Procuring sponsorships is a skill that marketers and those who work in PR will have to tackle at some point in their line of work. Working Freelance provided the opportunity to work with a company up and coming in the cannabinoid business, The Higher Collection. Above is a portion of the sponsorship package for the most significant event of the year. It was held during the 2019 Super Bowl, showcasing various best-selling products and a new line launch. The Higher Collection is a minority-owned company filling a void in the market place. Only 4% of legal cannabinoid businesses are minority-owned and operated. The Higher Collection has licenses in the state of California for: - Cultivation (Indoor and Outdoor) - Manufacturing - Dispensary - Distribution - Transportation *Various segments have been redacted due to the nature of the assignment.

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For more information contact
Ayana Young or Kern Alexander
2019 Sponsorship Opportunities

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For more information contact
Ayana Young or Kern Alexander
DATE: FEBRUARY 1ST OR 2ND 2019
TIME: TBD
PLACE: TBD
OVERVIEW
The Higher Collection is launching a high-end cannabis line designed by the
personalities who enjoy the use of cannabis in their lives. With the laws changing across the
U.S., capitalizing on the industry growth is now; the goal is to take full advantage of the
Recreational and Medicinal Cannabis business opportunities in California, nationwide and
internationally.
With the U.S. as the epicenter of the legal cannabis market, these products will show
opportunities to integrate cannabis into individuals’ everyday lives. The Higher Collection has
helped to bring to life the product vision with the highest graded items in the market.
Products in the launch bring together the concept of several artists who understand the
benefits of marijuana.
SUPER BOWL WEEKEND
Capitalizing off the heightened weekend is the perfect opportunity to showcase the
Higher Collection, a brand that aligns with the wants and needs of cannabis enthusiasts.
Additionally, of the public figures, celebrities, and cannabis enthusiast alike.
Capitalizing off the heightened weekend will be the perfect opportunity to showcase
the brand that aligns with many of the public figures, celebrities, and cannabis enthusiast
alike.

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For more information contact
Ayana Young or Kern Alexander
SPONSORSHIP LEVELS
LEVEL 1 - $20,000+
Logo placement on direct mail, email, and primary entrance banner.
Signage on three sample stations
Signage located on giftbags
Includes 6 passes
LEVEL 2- $15,000
Logo placement on direct mail, email, and primary entrance banner.
Signage on cell phone charging station
Signage on two sample stations
Includes 4 tickets
LEVEL 3 - $10,000
Logo placement on direct mail, email, and primary entrance banner
Signage on one sample station
Includes 3 tickets
LEVEL 4 - $4,000-$9,000
Logo placement on direct mail, email, and primary entrance banner
Signage on one sample station
Includes 2 tickets

4. 7
For more information contact
Ayana Young or Kern Alexander
ADDITIONAL SPONSORSHIP OPPORTUNITIES:
WRISTBAND SPONSORSHIP- $ 1,000
Sponsor logo printed on 400 wristbands
Wristbands handed out to all guests upon
Sponsor receives complimentary show credentials for staff (2)
*Wristband samples below (More colors to choose from):
Brand logo
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Brand logo
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Brand logo
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Brand logo
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Brand logo
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Brand logo
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Brand logo
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Brand logo
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5. 8
For more information contact
Ayana Young or Kern Alexander
STEP AND REPEAT SIGNAGE - $ 2,000
Your brand logo will be displayed on 2 8x8 entrance backdrops where guests will
take pictures when they arrive.
COCKTAIL BARS $10,000 - $30,000 (about 400 people?)
Brand logo will be present on the cocktail bar, and the brand drinks will be on
full display in pictures taking by guests during the event. There will also be
signage on tables throughout the venue.
Specialty cocktails will be served with drink of sponsored brand during the
nights event.
LOUNGE 1 and 2- $2,500
The lounge areas will have company logo on display and signage for event around
the table
VIP LOUNGE $8,000 - $10,000
The lounge area will have brand logo on display and signage for event around
the table
Opportunity to provide product to the VIP lounge
Opportunity to provide branded cups, napkins, caddies and bar mats
Opportunity to provide tasting activation