1. Solve Media TYPE-IN™ Unit: Delivers Unprecedented Awareness and Engagement
TYPE-IN™
Standard Captcha
(Mock example with Radisson branding and engagement text)
(the environment we replace)
• Average of 14 Seconds to solve
• Unprecedented brand lift
• Meaningful engagement; not just a 3 second hover…
• Preferred user experience; Puzzles solved in 7 seconds
• Proven brand performance with predictable results

2. Proven Branding Strategy Measured by ComScore: Campaign Brand Lift
Solve Media Campaign Brand Lift
6.7x
Solve Media Brand Lift
11.2x
11.3x Comscore Norms
67% 15.8x
65%
52%
7.7x
38%
10%
4.6% 5.6%
3.1%
24%
2.4%
Awareness Association Recall Favorability Purchase Intent

3. TYPE-IN™ Placement Opportunities
Display TYPE-IN! Video TYPE-IN! Pre-Roll TYPE-IN!

4. We have Ticketmaster & Live Nation TYPE-INs
Facts:
• 120M Tickets sales per year
• # 3 Internet Retailer
• Be in the purchase funnel
Cost per TYPE-IN (CPE) pricing
eliminates waste from your media
plan
100% SOV
Target ticket buyers by: Sporting
event, Concert, Arts & Family,
Region, NFL, NBA, NHL Game
100% SOV

5. Solve Media s Pre-Roll TYPE-IN™ Effectiveness
VS.
Conventional Pre Roll spot
Solve Media Pre Roll Type-In
70% of online users are not watching
100% Guaranteed Engagement
2% - 13% lift in awareness
153% - 213% lift in awareness
Cannot Skip Video
Offers users a choice to skip
Standard
Innovative & Unique
Normal Pre-Roll provided only between 2% - 13% lift, the Skippable Pre-Roll from Solve Media measured between 153% - 213% lift
Solve Media Skippable Pre-Roll with TYPE-INs averaged 9,900% better lift than normal Pre-Roll video
.
*Research conducted June 2012, Solve Media & comScore

6. Mobile & Tablet: True three screen reach
Solve Media is able to reach your audience via Mobile & Tablet devices
100% SOV on device

7. Case Study: Campbell’s Soup
• The Objective: Raise Awareness for Campbell’s recipes, drive Consideration/
Intent, Instill product attributes in the minds of the consumers
• Results: Utilizing Static and Video TYPE-Ins, Solve Media produced:
60%
Engagement Rate
1.02%
CTR on Ads Served
81%
Video Completion Rate
96%
Lift in Message Recall:
“’It’s amazing what soup can do’ is associated with which brand?”
35%
Lift in Purchase Intent:
“Do you intend to buy Campbell’s soup in the next 60 days?”

8. Top Tier Advertisers

9. Solve Media Video TYPE-IN Placement
Video Features
• Average 85% completion rate
• User Initiated and guaranteed user engagement
• Guaranteed audience targeting
• All video units are clickable
• :15 or :30 video accepted
Video Type-In Link
(Must be in presentation mode for the link to work)

10. The Power of Solve Media: Guaranteed User Engagement
Ad Spend
Clicks/Engagements
Rate
Standard IAB Display $1,000,000
300,000*
$5.00 CPM
Units
Solve Media Units
$1,000,000
5,000,000**
$0.20 CPE
*Based on a Standard IAB Display Unit CTR of .15
** Properly Typed-In brand messages (engagements)

11. Contact
Ma$
Louisell
mlouisell@solvemedia.com
Chicago,
IL