2. “...Sensorium is a dinner from a surrealist dream. And on a
unique night the dream became reality. Each guest wore
the surrealist garb of his or her choice. Magic! what
,
a moonman with a surrealist balloon, a bird-man, blue
re wrapped from
head to toe in a white suit, a woman whose headdress was
a cage complete with 14 SEPTEMBER 2013
CADAQUES,COSTA BRAVA -
SENSORIUM
singing birds.Temples of arts,liquid
desires, culture and food..”
...EL NUEVO SUENO DEL MUNDO...
WILL BE THE THEME 2013
INTERNATIONAL GRAN GALA OF SURREALISM
But the key point is that an event
LIKE NO OTHER IS about to begin...
“ ...Emotion is neither love nor thought. It is a vapor from the soul that elicits
bodily hormones to arouse powerful desires.It torpedoes the truth and
transforms reality into fantasy...”

5. 21 - 22

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12. Silver Sponsor Silver Sponsor
Sponsorship Opportunities - Opportunità di sponsorizzazione !25.000 + VAT !25.000 + IVA
• Insertion of the Company logo on all printed materials, • Inserimento del logo su tutti i materiali stampati del
advertising pages (specialized press, magazines and convegno, nelle pagine pubblicitarie (riviste di settore,
Main Sponsor website), bill-boards and signages quotidiani e web) e sulla cartellonistica
ON DEMAND
WILL COVER ALL COSTS
• Insertion of advertising and promotional materials
e/o gadget) nel kit
Location Sponsor • Trade Display (3x1,5 mt) in primary position in the • Desk informativo (3x1,5 mt) allestito in posizione di
SES VISTES exhibiting area rilievo nell’area riservata agli espositori
• Half advertising page on the General Programme and short
Gold Sponsor • Mezza pagina pubblicitaria sul programma generale del
description of the Company activities (maximum 200 words) convegno con breve presentazione dell’azienda (max 200
! 35.000 caratteri)
Silver Sponsor included) • 4 full registrations (viaggio e soggiorno non inclusi)
! 25.000
• Roll up (given by the sponsor) to be placed in the foyer of • Roll up (a cura dello sponsor) posizionato nel foyer della
the plenary hall for the whole event sala plenaria per tutta la durata dell’evento
Bronze Sponsor
! 10.000 • Exclusive Sponsorship of one INSTALLATION ART and related
FOOD breaks, graphics and • Sponsorizzazione in esclusiva di una INSTALLAZIONE a scelta
signage provided by the Organizer e relativi F O O D T A S T E breaks
, cartellonistica a cura dell’organizzatore
• Sponsorship without exclusivity of a sensorium event which
• Sponsorizzazione non esclusiva di Sensorium che
Mattinee breakfast includes logo on the menu cards, tasting of products in case
PARTY - LIQUID DESIRES prevede l’inserimento del logo sul menu, una degustazione
provided by the Organizer
of food processors, or a thematic tables - brand experience dei propri prodotti (in caso di aziende alimentari),oppure
roll up and graphics in the banquet hall un tavolo tematico del brand , roll up
Opening Ceremony nella sala del ricevimento a cura dell’organizzatore
GALA DINNER
ART CITY . TEMPLES
Other Sponsorship
! 9.500 Opportunities
6

13. Bronze Sponsor Bronze Sponsor Other Sponsorship Altre opportunità di
10.000 + VAT 10.000 + IVA Opportunities sponsorizzazione
• Insertion of the Company logo on all printed materials, • Inserimento del logo su tutti i materiali stampati del Siamo a vostra disposizione per studiare delle soluzioni
website, bill-boards and signages. convegno, web e cartellonistica. suitable solutions for the visibility and promotion of your personalizzate per soddisfare le necessità della vostra
company, just let us know your needs and ideas and we will azienda.
prepare a tailor-made project.
Alcune proposte:
• • Inserimento di materiale promozionale (brochure, Some proposals:
- Sponsorizzazione di workshops,installazioni,arti
- BAR Point Café, vicino alla
• Trade Display (3x1,5 mt) in the dedicated exhibiting area - Sponsorship of workshops ,installations,arts sala stampa
• Desk informativo (3x1,5 mt) allestito nell’area riservata - BAR Point and café, next to the - Sponsorizzazione di una conferenza o sessione di
agli espositori press room interesse - DREAMS AND ARTS,PSYCOLOGITS ETC...
- Sponsorship of a conference or session of interest - Sponsorizzazione CATALOGO UFFICIALE
• 1 advertising display box in the General Programme - Sponsorship of OFFICIAL CATALOGUE - Incoming Partecipanti
- Participants’ Incoming
- Sponsorizzazione Gift e Gadget
• 1 piede di pagina nel programma generale del convegno - Sensorium Gifts and Gadgets , merchandise
•
• 2 full registrations (viaggio e soggiorno non inclusi)
• Roll up (given by the sponsor) to be placed in the foyer of
the plenary hall for the whole event
• Roll up (a cura dello sponsor) posizionato nel foyer della
sala plenaria dell’evento per tutta la durata dell’evento
• Sponsorship of a Table at your choice (according availabilities Scadenze Importanti
Deadlines
by the Organizer,or a brand EXPERIENCE • Sponsorizzazione di una tavola a scelta (secondo • Inizio della campagna di sponsorizzazione
materials for art installation. disponibilità, le richieste saranno evase sulla base del • Sponsorship Campaign starts 1 MARCH 2013
1 MARCH 2013
dell’organizzatore,oppure ART INSTALLATION BRAND EXPERIENCE. • Modulo di Partecipazione per Sponsor ed Espositori
• Application form for Sponsors and Exhibitors
30% of the total amount at the order signature 70% entro il 31 Maggio 2013
70% within 31 May 2013
• Apertura delle iscrizioni per i partecipanti
• On-line Registration opens 1 MARCH 2013
1 MARCH 2013
• Apertura delle prenotazioni alberghiere
• On-line Hotel Booking 10 Gennaio 2013
10 January 2013
• SENSORIUM
• SENSORIUM 20- 21 SETTEMBRE 2013
21-22 SEPTEMBER 2013
• Cerimonia di Apertura
• Opening Ceremony – Welcome Cocktail Sabato 20 SETTEMBRE 2013 ore 07.00
Saturday 21SETTEMBRE 2013 at 7 AM
• Cena di Gala
• Gala Dinner SABATO 20 SETTEMBRE 2013 ore 20.00
SABATO 21 SETTEMBRE 2013 at 8 pm
10

14. Media Plan
Print Media
Daily News print: Newspaper supplement on the festival are planned and signed with
News. This supplement will evaluate the festival and highlight features, exhibitors and
sponsors of the event. It will be published and distributed with the daily newspapers.
Newspaper Advertisements: Advertisements will run for an entire week leading up to
the show and on the show dates in English newspapers. Advertisements will also be
placed in other countries in advance of the show with the intent of drawing visitors to the
event.
Trade & Consumer Publications/Media Partners: Leading publications from around
the region and abroad will carry advertisements and editorial on the event and will be
present at the festival. These media partners will also help in the online promotion of the
show.
Broadcast Media
Business Partner: As part of this partnership we benefit from adverts running on our
shows throughout the year.
Radio advertisements: During the lead up to the a Festival, advertisements will run on
FM stations across the country.
Radio Road Shows: Three radio stations will broadcast live from the Festival. Radio
interviews will be conducted and broadcast live during the show.
Television: Advertising and other television operators leading up to and during the event.
Coverage of the event and live interviews will be telecast on local television networks
during the event.
Online Media
As organizers of the largest social blog - design d’autore - one million fans worlwide
SMS Campaigns: Using our in-house database as well as a leased CRM provider.
Email Broadcasts: In-house and through Media Partners.
Social Media advertisements: Twitter/ Facebook advertisements and updates will run
straight through to the end of the event. Socially active commentators will be contracted
to post regular comments and talk about the a Festival on twitter.Sponsor mentions up to
90 days after commencement of the event.

15. Website Advertising: Google and other popular websites carry our adverts. Regional
and International arts .design,culture,tourism,industry related website also carry our
banners or have us listed on their events page.
Direct Marketing
Complimentary & VIP Invitation distribution: Hard copy invitations will be mailed to
our visitor database and VIP invitations will be distributed to prominent business people
and protocol visitors in the region.
Flyer Distribution: Some stores, hotels and cafes will carry the Festival flyers. In
addition, Festival flyers will be distributed at residential areas around.
Public Relations
Forming an integral part of the marketing plan, the PR activity is managed by our
contracted PR agency.. The PR campaign will be launched with a art food break hosted
for the media at the figueras Hotel in summer.
Over 40 journalists from the daily press and travel and leisure consumer and trade
publications will attend the event.
Over 10 press releases will be issued between JUNe and September, scheduled to intensify
closer to the Festival. As part of the PR agency’s responsibility, sponsors and participating
companies will be contacted for information and statements that will be incorporated into
the press releases. During the Festival, a dedicated PR office onsite will manage and liaise
between the press and participating companies for interviews and statements released to
the media.
Social Media
Our new forte, over the last few months we have expanded our reach immensely. With the
total integration of all our platforms and the website we have greatly increase our
following on Twitter and Facebook. LinkedIn is also covered and we have received a great
response from that from as well.
Facebook:
• design dautore
Twitter:
• design d’autore
•
The media lounge is manned by our PR company and catered for by the Hotel with
internet and computing facilities provided for all press. We have the usual meet and greet

16. of the press and facilitate interviews with the exhibitors and sponsors. In addition to this
we have a session at the brew bar where the press experience food and art from different
parts of the world using different techniques and preparation methods. An interactive
activity to get them interested and talking about all on offer.

17. !
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18. http://www.facebook.com/designdautore - SOCIAL MARKETING ADV
1.000.000 FANS.....
http://www.facebook.com/designdautore
http://www.facebook.com/designdautore
1.000.000 FANS.....
http://www.facebook.com/designdautore - SOCIAL MARKETING ADV

20. IMMAGINAE
Communication Management
Segreteria organizzativa
Via dell’Agnolo. 44r
50121, Firenze BRANCHES :
Tel: +39 0553860684
Fax: +39 0553860684 IMMAGINAE LONDON
OLD TRUMAN BREWERY STREET
Mobile : +39 3204883583 EC 1 - LONDON UK
+39 3297942006
Email: info@florencedesignweek.com
p.iva: 06072360487 IMMAGINAE BARCELONA
CALLE GRAN VIA - BARCELONA - SPAIN
cod.fisc.: 94179910487
www.immaginae.com
www.florencedesignweek.com
www.i-des.it
www.lifedes.org
www.guidadesign.com
www.poptv.it
www.digitalweek.net
Il presente progetto è tutelato dalla legge sui diritti d’autore (L.22-4-41 n. 633) e dal R.D. del 18-5-42 n.1369
Non potrà quindi essere riprodotto, copiato o trasmesso,a chiunque e con qualsiasi mezzo, senza l’autorizzazione della scrivente