The 7 Shifts were developed by Tommy Crawford, Brian Fitzgerald, Amrekha Sharma, and Iris Maertens to help frame a change agenda for Greenpeace International. They were derived from a series of workshops worldwide that articulated Greenpeace's overarching story and posed the question: "What would be different about the organisation that truly lived that story from the organisation of today?"
Tommy and Brian now help other beautiful troublemakers articulate their stories and their shifts through their creative agency, Dancing Fox.
Attribution: Story Team, Greenpeace International
The 7 Shifts were developed by Tommy Crawford, Brian Fitzgerald, Amrekha Sharma, and Iris Maertens to help frame a change agenda for Greenpeace International. They were derived from a series of workshops worldwide that articulated Greenpeace's overarching story and posed the question: "What would be different about the organisation that truly lived that story from the organisation of today?"
Tommy and Brian now help other beautiful troublemakers articulate their stories and their shifts through their creative agency, Dancing Fox.
Attribution: Story Team, Greenpeace International
