Social Media Report - Universities Aug - Sept 2016
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Explore the social media strategies of Universities in the United States that gets them engaging on Social Media. Access engagement, campaign intel and a variety of metrics on their performance on Facebook.
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Social Media Report - Universities Aug - Sept 2016
- 1. Universities USA on Social Media Aug 1st – Sept 30th 2016
- 2. Education : Social Media Report This Report looks at how Universities (USA) performed on Social Media between Aug 01, 2016 - Sep 30, 2016
- 3. Duke University had the largest fan base of 325,439 while Clemson University showed the highest fan growth of 3.40%. 0.0% 0.5% 1.0% 1.5% 2.0% 2.5% 3.0% 3.5% 4.0% 0K 50K 100K 150K 200K 250K 300K 350K Growth% Number of Fans Duke University North Carolina State University Virginia Tech The University of North Carolina at Chap Clemson University Florida State University Wake Forest University Fans
- 4. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Florida State University Duke University Wake Forest University North Carolina State University The University of North Carolina at Chap Virginia Tech Clemson University United States Philippines Countries < 2% Other Countries India Fans - Geography
- 5. Clemson University had the highest PTAT of 19.41% as a percentage of its average number of Fans during this time period. 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 0K 50K 100K 150K 200K 250K 300K 350K Peopletalkingabout(as%ofFans) Average Number of Fans Duke University North Carolina State University Virginia Tech The University of North Carolina at Chap Clemson University Florida State University Wake Forest University Conversations
- 6. Clemson University published the greatest number of posts (221) and had the highest average engagement with a score of 877. 0 50 100 150 200 250 0 100 200 300 400 500 600 700 800 900 1000 Duke University North Carolina State University Virginia Tech The University of North… Clemson University Florida State University Wake Forest University Number of Posts Engagement Score Engagement Score Number of Posts Engagement - Posts
- 7. Clemson University received the most number of Likes (239,778), the most number of Comments (10,844) and the most number of Shares (43,268). 0K 50K 100K 150K 200K 250K 300K Duke University North Carolina State University Virginia Tech The University of North Carolina at Chap Clemson University Florida State University Wake Forest University Likes Comments Shares Engagement Breakdown
- 8. Most Engaging Brand Posts Wake Forest University 26-SEP-16, MON 10:08AM “I didn’t realize until many years later what I had truly learned at Wake Forest – both in and out o .. ENGMT. LIKES COMMENTS SHARES 1,000 928 10 276 Wake Forest University 25-SEP-16, SUN 9:41PM The #WFU community mourns the loss of one of our greatest, golfer Arnold Palmer. arnoldpalmer.wfu. .. Clemson University 17-SEP-16, SAT 6:09PM Had a big surprise today! William Sears returns home from overseas to surprise his family in a big .. ENGMT. LIKES COMMENTS SHARES 1,000 1,943 42 1,045 ENGMT. LIKES COMMENTS SHARES 1,000 12,621 445 6,135
- 9. Most Engaging Brand Posts Wake Forest University 13-SEP-16, TUE 8:59AM Wake Forest University shared a link. ENGMT. LIKES COMMENTS SHARES 1,000 1,384 27 282 Clemson University 12-SEP-16, MON 6:45AM Help us congratulate our very own Clemson student Rachel Wyatt on being named 1st runner up in this .. Wake Forest University 10-SEP-16, SAT 7:24PM A beautiful night to be a Deac! #GoDeacs #RolltheQuad ???????? ???? by Erin Holsted ('19) ENGMT. LIKES COMMENTS SHARES 1,000 6,082 137 557 ENGMT. LIKES COMMENTS SHARES 1,000 1,926 46 417
- 10. Duke University's Facebook Page saw the highest number of Fan posts (405). 0 50 100 150 200 250 300 350 400 450 Duke University North Carolina State University Virginia Tech The University of North Carolina at Chap Clemson University Florida State University Wake Forest University Number of Fan Posts Fan Posts
- 11. Duke University received the highest percentage of Positive Sentiment (40.00%). 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Duke University North Carolina State University Wake Forest University Negative Neutral Positive Sentiment Analysis
- 12. Clemson University published the most with 221 posts. 14% 6% 12% 14% 12% 15% 27% Wake Forest University Florida State University Duke University The University of North Carolina at Chap North Carolina State University Virginia Tech Clemson University Share Of Voice – Volume of Posts
- 13. Clemson University received the largest volume of Likes (239,778). 5% 6% 7% 7% 13% 17% 45% Wake Forest University Florida State University Duke University The University of North Carolina at Chap North Carolina State University Virginia Tech Clemson University Share Of Voice – Likes
- 14. Clemson University received the largest volume of Comments (10,844). 3% 8% 8% 5% 11% 13% 52% Wake Forest University Florida State University Duke University The University of North Carolina at Chap North Carolina State University Virginia Tech Clemson University Share Of Voice – Comments
- 15. Clemson University received the largest volume of Shares (43,268). 3% 6% 5% 5% 12% 25% 44% Wake Forest University Florida State University Duke University The University of North Carolina at Chap North Carolina State University Virginia Tech Clemson University Share Of Voice – Shares
- 16. GenerateYourOwnSocialMediaReport This report was generated entirely by the Unmetric Reporting Engine. It took minutes to create. Create Your Free Social Media Report Now
- 17. Thank You For more information, please contact your account manager notjustnumbers@unmetric.com