This paper analyzes how globalization, technology, and two business models (the industrial organization model and resource-based model) have impacted a public corporation. It conducts an in-depth assessment of how globalization and technological changes have specifically influenced the selected company based on concepts from the course textbook and resources. It then applies each business model to determine how the company could earn above-average returns based on its external environment and unique resources. The paper demonstrates an understanding of course concepts and the ability to evaluate their real-world application to a public corporation.