of rules
Added Rules
 The Gas Subscription Service should include more related services, such as:
 Tire calibration
 Oil check / change
 Car tank should only be filled by the delivery person
 The delivery person should be registered and wearing the company uniform
 The delivery person should measure the exact quantity of gas transfered to the customer
 Only the owner of the vehicule is allowed to receive the service – proper schedule should be
done
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