This document discusses social networking and its benefits and drawbacks. It notes that social networking allows for worldwide connectivity, sharing of common interests, real-time information sharing, targeted advertising, and faster news cycles. However, it also points out potential downsides like backlash, cyberbullying, fraud/identity theft risks, wasting time, and threats to corporate privacy.

1. SOCIAL NETWORKING
- SIJU V EAPEN -
- AISWARYA S.K -

2. SOCIAL NETWORKING
• Social networking is the practice of expanding the
number of one's business and/or social contacts by
making connections through individuals, often
through social media sites such as Facebook,
Twitter, LinkedIn and Google+.

3. SOCIAL NETWORKING
1. Worldwide connectivity
2. Commonality of interest
3. Real-time information
4. Targeted advertising
5. Increased news cycle speed

4. SOCIAL NETWORKING
1. Backlash
2. Cyber bullying and Crimes
3. Risks of Fraud or Identity Theft
4. Time Waster
5. Corporate Invasion of Privacy