SocioMole is a social media monitoring and engagement tool that allows users to run targeted campaigns across multiple social media platforms. It uses sentiment analysis to detect the mood of social media posts and respond appropriately in real-time. SocioMole can target audiences based on location, age, gender and other parameters. It is available as both a licensed desktop version for businesses and a single-user mobile app. The tool automates brand awareness, lead generation, and other marketing objectives through human-like conversations on platforms like Facebook, Instagram, and Twitter.

1. 1
What if you found a solution that allowed you to
interact direct with individuals to find out their likes,
loves, drive, aspirations or mood?
SocioMole

2. 2
Multiple Campaigns
SocioMole allows you to
run an unlimited number
of campaigns targeting all
aspects of the Social
Media users profile as
well as refining the
response to their mood
Targeted Audience
You can specifically target
people within a location,
age range, gender and
even the platform which
they use.
Localised Marketing
Both versions of the
SocioMole system are
built to allow similar
campaigns to be run
targeting different
locations for improved
marketing results.
Let
SocioMole
help you explore
the Social Media
Jungle
Imagine being able to set up a social media
campaign and know that it is constantly
listening and responding to conversations
24/7. That is the SocioMole solution

3. 3
Why be a Social Media Mole
What makes us stand out in the busy Social Media crowd?
SocioMole is available in two versions, the licensed
desktop version for medium to large businesses and
a small single user APP version.
24/7 Interaction
User friendly
Real-time results
App or licensed versions
Our systems will continue to work for you even when
you have gone home for the evening, it never sleeps
even when you do.
SocioMole is built to allow you to quickly set up
successful campaigns with little knowledge of social
media platforms.
Keep on top of your campaigns with real-time
information to ensure you reach the maximum target
audience.

4. 4
Brand awareness
Brand protection
Lead generation
Recruitment
Increase web traffic
Why SocioMole?
Here are some examples of the many uses of the
SocioMole system
01
02
03
05
04
Many possibilities..
Our customers are
constantly finding new
ways to apply SocioMole
methodology. Every
discussion opens up new
possibilities.
Try SocioMole to see how
you can use SocioMole to
help your business

5. 5
Define target audience
Set the location and age, gender and
other parameters.
Setup Responses
Enter the responses you want to
send out using our sentiment
dictionary.
Add Keywords
Add the words you want to search
for on Social Media.
Create Campaign
Set up the basic details of your
campaign, such as name and start
date.
By Using SocioMole
You can create multiple
campaigns based on your
licensing agreement. Single or
multiple Social Media
platforms can be targeted.
Pre-program the responses
sent out by SocioMole and
group them using our targeted
sentiment library.
These are the words that are
actively searched for within
Social Media posts. SocioMole
has the ability to also add
‘filter’ terms that can reduce
the amount of non-compliant
responses.
Specify if you want the results
to be local, national or
worldwide. Also set key
personal parameters to further
target your audience

6. 6
SocioMole interactions
How does SocioMole talk to the user
The terms you
use in your white
and black lists
defines if the
user is selected
01 SocioMole makes
sure they meet the
location, age &
gender
requirements for
the campaign
02 Analysis of the
original social
media post
places the user
into an emotional
category.
03 SocioMole will then
follow/friend the user
and based on
campaign settings,
wait before sending
the response
automatically
04
SocioMole identifies user
from their post using
keywords
Checks they meet the
demographics of the
campaign
Analyses sentiment of
post to ensure correct
response is sent
Follows/Friends them,
waits for response
then begins
conversation

7. 7
What is Sentiment?
The ‘secret sauce’ that ensures the response fits the mood.
Joy
Happy, buzzing,
proud, made up,
over the moon,
LMAO
Anger
Fuming, livid,
it’s a joke,
worked up,
FFS
Anticipation
Want, craving, soon, temptation, deadline,
suspect, forecast, motivation,
looking forward too, on tender hooks,
optimistic about, in the future, moving on
Disgust
Hate, lies, horrible,
never again
Surprise
Wow, shocking, amazing,
speechless, blown away,
out of the blue, no way,
OMG
Fear
Scared, frightened,
worried
Trust
Friend, honest,
truth, had faith,
assured me
Sadness
Pain, gutted,
sorrow, no hope

8. 8
Over 250 million
User count – Daily Telegraph –
July 2014
Over 2 billion
User count – Business Weekly –
Sept 2014
Over 200 million
User count – Instagram –
July 2014
One solution – multiple platforms

9. 9
We can help you grow
Consultancy packages available from
Sociosciences where we can work alongside
your existing team or manage your whole
campaign on your behalf.
Call
Consultants Name
Mobile No
Managed Campaigns
Our team of expert Social Media users can create and
manage your campaigns for you, so all you have to worry
about is handling the results.
Campaign specific costs to be agreed.
Consultancy
Work alongside
your team at
£1500 per day
Training & Setup
On or offsite help
to get started