Social Media &amp; Content Strategy 2015 Q&amp;A

Social Media & Content Strategy Q&A 2015: Special & detailed conversations with entrepreneurs about their current projects! Also social media trends, types of content, how to optimize content online, blogging tips, content creation, content curation, content optimization, marketing for your audience, social tools, target market, technology, mobile, Instagram, Facebook Groups, collaboration, Facebook Ads, Google Analytics, BundlePost, Hootsuite, Likeable League, and LadyBlogger. Webinar video re-play for this slide deck: http://youtu.be/h4UP274A2bg Perfect for small business owners, entrepreneurs, and marketing managers for brands that want to stay ahead of their competition online! Keri Jaehnig is an award-winning social media marketing agency owner in Ohio that specializes in social media marketing success and content marketing strategies for business brands. Also connect at: http://twitter.com/ideagirlmedia http://instagram.com/ideagirlmedia http://pinterest.com/ideagirlmedia http://audioboo.fm/Ideagirlmedia http://www.linkedin.com/in/kerijaehnig https://google.com/+IdeaGirlMedia #socialmedia #socialmediamarketing #socialmediatips #contentmarketing #marketingtips #contentstrategy #SM

Marketing

Q & A:
Social Media & Content Strategy 2015

KERI JAEHNIG
• #SMBInﬂuencer
• State Senate Commendation
• Founding Author, SteamFeed
• Contributor: Social Media
Today, Search Engine People,
TabSite
• Seen At: Forbes, Business
Insider, Post Planner, Others
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

COFFEE MAKES MY MUG SMILE!
What about you?
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

LEADING HERE…
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Lifting Off:
Content Optimization in 2015

“ALL ABOUTTHE CONTENT”
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

THE QUESTION:
• Is your marketing
plan calculated to let
you soar above your
competition?
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

KEY:
Put out hot content
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

CONTENT OPTIMIZATION
• What we deliver
• Where we deliver it
• How we deliver it
• Who we deliver to
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

WHAT WE DELIVER
• Created Content - Social Posts, Blog posts, Ebooks,
Infographics, Presentations, Etc.
• Curated Content - RSS Feeds,Alerts, Sharing Others
• Re-Purposed - Giving new life, Re-sharing
• Promoted Content - Paid media
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

WHO WE DELIVER TO
• Email lists
• Social Communities
• IRL Customers
• Public - How are they
ﬁnding you? (RSS/Alerts)
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Technology is changing…
will you change with it?
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

OWN YOUR CHANNELS
Disruptive Technologies…
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

THE RIGHTTOOLS
quicker, faster - Or get left behind!
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

So…
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

(CONTENT = VALUE)
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Q&A
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

“Which posts can be the same on different platforms, just
resized vs original posts for each platform?”
Instagram
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia
“I want to master Facebook ad placement and
Google Analytics!”
Facebook Ads Course
moz.com

“Clients on hold until April so that I can ﬁnish
creating the content for my ﬁrst online course.”
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia
Think of end-user experience!
Facebook Groups - Support

© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia
“I want to become more visible.”
Collaboration
Ask different questions & explore different answers!
Streamline systems to be more efﬁcient

“Expanding my audience and developing a
systematic approach for content/posting”
BundlePost
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

FUTURE SEEMS BRIGHT
in 2015?
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

LEARN MORE:
KEEP OPTIMIZING
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

LIKEABLE LEAGUE INNER CIRCLE
Secret Facebook Group = Mentoring + Peer Collaboration
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

LADYBLOGGER 2015
• Join me - #LB2015
• Awesome Speakers - Tips
• Networking
• Saturday,April 11, 2015
• Stay the weekend! ladyblogger.net
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

SPECIFICS - CONTACT ME
• Keri Jaehnig
• ideagirlmedia.com
• facebook.com/ideagirlmedia
• twitter.com/kerijaehnig
• instagram.com/ideagirlmedia
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Q & A:
SOCIAL MEDIA & CONTENT STRATEGY
2015
• Keri Jaehnig
• ideagirlmedia.com
• facebook.com/ideagirlmedia
• twitter.com/ideagirlmedia
• instagram.com/ideagirlmedia
© 2014 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

1) The document discusses 9 free ways to drive website traffic such as authoring blogs, commenting on other blogs, participating in discussions forums and tweetchats, using social bookmarking services, engaging in conversations on Facebook and Google+, supporting causes, being active at events, and answering questions. 2) It also provides tips on creating fresh and attractive blog content, ways to promote offline events online through video, blog posts and social media, and recommends WordPress as a popular blogging platform. 3) The document concludes with posing discussion questions to consider key actions for implementing the ideas discussed.

Content curation: your next Social Media Marketing idea

Guillaume Decugis

Creating Contagious Content On Social Media: What Retail Brands Must Do To Ge...

Clement Wong

Getting only 1 like, 2 likes on your fan page when you post? Are you frustrated that people are not buying on social media? In this sharing that I presented at the Marcus Evans Retail Excellence Conference in Singapore 2014, you will be able to learn: 1) 3 Tactics To Spike The Volume Of Engagement 2) Receive a Breakthrough Number of Shares In Your Content... Even on a Slow News Day. 3) Gain an Influx of Targeted, Engaged, Ready Fans that Buy Not Once, Not Twice, and Not Even Three Times --- But Whenever You Want Them To.

199 Social Media and Content Marketing Tools

Wishpond

This document summarizes 199 social media and content marketing tools. It provides a table of contents that lists the different categories of tools, including social media analytics, website analytics, SEO analytics, curated content, content outsourcing, marketing automation, email marketing, social media management, blogging and CMS, content syndication, paid promotion, influencer marketing, webinars, content auditing, conversion tools, interactive content, video marketing, ebook creation, presentations, audio and podcasts, content idea generation, content collaboration, writing and editing tools, and free images. For each category, specific tools are listed.

7 Ways To Ignite Instagram For Your Brand In 2014

Facebook is great, but 2014 is the year to diversify your brand's social media presence onto other social networks. And Instagram is prime: It's mobile, it's fun, and it is not yet overly populated with social noise. Learn 7 Ways To Ignite Instagram For Your Brand in 2014, and develop and nurture social relationships not necessarily possible on other social platforms at this time! By Keri Jaehnig of Idea Girl Media http://ideagirlmedia.com http://instagram.com/ideagirlmedia http://facebook.com/ideagirlmedia http://twitter.com/ideagirlmedia http://pinterest.com/ideagirlmedia http://google.com/+IdeaGirlMedia http://www.youtube.com/user/ideagirlmedia

7 techniques for holiday social media marketing survival 2013

Keri Jaehnig - Graphic Resume

Groovy graphic resume for Keri Jaehnig of Idea Girl Media. Keri works with business brands, public figures, and non-profits worldwide to achieve social media success and positive online reputation. Keri earned a 2013 Small Business Influencer Honorable Mention and received recognition from the Ohio State Senate. She has been featured at Social Media Today, SteamFeed, Search Engine People, Business Insider, and MariSmith.com. Her specialty is connecting clients to new customers through Content Generation, and Social Media Marketing, Management, Training. Keri's passion is engaging online communities to create new revenue streams.

2024 State of Marketing Report – by Hubspot

Marius Sescu

https://www.hubspot.com/state-of-marketing · Scaling relationships and proving ROI · Social media is the place for search, sales, and service · Authentic influencer partnerships fuel brand growth · The strongest connections happen via call, click, chat, and camera. · Time saved with AI leads to more creative work · Seeking: A single source of truth · TLDR; Get on social, try AI, and align your systems. · More human marketing, powered by robots

The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready? Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We’ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust. You’ll hear: - The top SEO trends to prioritize in 2024 to achieve long-term success. - Predictions for SGE’s impact, and how to adapt. - What E-E-A-T really means, and how to implement it holistically (hint: it’s never been more important). With Zack Kadish and Alex Carchietta, we’ll show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates. If you’re looking to cut through the noise of constant SEO and content trends to drive success, you won’t want to miss this webinar.

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Title: Making Money the Easy Way: A Quick Guide to Generating Income

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Welcome to "Making Money the Easy Way: A Quick Guide to Generating Income." This book is designed to provide you with practical, actionable strategies to generate income with minimal effort. Whether you’re looking to supplement your current income or create a full-time revenue stream, this guide covers a variety of methods to help you achieve your financial goals. We will explore opportunities available online, various investment strategies, profitable side hustles, creative approaches, and essential financial tips to ensure sustainable income growth.

Growth Marketing Portfolio - Priyanka Srivastava

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一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理

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Meta Revolutionizes Product Promotion with Automated Video Catalog Ads.pptx

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As a digital marketer, I am thrilled to see Meta revolutionizing product promotion with its new automated video catalog ads. This innovative feature allows anyone to seamlessly integrate dynamic video content into my catalog product ads, enhancing the visual appeal and engagement of campaigns. By leveraging Meta's advanced AI and machine learning capabilities, one can automatically deliver tailored video ads to the most interested users, boosting traffic and conversions. This new approach not only simplifies the ad creation process but also significantly improves performance and ROI.

How to Generate Add to Calendar Link using Cal.et

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一比一原版哥伦比亚大学毕业证(Columbia毕业证书)学历如何办理

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“Add to Calendar” link generator tools allow users to create links that add events directly to digital calendars like Google Calendar, Apple Calendar, and Outlook. These tools simplify event scheduling by generating short URLs or QR codes that, when clicked or scanned, automatically insert event details into a user’s calendar. They are ideal for streamlining the promotion of events in emails, websites, and social media, enhancing engagement and ensuring attendees don’t miss important dates. These tools are designed to cater to diverse needs, from personal event planning to professional event promotion, ensuring your attendees can easily add events to their preferred calendar. Cal.et is a versatile and user-friendly tool that allows you to create “Add to Calendar” links for seamless event scheduling and promotion.

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As we advance further into the digital age, artificial intelligence (AI) continues to evolve, shaping various industries and aspects of our daily lives. The advancements in AI for 2024 promise significant transformations across multiple sectors. From agentic AI and open-source AI to AI-powered cybersecurity and sustainability, these trends highlight the growing influence of AI on our world. By staying informed and embracing these trends, businesses and individuals can harness the power of AI to innovate and thrive. This article explores the top 10 AI trends to watch in 2024, providing an overview, impact, and examples of each trend. Top 10 AI Trends to Watch in 2024 Trend 1: Agentic AI Overview of Agentic AI Agentic AI represents a fundamental shift in artificial intelligence. These AI systems are designed to comprehend complex workflows and pursue difficult objectives autonomously, with minimal human assistance. Essentially, agentic AI functions similarly to human employees, understanding intricate contexts and instructions in normal language, defining goals, deducing subtasks, and adapting actions to changing circumstances. Impact of Agentic AI Agentic AI has the potential to drastically alter organizational roles, procedures, and relationships. AI assistants with advanced thinking and planning capabilities can perform tasks previously managed by humans. This shift enhances productivity by fully automating complex processes, freeing workers from repetitive tasks to focus on more critical activities. The ability to adapt quickly to changing circumstances ensures continuous operational improvements. Examples and Use Cases of Agentic AI Autonomous Vehicles: Self-driving cars use agentic AI to navigate roads, interpret traffic signals, and make real-time decisions to ensure passenger safety. Smart Home Devices: AI-powered home assistants, like smart thermostats and security systems, operate autonomously to optimize energy usage and enhance security. Customer Service Bots: Advanced chatbots handle complex customer queries, provide solutions, and escalate issues to human agents when necessary. Trend 2: Open Source AI Overview of Open Source AI Open-source AI involves freely available source code, encouraging developers to collaborate, use, adapt, and share AI technology. This openness fosters innovation and speeds up the development of practical AI solutions across various sectors, including healthcare, finance, and education. Impact of Open Source AI The collaborative nature of open-source AI promotes transparency and facilitates continuous improvement, leading to feature-rich, reliable, and modular solutions. These platforms enable the creation of applications such as real-time fraud detection, medical image analysis, personalized recommendations, and customized learning experiences. Examples and Use Cases of Open Source AI TensorFlow: An open-source machine learning framework by Google, widely used for building and deploying AI models.

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In today's rapidly evolving digital marketing landscape, leveraging advanced technologies is essential for achieving competitive advantage. Artificial Intelligence (AI) is at the forefront of this transformation, providing businesses with innovative tools to enhance engagement, streamline operations, and optimize strategies. This presentation covers some of the leading AI marketing tools that are revolutionizing the industry in 2024. Slide 1: Introduction to AI in Marketing • Overview of AI’s impact on digital marketing • Importance of integrating AI tools in marketing strategies Slide 2: HubSpot’s AI Features • Predictive lead scoring • AI-driven content recommendations • Enhancing customer relationship management Slide 3: OpenAI’s ChatGPT • Human-like text generation for chatbots • Real-time customer support solutions • Improving customer engagement and satisfaction Slide 4: Marketo’s AI Capabilities • Automated email marketing • Predictive content and customer segmentation • Personalized marketing for increased conversions Slide 5: Mailchimp’s AI-Powered Campaigns • Predictive email sending times • AI for personalized product recommendations • Optimizing email marketing effectiveness Slide 6: Canva’s AI Design Tools • AI-powered design suggestions • Access to current design trends • Simplifying the creation of professional marketing materials Slide 7: Hootsuite’s AI-Enhanced Social Media Tools • AI-driven analytics for social media management • Optimal posting times based on audience insights • Enhancing social media strategy with data-driven decisions Slide 8: Conclusion • Recap of the benefits of AI marketing tools • The importance of adopting AI technologies in marketing • Call to explore our blog on Best AI Marketing Tools for more insights These AI marketing tools are essential for businesses that want to harness the power of AI to enhance their marketing efforts. By adopting these technologies, companies can achieve more personalized customer interactions, efficient operations, and improved marketing outcomes. For an in-depth understanding of how these AI marketing tools can transform your marketing approach, please visit our blog on Best AI Marketing Tools.

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ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!

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