Marketing inspiration from China

1. Social Commerce
Marketing inspiration from China

3. Pinduoduo

4. 2.4x Active Buyers
year over year
+35%
average monthly growth
inMillions

5. Stop thinking about your customers
as single users.
They are influencers, ambassadors,
multipliers for your business.

6. Gross
Merchandise
Volume

7. Customer
Acquisition
Cost
$ 2
$ 41
$ 39
$ 18

8. Marketing /
GMV
Ratio
0.95%
12.2%
6.21%
5.66%

9. 4 likes
%?

10. 2 likes
%?

11. 1 like
%?

12. Stop thinking about your customers
as single users.
They are influencers, ambassadors,
multipliers for your business.

13. Bertold Harmath
bertold.harmath@getgroupify.com
www.groupify.de